Us.britax.com - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
75% 
Page structure
79% 
Link structure
91% 
Server
87% 
External factors
100% 
SEO Score
Response time
1.77 s
File size
264.60 kB
Words
413
Media files
16
Number of links
40 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Britax | Home
The page title is too short. (123 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
A leader in child safety technology, Britax offers car seats, strollers and travel systems that give families the freedom and confidence to keep moving.
The length of the meta description is perfect. (915 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://us.britax.com/
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=5.0, viewport-fit=cover
referrerno-referrer-when-downgrade
facebook-domain-verificationhnasc2fsa7uvxqcpbe11ko5w8bmkq2
apple-mobile-web-app-titleBritax
application-nameBritax
msapplication-TileColor#ffffff
theme-color#ffffff
generatorSEOmatic
keywordsBritax,safety,child safety,car seats,strollers,travel systems,child safety technology,infant car seats,convertible car seats,all-in-one car seats,one4life,lightweight strollers,boosters,harness to booster seats,big kid car seats,baby's first car seat,safest car seats,safe car seats,best car seats,best strollers
descriptionA leader in child safety technology, Britax offers car seats, strollers and travel systems that give families the freedom and confidence to keep moving.
robotsall
langen-us
twitter:cardsummary_large_image
twitter:site@britax
twitter:creator@britax
twitter:titleHome
twitter:descriptionA leader in child safety technology, Britax offers car seats, strollers and travel systems that give families the freedom and confidence to keep moving.
twitter:imagehttps://cdne1britaxus.azureedge.net/bri/uploads/_1200x630_fit_center-center_82_none/Britax-Safety-You-Can-Trust-Car-Seats-Strollers.png?mtime=1684854959
twitter:image:width1200
twitter:image:height630
twitter:image:altA leader in child safety technology, Britax offers car seats, strollers and travel systems that give families the freedom and confidence to keep moving.
fb:profile_idBritaxUS
og:localeen_US
og:site_nameBritax
og:typewebsite
og:urlhttps://us.britax.com/
og:titleHome
og:descriptionA leader in child safety technology, Britax offers car seats, strollers and travel systems that give families the freedom and confidence to keep moving.
og:imagehttps://cdne1britaxus.azureedge.net/bri/uploads/_1200x630_fit_center-center_82_none/Britax-Safety-You-Can-Trust-Car-Seats-Strollers.png?mtime=1684854959
og:image:width1200
og:image:height630
og:image:altA leader in child safety technology, Britax offers car seats, strollers and travel systems that give families the freedom and confidence to keep moving.
og:see_alsohttps://www.facebook.com/BritaxUS/
charsetutf-8

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Page quality

Content
(Critically important)
There are only 413 words on this page. Good pages should have about 800 words of useful content.
31.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 9.89 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=5.0, viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://us.britax.com/1Mom and Dad with new born baby
https://us.britax.com/1All in One graphite glacier homepage
https://us.britax.com/1US Homepage Grid Grove
https://us.britax.com/1US Homepage Grid Willow Grove SC TS
https://us.britax.com/1US Homepage Grid Accessories
https://us.britax.com/1September 2024 Promos QUADRANT 4
https://us.britax.com/1Start your Journey
https://us.britax.com/1Growing girl measuring herself against growth chart painted on wall
https://us.britax.com/1Why Britax
https://us.britax.com/1Amazon logo 200x200
https://us.britax.com/1Albee baby newlogo 200x200
https://us.britax.com/1Kohls retailer logo 200x200
https://us.britax.com/1Brixy Shop Local Icon 200x200
https://us.britax.com/1Macys Logo
https://us.britax.com/1Target resized for craft
https://us.britax.com/1Walmart retailer logo 200x200

