Westfieldinsurance.com - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
55% 
Page structure
62% 
Link structure
65% 
Server
27% 
External factors
100% 
SEO Score
Response time
1.60 s
File size
88.40 kB
Words
455
Media files
53
Number of links
101 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Westfield Insurance | Westfield Insurance
There are word repetitions in the page title.
The length of the page title is perfect. (372 pixels out of 580 max pixel length)
Meta description
(Critically important)
Westfield offers the protection you need for your home, auto, business, farm — and more.
The length of the meta description is perfect. (552 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.westfieldinsurance.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
msapplication-TileColor#ffffff
theme-color#ffffff
format-detectiontelephone=no
descriptionWestfield offers the protection you need for your home, auto, business, farm — and more.
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langen
twitter:imagehttps://www.westfieldinsurance.com/-/media/project/westfield/westfieldinsurance/social-media/homepage-facebook.png
twitter:descriptionWestfield offers the protection you need for your home, auto, business, farm — and more.
twitter:titleWestfieldinsurance.com
twitter:cardsummary
fb:pages28692914022
og:descriptionWestfield offers the protection you need for your home, auto, business, farm — and more.
og:typewebsite
og:imagehttps://www.westfieldinsurance.com/-/media/project/westfield/westfieldinsurance/social-media/homepage-facebook.png
og:titleWestfieldinsurance.com
og:urlhttps://www.westfieldinsurance.com/
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 455 words on this page. Good pages should have about 800 words of useful content.
21.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 7 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
18 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...=0&hash=9BAF0BB1E8DF60EA1C38AE24AAC72514Westfield Logo
...=0&hash=5B3E4C5A24C4A3C0E32E49A983C5EBC1No alt attribute provided
...ield/shared/icons/icon_mobile_search.svgNo alt attribute provided
...ages/icons/icon_mobile_right-chevron.svgNo alt attribute provided
...mages/icons/icon_mobile_left-chevron.svgNo alt attribute provided
...ages/icons/icon_mobile_right-chevron.svgNo alt attribute provided
...mages/icons/icon_mobile_left-chevron.svgNo alt attribute provided
...=0&hash=4FF52B1ABEB268943D897C9EA64B5667icon with a paper and pen
...ages/icons/icon_mobile_right-chevron.svgNo alt attribute provided
...mages/icons/icon_mobile_left-chevron.svgNo alt attribute provided
...=0&hash=4FF52B1ABEB268943D897C9EA64B5667icon with a paper and pen
...ages/icons/icon_mobile_right-chevron.svgNo alt attribute provided
