Whiterabbit.nz - SEO Checker

Overview of the SEO Check
Meta information
93% 
Page quality
78% 
Page structure
58% 
Link structure
46% 
Server
93% 
External factors
100% 
SEO Score
Response time
0.13 s
File size
643.10 kB
Words
1932
Media files
40
Number of links
113 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Graphic Design Agency NZ • Web Design Company • White Rabbit
The page title should be shorter than 580 pixels. It is 598 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
White Rabbit is a graphic design agency in NZ helping businesses build their brand, drive sales, & surpass competitors. Hop to our web design company today!
The length of the meta description is perfect. (981 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://whiterabbit.nz/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-nz
Server location: United States of America
The following language is defined by HTML: en-nz
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationApgRqqWrXLrXBCXlIgwH2vmgHKZxrE0foHE78lniBF4
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionWhite Rabbit is a graphic design agency in NZ helping businesses build their brand, drive sales, & surpass competitors. Hop to our web design company today!
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
application-nameWhite Rabbit
generatorPowered by WPBakery Page Builder - drag and drop page builder for WordPress.
msapplication-TileImagehttps://whiterabbit.nz/wp-content/uploads/2020/02/cropped-white-rabbit-logo-270x270.png
article:publisherhttps://www.facebook.com/WhiteRabbitGraphicDesign
article:modified_time2024-04-09T02:29:00+00:00
langen-nz
twitter:cardsummary_large_image
twitter:label1Est. reading time
twitter:data111 minutes
og:localeen_US
og:typewebsite
og:titleHome
og:descriptionWhite Rabbit is a graphic design agency in NZ helping businesses build their brand, drive sales, & surpass competitors. Hop to our web design company today!
og:urlhttps://whiterabbit.nz/
og:site_nameWhite Rabbit
og:imagehttps://whiterabbit.nz/wp-content/uploads/2019/05/graphic-design-nz.jpg
og:image:width2560
og:image:height1280
og:image:typeimage/jpeg
Content-Typetext/html;charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 1932 words. That's ok.
36.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
38 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.31 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (643.1 kB).
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 39 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64...
data:[...] Base64White Rabbit
data:[...] Base64White Rabbit
data:[...] Base64Best website design in NZ
data:[...] Base64Premier web design company in NZ
data:[...] Base64Packaging design project by our graphic design agency in Auckland NZ
data:[...] Base64Leading logo designers in NZ
data:[...] Base64Packaging design project by our graphic design agency in Auckland NZ
data:[...] Base64Leading logo designers in NZ
data:[...] Base64Branding work by the bets graphic deisgn company inNew Zealand
data:[...] Base64Graphic designers in NZ
data:[...] Base64Web design company in NZ
data:[...] Base64Graphic design company in Auckland
data:[...] Base64No alt attribute provided
data:[...] Base64Graphic design companies
data:[...] Base64Digital logo design in NZ
data:[...] Base64Design agency in Auckland
data:[...] Base64Design agency in NZ
data:[...] Base64Mexican restaurant logo design
data:[...] Base64Star logo with bold text used for a movie distribution brand
data:[...] Base64Coffee company logo design in nz
data:[...] Base64BMW design agency
data:[...] Base64Square white logo on a black background for a well known bank company
data:[...] Base64No alt attribute provided
data:[...] Base64Real estate logo design
data:[...] Base64Labtest nz logo redesign agency
data:[...] Base64White and black logo with sans serif typography for a coupon company
data:[...] Base64Real estate logo in white text
data:[...] Base64Film distributors logo design
data:[...] Base64Wordmark logo with a blood drop applied to the letter N
data:[...] Base64Health logo in a badge shape with display typography
data:[...] Base64Insurance company logo
data:[...] Base64White logo of a hospice logo on a black background
data:[...] Base64Nelson city council design agency partner
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64White Rabbit logo in black

