Umkc.edu - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
82% 
Page structure
75% 
Link structure
82% 
Server
59% 
External factors
100% 
SEO Score
Response time
0.91 s
File size
67.00 kB
Words
995
Media files
9
Number of links
53 internal / 32 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | University of Missouri - Kansas City
The length of the page title is perfect. (389 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
UMKC is the largest comprehensive, fully accredited university in the Kansas City area with award-winning academic programs and a diverse, inclusive campus.
The length of the meta description is perfect. (989 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, minimum-scale=1
authorEmpty
verify-v16k8m3b4kYGP1jdzONx9e4EX9tF+Pyqqbgzj7DpOW+w4=
geo.regionUS-MO
geo.placenameKansas City, Missouri
robotsindex, follow
descriptionUMKC is the largest comprehensive, fully accredited university in the Kansas City area with award-winning academic programs and a diverse, inclusive campus.
HandheldFriendlytrue
langen
twitter:cardsummary_large_image
twitter:titleUniversity of Missouri-Kansas City
twitter:site@umkansascity
twitter:descriptionExplore UMKC, a comprehensive, urban research university with award-winning academic programs and a diverse, inclusive campus in the heart of Kansas City.
twitter:image:altUniversity of Missouri-Kansas City
twitter:imagehttps://umkc.edu/global-assets/images/social cards/social_1024x512.jpg
og:titleThe University of Missouri-Kansas City
og:descriptionExplore UMKC, a comprehensive, urban research university with award-winning academic programs and a diverse, inclusive campus in the heart of Kansas City.
og:image:secure_urlhttps://umkc.edu/global-assets/images/social cards/social-large_1200x630.jpg
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 995 words. That's ok.
33.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.66 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, minimum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 94 characters this one is longer than 70 characters:
"nearly two dozen umkc students were cheered on by the crowd at geha field at arrowhead stadium"
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
The HTML has geoname information: US-MO
The HTML has georegion information: Kansas City, Missouri
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...al-assets/images/umkc_white_cropped2.pngUMKC LogoUMKC Logo
...al-assets/images/umkc_white_cropped2.pngUMKC LogoUMKC Logo
...y-rooftop-with-skyline_246_bep11238.webpNo alt attribute provided
...oo-welcome-orientation_bep15075_068.webpNo alt attribute provided
...game-student-experience_pto59689_002.jpgUMKC students dressed in Chiefs red t-shits sit in seats at the stadium after being celebrated on the field.
...urban-youth-academy_bep_007_bep28284.jpgNo alt attribute provided
...tion-announcement_bep_165_bep10276-1.jpgTwo UMKC students joyfully blow glitter out of their cupped hands while standing in front of a statue of Mickey Mouse at the Disney 100 exhibit at Union Station
...al-assets/images/umkc_white_cropped2.pngUniversity of Missouri-Kansas City - home.