...mages/icons/icon_mobile_left-chevron.svgNo alt attribute provided
...=0&hash=2C99AC5F7F774744FDEA2A849431734Bauto glass claims icon
...=0&hash=39041F85CEE73885BD0423D7E09FEFD4Tow Truck icon
...=0&hash=2C936FCFBDFB89A5E7E18E11A4C42229icon - image of a quote bubble with opening quotation marks inside
...ages/icons/icon_mobile_right-chevron.svgNo alt attribute provided
...mages/icons/icon_mobile_left-chevron.svgNo alt attribute provided
...=0&hash=8E378A279EC54E14A4DBDF2B0F29AF2FCustomer Portal Icon
...ages/icons/icon_mobile_right-chevron.svgNo alt attribute provided
...mages/icons/icon_mobile_left-chevron.svgNo alt attribute provided
...=0&hash=0CC48437BA29F7B5A3F9503795DBB9FEContact us
...=0&hash=EF356854422FAA0411DC43B88427F7D7Become a Westfield Agency
...ld/shared/icons/icon_mobile_bay-bill.svgLogin
.../shared/icons/icon_mobile_find-agent.svgFind Agent
...field/shared/icons/icon_mobile_phone.svgCall Us: 800.243.0210
...tfield/shared/icons/icon_mobile_form.svgContact Us
...field/shared/icons/icon_mobile_mouse.svgNo alt attribute provided
...hared/icons/icon_mobile_phone_orange.svgPay Bill: 800.766.9133
.../icons/icon_mobile_extra_small_phone.svg800.243.0210
...=0&hash=9BAF0BB1E8DF60EA1C38AE24AAC72514Westfield Logo
...=0&hash=4FF52B1ABEB268943D897C9EA64B5667icon with a paper and pen
...=0&hash=4FF52B1ABEB268943D897C9EA64B5667icon with a paper and pen
...=0&hash=2C99AC5F7F774744FDEA2A849431734Bauto glass claims icon
...=0&hash=39041F85CEE73885BD0423D7E09FEFD4Tow Truck icon
...=0&hash=2C936FCFBDFB89A5E7E18E11A4C42229icon - image of a quote bubble with opening quotation marks inside
...=0&hash=8E378A279EC54E14A4DBDF2B0F29AF2FCustomer Portal Icon
...=0&hash=0CC48437BA29F7B5A3F9503795DBB9FEContact us
...=0&hash=EF356854422FAA0411DC43B88427F7D7Become a Westfield Agency
...t/Westfield/shared/Icons/icon_search.svgNo alt attribute provided
...field/shared/Icons/icon_search_close.svgNo alt attribute provided
...t/Westfield/shared/Icons/icon_search.svgNo alt attribute provided
...00&hash=B0664AF770F02BD3DE45340093C79E23Computer sitting on a desk in front of a window
...62&hash=8397A222CCDF4C0D15B1693F1A5C8902Catalytic Converter Theft Prevention Tips
...62&hash=9ED0A15D7AF5FF5DF22D381C90F0B0C0Boy looking out a back parked car window at the sky, while man looks at the boy from the front car window
...62&hash=6F23E3CCD34323FD636CC7B4275BE19DHouse Fire Causes Thumbnail
...=0&hash=58051390D9FD9EA75ED775BFA0E73771Back to top
...ct/westfield/shared/icons/icon_phone.svgContact Us Phone
.../westfield/shared/icons/icon_map-pin.svgContact Us Address
...ect/westfield/shared/icons/icon_form.svgContact Us Email
.../westfield/shared/icons/icon_map-pin.svgContact Us Address
...estfieldinsurance/footer/footer-logo.svgWestfield Logo
Video URLWidthHeight
...tube.com/embed/QvPxw4VD_Gw?enablejsapi=1100%300

