Understandingrace.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
75% 
Page structure
45% 
Link structure
96% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.78 s
File size
107.20 kB
Words
368
Media files
11
Number of links
36 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Understanding RACE
The length of the page title is perfect. (267 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
UNDERSTANDING RACE Are we so Different? The Story of Race Race is a small but powerful word. Looking through the eyes of history, science, and lived experience, the RACE Project presents the reality – and unreality – of race. Race Is Not Genetic Current science tells us we
The meta description is too long: 1730 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://understandingrace.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionUNDERSTANDING RACE Are we so Different? The Story of Race Race is a small but powerful word. Looking through the eyes of history, science, and lived experience, the RACE Project presents the reality – and unreality – of race. Race Is Not Genetic Current science tells us we
generatorSite Kit by Google 1.134.0
article:modified_time2023-06-15T21:56:00+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome - Understanding RACE
og:urlhttps://understandingrace.org/
og:site_nameUnderstanding RACE
og:descriptionUNDERSTANDING RACE Are we so Different? The Story of Race Race is a small but powerful word. Looking through the eyes of history, science, and lived experience, the RACE Project presents the reality – and unreality – of race. Race Is Not Genetic Current science tells us we
og:imagehttps://understandingrace.org/wp-content/uploads/2022/02/RACE-logo-black-text-1x.png
og:image:width222
og:image:height51
og:image:typeimage/png
X-UA-CompatibleIE=edge
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are only 368 words on this page. Good pages should have about 800 words of useful content.
33.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 163 characters this one is longer than 70 characters:
"the second edition of the bestselling title on modern notions of race, providing timely examination of..."
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...oads/2022/02/RACE-logo-black-text-2x.pngRACE
...uploads/2022/03/dna-gd472b8d3b_1280.jpegRace Is Not Genetic
/wp-content/uploads/2022/07/History.pngHistory
...oads/2022/07/lived-experience-image.jpegLived Experience
data:[...] Base64Loading
.../02/AAA-logo-reversed-e1651865950774.pngAmerican Anthropological Association Logo
...s/2022/05/Ford-Foundation-logo-white.pngFord Foundation Logo
...ntent/uploads/2022/05/nsf-logo-white.pngNational Science Foundation Logo
...loads/2022/07/Wenner-Gren-Foundation.pngWenner-Gren Foundation Logo
Video URLWidthHeight
...No5ai6LZLFg?wmode=transparent&autoplay=0600360
...8aaTAUAEyho?wmode=transparent&autoplay=0600360

Page structure

H1 heading
(Critically important)
Are we so Different?
Too many H1 headings
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Are we so Different?
H1 The Story of Race
H2 Race Is Not Genetic
H2 History
H2 Lived Experience
H2 RACE Videos
H2 The Story of Race: A History
H2 RACE: Video Introduction
H2 Race: Are We So Different?
H2 Empty heading
H2 Empty heading
H2 Empty heading
H4 A project of the American Anthropological Association, funded by the Ford Foundation and National Science Foundation, with website development support from the Wenner-Gren Foundation.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://understandingrace.org/Anchor Skip to content
https://www.youtube.com/c/Amer...New window External Subdomain A-TITLE YouTube
https://www.twitter.com/americ...New window External Subdomain A-TITLE X
https://www.instagram.com/amer...New window External Subdomain A-TITLE Instagram
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn
https://understandingrace.org/IMG-ALT RACE
/race-is-not-genetic/Race Is Not Genetic
/race-is-not-genetic/evolution...Evolution, Yes. Typology, No.
/race-is-not-genetic/continuou...Continuous Variation
/race-is-not-genetic/race-is-s...Race Is Skin Deep
/race-is-not-genetic/race-does...Race Does Not Explain Variation
/history/History
/history/society/Society
/history/science/Science
/history/government/Government
/lived-experience/Lived Experience
/lived-experience/social-movem...Social Movements
/lived-experience/health-and-m...Health and Medicine
/lived-experience/education/Education
/lived-experience/media-pop-cu...Media & Pop Culture
/lived-experience/wealth-inequ...Wealth Inequities
/lived-experience/environmenta...Environmental Racism
/lived-experience/criminal-inj...Criminal (In)Justice
/resources/Resources
/resources/research-papers/Research Papers
/resources/related-websites/Related Websites
/resources/glossary/Glossary
/about/About
/about/exhibit-overview/Exhibit Overview
/about/advisory-board/Advisory Board
/about/acknowledgments/Acknowledgments
/about/photo-credits/Photo Credits
/contact/Contact
/author/matt-artz/Matt Artz
A-TITLE Posts by Matt Artz
/race-is-not-genetic/Text duplicate IMG-ALT Race Is Not Genetic
/race-is-not-genetic/Learn More
A-TITLE Race Is Not Genetic
/history/Text duplicate IMG-ALT History
/history/Text duplicate Learn More
A-TITLE History
/lived-experience/Text duplicate IMG-ALT Lived Experience
/lived-experience/Text duplicate Learn More
A-TITLE Lived Experience
https://www.youtube.com/watch?...New window External Subdomain No Text
https://www.youtube.com/watch?...New window External Subdomain No Text
https://www.wiley.com/en-us/Ra...New window External Subdomain Buy on Wiley
https://www.amazon.com/Race-Ar...New window External Subdomain Buy on Amazon
https://www.americananthro.org/New window External Subdomain IMG-ALT American Anthropological Association Logo
https://www.fordfoundation.org/New window External Subdomain IMG-ALT Ford Foundation Logo
https://www.nsf.gov/New window External Subdomain IMG-ALT National Science Foundation Logo
http://www.wennergren.org/New window External Subdomain IMG-ALT Wenner-Gren Foundation Logo

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://understandingrace.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.78 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (107 kB).

HTTP Response Header

NameValue
dateSun, 08 Sep 2024 01:15:42 GMT
serverApache
varyAccept-Encoding,Cookie,User-Agent
cache-controlmax-age=3, must-revalidate
content-encodinggzip
content-length16812
last-modifiedSun, 08 Sep 2024 01:09:14 GMT
expiresSun, 08 Sep 2024 01:25:42 GMT
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,693 referring domains.
This page has 7,735 backlinks.
This page has backlinks from 962 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://understandingrace.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

understandingrace.org
Home - Understanding RACE
UNDERSTANDING RACE Are we so Different? The Story of Race Race is a small but powerful word. Looking through the eyes of history, science, and lived experience, the RACE Project presents the reality – and unreality – of race. Race Is Not Genetic Current science tells us we

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Race82%Check
UNDERSTANDING RACE75%Check
UNDERSTANDING71%Check
Different66%Check
so Different66%Check
History58%Check
RACE Project presents57%Check
Lived54%Check
Experience54%Check
Lived Experience54%Check
Show more keywords and terms

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