Watermarkinsights.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
78% 
Page structure
64% 
Link structure
45% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.97 s
File size
323.40 kB
Words
1126
Media files
62
Number of links
140 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Watermark | Higher Education Software for Student Success
The length of the page title is perfect. (543 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Watermark’s award-winning software and service give institutions the insights they need to improve, evolve, and empower student success. Learn more & request a demo!
The meta description is too long: 1052 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.watermarkinsights.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionWatermark’s award-winning software and service give institutions the insights they need to improve, evolve, and empower student success. Learn more & request a demo!
msapplication-TileImagehttps://www.watermarkinsights.com/wp-content/uploads/2023/12/favicon.png
article:modified_time2024-09-04T18:58:36+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleWatermark | Higher Education Software for Student Success
og:descriptionWatermark’s award-winning software and service give institutions the insights they need to improve, evolve, and empower student success. Learn more & request a demo!
og:urlhttps://www.watermarkinsights.com/
og:site_nameWatermark Insights
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1126 words. That's ok.
30.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
20 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: watermark
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mark-Logo-600x97-Feature-Size-300x49.pngWatermark Insights
...024/01/icon-_faculity-success-orange.svgan icon of a man pointing at a white board
...oads/2024/01/icon-_award-bright-blue.svgan icon of a certificate with a blue ribbon
..._outcomes-assessment-projects-orange.svga line drawing of a person climbing a graph with a flag on top
...t/uploads/2024/01/icon-_lecture-teal.svgan icon of a man giving a speech to a group of people
...udent-success-engagement-bright-blue.svgtwo hands holding a blue trophy with a star on it
...on-_AI-powered-everything-chartreuse.svgan icon of a person talking on a computer screen
...ads/2024/07/Who-We-Serve-tab-shorter.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
...ontent/uploads/2024/06/Regular-Promo.pngNo alt attribute provided
/wp-content/uploads/2024/01/Group-21334.pngNo alt attribute provided
...024/01/icon-_faculity-success-orange.svgan icon of a man pointing at a white board
...oads/2024/01/icon-_award-bright-blue.svgan icon of a certificate with a blue ribbon
..._outcomes-assessment-projects-orange.svga line drawing of a person climbing a graph with a flag on top
...t/uploads/2024/01/icon-_lecture-teal.svgan icon of a man giving a speech to a group of people
...udent-success-engagement-bright-blue.svgtwo hands holding a blue trophy with a star on it
...on-_AI-powered-everything-chartreuse.svgan icon of a person talking on a computer screen
...ads/2024/07/Who-We-Serve-tab-shorter.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
...ontent/uploads/2024/06/Regular-Promo.pngNo alt attribute provided
/wp-content/uploads/2024/01/Group-21334.pngNo alt attribute provided
...uploads/2023/12/masthead-images-left.jpgHomepage
...ploads/2023/12/masthead-images-right.jpgHomepage
...epage-Feature-Section-Image-Template.pngHomepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64G2 logo with circle
data:[...] Base64Homepage
data:[...] Base64a black and yellow logo for west liberty university
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64Homepage
data:[...] Base64man at his desk using a calculator
data:[...] Base64Female graduate smiling at the camera
...mark-Logo-600x97-Feature-Size-300x49.pngWatermark Insights

