Varta.com - SEO Checker

Overview of the SEO Check
Meta information
85% 
Page quality
44% 
Page structure
68% 
Link structure
25% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.81 s
File size
15.70 kB
Words
253
Media files
2
Number of links
0 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
VARTA BRAND | VARTA AG
There are word repetitions in the page title.
The length of the page title is perfect. (255 pixels out of 580 max pixel length)
Meta description
(Critically important)
Battery Experts since 1887
The meta description is too short. (167 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.varta.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
A language definition is specified wrong in alternate links.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
generatorTYPO3 CMS
descriptionBattery Experts since 1887
viewportwidth=device-width, initial-scale=1
theme-color#1a428a
msapplication-navbutton-color#1a428a
apple-mobile-web-app-status-bar-style#1a428a
langen
twitter:cardsummary
og:descriptionBattery Experts since 1887
og:titleVARTA BRAND | VARTA AG
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 253 words on this page. Good pages should have about 800 words of useful content.
10.7% of the text are stop words.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (30). We recommend using a maximum of 6 tags for this page.
The following tag is repeated too often: vorsitzender des aufsichtsrates:
Some tags are too long. With 82 characters this one is longer than 70 characters:
"persönlich haftende gesellschafterin der varta consumer batteries gmbh & co. kgaa:"
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../4/1/csm_Website_VARTA-AG_3a84d308b5.pngNo alt attribute provided
.../header-visuals/Automotive_Batteries.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
WELCOME TO VARTA
The H1 heading contains the words WELCOME TO! Use important keywords instead.
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 WELCOME TO VARTA
Baselink: https://www.varta.com
This page seems to be an entry page, because only very few links were found.
There are 2 external links on this page.
LinkAttributesAnchor text
https://www.varta-ag.com/en/New window External Subdomain VARTA AG
https://www.varta-automotive.com/New window External Subdomain VARTA Automotive

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.varta.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.81 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (16 kB).

HTTP Response Header

NameValue
servernginx
dateFri, 20 Sep 2024 07:16:50 GMT
content-typetext/html; charset=utf-8
content-languageen
x-sfc-cachable0
x-sfc-explanationconfig.no_cache is true, The page is not static cacheable via TypoScriptFrontend. Check the first Question on: https://github.com/lochmueller/staticfilecache/blob/master/Documentation/Faq/Index.rst
x-sfc-tagsexplanation
x-sfc-stateTYPO3 - no cache
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=63072000; includeSubDomains
varyHost,Accept-Encoding
content-encodinggzip
cache-controlmax-age=0
expiresFri, 20 Sep 2024 07:16:49 GMT
x-xss-protection1; mode=block
content-security-policydefault-src 'self' data: cdn.linkedin.oribi.io region1.analytics.google.com varta.matomo.cloud metrics.hotjar.io csmetrics.hotjar.com content.hotjar.io wss://ws.hotjar.com wss://wsp19.hotjar.com csmetrics.hotjar.com wss://ws32.hotjar.com wss://ws5.hotjar.com in.hotjar.com csp.withgoogle.com www.salesviewer.com salesviewer.org www.varta-ag.com dev.varta-ag.com www.facebook.com region1.google-analytics.com maps.googleapis.com stats.g.doubleclick.net www.google-analytics.com irs.tools.investis.com static.b-ite.com www.youtube.com jobs.b-ite.com config1.veinteractive.com cookiee1.veinteractive.com sessionapi.veinteractive.com dtrc.veinteractive.com www.google.com; script-src 'self' 'unsafe-inline' 'unsafe-eval' blob: data: snap.licdn.com script.hotjar.com cdn.matomo.cloud static.hotjar.com partner.googleadservices.com clients1.google.com cse.google.com www.varta-ag.com dev.varta-ag.com connect.facebook.net maps.googleapis.com www.googleadservices.com googleads.g.doubleclick.net cdnjs.cloudflare.com cdn.jsdelivr.net www.youtube.com static.b-ite.com cs-assets.b-ite.com www.googletagmanager.com www.google.com www.gstatic.com config1.veinteractive.com www.google-analytics.com; font-src 'self' 'unsafe-inline' data: www.varta-ag.com dev.varta-ag.com fonts.gstatic.com googleads.g.doubleclick.net; img-src 'self' 'unsafe-inline' data: cdn.matomo.cloud connect.facebook.net www.linkedin.com px.ads.linkedin.com region1.analytics.google.com cse.google.com clients1.google.com www.googleapis.com ssl.gstatic.com encrypted-tbn0.gstatic.com encrypted-tbn1.gstatic.com encrypted-tbn2.gstatic.com encrypted-tbn3.gstatic.com fonts.gstatic.com www.varta-ag.com dev.varta-ag.com www.varta-microbattery.com www.facebook.com region1.google-analytics.com maps.gstatic.com maps.googleapis.com biz.service.varta-consumer.com www.google.com www.google.de www.google-analytics.com cs-assets.b-ite.com www.googletagmanager.com; style-src https: 'unsafe-inline' www.varta-ag.com dev.varta-ag.com; frame-src 'self' driveuploader.com www.google.com irs.tools.investis.com www.youtube-nocookie.com www.youtube.com; child-src blob: 'self' vars.hotjar.com cse.google.com www.varta-ag.com dev.varta-ag.com www.youtube-nocookie.com www.youtube.com config1.veinteractive.com www.google.com cdn.matomo.cloud irs.tools.investis.com;
referrer-policysame-origin
permissions-policyaccelerometer=(), geolocation=(), gyroscope=(), magnetometer=(), microphone=(), payment=(), usb=()
x-ua-compatibleIE=edge
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 360 referring domains.
This page has 4,039 backlinks.
This page has backlinks from 310 different ip addresses.

Search preview

www.varta.com
VARTA BRAND | VARTA AG
Battery Experts since 1887

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
VARTA80%Check
VARTA AG66%Check
VARTA Consumer59%Check
Varta Automotive58%Check
VARTA Consumer Batteries53%Check
GmbH Co53%Check
WELCOME50%Check
VARTA Consumer Batteries GmbH49%Check
Batteries GmbH Co48%Check
Germany GmbH Co48%Check

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