Universalstandard.com - SEO Checker

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Overview of the SEO Check
Meta information
72% 
Page quality
69% 
Page structure
58% 
Link structure
93% 
Server
70% 
External factors
100% 
SEO Score
Response time
0.10 s
File size
779.80 kB
Words
616
Media files
32
Number of links
160 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Universal Standard | Elevated Women`s Clothing. Sizes 00-40
The length of the page title is perfect. (556 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Size-inclusive elevated essentials. Quality-focused, fit-obsessed. Free shipping and returns - always. Creators of Fit Liberty - if your size goes up or down within a year - we’ll replace your clothes for free.
The meta description is too long: 1248 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.universalstandard.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-tap-highlightno
msapplication-TileColor#ffffff
theme-color#ffffff
urlhttps://www.universalstandard.com
distributionGlobal
descriptionSize-inclusive elevated essentials. Quality-focused, fit-obsessed. Free shipping and returns - always. Creators of Fit Liberty - if your size goes up or down within a year - we’ll replace your clothes for free.
twitter:site@
twitter:cardsummary_large_image
twitter:titleUniversal Standard | Elevated Women`s Clothing. Sizes 00-40
twitter:descriptionSize-inclusive elevated essentials. Quality-focused, fit-obsessed. Free shipping and returns - always. Creators of Fit Liberty - if your size goes up or down within a year - we’ll replace your clothes for free.
twitter:widgets:themelight
twitter:widgets:link-color#C6A394
twitter:widgets:border-color#C6A394
og:site_nameUniversal Standard
og:urlhttps://www.universalstandard.com/
og:titleUniversal Standard | Elevated Women`s Clothing. Sizes 00-40
og:typewebsite
og:descriptionSize-inclusive elevated essentials. Quality-focused, fit-obsessed. Free shipping and returns - always. Creators of Fit Liberty - if your size goes up or down within a year - we’ll replace your clothes for free.
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 616 words. That's ok.
20.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.9 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (779.8 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...9;g=sitewide;gid=47181;ord=1730897143572No alt attribute provided
...t,compress&rect=0,0,800,1000&w=640&h=800This is an image of Shop New Styles
...t,compress&rect=0,0,800,1000&w=640&h=800This is an image of Shop New Denim: Sizes 00-40
...ress,format&rect=0,0,642,800&w=642&h=800This is an image of Fit Liberty Denim
...t,compress&rect=0,0,800,1000&w=640&h=800This is an image of Shop Dresses. Sizes 00-40
...ress,format&rect=0,0,642,800&w=642&h=800This is an image of Fit Liberty Dresses
...t,compress&rect=0,0,800,1000&w=640&h=800This is an image of Shop Workwear: Sizes 00-40
...ress,format&rect=0,0,642,800&w=642&h=800This is an image of Fit Liberty Workwear
...t,compress&rect=0,0,800,1000&w=640&h=800This is an image of Shop Bottoms. Sizes 00-40
...ress,format&rect=0,0,642,800&w=642&h=800This is an image of Shop Sizes 00-40
...t,compress&rect=0,0,800,1000&w=640&h=800This is an image of Shop Tops in Sizes 00-40
...at,compress&rect=0,0,642,800&w=642&h=800This is an image of Fit Liberty Tops
...at,compress&rect=0,0,642,800&w=642&h=800This is an image of Shop Loungewear: Sizes 00-40
...at,compress&rect=0,0,642,800&w=642&h=800This is an image of Shop Loungewear: Sizes 00-40
...ress,format&rect=0,0,642,800&w=642&h=800This is an image of Shop Athleisure. Sizes 00-40
...ress,format&rect=0,0,642,800&w=642&h=800This is an image of The Wear-It-Forever Bodysuit
...ss,format&rect=0,0,1338,1667&w=642&h=800This is an image of emBODY is Here. Shop sizes 00-40.
...ss,format&rect=0,0,1338,1667&w=642&h=800This is an image of LaserSmooth styles for no-problem underwear. Sizes 00-40.
...at,compress&rect=0,0,642,800&w=642&h=800This is an image of Shop Outerwear: Sizes 00-40
...ress,format&rect=0,0,642,800&w=642&h=800This is an image of Fit Liberty Jackets
...t,compress&rect=0,0,800,1000&w=640&h=800This is an image of Final Few - Save up to 75%!
...-11.jpg?format=webp&width=640&quality=90the holiday shop
...der.jpg?format=webp&width=300&quality=90This is an image of lace jumpsuit
...der.jpg?format=webp&width=300&quality=90This is an image of velvet dress
...der.jpg?format=webp&width=300&quality=90This is an image of velvet blazer
...r-2.jpg?format=webp&width=300&quality=90This is an image of bow liquid jersey top
...compress&rect=0,0,1024,1337&w=768&h=1003the holiday shop
...ile.jpg?format=webp&width=640&quality=90starter box
...ile.jpg?format=webp&width=640&quality=90us club
...ile.jpg?format=webp&width=640&quality=90from waitlist to wardrobe
...ile.jpg?format=webp&width=640&quality=90about us
...IYS.jpg?format=webp&width=640&quality=90siiys