Page structure

H1 heading
(Critically important)
Insights inspire progress
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Insights inspire progress
H2 Streamlining student feedback with Watermark Course Evaluations & Surveys
H2 Watermark Excels in G2 Summer 2024 Rankings, Named a Leader in Education HR.
H2 Watermark Partners with GoReact to Enhance Higher Education Learning and Assessment.
H2 Watermark empowers continuous improvement
H2 Focus On What Matters
H2 Higher education software solutions
H2 Our clients say it best
H2 Award-winning software you can trust
H2 Browse our resource library
H2 What could Watermark do for your institution?
H3 Learn what Watermark
H3 has to offer your institution?
H3 Solution demos: 2024 product updates
H3 Watermark Student Success Webinar Series
H3 Three awards, one unified solution
H3 Let us help YOU!
H3 Learn what Watermark Duplicate text
H3 has to offer your institution? Duplicate text
H3 Solution demos: 2024 product updates Duplicate text
H3 Watermark Student Success Webinar Series Duplicate text
H3 Three awards, one unified solution Duplicate text
H3 Let us help YOU! Duplicate text
H4 One solution to guide them all: Educational Impact Suite (EIS)
H4 Scaling to survive: Montreat College’s revival
H4 What sets Student Success & Engagement apart?
H4 Watermark Solutions
H4 About
H4 Connect
H5 Faculty activity tracking made simple
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Subdomain IMG-ALT Watermark Insights
/solutions/What we do
/explore/educational-impact-su...Subdomain EDUCATIONAL IMPACT SUITE
/explore/accreditation/Subdomain Accreditation
IMG-ALT an icon of a man pointing at a white board
/explore/assessment/Subdomain Assessment
IMG-ALT an icon of a certificate with a blue ribbon
/solutions/curriculum-strategy/Subdomain Curriculum management
IMG-ALT a line drawing of a person climbing a graph with a flag on top
/solutions/faculty-success/Subdomain Faculty activity
IMG-ALT an icon of a man giving a speech to a group of people
/solutions/student-success/Subdomain Student success
IMG-ALT two hands holding a blue trophy with a star on it
/solutions/course-evaluation-i...Subdomain Course evaluations & surveys
IMG-ALT an icon of a person talking on a computer screen
/solutions/Our Solutions
A-TITLE Our Solutions
/roles/Who we serve
/roles/Subdomain Overview
/roles/provost/Subdomain Provost
/roles/faculty-affair-leaders/Subdomain Faculty affairs leaders
/roles/institutional-effective...Subdomain Institutional effectiveness leaders
/roles/dean/Subdomain Deans
/roles/student-success/Subdomain Text duplicate Student success
/roles/cto-cio/Subdomain CTO/CIO
/resources/live-solution-demos...Subdomain Register
A-TITLE Register
/resourcesResources
/resourcesSubdomain Resource library
/press/Press & news
/resources/blogSubdomain Blog
/resources/watermark-solution-...Subdomain On-demand demos
/resources/webinarsSubdomain Webinars
/resources/case-studiesSubdomain Case studies
/resources/ebooks-guidesSubdomain eBooks & guides
/resources/reportsSubdomain Reports
/resources/videosSubdomain Videos
https://event.on24.com/wcc/r/4...External Subdomain Text duplicate Register
A-TITLE Register
/about-us/Subdomain Who we are
/about-us/Subdomain Company
/about-us/join-our-team/Subdomain Careers
/about-us/our-partners/Subdomain Our partners
/about-us/contact-us/Subdomain Contact us
/press/Subdomain Press
/events/Subdomain Events
/press/watermarks-educational-...Subdomain Read about it
A-TITLE Read about it
/client-resources/For our clients
/client-resources/Subdomain Client resources
https://support.watermarkinsig...New window External Subdomain Help center
/client-resources/professional...Subdomain Professional services
https://academy.watermarkinsig...New window External Subdomain Training
/request-demoRequest Demo
A-TITLE Request Demo
/client-resources/signon/Subdomain Sign in
/request-demo/Subdomain Book a meeting
/solutions/Text duplicate What we do
/explore/educational-impact-su...Subdomain Text duplicate EDUCATIONAL IMPACT SUITE
/explore/accreditation/Subdomain Text duplicate Accreditation
IMG-ALT an icon of a man pointing at a white board
/explore/assessment/Subdomain Text duplicate Assessment
IMG-ALT an icon of a certificate with a blue ribbon
/solutions/curriculum-strategy/Subdomain Text duplicate Curriculum management
IMG-ALT a line drawing of a person climbing a graph with a flag on top
/solutions/faculty-success/Subdomain Text duplicate Faculty activity
IMG-ALT an icon of a man giving a speech to a group of people
/solutions/student-success/Subdomain Text duplicate Student success
IMG-ALT two hands holding a blue trophy with a star on it
/solutions/course-evaluation-i...Subdomain Text duplicate Course evaluations & surveys
IMG-ALT an icon of a person talking on a computer screen
/solutions/Text duplicate Our Solutions
A-TITLE Our Solutions
/roles/Text duplicate Who we serve
/roles/Subdomain Text duplicate Overview
/roles/provost/Subdomain Text duplicate Provost
/roles/faculty-affair-leaders/Subdomain Text duplicate Faculty affairs leaders
/roles/institutional-effective...Subdomain Text duplicate Institutional effectiveness leaders
/roles/dean/Subdomain Text duplicate Deans
/roles/student-success/Subdomain Text duplicate Student success
/roles/cto-cio/Subdomain Text duplicate CTO/CIO
/resources/live-solution-demos...Subdomain Text duplicate Register
A-TITLE Register
