Wallach.columbia.edu - SEO Checker

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Overview of the SEO Check
Meta information
73% 
Page quality
90% 
Page structure
78% 
Link structure
98% 
Server
84% 
External factors
100% 
SEO Score
Response time
0.73 s
File size
67.90 kB
Words
663
Media files
9
Number of links
32 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Wallach Art Gallery
The page title is too short. (174 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://wallach.columbia.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 8 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0, viewport-fit=cover
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 25.69 words is high.
This page contains 663 words. That's ok.
30.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0, viewport-fit=cover" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../files/logo/Wallach Art Gallery_logo.pngWallach Art Gallery logo
.../files/logo/Wallach Art Gallery_logo.pngWallach Art Gallery logo
...allation-View_homepage.jpg?itok=eQLvDQr3Installation view of the exhibition "Growing Sideways" Above: Joan Jonas, “It Blew Right In My Ear Like The Wind,” 2014. Courtesy of the artist and Gladstone Gallery | Below: Ghislaine Leung," Public Sculpture," 2018. Reading Central Toy Library, Reading, UK; courtesy the artist and Maxwell Graham, New York
...fting Shorelines_cover.jpg?itok=5f8Z4Yk-Shifting Shorelines cover
...nsparent section break.jpg?itok=prjid-K5transparent break
...ractice and Process_IC.jpg?itok=Nsc-VznbA grid of twelve headshot of many of the individuals interviewed in the Practice and Process interview seriesPractice and Process
... Talk Video Library_ic.jpg?itok=txsXSvyTTwo speakers sit on directors chairs in front of the southfacing windows in the Lenfest Center for the Arts.
...ty Guide_ic.jpg?h=712e7fe1&itok=Xa2FDyLuAn orange rectangular with a an illustration of a waiving camera and text describing an art activity for children.Wallach Kids Activity Sheet - Framing Ouvselves
...tom/columbia/assets/img/cu-blue-logo.svgColumbia University Logo

Page structure

H1 heading
(Critically important)
Wallach Art Gallery
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Wallach Art Gallery
H2 Main navigation expanded
H2 Image Carousel with 2 slides
H2 LAST CHANCE—CLOSING SEPTEMBER 15
H2 FORTHCOMING PUBLICATION
H2 UPCOMING EVENTS
H2 HIGHLIGHTS
H2 WE'RE HIRING
H2 CONNECT WITH THE WALLACH
H2 Phone
H2 Contact Us
H2 Follow Us
H3 Shahzia Sikander
H6 READ THE FULL REVIEW
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 15 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://wallach.columbia.edu/Anchor Skip to main content
https://www.columbia.edu/External Subdomain Columbia University in the City of New York
https://wallach.columbia.edu/Wallach Art Gallery
IMG-ALT Wallach Art Gallery logo
https://wallach.columbia.edu/PLAN YOUR VISIT
/exhibitionsEXHIBITIONS
/eventsSubdomain EVENTS
/practice-and-process-2INTERVIEWS
https://wallach.columbia.edu/LEARN
/publicationsPUBLICATIONS
/content/our-radarON OUR RADAR
/content/plan-your-visitGENERAL INFORMATION
/content/group-visitsGROUP VISITS
/content/sketch-sessionsSKETCH SESSIONS
/wallach-kidsWALLACH KIDS
/content/educator-resourcesEDUCATOR RESOURCES
/content/school-youth-group-vi...School / Youth Visits
/curriculum-guide-harlem-renai...Harlem Renaisance Curriculum Guide
/content/diverse-ways-learning...Social Movements Educator Guide
/exhibitions/growing-sideways-...LEARN MORE
/content/shifting-shorelines-a...Text duplicate LEARN MORE
https://wallach.columbia.edu/Anchor Previous
https://wallach.columbia.edu/Anchor Next
https://www.nytimes.com/2024/0...External Subdomain READ THE FULL REVIEW
/content/shifting-shorelines-a...Shifting Shorelines: Art, Industry, and Ecology along the Hudson River
A-TITLE Shifting Shorelines: Art, Industry, and Ecology along the Hudson River
/content/shifting-shorelines-a...IMG-ALT Shifting Shorelines cover
/eventsUPCOMING EVENTS
/events/shahzia-sikanderNov13Wed
/events/shahzia-sikanderShahzia Sikander
/eventsMore Events
/practice-and-process-2Practice and Process PRACTICE AND PROCESS
IMG-ALT A grid of twelve headshot of many of the individuals interviewed in the Practice and Process interview series
/content/wallach-talksWALLACH TALKS VIDEO LIBRARY
IMG-ALT Two speakers sit on directors chairs in front of the southfacing windows in the Lenfest Center for the Arts.
/wallach-kidsWallach Kids Activity Sheet - Framing Ouvselves WALLACH KIDS ACTIVITY SHEETS
IMG-ALT An orange rectangular with a an illustration of a waiving camera and text describing an art activity for children.
https://opportunities.columbia...External Subdomain Trivial anchor text
HERE
/content/subscribeat icon
https://www.facebook.com/Walla...External Subdomain facebookfficial icon
https://www.instagram.com/Wall...External Subdomain instagram icon
https://www.givenow.columbia.e...External Subdomain gift icon
/cdn-cgi/l/email-protection[email protected]
https://www.facebook.com/Walla...External Subdomain Facebook
https://twitter.com/wallachartExternal Twitter
https://www.instagram.com/Wall...External Subdomain Instagram
http://www.columbia.edu/External Subdomain Columbia University
IMG-ALT Columbia University Logo
https://www.columbia.edu/conte...External Subdomain ©2024 Columbia University
https://accessibility.columbia...External Subdomain Accessibility
http://eoaa.columbia.edu/notic...External Subdomain Nondiscrimination
https://careers.columbia.edu/External Subdomain Careers
https://sites.columbia.edu/External Subdomain Built using Columbia Sites

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://wallach.columbia.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.73 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (68 kB).

HTTP Response Header

NameValue
dateWed, 11 Sep 2024 18:36:58 GMT
content-typetext/html; charset=UTF-8
x-content-type-optionsnosniff
cache-controlmax-age=300, public
x-drupal-dynamic-cacheMISS
link<https://wallach.columbia.edu/>; rel="canonical", <https://wallach.columbia.edu/>; rel="shortlink"
x-ua-compatibleIE=edge
content-languageen
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedWed, 11 Sep 2024 14:24:36 GMT
varyCookie
x-generatorDrupal 8 (https://www.drupal.org)
x-drupal-cacheHIT
set-cookie203 Characters
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8c19c42f6b02d26a-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 290 referring domains.
This page has 555 backlinks.
This page has backlinks from 246 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
Disallow: /sites/default/files/private/

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Search preview

wallach.columbia.edu
Wallach Art Gallery

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Wallach83%Check
Wallach Art79%Check
Wallach Art Gallery76%Check
Art72%Check
Art Gallery70%Check
Gallery68%Check
WALLACH KIDS62%Check
WALLACH TALKS60%Check
Wallach Kids Activity55%Check
Contemporary Art53%Check
Show more keywords and terms

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