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
/collections/jordan-x-usJUST IN: JORDAN X US
/collections/holiday-shopHOLIDAY SHOP: SPECIALTY PIECES. LIMITED QUANTITIES.
/us-on-tourShop In Person
/collections/newNew
/collections/that-fall-feelingFeatured
/collections/that-fall-feelingLatest Insider Favorites
/collections/see-it-in-your-si...Best Sellers
/collections/fit-libertyFit Liberty
/collections/holiday-shopHoliday Shop
/collections/jordan-x-usJordan x US
/collections/that-fall-feelingThe Fall Collection
/collections/the-august-collec...Sartorial Shift Collection
/collections/liquid-jerseyLiquid Jersey Collection
/collections/the-august-collec...Shop New Styles
IMG-ALT This is an image of Shop New Styles
/collections-listing/denim-lis...Denim
/collections-listing/denim-lis...All Denim: Sizes 00-40
/collections/new-denimNew Denim
/collections/denim-best-sellersBest-Selling Denim
/collections/skinny-denimSkinny Jeans
/collections/straight-denimStraight Leg Jeans
/collections/boyfriend-denimRelaxed
/collections/bootcut-denimBootcut & Flare Jeans
/collections/flare-and-wide-le...Wide Leg Jeans
/collections/comfortdenimComfortDenim
/collections/clothing-denimDenim Clothing
/collections/petites-denimPetite Jeans
/collections/new-denimShop New Denim: Sizes 00-40
IMG-ALT This is an image of Shop New Denim: Sizes 00-40
/collections/fit-liberty-denimFit Liberty Denim
IMG-ALT This is an image of Fit Liberty Denim
/collections/sweater-shopSweaters
/collections/dressesDresses
/collections/dressesAll Dresses: Sizes 00-40
/collections/dresses-jumpsuits...Best-Selling Dresses
/collections/everyday-dressesEveryday Dresses
/collections/fall-dressesFall Dresses
/collections/workwear-dresses-...Workwear Dresses
/collections/dresses-liquid-je...Liquid Jersey Dresses
/collections/casual-weekend-dr...Weekend Dresses
/collections/occasion-dressesOccasion Dresses
/collections/dressesShop Dresses. Sizes 00-40
IMG-ALT This is an image of Shop Dresses. Sizes 00-40
/collections/fit-liberty-dressesFit Liberty Dresses
IMG-ALT This is an image of Fit Liberty Dresses
/collections/workwearWorkwear
/collections/workwearAll Workwear: Sizes 00-40
/collections/workwear-best-sel...Best-Selling Workwear
/collections/henning-x-usHenning x US
/collections/ponte-suitingPonte Suiting
/collections/blazers-workwearBlazers
/collections/tops-workwearTops
/collections/bottoms-workwearBottoms
/collections/dresses-workwear-2Text duplicate Dresses
/collections/workwearShop Workwear: Sizes 00-40
IMG-ALT This is an image of Shop Workwear: Sizes 00-40
/collections/fit-liberty-jacke...Fit Liberty Workwear
IMG-ALT This is an image of Fit Liberty Workwear
/collections-listing/pants-bot...Pants & Bottoms
/collections-listing/pants-bot...All Pants & Bottoms: Sizes 00-40
/collections/bottoms-best-sellersBest-Selling Bottoms
/collections/stephanie-pantsStephanie Pants
/collections/go-stretch-pantsGo-Stretch Pants
/collections/ponte-pantsPonte Pants
/collections/casual-pantsCasual Pants
/collections/trouser-wide-leg-...Trouser & Wide Leg Pants
/collections/athleisure-pantsAthleisure Pants
/collections/shortsShorts
/collections/skirtsSkirts
/collections/pants-leggingsShop Bottoms. Sizes 00-40
IMG-ALT This is an image of Shop Bottoms. Sizes 00-40
/collections/pants-leggingsShop Sizes 00-40
IMG-ALT This is an image of Shop Sizes 00-40
/collections/topsText duplicate Tops
/collections/topsThe Top Shop Sizes 00-40
/collections/tops-best-sellersBest-Selling Tops
/collections/t-shirtsEssential Tees
/collections/tanksEssential Tanks
/collections/button-upsButton-Down Shirts
/collections/liquid-jersey-topsLiquid Jersey Tops
/collections/foundation-topsFoundation Layering Tops
/collections/sweatshirt-topsPerfect Sweatshirts
/collections/sweatersQuintessential Knits
/collections/topsShop Tops in Sizes 00-40
IMG-ALT This is an image of Shop Tops in Sizes 00-40
/collections/fit-liberty-topsFit Liberty Tops
IMG-ALT This is an image of Fit Liberty Tops
/collections/loungewearLounge
/collections/loungewearAll Loungewear: Sizes 00-40
/collections/lounge-best-sellersBest-Selling Loungewear
/collections/dresses-loungewearNighties & Jumpsuits
/collections/bottoms-loungewearPajama Pants
/collections/tops-loungewearPajama Tops
/collections/pajama-sets-loung...Pajama Sets
/collections/loungewearShop Loungewear: Sizes 00-40
IMG-ALT This is an image of Shop Loungewear: Sizes 00-40
/collections/loungewearText duplicate Shop Loungewear: Sizes 00-40
IMG-ALT This is an image of Shop Loungewear: Sizes 00-40
/collections/athleisureAthleisure