Page structure

H1 heading
(Critically important)
MyWestfield® Your insurance at your fingertips, 24/7.
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 MyWestfield® Your insurance at your fingertips, 24/7.
H1 MyWestfield®
H1 Your insurance at your fingertips, 24/7.
H2 Empty heading
H3 Find an Agent
H3 small business spotlight
H4 Not sure if you are ready to sign up? Learn More
H4 Empty heading
H5 contact us (U.S.)
H5 Find an Agent Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
/IMG-ALT Westfield Logo
/insuranceSubdomain Insurance
/insurance/specialtySubdomain Specialty Insurance
/insurance/business-insuranceSubdomain Business Insurance
/insurance/personal-insuranceSubdomain Personal Insurance
/insurance/farm-and-agribusinessSubdomain Farm and Agribusiness
/insurance/suretySubdomain Surety
/insurance/workers-compensationSubdomain Workers' Compensation
/billingSubdomain Billing
https://my.westfieldinsurance....External Subdomain Pay Your Bill
IMG-ALT icon with a paper and pen
/billing/billing-faqSubdomain Billing FAQ
/billing/understanding-your-billSubdomain Understanding Your Bill
/careersSubdomain Careers
https://fa-exdv-saasfaprod1.fa...External Subdomain Career Search
IMG-ALT icon with a paper and pen
/careers/cultureSubdomain Culture
/careers/diversity-and-inclusionSubdomain Diversity, Equity, and Inclusion
/careers/find-your-pathSubdomain Find Your Path
/careers/noticesSubdomain Notices
/careers/project-searchSubdomain Project SEARCH
/careers/why-westfieldSubdomain Why Westfield
/claimsSubdomain Claims
/claims/report-an-auto-glass-c...Subdomain Report an Auto Glass Claim
IMG-ALT auto glass claims icon
/claims/roadside-assistanceSubdomain Roadside Assistance
IMG-ALT Tow Truck icon
/claims/testimonialsSubdomain Testimonials
IMG-ALT icon - image of a quote bubble with opening quotation marks inside
/claims/how-to-report-a-claimSubdomain How to Report a Claim
/claims/claims-checklistsSubdomain Claims Checklists
/claims/claims-leadershipSubdomain Claims Leadership
/resourcesSubdomain Resources
/resources/mywestfieldSubdomain MyWestfield
IMG-ALT Customer Portal Icon
/resources/efficiency-first-toolSubdomain Efficiency First Tool
/resources/articlesSubdomain Articles
/about-usSubdomain About Us
/about-us/communitySubdomain Community
/about-us/companySubdomain Company
/about-us/westfield-hospitalitySubdomain Westfield Hospitality
https://www.1848ventures.com/External Subdomain 1848 Ventures
/about-us/leadership-teamSubdomain Leadership Team
/about-us/press-roomSubdomain Press Room
/about-us/board-of-directorsSubdomain Board of Directors
/about-us/contact-usSubdomain Contact Us
IMG-ALT Contact us
/about-us/become-a-westfield-a...Subdomain Become a Westfield Agency
IMG-ALT Become a Westfield Agency
/about-us/inclusion-statementSubdomain Inclusion Statement
/Subdomain Anchor Login
/find-an-agentFIND AN AGENT
A-TITLE FIND AN AGENT
/about-us/contact-usEmail Us
A-TITLE Email Us
https://my.westfieldinsurance....External Subdomain Customer
/Home/AWP Selection PageAgent
/billingMore Options
A-TITLE More Options
/Text duplicate IMG-ALT Westfield Logo
/insuranceSubdomain Text duplicate Insurance
/insurance/specialtySubdomain Text duplicate Specialty Insurance
/insurance/business-insuranceSubdomain Text duplicate Business Insurance
/insurance/personal-insuranceSubdomain Text duplicate Personal Insurance
/insurance/farm-and-agribusinessSubdomain Text duplicate Farm and Agribusiness
/insurance/suretySubdomain Text duplicate Surety
/insurance/workers-compensationSubdomain Text duplicate Workers' Compensation
/billingSubdomain Text duplicate Billing
https://my.westfieldinsurance....External Subdomain Text duplicate Pay Your Bill
IMG-ALT icon with a paper and pen
/billing/billing-faqSubdomain Text duplicate Billing FAQ
/billing/understanding-your-billSubdomain Text duplicate Understanding Your Bill
/careersSubdomain Text duplicate Careers
https://fa-exdv-saasfaprod1.fa...External Subdomain Text duplicate Career Search
IMG-ALT icon with a paper and pen
/careers/cultureSubdomain Text duplicate Culture
/careers/diversity-and-inclusionSubdomain Text duplicate Diversity, Equity, and Inclusion
/careers/find-your-pathSubdomain Text duplicate Find Your Path
/careers/noticesSubdomain Text duplicate Notices
/careers/project-searchSubdomain Text duplicate Project SEARCH
/careers/why-westfieldSubdomain Text duplicate Why Westfield
/claimsSubdomain Text duplicate Claims
/claims/report-an-auto-glass-c...Subdomain Text duplicate Report an Auto Glass Claim
IMG-ALT auto glass claims icon
