Unisg.ch - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
51% 
Page structure
29% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
414.30 kB
Words
4448
Media files
351
Number of links
238 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of St.Gallen | unisg.ch
The length of the page title is perfect. (294 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
University of St.Gallen – School of Management, Economics, Law, Social Sciences, International Affairs and Computer Science.
The length of the meta description is perfect. (787 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.unisg.ch/en/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
generatorTYPO3 CMS
descriptionUniversity of St.Gallen – School of Management, Economics, Law, Social Sciences, International Affairs and Computer Science.
authorHSG - Uni SG
viewportwidth=device-width,initial-scale=1,minimum-scale=1, maximum-scale=1, user-scalable=no
robotsindex,follow
revisit-after10 days
apple-mobile-web-app-titleUniversität St.Gallen
application-nameUniversität St.Gallen
msapplication-config/favicons/browserconfig.xml
theme-color#ffffff
langen
twitter:cardsummary
twitter:titleUniversity of St.Gallen
twitter:descriptionUniversity of St.Gallen – School of Management, Economics, Law, Social Sciences, International Affairs and Computer Science.
twitter:imagehttps://www.unisg.ch/fileadmin/_processed_/1/f/csm_2022_Luftaufnahme_SQUARE_fd9d0e20ea.jpg
twitter:image:alt[Translate to English:]
og:titleUniversity of St.Gallen
og:descriptionUniversity of St.Gallen – School of Management, Economics, Law, Social Sciences, International Affairs and Computer Science.
og:imagehttps://www.unisg.ch/fileadmin/_processed_/1/f/csm_2022_Luftaufnahme_SQUARE_fd9d0e20ea.jpg
og:image:urlhttps://www.unisg.ch/fileadmin/_processed_/1/f/csm_2022_Luftaufnahme_SQUARE_fd9d0e20ea.jpg
og:image:width2000
og:image:height1050
og:image:alt[Translate to English:]
og:typeTEXT
og:urlhttps://www.unisg.ch/en/
og:site_nameHSG - Uni SG
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The content of this page is too large (4448 words). Maybe the content could be divided into several pages.
There are 4 text duplicates on this page:
  • Duplicate 1: Stay up to date with the latest news. The Newsroom is the central poin...
  • Duplicate 2: Die Präsidentin der Kunstkommission, Prof. em. Dr. Yvette Sanchez führ...
25.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
82 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 14.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1,minimum-scale=1, maximum-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 89 tags for this page.
Image SEO
(Somewhat important)
95 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute providedHSG bachelor's and master's degree ceremonies 2024 | unisg.ch
data:[...] Base64No alt attribute providedHSG Research Insight #3 | Methods of Science
data:[...] Base64No alt attribute providedQuantum computers: where do we stand with post-quantum cryptography?
data:[...] Base64No alt attribute providedHow SMEs can keep employees in the long term | unisg.ch
data:[...] Base64No alt attribute providedOpenAI's “O1“: Is the next revolution coming or the bubble bursting?
data:[...] Base64Machines That Fail Us #5: "The shape of AI to come"Machines That Fail Us #5: "The shape of AI to come"
data:[...] Base64No alt attribute providedWhen Machines Fail Us | unisg.ch
data:[...] Base64No alt attribute providedMachines That Fail Us #4 | Building different AI futures. Host Philip Di Salvo talks to Prof. Payal Arora.
data:[...] Base64No alt attribute providedTwo SNSF-projects of the School of Computer Science | unisg.ch
data:[...] Base64No alt attribute providedHSG startups focus on artificial intelligence
data:[...] Base64No alt attribute providedProf. Dr. Thomas Burri is with his project "The EU A.I. Act and the Grand Challenge" among the winners of the HSG Impact Awards 2024.
data:[...] Base64No alt attribute providedPodcast "Machines That Fail Us": How is civil society's fight against AI errors and algorithmic injustice developing? With Angela Müller, Managing Director of AlgorithmWatch Switzerland. Host: Dr Philip Di Salvo.
data:[...] Base64No alt attribute providedPodcast "Machines That Fail Us". Host Philip Di Salvo speaks with Melissa Heikkilä, MIT Technology Review.
data:[...] Base64No alt attribute provided Is the calm before the storm over? | unisg.ch
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Page structure

H1 heading
(Critically important)
Welcome to the University of St.Gallen
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
Some headings occur twice on the page.