Page structure

H1 heading
(Critically important)
Hi, we’re White Rabbit – a graphic design agency
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 44 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Hi, we’re White Rabbit – a graphic design agency
H2 See more of our work
H2 What we do
H2 A graphic design agency that hops the extra mile
H2 Good graphic design is good business
H2 Looking for graphic design companies in New Zealand?
H2 Follow the White Rabbit
H2 Logo design that leaves an impact
H2 Website design that gets results
H2 Eye-catching design for print
H2 Starting a new hustle? Let’s work together
H2 It’s the kind of graphic design NZ companies fall in love with
H2 Print, digital and logo design in Auckland and across New Zealand
H2 Our design agency in Auckland
H2 Your all-in-bun design specialists
H2 Create a lasting impression with the best design agency in NZ
H2 You’re in good company
H2 Our clients say we rock
H2 Kia ora
H2 Call us
H2 Write us
H2 Visit us
H2 Stalk us
H2 Branding
H2 Digital
H2 Print
H2 Illustration
H2 Work
H2 Burrow
H2 Contact
H3 MTK Capital
H3 MTK Capital Duplicate text
H3 Plain Jane
H3 Cyberstack
H3 Plain Jane Duplicate text
H3 Cyberstack Duplicate text
H3 Logo Design
H3 Website Design
H3 Brochure Design
H3 Business Cards
H3 Illustration Duplicate text
H3 Packaging
H3 Look to our Instagram feed for our latest work and design tips for your business
H3 Let’s make something great together
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 21 external links on this page.
LinkAttributesAnchor text
https://whiterabbit.nz/IMG-ALT White Rabbit
https://whiterabbit.nz/branding/Branding
/digital-design/Digital
/print-design/Print
/illustration/Illustration
https://whiterabbit.nz/work/Work
https://whiterabbit.nz/burrow/Burrow
https://whiterabbit.nz/contact/Contact
https://whiterabbit.nz/Anchor No Text
https://whiterabbit.nz/Text duplicate IMG-ALT White Rabbit
https://whiterabbit.nz/branding/Text duplicate Branding
/digital-design/Text duplicate Digital
/print-design/Text duplicate Print
/illustration/Text duplicate Illustration
https://whiterabbit.nz/work/Text duplicate Work
https://whiterabbit.nz/burrow/Text duplicate Burrow
https://whiterabbit.nz/contact/Text duplicate Contact
https://www.instagram.com/hayw...New window External Subdomain No Text
/contact/?show-form=trueGet a quote
https://whiterabbit.nz/Anchor No Text
/contact/?show-form=trueSTART A PROJECT
https://whiterabbit.nz/work/VIEW WORK
/work/property-website-design-...A-TITLE MTK Capital
/work/property-website-design-...Text duplicate A-TITLE MTK Capital
/work/rtd-cocktail-packaging-d...A-TITLE Mexicali
/work/cyber-security-branding-...A-TITLE Whelply
/work/rtd-cocktail-packaging-d...Text duplicate A-TITLE Mexicali
/work/cyber-security-branding-...Text duplicate A-TITLE Whelply
https://whiterabbit.nz/work/Text duplicate VIEW WORK
/logo-design-nz/Logo Design Your logo design is the centrepiece of your brand. We’ll make sure it’s effective and memorable to set you apart from all of your competitors.
/website-design/Website Design An effective online presence is vital. Our web design company can craft slick, pixel-perfect websites that generate more traffic, leads, and c...
/brochure-design/Brochure Design Our innovative, tactile, and engaging brochure design will drive sales right off the page. We use quality paper stocks that look and feel gre...
/business-cards/Business Cards Be proud to hand your business cards over. Our superior business card design and printing will pay off whenever you give one out.
/illustration/Illustration Bring your corporate identity to life with custom illustrations. Our illustration design perfectly sets the tone and personality of your brand.
/packaging-design/Packaging We create packaging design that differentiates, educates, and excites. Our distinctive packaging solutions will ensure your product is picked up of...
/capabilities/View our capabilities
https://whiterabbit.nz/contact/HOP TO US TODAY
A-TITLE Contact
https://whiterabbit.nz/contact/Give my business a Competitive Edge
A-TITLE Contact
https://www.instagram.com/hayw...External Subdomain FOLLOW OUR INSTAGRAM
/logo-design-nz/logo design
https://whiterabbit.nz/contact/LET'S TALK LOGOS
/website-design/website designs
https://whiterabbit.nz/contact/LET'S TALK WEBSITES
/business-cards/business cards
/packaging-design/packaging
/menu-design/menus
/brochure-design/brochures
/poster-design/posters
/work/letterhead-design-cousin...letterheads
/work/charity-website-design-r...annual reports
https://whiterabbit.nz/contact/LET'S TALK PRINT DESIGN
/start-up-business-design-pack...VIEW PACKAGES
/graphic-design/graphic design
/contact/?show-form=trueLET’S DO THIS