/resourcesText duplicate Resources
/resourcesSubdomain Text duplicate Resource library
/press/Text duplicate Press & news
/resources/blogSubdomain Text duplicate Blog
/resources/watermark-solution-...Subdomain Text duplicate On-demand demos
/resources/webinarsSubdomain Text duplicate Webinars
/resources/case-studiesSubdomain Text duplicate Case studies
/resources/ebooks-guidesSubdomain Text duplicate eBooks & guides
/resources/reportsSubdomain Text duplicate Reports
/resources/videosSubdomain Text duplicate Videos
https://event.on24.com/wcc/r/4...External Subdomain Text duplicate Register
A-TITLE Register
/about-us/Subdomain Text duplicate Who we are
/about-us/Subdomain Text duplicate Company
/about-us/join-our-team/Subdomain Text duplicate Careers
/about-us/our-partners/Subdomain Text duplicate Our partners
/about-us/contact-us/Subdomain Text duplicate Contact us
/press/Subdomain Text duplicate Press
/events/Subdomain Text duplicate Events
/press/watermarks-educational-...Subdomain Text duplicate Read about it
A-TITLE Read about it
/client-resources/Text duplicate For our clients
/client-resources/Subdomain Text duplicate Client resources
https://support.watermarkinsig...New window External Subdomain Text duplicate Help center
/client-resources/professional...Subdomain Text duplicate Professional services
https://academy.watermarkinsig...New window External Subdomain Text duplicate Training
/request-demoText duplicate Request Demo
A-TITLE Request Demo
/client-resources/signon/Subdomain Text duplicate Sign in
/explore/educational-impact-su...Subdomain Learn about EIS
/request-demo/Subdomain Text duplicate Book a meeting
/request-demo/New window Subdomain Request a demo
/Anchor Explore our solutions
https://go.watermarkinsights.c...External Subdomain Watch it now
/press/watermark-excels-in-g2-...Subdomain Text duplicate Read about it
/press/watermark-partners-with...Subdomain Text duplicate Read about it
/resources/flyers/watermark-in...Subdomain Insights Hub
/explore/educational-impact-su...Subdomain Educational Impact Suite
/solutions/planning-and-self-s...Subdomain Learn more
/solutions/planning-and-self-s...Subdomain Text duplicate Learn more
/solutions/student-success/Subdomain Text duplicate Learn more
/solutions/student-success/Subdomain Text duplicate Learn more
/solutions/course-evaluation-i...Subdomain Text duplicate Learn more
/solutions/course-evaluation-i...Subdomain Text duplicate Learn more
/solutions/student-learning-an...Subdomain Text duplicate Learn more
/solutions/student-learning-an...Subdomain Text duplicate Learn more
/solutions/outcomes-assessment...Subdomain Text duplicate Learn more
/solutions/outcomes-assessment...Subdomain Text duplicate Learn more
/solutions/curriculum-strategy/Subdomain Text duplicate Learn more
/solutions/curriculum-strategy/Subdomain Text duplicate Learn more
/solutions/faculty-success/Subdomain Text duplicate Learn more
/solutions/faculty-success/Subdomain Text duplicate Learn more
/request-demo/Subdomain Request demo
/request-demo/Subdomain Text duplicate Request Demo
/press/Subdomain See why we win
/press/Subdomain Text duplicate See why we win
/resources/featured-content/on...Subdomain eBook One solution to guide them all: Educational Impact Suite (EIS) Learn how a centralizing system, Watermark’s EIS, is capable of driving critical action ...
IMG-ALT Homepage
/event/vag-2024-conference/Subdomain Case Study Scaling to survive: Montreat College’s revival Learn how this NC institution reduced time spent on data entry by 80%, improved turnaround for surv...
IMG-ALT Homepage
/resources/infographics/what-s...Subdomain Infographic What sets Student Success & Engagement apart? If you’re only tracking graduation rates, you’re missing crucial insights. Watermark Student Succes...
IMG-ALT Homepage
/resourcesSubdomain Explore more resources
/request-demo/Subdomain Request demo
/solutions/Subdomain Our solutions
/solutions/course-evaluation-i...Subdomain Course Evaluations & Surveys
/solutions/curriculum-strategy/Subdomain Curriculum Strategy
/solutions/faculty-success/Subdomain Faculty Success
/solutions/outcomes-assessment...Subdomain Outcomes Assessment Projects
/solutions/planning-and-self-s...Subdomain Planning & Self-Study
/solutions/student-learning-an...Subdomain Student Learning & Licensure
/solutions/student-success/Subdomain Student Success & Engagement
/about-us/Subdomain About Watermark
/legal/Subdomain Legal resources
/about-us/join-our-team/Join our team
/events/Subdomain Text duplicate Events
/press/Subdomain Text duplicate Press
/resourcesSubdomain Text duplicate Resources
/about-us/our-partners/aws/Subdomain AWS hosting
/client-resources/signon/Subdomain Text duplicate Sign in
https://support.watermarkinsig...External Subdomain Get support
/about-us/contact-us/Subdomain Text duplicate Contact us
/request-demo/Subdomain Text duplicate Request demo
https://www.facebook.com/Water...External Subdomain No Text
https://twitter.com/watermark_edExternal No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.youtube.com/channe...External Subdomain No Text
/Anchor Back to Top
/Subdomain Text duplicate IMG-ALT Watermark Insights
/site-credits/Subdomain Site Credits
/sitemap/Subdomain Sitemap
/legal/privacy-statement/Subdomain Privacy Statement
/legal/accessibility/Subdomain Accessibility
/explore/educational-impact-su...Subdomain View our EIS