There are 147 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Welcome to the University of St.Gallen
H2 University of St.Gallen – School of Management, Economics, Law, Social Sciences, International Affairs and Computer Science.
H2 News
H2 Special topic "Artificial Intelligence"
H2 Events
H2 Podcasts
H2 Social Media Wall
H3 HSG bachelor's and master's degree ceremonies: Different paths to the end goal
H3 HSG Research Insight #3 | Methods of Science
H3 Quantum computers: where do we stand with post-quantum cryptography?
H3 Expertise for small and medium-sized enterprises: How to keep employees in the long term
H3 Studying
H3 Research
H3 Executive Education
H3 Newsroom
H3 University
H3 HSG at a glance - The University of St.Gallen at a glance
H3 OpenAI's “O1“: Is the next revolution coming or the bubble bursting?
H3 Machines That Fail Us #5 | «The shape of AI to come»
H3 When Machines Fail Us
H3 Machines That Fail Us #4 | Building different AI futures
H3 SNSF supports two projects of the School of Computer Science with CHF 1.6 million
H3 HSG startups focus on artificial intelligence
H3 HSG Impact Awards 2024: The EU A.I. Act and the Grand Challenge
H3 Machines That Fail Us #3 | #3 Errors and biases: tales of algorithmic discrimination
H3 Machines That Fail Us #2: Following the AI beat – algorithms making the news
H3 Is the calm before the storm over?
H3 Bachelor's Open Day
H3 Virtual Exchange with HSG Students
H3 Swiss SME Day 2024
H3 St.Gallen Board Conference 2024
H4 Studying Duplicate text
H4 Why HSG?
H4 Programmes
H4 Exchange programmes
H4 Get in touch
H4 Admissions
H4 Starting your studies
H4 Research Duplicate text
H4 Research at HSG
H4 Faculty
H4 Research units
H4 Ph.D.
H4 Research in Focus
H4 Executive Education Duplicate text
H4 News Duplicate text
H4 Newsroom Duplicate text
H4 Events Duplicate text
H4 Publications
H4 Video series
H4 Podcasts Duplicate text
H4 University Duplicate text
H4 About us
H4 HSG at a glance
H4 Engagement
H4 Offers for the public
H4 Library
H4 Schools
H4 Working at HSG
H4 From insight to impact.
H4 Search
H4 Social Media
H4 Contact
H4 Accreditations
H4 Member of
H5 Innovations in Sustainable Finance #16: We Need to Reinvent Everything! A Podcast with Fridtjof Detzner of Planet A
H5 Campus Conversation #62 mit Edeltraud Haas über die HSG-Bibliothek
H5 Innovations in Sustainable Finance #15: The Positive Impact of Football with Liam McGroarty
H5 Campus Conversation #60 mit Michael Domeisen über die HSG Stiftung
H5 Machines That Fail Us #5: "The shape of AI to come"
H5 Machines That Fail Us #4 | Building different AI futures Duplicate text
H5 Campus Conversations #59 mit Christian Schreiber über das Schwimmen
H5 Campus Conversations #58 with Julian Kölbel on Sustainable Finance
H5 HSG Student Podcast #57 with Yannick Blättler on GenZ
H5 Machines That Fail Us #3 Errors and biases: tales of algorithmic discrimination
H5 Campus Conversations #56 mit Luca von 44 west
H5 Machines That Fail Us #2 | Following the AI beat: algorithms making the news
H5 S2-E6 Letting Citizens Decide – A Wikipedia Approach to Impact Assessments
H5 HSG Student Podcast #54 with Prof. Dr. James Davis