/claims/roadside-assistanceSubdomain Text duplicate Roadside Assistance
IMG-ALT Tow Truck icon
/claims/testimonialsSubdomain Text duplicate Testimonials
IMG-ALT icon - image of a quote bubble with opening quotation marks inside
/claims/how-to-report-a-claimSubdomain Text duplicate How to Report a Claim
/claims/claims-checklistsSubdomain Text duplicate Claims Checklists
/claims/claims-leadershipSubdomain Text duplicate Claims Leadership
/resourcesSubdomain Text duplicate Resources
/resources/mywestfieldSubdomain Text duplicate MyWestfield
IMG-ALT Customer Portal Icon
/resources/efficiency-first-toolSubdomain Text duplicate Efficiency First Tool
/resources/articlesSubdomain Text duplicate Articles
/about-usSubdomain Text duplicate About Us
/about-us/contact-usSubdomain Text duplicate Contact Us
IMG-ALT Contact us
/about-us/become-a-westfield-a...Subdomain Text duplicate Become a Westfield Agency
IMG-ALT Become a Westfield Agency
/about-us/communitySubdomain Text duplicate Community
/about-us/companySubdomain Text duplicate Company
/about-us/westfield-hospitalitySubdomain Text duplicate Westfield Hospitality
https://www.1848ventures.com/External Subdomain Text duplicate 1848 Ventures
/about-us/leadership-teamSubdomain Text duplicate Leadership Team
/about-us/press-roomSubdomain Text duplicate Press Room
/about-us/board-of-directorsSubdomain Text duplicate Board of Directors
/about-us/inclusion-statementSubdomain Text duplicate Inclusion Statement
https://my.westfieldinsurance....New window External Subdomain Text duplicate Customer
A-TITLE Customer
/Home/AWP Selection PageNew window Text duplicate Agent
A-TITLE Agent
https://my.westfieldinsurance....External Subdomain Sign Up
A-TITLE MyWestfield Registration
/resources/mywestfieldLearn More
/hurricane-claim-informationSubdomain A-TITLE Hurricane Claim Information
http://www.ambest.com/home/def...New window External Subdomain A.M. Best
A-TITLE A.M. Best
https://clearsurance.com/insur...External No Text
/resources/articles/what-you-n...What To Know About Workers' Compensation
/resources/articles/what-you-n...Read More >
A-TITLE Workers' Compensation Article
/resources/articles/what-is-us...New window Text duplicate Read More >
A-TITLE UBI Article
/resources/articles/5-most-com...5 Most Common Causes of Reported House Fires
/resources/articles/5-most-com...Text duplicate Read More >
A-TITLE Hurrican Season Preparedness Article
/about-us/contact-usText duplicate Email Us
A-TITLE Email Us
/Home
https://www.westfieldgroupcoun...New window External Subdomain Westfield Country Club
/claimsText duplicate Claims
A-TITLE Claims
/resources/articlesText duplicate Articles
/about-us/press-roomText duplicate Press Room
https://sso.westfieldgrp.com/e...External Subdomain Employee Self-Service
/privacy-promisePrivacy Promise
/disclaimersDisclaimers
https://www.westfield-bank.com/New window External Subdomain Westfield Bank
/awp-selection-pageAgent's Web Passport
A-TITLE Agent's Web Passport
https://www.trustedchoice.com/New window External Subdomain Trusted Choice
https://wallethub.com/profile/...New window External Reviews
/well-health-safety-ratedWell Health-Safety Rated
/privacy-promiseWestfield Specialty Privacy Promise
A-TITLE Westfield Specialty Privacy Promise
https://www.facebook.com/Westf...New window External Subdomain No Text
https://www.instagram.com/west...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.westfieldinsurance.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (1.60 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 7 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (88 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
x-ua-compatibleIE=Edge
set-cookie44 Characters
dateWed, 24 Jul 2024 03:49:00 GMT
connectionclose
content-length90534
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,487 referring domains.
This page has 7,211 backlinks.
This page has backlinks from 880 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /

Sitemap: https://www.westfieldinsurance.com/sitemap.xml

Similar sites

Search preview

www.westfieldinsurance.com
Westfield Insurance | Westfield Insurance
Westfield offers the protection you need for your home, auto, business, farm — and more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Westfield97%Check
Westfield Insurance88%Check
Insurance79%Check
Westfield Specialty70%Check
Business Insurance66%Check
Specialty Insurance61%Check
MyWestfield59%Check
fingertips54%Check
Contact Us51%Check
Business50%Check
Show more keywords and terms

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