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.watermarkinsights.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.97 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (323 kB).

HTTP Response Header

NameValue
strict-transport-securitymax-age=31536000; includeSubDomains
content-security-policyframe-ancestors 'self' https://thetitanawards.com
last-modifiedWed, 18 Sep 2024 21:04:47 GMT
cache-controlmax-age=0
expiresWed, 18 Sep 2024 21:12:03 GMT
varyAccept-Encoding
content-encodinggzip
content-length49636
content-typetext/html; charset=UTF-8
dateWed, 18 Sep 2024 21:12:03 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 925 referring domains.
This page has 2,240,325 backlinks.
This page has backlinks from 682 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-includes/
Disallow: /wp-content/plugins/
Disallow: /wp-content/themes/
Disallow: /wp-login.php

Sitemap: https://www.yoursite.com/sitemap_index.xml
Sitemap: https://www.yoursite.com/post-sitemap.xml
Sitemap: https://www.yoursite.com/page-sitemap.xml
Sitemap: https://www.yoursite.com/category-sitemap.xml
Sitemap: https://www.yoursite.com/tag-sitemap.xml

Similar sites

Search preview

www.watermarkinsights.com
Watermark | Higher Education Software for Student Success
Watermark’s award-winning software and service give institutions the insights they need to improve, evolve, and empower student success. Learn more & request a demo!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Watermark86%Check
Insights77%Check
Watermark Student Success71%Check
Student Success68%Check
Student66%Check
success66%Check
software66%Check
Higher ed61%Check
education software61%Check
Award-winning software60%Check
Show more keywords and terms

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