H5 Machines That Fail Us #1: Making sense of the human error of AI
H5 Meet the CFO #46 Patrick Mollet | Great Place to Work | Tipps & Tricks
H5 Meet the CFO #45 Patrick Mollet | Great Place to Work
H5 HSG Student Podcast #52 with Prof. Dr. Simon Evenett on trade
H5 S2-E5 Financing the FairTrade System with Christoph Gosdenoz
H5 HSG Research Insight #1 | Wissenschaft und Demokratie
H5 Meet the CFO #43 Heliane & Ancillo Canepa | FCZ
H5 Meet the CFO #42 Giorgio Behr | BBC | Tipps & Tricks
H5 Meet the CFO #41 Giorgio Behr | BBC
H5 HSG Student Podcast #51 mit Lionel Battegay, Ask Switzerland
H5 Meet the CFO #40 Marianne Wildi | Hypothekarbank Lenzburg | Tipps & Tricks
H5 Meet the CFO #39 Marianne Wildi | Hypothekarbank Lenzburg
H5 Meet the CFO #38 Julian Gruber | Innoscripta | Tipps & Tricks
H5 Meet the CFO #37 Julian Gruber | Innoscripta
H5 Meet the CFO #36 Anette Weber | Bucherer | Tipps & Tricks
H5 Meet the CFO #35 Anette Weber | Bucherer
H5 Meet the CFO #34 Martin Beer | Mytheresa | Tipps & Tricks
H5 HSG Student Podcast #49 Mental Health
H5 Meet the CFO #33 Martin Beer | Mytheresa
H5 Innovations in Sustainable Finance #11: The Promise of Pass-Through Voting with Georgia Stewart, Co-founder and CEO of Tumelo
H5 Meet the CFO #32 Martin Hoffmann | On | Tipps & Tricks
H5 Meet the CFO #31 Martin Hoffmann | On
H5 Meet the CFO #30 | Teaser Staffel 4
H5 HSG Student Podcast #48 with Gerd Winandi-Martin from the CSC
H5 Innovations in Sustainable Finance #10: Flow-driven ESG returns with Philippe van der Beck
H5 HSG Student Podcast #47 vom HSG Community Festival
H5 HSG Student Podcast #46 mit Ronahi Yener über Politik
H5 HSG Student Podcast #45 mit Ann Julie Sevray, SHSG Präsidentin
H5 HSG Student Podcast #44 mit Max Vögtli über Aktivismus, Renovate Switzerland
H5 Innovations in Sustainable Finance #9: Crowd-Financed Solar Panels with Aurel Schmid
H5 HSG Student Podcast #43 mit Robert Steinberger über Kunst und besondere Wege an die HSG
H5 Innovations in sustainable finance #8: Regulating Sustainable Finance, SFDR and the energy transition
H5 HSG Student Podcast #42 mit Simon Mayer über die School of Computer Science
H5 Innovations in Sustainable Finance #7: The art of active ownership with Christine Chow
H5 HSG Student Podcast #41 with Alexandre Picard on Crypto
H5 Innovations in Sustainable Finance #6: ESG Incentives and the Zone of Discretion with Tom Gosling
H5 HSG Student Podcast #40 mit Deborah Walt und Wolfgang Schürer | ISC
H5 HSG Student Podcast #39 mit Yvette Sanchez | Kunst am Bau 2/3
H5 Innovations in Sustainable Finance #5: From IPO to ESG with Per Einar Ellefsen
H5 HSG Student Podcast #38 with Chantal and Bill on Building Moonshots
H5 HSG Student Podcast #36 Collab with Career Fairy and Silvan Krähenbühl
H5 Innovations in Sustainable Finance #4 Stéphanie Mielnik | Sustainability-Linked Bonds
H5 HSG Student Podcast #35 with Christian Pierce
H5 Innovations in Sustainable Finance: An Open Source Approach to the SDGs
H5 HSG Student Podcast #34 mit Yvette Sanchez | Kunst am Bau
H5 Innovations in Sustainable Finance #2 Philipp Aeby | RepRisk AG
H5 Innovations in Sustainable Finance #1 with Harald Walkate
H5 HSG Student Podcast #33 mit Stefan Schorb