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Safety You Can Trust
H2 Car Seats
H2 Strollers
H2 Travel Systems
H2 Accessories
H2 We're Here to Help
H2 What Britax Families Are Saying
H2 Stay in the Loop
H2 Sign In
H2 Create Your Account
H2 Forgot password?
H3 Our gear guides and safety resources will help support you throughout the journey.
H3 Start Your Journey
H3 Check Your Car Seat Fit
H3 We're All About Safety
H4 Ratings & Reviews
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://us.britax.com/Anchor Skip to Page Contents
https://us.britax.com/shopSubdomain Shop
https://us.britax.com/supportSubdomain Support
/support/contact-usSubdomain Contact Us
https://us.britax.com/accountAccount
https://us.britax.com/Subdomain Britax Homepage
https://us.britax.com/accountText duplicate Account
https://us.britax.com/shopSubdomain Start Shopping
/account/loginSubdomain Sign in
https://us.britax.com/searchSearch Site
/shop/car-seatsSubdomain Shop Car Seats
A-TITLE Shop Car Seats
https://us.britax.com/shop/promoSubdomain Shop now until September 15 and save 20% on select car seats & more. Offer available online and at participating retailers.
/shop/car-seatsSubdomain Car Seats
IMG-ALT All in One graphite glacier homepage
/shop/strollersSubdomain Strollers
IMG-ALT US Homepage Grid Grove
/shop/travel-systemsSubdomain Travel Systems
IMG-ALT US Homepage Grid Willow Grove SC TS
/shop/accessories?section=bsca...Subdomain Accessories
IMG-ALT US Homepage Grid Accessories
https://us.britax.com/shop/promoSubdomain IMG-ALT September 2024 Promos QUADRANT 4
https://us.britax.com/new-parentsSubdomain Learn More
A-TITLE Learn More
https://us.britax.com/new-parentsSubdomain IMG-ALT Start your Journey
A-TITLE Learn More
/knowledge-center/fit-comfort/...Text duplicate Learn More
A-TITLE Learn More
/knowledge-center/fit-comfort/...IMG-ALT Growing girl measuring herself against growth chart painted on wall
A-TITLE Learn More
https://us.britax.com/why-britaxSubdomain Text duplicate Learn More
A-TITLE Learn More
https://us.britax.com/why-britaxSubdomain IMG-ALT Why Britax
A-TITLE Learn More
/knowledge-centerSubdomain Keep Learning
https://www.amazon.com/stores/...New window Nofollow External Subdomain IMG-ALT Amazon logo 200x200
https://www.albeebaby.com/brit...New window Nofollow External Subdomain IMG-ALT Albee baby newlogo 200x200
https://www.kohls.com/catalog/...New window Nofollow External Subdomain IMG-ALT Kohls retailer logo 200x200
https://brixy.com/collections/...New window Nofollow External IMG-ALT Brixy Shop Local Icon 200x200
https://www.macys.com/shop/sea...New window Nofollow External Subdomain IMG-ALT Macys Logo
https://www.target.com/s?searc...New window Nofollow External Subdomain IMG-ALT Target resized for craft
https://www.walmart.com/c/bran...New window Nofollow External Subdomain IMG-ALT Walmart retailer logo 200x200
/support/safety-notices-recallsSubdomain Safety Notices & Recalls
https://www.facebook.com/Brita...New window Nofollow External Subdomain View our facebook
https://twitter.com/britaxNew window Nofollow External View our twitter
https://www.instagram.com/brit...New window Nofollow External Subdomain View our instagram
https://www.pinterest.com/britax/New window Nofollow External Subdomain View our pinterest
https://www.linkedin.com/compa...New window Nofollow External Subdomain View our linkedin
https://www.youtube.com/c/britaxNew window Nofollow External Subdomain View our youtube
https://us.britax.com/corporateSubdomain Global Divisions
A-TITLE Global Divisions
https://jobsearch.britax.com/New window Nofollow External Subdomain Careers
A-TITLE Careers
https://us.britax.com/pressSubdomain Press & Media Center
A-TITLE Press & Media Center
/press/eventsSubdomain Car Seat Checks
A-TITLE Car Seat Checks
/where-to-buySubdomain Where To Buy
A-TITLE Where To Buy
/privacy-policySubdomain Privacy Policy
A-TITLE Privacy Policy
/terms-of-useSubdomain Terms of Use
A-TITLE Terms of Use
https://csus.britax.com/servic...New window Nofollow External Subdomain Register car seat
A-TITLE Register car seat
https://csus.britax.com/servic...New window Nofollow External Subdomain Register gear
A-TITLE Register gear
/website-accessibility-policySubdomain Website Accessibility Policy
A-TITLE Website Accessibility Policy
/arbitration-agreementSubdomain Arbitration Agreement
A-TITLE Arbitration Agreement
/modern-slavery-act-statementSubdomain Modern Slavery Act Statement
A-TITLE Modern Slavery Act Statement
/support/contact-usSubdomain Text duplicate Contact Us
A-TITLE Contact Us
https://us.britax.com/Anchor Return to top
/account/forgot-passwordSubdomain Forgot password?
/account/registerSubdomain Create Account
/account/loginSubdomain Sign In
/account/loginSubdomain Back to Login

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://us.britax.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.77 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (265 kB).

HTTP Response Header

NameValue
dateSun, 15 Sep 2024 09:08:26 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=28800
pragmacache
expiresSun, 15 Sep 2024 10:08:25 GMT
varyAccept-Encoding
x-robots-tagall
link<https://us.britax.com>; rel='canonical'
referrer-policyno-referrer-when-downgrade
x-powered-bySEOmatic
cf-cache-statusEXPIRED
last-modifiedSun, 15 Sep 2024 09:08:26 GMT
servercloudflare
cf-ray8c3778d92f52d2c7-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,232 referring domains.
This page has 30,549 backlinks.
This page has backlinks from 955 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# robots.txt for https://us.britax.com/

sitemap: https://us.britax.com/sitemaps-1-sitemap.xml

# live - don't allow web crawlers to index cpresources/ or vendor/

User-agent: *
Disallow: /cpresources/
Disallow: /vendor/
Disallow: /.env
Disallow: /cache/

Similar sites

Search preview

us.britax.com
Britax | Home
A leader in child safety technology, Britax offers car seats, strollers and travel systems that give families the freedom and confidence to keep moving.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Britax75%Check
Seat54%Check
Safety54%Check
Car Seats54%Check
Seats50%Check
Travel50%Check
Strollers50%Check
Systems50%Check
Families50%Check
System50%Check
Show more keywords and terms

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Cookie Policy

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