/collections/athleisureAll Athleisure: Sizes 00-40
/collections/athleisure-best-s...Best-Selling Athleisure
/collections/next-to-naked-ath...Next-to-Naked
/collections/leggings-athleisureLeggings
/collections/joggers-and-sweat...Joggers & Sweatpants
/collections/hoodies-and-sweat...Hoodies & Sweatshirts
/collections/dresses-bodysuits...Dresses & Bodysuits
/collections/shorts-athleisureText duplicate Shorts
/collections/tops-tanks-athlei...Tops & Tanks
/collections/athleisureShop Athleisure. Sizes 00-40
IMG-ALT This is an image of Shop Athleisure. Sizes 00-40
/collections/next-to-naked-ath...The Wear-It-Forever Bodysuit
IMG-ALT This is an image of The Wear-It-Forever Bodysuit
/collections/all-embodyIntimates
/collections/all-embodyAll emBODY: Sizes 00-40
/embody-best-sellersBest-Selling Basics
/collections/intimates-embodyUnderwear
/collections/harper-wildeBralettes by Harper Wilde
/collections/foundation-embodyFoundation
/collections/under-layers-embodyUnder-Layers
/collections/basics-embodyBasics
/collections/activewear-embodyActivewear
/collections/all-embodyemBODY is Here. Shop sizes 00-40.
IMG-ALT This is an image of emBODY is Here. Shop sizes 00-40.
/collections/intimates-embodyLaserSmooth styles for no-problem underwear. Sizes 00-40.
IMG-ALT This is an image of LaserSmooth styles for no-problem underwear. Sizes 00-40.
/collections/outerwear-shopOuterwear
/collections/outerwear-shopAll Outerwear: Sizes 00-40
/collections/outerwear-best-se...Best-Selling Outerwear
/collections/jacketsJackets
/collections/leather-jacketsLeather Jackets
/collections/the-trench-coatTrench Coats
/collections/peacoats-jacketsCoats
/collections/puffersPuffers
/collections/vestsVests
/collections/fashion-blazersFashion Blazers
/collections/outerwear-shopShop Outerwear: Sizes 00-40
IMG-ALT This is an image of Shop Outerwear: Sizes 00-40
/collections/fit-liberty-jacke...Fit Liberty Jackets
IMG-ALT This is an image of Fit Liberty Jackets
/collections/final-fewSave
/collections/final-fewText duplicate Save
/styleclub/starter-box-2pieceNew to US? Try the Starter Box
/collections/final-fewFinal Few - up to 75% off
/outfits/outfit-of-the-month-n...Outfit of the Month - Save 20%
/collections/overstock-saleOverstock Sale
/collections/final-fewFinal Few - Save up to 75%!
IMG-ALT This is an image of Final Few - Save up to 75%!
/Back to Home
/accountSign In
/collections/holiday-shopIMG-ALT the holiday shop
/products/celia-lace-jumpsuit-...IMG-ALT This is an image of lace jumpsuit
/products/solstice-stretch-vel...IMG-ALT This is an image of velvet dress
/products/luxe-velvet-blazer-c...IMG-ALT This is an image of velvet blazer
/products/clara-bow-liquid-jer...IMG-ALT This is an image of bow liquid jersey top
/collections/holiday-shopText duplicate IMG-ALT the holiday shop
/styleclub/starter-box-2pieceIMG-ALT starter box
/styleclub/starter-box-2pieceSHOP STARTER BOX
/styleclubIMG-ALT us club
/styleclubSHOP NOW
/collections/new-denimIMG-ALT from waitlist to wardrobe
/editorials/about-usIMG-ALT about us
/editorials/about-usLEARN MORE
/collections/see-it-in-your-si...IMG-ALT siiys
/collections/see-it-in-your-si...SHOP SIZES 00-40
https://www.facebook.com/unive...New window External Subdomain No Text
https://twitter.com/universals...New window External No Text
https://www.instagram.com/univ...New window External Subdomain No Text
https://www.pinterest.com/univ...New window External Subdomain No Text
/pages/find-my-sizeSize Chartfind your size
/editorials/about-usOur Story
/pages/find-my-sizeOur Size Philosophy
/collections/fit-libertyText duplicate Fit Liberty
/editorials/fit-liberty-faqFit Liberty FAQ
/blogs/us-journalUS Journal
https://www.faire.com/embed/bw...External Subdomain Wholesale
/pages/help-centerHelp Center
https://universalstandard.happ...External Subdomain Returns & Exchanges
https://universalstandard.happ...External Subdomain Fit Liberty Exchange
https://universal-standard.pri...External Subdomain Do Not Sell My Info
/us-on-tourVisit US
/editorials/pose-with-usPose with US
/accountMy Account
/products/digital-gift-cardGift Cards
https://connect.studentbeans.c...External Subdomain US: Students & Graduates
https://connect.studentbeans.c...External Subdomain US: Exclusive Discounts
https://connect.studentbeans.c...External Subdomain CA: Students & Graduates
https://connect.studentbeans.c...External Subdomain CA: Exclusive Discounts
/pages/find-my-sizeFind My size
/pages/size-guidesSize Chart
/legal/privacy-policyPrivacy Policy
/legal/accessibilityAccessibility
/legal/terms-of-serviceTerms of Service