H5 HSG Student Podcast #32 mit Philippe Narval
H5 Innovations in Sustainable Finance – Trailer
H5 HSG Student Podcast #31 mit Nicola Holenstein und Seraphin Bunke
H5 HSG Student Podcast #30 mit Daniel Knus | Geschäftsführer HSG Alumni
H5 Meet the CFO #28 Weihnachts Special, Annabella Bassler, Tobias Hestler, Daniel Kessler
H5 HSG Student Podcast #29 mit Tobias Vogel
H5 HSG Student Podcast #28 with Fabiano Mancesti | The Art of Photography
H5 Meet the CFO #27 Christian Hugo Hoffmann, House of Lab Science
H5 HSG Student Podcast #27 mit Lorena Madarena, Manusia
H5 Meet the CFO #26 Roland Iff, Geberit
H5 HSG Student Podcast #26 with Sakshi Goel, Pride Month
H5 Meet the CFO #25 Martin Zwyssig, Rehau
H5 HSG Student Podcast #25 mit Fabienne Pel & Florian Schulz, Mental Health
H5 Meet the CFO #24 Dennis Lück BrinkertLück Creatives
H5 HSG Student Podcast #25 mit Emilia von Albertini & Frederick Mangold, St. Gallen helps Ukraine
H5 Meet the CFO #23 Ricky Hipp, Compass Group Schweiz
H5 HSG Student Podcast #23 mit Bruno Flütsch, The Voice of Germany
H5 Meet the CFO #22 Markus Binkert, SWISS
H5 HSG Student Podcast #22 mit Konstantin Hälg, Politik und Studium
H6 University of St.Gallen
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
11 links don't have an anchor text.
The number of internal links is ok.
There are 21 external links on this page.
LinkAttributesAnchor text
https://www.unisg.ch/en/No Text
https://www.unisg.ch/en/Anchor Studying
https://www.unisg.ch/en/Anchor Research
https://www.unisg.ch/en/Anchor Executive Education
https://www.unisg.ch/en/Anchor News
https://www.unisg.ch/en/Anchor University
/en/location-map-and-arrival/Kontakt
A-TITLE Kontakt
https://www.unisg.ch/de/German
A-TITLE German
https://www.unisg.ch/en/English
A-TITLE English
https://www.unisg.ch/en/studying/Studying Overview
https://www.unisg.ch/en/studying/Overview
/en/studying/why-hsg/Why HSG?
A-TITLE Why HSG?
/en/studying/why-hsg/Text duplicate Overview
/en/studying/why-hsg/engaged-c...Engaged community
A-TITLE Engaged community
/en/studying/why-hsg/great-car...Great career opportunities
A-TITLE Great career opportunities
/en/studying/why-hsg/superb-st...Superb study programmes
A-TITLE Superb study programmes
/en/studying/programmes/Programmes
A-TITLE Programmes
/en/studying/programmes/Text duplicate Overview
/en/studying/programmes/bachelor/Bachelor
A-TITLE Bachelor
/en/studying/programmes/master/Master
A-TITLE Master
/en/research/phd/Doctorate
A-TITLE Doctorate
/en/studying/programmes/costs-...Costs of an HSG degree
A-TITLE Costs of an HSG degree
https://courses.unisg.ch/New window External Subdomain Courses
A-TITLE Courses
/en/studying/exchange-programme/Exchange programmes
A-TITLE Exchange programmes
/en/studying/exchange-programme/Text duplicate Overview
/en/studying/exchange-programm...Incoming Guest Students
A-TITLE Incoming Guest Students
/en/studying/exchange-programm...Outgoing HSG Students
A-TITLE Outgoing HSG Students
/en/studying/get-in-touch/Get in touch
A-TITLE Get in touch
/en/studying/get-in-touch/Text duplicate Overview
/en/studying/get-in-touch/info...Open Days
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