Page structure

H1 heading
(Critically important)
University of Missouri-Kansas city
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 University of Missouri-Kansas city
H2 Blaze New Trails
H2 You Make the Rules
H2 The Future Is in Your Hands
H2 Chiefs Kingdom Spirit Scholars Celebrated at Preseason Game
H2 UMKC Day at Disney 100
H2 Featured Events
H2 Hungry for More?
H3 Financial aid and scholarships
H3 Pell Grant-eligible students at UMKC
H3 First in their family to go to college
H3 Potential employers
H3 Kayla Tottress, elementary education
H5 University of Missouri-Kansas City
H6 816-235-1000
H6 Empty heading
H6 University Services
H6 Athletics UMKC News
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (32) on this page.
LinkAttributesAnchor text
https://www.umkc.edu/index.htmlUniversity of Missouri-Kansas city
https://futureroo.umkc.edu/apply/External Subdomain Apply
/admissions/get-info.htmlSubdomain Get Info
https://securelb.imodules.com/...External Subdomain Give
/current-students/index.htmlCurrent Students
/faculty/index.htmlFaculty
/staff/index.htmlStaff
/families/index.htmlFamilies
https://www.umkc.edu/index.htmlIMG-ALT UMKC Logo
https://www.umkc.edu/index.htmlText duplicate IMG-ALT UMKC Logo
https://futureroo.umkc.edu/apply/External Subdomain Text duplicate Apply
/admissions/get-info.htmlSubdomain Text duplicate Get Info
https://securelb.imodules.com/...External Subdomain Text duplicate Give
https://futureroo.umkc.edu/apply/External Subdomain Text duplicate Apply
/admissions/get-info.htmlSubdomain Text duplicate Get Info
https://securelb.imodules.com/...External Subdomain Text duplicate Give
/admissions/index.htmlSubdomain Admissions
/academics/index.htmlAcademics
/student-life/index.htmlStudent Life
/athletics/index.htmlAthletics
/research/index.htmlResearch
/alumni-and-giving/index.htmlAlumni and Giving
/about/index.htmlAbout
/current-students/index.htmlText duplicate Current Students
/faculty/index.htmlText duplicate Faculty
/staff/index.htmlText duplicate Staff
/families/index.htmlText duplicate Families
https://futureroo.umkc.edu/apply/External Subdomain Apply to UMKC
https://programs.umkc.edu/External Subdomain All Programs
https://www.umkc.edu/apply/Subdomain How to Apply
/student-life/index.htmlText duplicate Student Life
/our-home-in-kc/index.htmlLife in Kansas City
https://finaid.umkc.edu/index....External Subdomain financial aid
/admissions/out-of-state.htmlSubdomain Roo Nation scholarship
https://finaid.umkc.edu/financ...External Subdomain Roo Advantage Scholarship
/asm/first-gen-roo/index.htmlSubdomain First Gen Roo
/alumni-and-giving/index.htmlalumni network
/professional-career-escalator...Subdomain Professional Career Escalators
/news/posts/2024/april/introdu...Subdomain Scholarship Recipients
/partnerships/index.htmlSubdomain Community Partnerships
/news/posts/2024/june/student-...Subdomain Read Kayla's story
/news/posts/2024/may/umkc-conn...Subdomain UMKC Day at Disney 100
https://calendar.umkc.edu/feat...External Subdomain All Featured Events
/news/posts/categories/communi...Subdomain Community
/news/posts/tags/alumni.htmlSubdomain Alumni
/news/posts/categories/student...Subdomain Campus
/news/index.htmlSubdomain UMKC News
https://futureroo.umkc.edu/apply/External Subdomain Text duplicate Apply
/admissions/visit-campus.htmlSubdomain Visit
/admissions/get-info.htmlSubdomain Text duplicate Get Info
https://www.facebook.com/UMKan...External Subdomain A-TITLE UMKC Facebook
https://twitter.com/UMKCExternal A-TITLE UMKC Twitter
https://www.instagram.com/umkc...External Subdomain A-TITLE UMKC Instagram
https://www.youtube.com/user/UMKCExternal Subdomain A-TITLE UMKC YouTube
https://www.linkedin.com/schoo...External Subdomain A-TITLE UMKC LinkedIn
https://www.tiktok.com/@umkc_roosExternal Subdomain A-TITLE UMKC TikTok
/about/leadership.htmlUniversity Leadership
/academics/index.htmlSchools and Departments
https://info.umkc.edu/disabili...External Subdomain Disability Services
/athletics/index.htmlText duplicate Athletics
/news/index.htmlSubdomain Text duplicate UMKC News
https://www.umkc.edu/index.htmlIMG-ALT University of Missouri-Kansas City - home.
/about/maps.htmlLocation and Maps
https://www.umkc.edu/calendar/Subdomain Campus Calendar
/az-index.htmlA-Z Index
https://info.umkc.edu/hr/careers/External Subdomain Jobs
https://net3.umkc.edu/intapps/...External Subdomain Directory
https://info.umkc.edu/diversity/External Subdomain Diversity and Inclusion
https://library.umkc.edu/External Subdomain Libraries
https://info.umkc.edu/help/External Subdomain Help Central
/registrar/forms-resources/stu...Subdomain Consumer Information
https://info.umkc.edu/accredit...External Subdomain Accreditation
https://www.umkc.edu/email/Subdomain Webmail
https://umkc.umsystem.edu/External Subdomain Pathway
https://umsystem.instructure.com/External Subdomain Canvas
https://umkc.starfishsolutions...External Subdomain UMKC Connect
https://myroo.umkc.edu/External Subdomain MyRoo
https://www.umsystem.edu/External Subdomain © 2024 Curators of the University of Missouri
/disability-resources.htmlDisability Resources
/privacy-policy/index.htmlPrivacy Policy
https://www.umsystem.edu/ums/c...External Subdomain DMCA Policy
/submit-a-web-ticket.htmlSubdomain Issues with this website?
https://cms.umkc.edu/entity/op...External Subdomain Editor Access
/nondiscrimination.htmlUMKC Statement of Nondiscrimination
/web-policy/privacy.aspLearn More

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.umkc.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.91 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
A Content Delivery Network like Bootstrap CDN can save bandwidth for Bootstrap front-end component library.
The file size of the HTML document is fine (67 kB).

HTTP Response Header

NameValue
cache-controlmax-age=604800
content-typetext/html
content-encodinggzip
last-modifiedWed, 09 Oct 2024 17:00:08 GMT
accept-rangesbytes
etag"d6643ab26c1adb1:0"
varyAccept-Encoding
serverMicrosoft-IIS/10.0
x-powered-byASP.NET
access-control-allow-origin*
strict-transport-securitymax-age=31536000
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
dateThu, 10 Oct 2024 02:14:03 GMT
content-length22299
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,979 referring domains.
This page has 329,687 backlinks.
This page has backlinks from 2,741 different ip addresses.

