Ustravel.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
86% 
Page structure
70% 
Link structure
81% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
72.00 kB
Words
520
Media files
9
Number of links
75 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
U.S. Travel Association
The length of the page title is perfect. (210 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
U.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.
The length of the meta description is perfect. (733 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ustravel.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionU.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.
keywordsU.S. Travel, us travel
dcterms.titleU.S. Travel Association
dcterms.typetext
dcterms.formattext/html
dcterms.identifierhttps://www.ustravel.org/
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary
twitter:titleU.S. Travel Association
twitter:urlhttps://www.ustravel.org/
twitter:imagehttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:site_nameU.S. Travel Association
og:typewebsite
og:urlhttps://www.ustravel.org/
og:titleU.S. Travel Association
og:imagehttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:image:urlhttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:image:secure_urlhttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 520 words. That's ok.
22.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Some tags are too long. With 85 characters this one is longer than 70 characters:
"u.s. travel joins rep. eric sorensen for “travel works” power hour in rock island, il"
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mes/custom/particle/apps/drupal/logo.svgHome
.../GettyImages-115519110.jpg?itok=54RTxj2tMan with suitcase walking through airport
...lMartinezChamorro578-1.jpg?itok=9YPbisUwUS Travel Future of Travel Mobility (November 2023) Photos by Ana Isabel Martinez Chamorro
...or summer travel image.png?itok=KkNrRMvwPrepare for Summer travel
...ies Travel Works Group.jpg?itok=Lkmi3e2SQuad Cities Travel Works Group
...2022-03/capitol_medium.png?itok=_gAk8stmCapitol Building
...80/public/2024-10/CCM1.jpg?itok=VbIBRGzrTravel Works Las Vegas - Sen. Cortez Masto
.../files/2022-10/ustravel-logo_ko-2022.pngU.S. Travel Association
...s/2022-10/amex-official-logo_ko-2022.pngAMEX Logo

