Alta.org - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
58% 
Page structure
95% 
Link structure
22% 
Server
0% 
External factors
100% 
SEO Score
Response time
1.26 s
File size
44.70 kB
Words
331
Media files
15
Number of links
152 internal / 27 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
ALTA - American Land Title Association
The length of the page title is perfect. (351 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The American Land Title Association, founded in 1907, is the national trade association and voice of the abstract and title insurance industry. ALTA® members search, review and insure land titles to protect home buyers and mortgage lenders who invest in real estate. ALTA® is headquartered in Washington, DC.
The meta description is too long: 1931 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Transitional is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
titleAmerican Land Title Association
authorALTA.org
publish_dateEmpty
robotsindex,follow
expiresTue, 01 Jun 1999 19:58:02 GMT
mediumnews
descriptionThe American Land Title Association, founded in 1907, is the national trade association and voice of the abstract and title insurance industry. ALTA® members search, review and insure land titles to protect home buyers and mortgage lenders who invest in real estate. ALTA® is headquartered in Washington, DC.
keywordsTitle Insurance, Owners Policy, Protect Property Rights
google-site-verificationS1kv_9X7eOCJVhJx9LJbIlAfS5eMWGdZrgr53w8Hz7A
msvalidate.019DC8C304FBBF38AB7EFAEC0693403060
fb:adminschadwick.cipiti,jeremy.yohe,shawn.sullivan76
og:titleAmerican Land Title Association
og:site_nameALTA.org
og:typecompany
og:image/images/ALTA-Logo-Share-1200x628.png
og:descriptionThe American Land Title Association, founded in 1907, is the national trade association and voice of the abstract and title insurance industry. ALTA® members search, review and insure land titles to protect home buyers and mortgage lenders who invest in real estate. ALTA® is headquartered in Washington, DC.
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=EDGE,chrome=1

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Page quality

Content
(Critically important)
There are only 331 words on this page. Good pages should have about 1,000 words of useful content.
21.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.09 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 12 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The amount of tags is very high (30). We recommend using a maximum of 7 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This website is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
American Land Title Association
The H1 heading is perfect.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 American Land Title Association
H2 INVESTIGATORS, ANALYSTS AND COUNSELORS, THE PROTECTORS OF PROPERTY RIGHTS.
H2 In the Spotlight
H2 Tools & Resources to Grow Your Company
H2 Trending Topics
H2 ALTAprints.com
H2 ALTA + Industry News
H2 Events
H3 Countdown to ALTA ONE!
H4 Empty heading
H4 Empty heading
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The amount of internal links is ok.
There are too many external links (27) on this page.
LinkAttributesAnchor text
https://www.alta.org/IMG-ALT ALTA
https://www.alta.org/membershipJoin
https://www.alta.org/alta-printsALTAprints.com
/best-practicesBest Practices
/patriot-act-searchPatriot Act Search
/business-tools/e-and-o-insura...E&O Insurance
/elite/elite-directory.cfmElite Provider Directory
/vendor-directoryVendor Directory
https://www.alta.org/homebuyerHomebuyer Outreach Program
/PortalTools/login.cfmLogin Now
/PortalTools/RequestReminder.cfmForget Password?
https://www.alta.org/membershipText duplicate Join
/business-toolsBusiness Tools
/business-tools/coronavirus.cfmCoronavirus
https://www.alta.org/registryALTA Registry
https://www.alta.org/alta-printsALTAPrints.com
/best-practicesText duplicate Best Practices
https://www.alta.org/compensationCompensation Index
https://www.alta.org/homeownerConsumer Marketing
/business-tools/data-privacy.cfmData Privacy
/business-tools/e-and-o-insura...Text duplicate E&O Insurance
https://www.alta.org/eliteElite Provider Program
/business-tools/fincen.cfmFinancial Crimes Enforcement Network (FinCEN)
http://www.homeclosing101.org/New window External HomeClosing101.org
/human-resourcesHuman Resources Sample Library
/industry-researchIndustry Research
/business-tools/information-se...Information Security
https://www.alta.org/marketplaceMarketplace
/membership/directory.cfmMembership Directory
/business-tools/mers.cfmMERS
/business-tools/mortgage-fraud...Mortgage Fraud Prevention
/business-tools/our-values.cfmOur Values
/patriot-act-searchText duplicate Patriot Act Search
https://www.alta.org/policy-formsPolicy Forms
/business-tools/talent-focus.cfmTalent Focus
/title-insurance-regulatory-su...Title Insurance Regulatory Survey
https://www.alta.org/tridTRID Education & Resources
https://www.alta.org/advocacyAdvocacy
/advocacy/for-policymakers.cfmFor Policymakers
/advocacy/policy-statements.cfmPolicy Statements
/advocacy/issue.cfm?TRID-AdvocacyTRID Advocacy
/advocacy/issue.cfm?Improving-...Improving CFPB
/advocacy/issue.cfm?GSE-ReformGSE Reform
/advocacy/issue.cfm?Flood-Insu...Flood Insurance
/advocacy/online-notarization.cfmDigital Closings
/advocacy/state-advocacy.cfmState Advocacy
/advocacy/tipac.cfmTIPAC
https://www.alta.org/tanTitle Action Network
https://www.alta.org/educationEducation
/education/ntp.cfmNTP Designation
/education/ntp-directory.cfmNTP Directory