Robots.txt

###############################
#
#
User-agent: *
#
# list folders robots should specifically search
#
Allow: /az-index/
Allow: /administration/
Allow: /academics/
Allow: /news/
Allow: /hr/
Allow: /chancellor/
Allow: /maps/
Allow: /facts/
Allow: /history/
Allow: /strategicPlanning/
Allow: /provost/
Allow: /admissions/
Allow: /calendar/
Allow: /invest/
Allow: /life/
Allow: /research/
Allow: /future-students/
Allow: /current-students/
Allow: /parents/
Allow: /alumni-friends/
Allow: /visitors/
Allow: /faculty-staff/
Allow: /news/
Allow: /umkcra/
Allow: /catalog/
Allow: /ucomm/
Allow: /summersession/
Allow: /registrar/
Allow: /diversity/
Allow: /disability/
Allow: /adminservices/
Allow: /apply/
Allow: /bhs/
Allow: /mathplacement/





#
# list folders robots are not allowed to index
#
Disallow: /404/
Disallow: /WebJobs/
Disallow: /test_0912/
Disallow: /umkcadmin/
Disallow: /scripts/
Disallow: /redirectold/
Disallow: /webadmin/
Disallow: /admin/
Disallow: /calendar-old/
Disallow: /emed/
Disallow: /news/media
Disallow: /sites/umkcra/
Disallow: /umkc/catalog/htmlc/
Disallow: /advancement/alumni_association/takewing/
Disallow: /advancement/umkcra/
Disallow: /webguide/
Disallow: /adminfinance/hr/
Disallow: /umkcra/
Disallow: /externalaffairs/
Disallow: /ucomm/
Disallow: /international/old/
Disallow: /iphd/
Disallow: /adminfinance/mediation/
Disallow: /wcouncil/
Disallow: /is/labs/printing/
Disallow: /starrhalloffame/nominate/
Disallow: /tracking/
Disallow: /wept/
Disallow: /virtualtour/
Disallow: /degrees/*

#
# list specific files robots are not allowed to index
#
Disallow: /aaa.html
Disallow: /a.cfm
Disallow: /abc.asp
Disallow: /umkc/catalog/archive/2005_06_Undergraduate/mil-sc.pdf
Disallow: /adminfinance/hr/documents/AcadDisc.pdf
Disallow: /Adminfinance/finance/fiscalofficers/procurement.aspx
Disallow: /orientation/welcome_weekend.cfm
Disallow: /admissions/orientation
Disallow: /admissions/umkc-admissions-staff.asp
Disallow: /admissions/umkc-visiting-students.asp
Disallow: /admissions/umkc-readmit.asp
Disallow: /admissions/umkc-undergraduate-professional.asp
Disallow: /admissions/umkc-transfer.asp
Disallow: /admissions/umkc-transfer-requirements.asp
Disallow: /admissions/umkc-special-admissions.asp
Disallow: /admissions/umkc-residency.asp
Disallow: /admissions/umkc-graduate.asp
Disallow: /admissions/umkc-graduate-requirements.asp
Disallow: /admissions/umkc-graduate-professional.asp
Disallow: /admissions/umkc-freshman.asp
Disallow: /admissions/umkc-freshman-requirements.asp
Disallow: /admissions/umkc-application-status-check.asp
Disallow: /admissions/contact-umkc-admissions.asp
Disallow: /admissions/ap-ib-credit.asp
Disallow: /assessment/wept.cfm
Disallow: /bhs/documents%5Cwept.pdf
Disallow: /registrar/registration/my-class-scheduler.asp
Disallow: /writingstudio/Documents/WEPT Workshop Packet.pdf
Disallow: /facultysenate/currentminutes/FSMinutes/2015-2016%20minutes/120115/INFO%203%20-%20UMKC%20Bloch%20School%20Report%20-%20FINAL.PDF
Disallow: /provost/strategic-plan/
Disallow: /provost/strategic-plan/UMKC-Strategic-Plan-2010-2020.asp
Disallow: /provost/centers/default.asp
#
#
# Block search bots from the staging folder; so we can do site reviews with ruttl
User-agent: googlebot
Disallow: /staging/*

User-agent: yahoobot
Disallow: /staging/*

User-agent: microsoftbot
Disallow: /staging/*

User-agent: bingbot
Disallow: /staging/*

#
#
###############################

Search preview

www.umkc.edu
Home | University of Missouri - Kansas City
UMKC is the largest comprehensive, fully accredited university in the Kansas City area with award-winning academic programs and a diverse, inclusive campus.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Kansas79%Check
University79%Check
Kansas City79%Check
city78%Check
UMKC76%Check
Missouri-Kansas city66%Check
Missouri64%Check
UMKC students63%Check
City Chiefs61%Check
as part59%Check

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