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.universalstandard.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (780 kB).
The page response time is excellent with 0.10 seconds.

HTTP Response Header

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content-encodinggzip
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cache-controlprivate, no-cache, no-store, must-revalidate
content-typetext/html;charset=utf-8
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x-powered-byNuxt
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http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,473 referring domains.
This page has 13,429 backlinks.
This page has backlinks from 1,070 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.universalstandard.com/sitemap.xml
Sitemap: https://www.universalstandard.com/sitemap_images.xml

User-agent: *
Disallow: /a/downloads/-/*
Disallow: /admin
Disallow: /cart
Disallow: /orders
Disallow: /checkout
Disallow: /8384441/checkouts
Disallow: /8384441/orders
Disallow: /carts
Disallow: /account
Disallow: /collections/*sort_by*sort_by*
Disallow: /collections/*filter*filter*
Disallow: /collections/*+*
Disallow: /collections/*%2B*
Disallow: /collections/*%2b*
Disallow: /*/collections/*+*
Disallow: /*/collections/*%2B*
Disallow: /*/collections/*%2b*
Disallow: /blogs/*+*
Disallow: /blogs/*%2B*
Disallow: /blogs/*%2b*
Disallow: /*/blogs/*+*
Disallow: /*/blogs/*%2B*
Disallow: /*/blogs/*%2b*
Disallow: /policies/
Disallow: /search
Disallow: /apple-app-site-association

# Google adsbot ignores robots.txt unless specifically named!
User-agent: adsbot-google
Disallow: /checkout
Disallow: /carts
Disallow: /orders
Disallow: /8384441/checkouts
Disallow: /8384441/orders

User-agent: Nutch
Disallow: /

Similar sites

Search preview

www.universalstandard.com
Universal Standard | Elevated Women`s Clothing. Sizes 00-40
Size-inclusive elevated essentials. Quality-focused, fit-obsessed. Free shipping and returns - always. Creators of Fit Liberty - if your size goes up or down within a year - we’ll replace your clothes for free.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Universal59%Check
Standard59%Check
UNIVERSAL STANDARD59%Check
Fit50%Check
Liberty50%Check
Fit Liberty50%Check
Sizes 00-4048%Check
Sizes47%Check
Essential46%Check
Clothing45%Check
Show more keywords and terms

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