https://g.page/whiterabbitauck...External 292 Broadway, Newmarket, Auckland 1023
https://www.facebook.com/HayWh...New window External Subdomain No Text
https://www.instagram.com/hayw...New window External Subdomain No Text
https://www.pinterest.com/hayw...New window External Subdomain No Text
https://dribbble.com/HayWhiteR...New window External No Text
https://www.youtube.com/@HayWh...New window External Subdomain No Text
https://www.behance.net/HayWhi...New window External Subdomain No Text
https://whiterabbit.nz/contact/Get in touch
https://whiterabbit.nz/branding/Text duplicate Branding
/logo-design-nz/Logos
/logo-animation/Logo Animation
/start-up-business-design-pack...Startup Packages
/graphic-design/Graphic Design
/digital-design/Text duplicate Digital
/website-design/Websites
/one-page-website/One-page Sites
/ecommerce-websites/eCommerce
/email-signature-design/Email Signatures
https://whiterabbit.nz/wordpress/WordPress
/small-business-website-design...Small Business
https://whiterabbit.nz/seo-nz/SEO
/web-development-nz/Web Development
/website-hosting/Hosting
/print-design/Text duplicate Print
/business-cards/Business Cards
/brochure-design/Brochures
https://whiterabbit.nz/booklets/Booklets
/packaging-design/Packaging
/poster-design/Posters
/menu-design/Menus
https://whiterabbit.nz/signage/Signage
https://whiterabbit.nz/banners/Banners
/trade-show-displays/Trade Show
/annual-report-design/Annual Reports
/illustration/Text duplicate Illustration
/hero-and-spot-illustration/Hero + Spot Illustration
/icon-design/Icon Design
/infographic-design/Infographics
/mascot-character-design/Characters + Mascots
/pattern-design/Pattern Design
/house-rendering/House Renderings
https://whiterabbit.nz/work/Text duplicate Work
https://whiterabbit.nz/work/Recent Work
https://whiterabbit.nz/archive/Archive
https://whiterabbit.nz/burrow/Text duplicate Burrow
/our-approach/Approach
/our-philosophy/Philosophy
/graphic-design-blog/Blog
/capabilities/Capabilities
/design-construction-companies/Construction Company Design
https://whiterabbit.la/External Design Agency LA
https://whiterabbit.nz/contact/Text duplicate Contact
/contact/?show-form=trueGet a free quote
https://calendly.com/haywhiter...External Book a call
https://whiterabbit.nz/terms/Terms and conditions
https://whiterabbit.nz/branding/Text duplicate Branding
/digital-design/Text duplicate Digital
/print-design/Text duplicate Print
/illustration/Text duplicate Illustration
https://whiterabbit.nz/work/Text duplicate Work
https://whiterabbit.nz/burrow/Text duplicate Burrow
https://whiterabbit.nz/contact/Text duplicate Contact
/contact/?show-form=trueText duplicate Get a quote
https://whiterabbit.nz/branding/Text duplicate Branding
/digital-design/Text duplicate Digital
/print-design/Text duplicate Print
/illustration/Text duplicate Illustration
https://whiterabbit.nz/work/Text duplicate Work
https://whiterabbit.nz/burrow/Text duplicate Burrow
https://whiterabbit.nz/contact/Text duplicate Contact
https://www.facebook.com/NZWhi...New window External Subdomain No Text
https://www.instagram.com/whit...New window External Subdomain No Text
https://www.pinterest.nz/nzwhi...New window External Subdomain No Text
https://dribbble.com/white_rabbitNew window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.facebook.com/NZWhi...New window External Subdomain No Text
https://www.instagram.com/whit...New window External Subdomain No Text
https://www.pinterest.nz/nzwhi...New window External Subdomain No Text
https://dribbble.com/white_rabbitNew window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://whiterabbit.nz/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (643 kB).
The page response time is excellent with 0.13 seconds.

HTTP Response Header

NameValue
dateWed, 04 Dec 2024 06:41:15 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
last-modifiedTue, 03 Dec 2024 18:35:35 GMT
cache-controlpublic, max-age=0, s-maxage=2592000
cf-cache-statusHIT
age395
servercloudflare
cf-ray8ec9cf48f86b22a3-CDG
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 205 referring domains.
This page has 1,589 backlinks.
This page has backlinks from 130 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

whiterabbit.nz
Graphic Design Agency NZ • Web Design Company • White Rabbit
White Rabbit is a graphic design agency in NZ helping businesses build their brand, drive sales, & surpass competitors. Hop to our web design company today!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
White Rabbit93%Check
White92%Check
Rabbit92%Check
graphic81%Check
agency81%Check
agency NZ81%Check
White Rabbit graphic design80%Check
re White Rabbit79%Check
graphic design agency NZ77%Check
graphic design agency75%Check

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