Page structure

H1 heading
(Critically important)
Survey: 4 out of 5 American Travelers Embrace Biometrics Use at Airport Security
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Survey: 4 out of 5 American Travelers Embrace Biometrics Use at Airport Security
H1 TRAVEL: POWERING THE ECONOMY. CONNECTING AMERICA.
H1 15 Million
H1 2.5%
H1 $2.8 Trillion
H2 US Travel Header Utility Menu
H2 Header Utility Social Links
H2 Main navigation
H2 User account menu
H2 Slider Nav
H2 Join us at FOTM in November
H2 U.S. Travel Association Announces Wave of Senior Staff Talent
H2 Every day, we are pursuing our unique mission to increase travel to and within the United States.
H2 Featured News
H2 U.S. Travel SmartBrief
H2 Learn more about the impact of the travel industry
H2 American Jobs
H2 National GDP
H2 Economic Output
H2 Footer Social Navigation
H2 Corporate Footer Menu
H2 Footer Legal Menu
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 22 external links on this page.
LinkAttributesAnchor text
https://www.ustravel.org/Anchor Skip to main content
https://www.ipw.com/External Subdomain IPW
http://esto.ustravel.org/External Subdomain ESTO
https://www.thefutureoftravelm...External Subdomain Future of Travel Mobility
/programs/seamless-and-secure-...Subdomain Commission on Seamless & Secure Travel
https://www.travelworksforamer...External Subdomain Travel Works
https://twitter.com/USTravelExternal Follow us on Twitter
https://www.linkedin.com/compa...External Subdomain Follow us on LinkedIn
https://www.instagram.com/ustr...External Subdomain Follow us on Instagram
https://www.facebook.com/U.S.T...External Subdomain Follow us on Facebook
https://www.ustravel.org/IMG-ALT Home
https://www.ustravel.org/issuesAdvocacy
/issues/restore-international-...International Inbound Travel
/issues/maintain-robust-growth...Domestic Travel
/issues/reignite-person-meetin...Business, Meetings and Events
/programs/seamless-and-secure-...Commission on Seamless and Secure Travel
/programs/sustainable-travel-c...Sustainable Travel Coalition
/programs/travel-action-networkTravel Action Network
/programs/travelpacTravelPAC
/programs/travel-works-for-ame...Travel Works for America
/issues/brand-usaBrand USA
/advocacy-and-policy-prioritiesPolicy Priorities
/advocacy-actionAdvocacy In Action
https://www.ustravel.org/issuesView All Advocacy ›
https://www.ustravel.org/researchIndustry Impact
/research/us-travel-answer-sheetOur Impact
/research/travel-forecastsForecast
/research/data-insightsData Insights
/research/travel-recovery-insi...The U.S. Travel Insights Dashboard
/economic-impactEconomic Impact
https://www.ustravel.org/researchView All Industry Impact ›
/events-results?field_event_ty...Events
/events/ipwText duplicate IPW
/events/us-travel-board-meetingFall Engagement Week
/events/estoText duplicate ESTO
https://www.thefutureoftravelm...New window External Subdomain Text duplicate Future of Travel Mobility
/events/DCHDestination Capitol Hill
/events/national-travel-and-to...National Travel and Tourism Week
/events/global-meetings-indust...Global Meetings Industry Day
/events-results?field_event_ty...Events Calendar
/about-us/request-speakerRequest a U.S. Travel Speaker
/events/sponsorship-and-advert...Sponsorship and Advertising Opportunities
https://www.ustravel.org/eventsView All Events & Initiatives ›
/membershipMembership
/membership/joinBecome a Member
/membership/member-benefitsMember Benefits
/directoryMember Directory
/membership/frequently-asked-q...Frequently Asked Questions
/programs/meetings-mean-busine...Meetings Mean Business Coalition
/programs/national-council-sta...National Council of State Tourism Directors (NCSTD)
https://www.ustravel.org/about-usAbout Us
/about-us/careersCareers
/about-us/executivesLeadership
/contact-usContact Us
https://www.ustravel.org/newsNewsroom
/tools-resourcesTools & Resources
/programs/award-programsAward Programs
https://my.ustravel.org/External Subdomain Account
https://www.ustravel.org/about-usText duplicate About Us
/about-us/executivesText duplicate Leadership
https://www.ustravel.org/newsText duplicate Newsroom
/tools-resourcesText duplicate Tools & Resources
/programs/award-programsText duplicate Award Programs
/about-us/careersText duplicate Careers
/contact-usText duplicate Contact Us
/press/survey-4-out-5-american...Read More ›
/press/survey-4-out-5-american...Read More about Survey: 4 out of 5 American Travelers Embrace Biometrics Use at Airport Security
https://www.thefutureoftravelm...External Subdomain Text duplicate Read More ›
https://www.thefutureoftravelm...External Subdomain Read More about Join us at FOTM in November
/press/us-travel-association-a...Text duplicate Read More ›
/press/us-travel-association-a...Read More about U.S. Travel Association Announces Wave of Senior Staff Talent
https://www.ustravel.org/about-usVIEW OUR STORY
/news?type=65991View All News
/press/us-travel-joins-rep-eri...Image
IMG-ALT Quad Cities Travel Works Group
/press/us-travel-joins-rep-eri...U.S. Travel Joins Rep. Eric Sorensen for “Travel Works” Power Hour in Rock Island, IL
/press/us-travel-congress-pass...Text duplicate Image
IMG-ALT Capitol Building
/press/us-travel-congress-pass...U.S. Travel to Congress: Pass Hurricane Disaster Relief as Quickly as Possible
/press/travel-leaders-join-sen...Text duplicate Image
IMG-ALT Travel Works Las Vegas - Sen. Cortez Masto
/press/travel-leaders-join-sen...Travel Leaders Join Sen. Cortez Masto for “Travel Works” Power Hour
https://newsletter.smartbrief....New window External Subdomain SIGN UP
/economic-impactLearn more about the impact of the travel industry
/research/industry-impactRead more insights
https://www.ustravel.org/IMG-ALT U.S. Travel Association
https://twitter.com/USTravelExternal Follow us on
https://www.linkedin.com/compa...External Subdomain Text duplicate Follow us on
https://www.instagram.com/ustr...External Subdomain Text duplicate Follow us on
https://www.facebook.com/U.S.T...External Subdomain Text duplicate Follow us on
/about-us/follow-usFollow us on FOLLOW US
https://americanexpress.com/New window External IMG-ALT AMEX Logo
https://www.ipw.com/New window External Subdomain Text duplicate IPW
https://esto.ustravel.org/New window External Subdomain Text duplicate ESTO
/events/future-travel-mobilityText duplicate Future of Travel Mobility
https://travelactionnetwork.com/New window External Text duplicate Travel Action Network
https://journeytoclean.com/External Journey to Clean
/privacy-policyPrivacy Policy
/terms-useTerms of Use
/your-california-privacy-rightsYour Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ustravel.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (72 kB).

HTTP Response Header

NameValue
dateSun, 20 Oct 2024 06:19:47 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=10800, public
content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedSun, 20 Oct 2024 06:17:33 GMT
strict-transport-securitymax-age=300
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-pantheon-styx-hostnamestyx-fe2-b-5955f47cc7-x7p54
x-styx-req-idfe225b69-8eaa-11ef-bf95-1e568ca11146
x-served-bycache-chi-kigq8000077-CHI, cache-fra-eddf8230115-FRA
x-cacheHIT, MISS
x-cache-hits1, 0
x-timerS1729405187.951668,VS0,VE113
varyAccept-Encoding, Cookie, Cookie, Cookie
age134
via1.1 varnish, 1.1 varnish
cf-cache-statusDYNAMIC
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nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray8d56e5f25c71bb73-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 7,687 referring domains.
This page has 431,487 backlinks.
This page has backlinks from 5,273 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Sitemap: https://www.ustravel.org/sitemap.xml

Search preview

www.ustravel.org
U.S. Travel Association
U.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Travel97%Check
Travel Association76%Check
Travel Industry75%Check
Travel Works72%Check
Travel News69%Check
Join us64%Check
Follow us59%Check
Seamless Secure Travel56%Check
National55%Check
America54%Check

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Cookie Policy

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