/education/online-courses.cfmOnline Course Catalog
/education/online-course-ce.cfmOnline Course CE
/education/credentials.cfmCredentials for CE & CLE
/education/training-videos.cfmTraining Videos
/education/title-triumph.cfmTitle Triumph Board Game
/education/webinars.cfmALTA Webinars
/education/model-training-prog...Model Training Program
/education/my.cfmMy Professional Development
https://www.alta.org/publicationsNews
https://www.alta.org/title-newsTitleNews Library
/publications/title-news-onlin...TitleNews Online Archive
/publications/title-protects.cfmTitle Protects
/publications/press-releases.cfmPress Releases
https://blog.alta.org/New window External Subdomain ALTA Blog
/PortalTools/Subscriptions/Pub...Title & Escrow Claims Guide
https://www.alta.org/eventsEvents
/PortalTools/Meetings/Index.cfmRegister for a Meeting
/events/code-of-conduct.cfmCode of Conduct
https://www.alta.org/events/Anchor ALTA Events Calendar
http://meetings.alta.org/one/New window External Subdomain ALTA ONE
http://meetings.alta.org/sprin...New window External Subdomain ALTA SPRINGBOARD
http://meetings.alta.org/advoc...New window External Subdomain ALTA Advocacy Summit
http://meetings.alta.org/bootc...New window External Subdomain ALTA Innovation Boot Camps
http://meetings.alta.org/digit...New window External Subdomain Digital Closings Boot Camp
http://meetings.alta.org/large...New window External Subdomain Large Agents
http://meetings.alta.org/hop/New window External Subdomain HOP Leader Trainings
https://meetings.alta.org/comm...New window External Subdomain Commercial Network
https://www.alta.org/events/Anchor Past Meeting Archive
/events/meeting-attendees.cfmMeeting Attendee Search
https://www.alta.org/aboutAbout
/about/alta-strategic-prioriti...ALTA Strategic Priorities
/about/board-of-governors.cfmBoard of Governors
/about/leadership-committees.cfmLeadership & Committees
/about/leadership-resources.cfmLeadership Resources
/about/history-of-alta.cfmHistory of ALTA
/about/working-at-altaWorking at ALTA
/about/advertise-with-alta.cfmAdvertise with ALTA
/about/state-land-title-associ...State Land Title Associations
https://www.alta.org/membershipALTA Membership
/about/contact-alta.cfmContact ALTA
/PortalTools/ShopperStore
https://www.alta.org/aboutWe are ALTA Members. Learn more about who we are.
https://meetings.alta.org/one/New window External Subdomain Countdown to ALTA ONE!
/business-tools/coronavirus.cfmNew window COVID-19 Resource Center
A-TITLE COVID-19 Resource Center
https://blog.alta.org/2020/04/...New window External Subdomain Fannie, Freddie Issue Guidance on Temporary Flexibilities for Closings
A-TITLE Fannie, Freddie Issue Guidance on Temporary Flexibilities for Closings
/publications/title-news-onlin...More News
https://learn.qualia.com/try-q...New window External Subdomain No Text
https://www.alta.org/altaprintsText duplicate ALTAprints.com
/best-practicesText duplicate Best Practices
/patriot-act-searchText duplicate Patriot Act Search
/business-tools/e-and-o-insura...Text duplicate E&O Insurance
/elite/elite-directory.cfmText duplicate Elite Provider Directory
https://www.alta.org/marketplaceText duplicate Marketplace
https://www.alta.org/homeownerHomeowner Outreach Program
/business-toolsMore Resources
/business-tools/coronavirus.cf...Coronavirus Resource Center
A-TITLE Coronavirus Resource Center
/news/news.cfm?20180821-ALTA-D...Wire Fraud Response Plan
A-TITLE Wire Fraud Response Plan
/best-practicesText duplicate Best Practices
A-TITLE Best Practices
https://www.alta.org/homeownerText duplicate Consumer Marketing
A-TITLE Consumer Marketing
/digitalclosingText duplicate Digital Closings
A-TITLE Digital Closings
/human-resources/Hiring Tools
A-TITLE Hiring Tools
https://www.alta.org/dataprivacyText duplicate Data Privacy
A-TITLE Data Privacy
https://www.alta.org/altaprintsText duplicate ALTAprints.com
/membership/membership-benefit...Membership Benefits
https://www.alta.org/membershipJoin Now
https://twitter.com/altaonlineNew window External IMG-ALT Twitter
https://twitter.com/altaonlineNew window External Follow
https://twitter.com/altaonlineNew window External @ALTAonline
/news/news.cfm?20181213-Fraud-...Fraud Alert: LLC Identity Theft In 2017, title companies uncovered a large-scale national fraud scheme targeting distressed properties and borrowers. This fr...
A-TITLE Fraud Alert: LLC Identity Theft
/human-resources/Take Advantage of the ALTA Hiring Resources ALTA has developed many tools and resources to aid members in the hiring process, including sample job descriptio...
A-TITLE Take Advantage of the ALTA Hiring Resources
/news/news.cfm?20190226-Tips-t...Tips to Protect Payoffs from Wire Fraud In a recent twist, fraudsters are deceiving title companies by issuing counterfeit mortgage payoffs and wire instruct...
A-TITLE Tips to Protect Payoffs from Wire Fraud
https://blog.alta.org/2019/11/...New window External Subdomain ALTA President: Be Authentic and Win In the movie “Bohemian Rhapsody,” Freddie Mercury's father says, “good thoughts, good words and good deeds.” It's a refe...
A-TITLE ALTA President: Be Authentic and Win
/publications/title-news-onlin...Text duplicate More News
/events/advocacy-summit-virtua...New window Conducting Closings in a COVID-19 World
A-TITLE Conducting Closings in a COVID-19 World
https://register.gotowebinar.c...New window External Subdomain How to Cultivate a High-performing Remote Team
A-TITLE How to Cultivate a High-performing Remote Team
https://www.alta.org/eventsMore Events
http://meetings.alta.org/advoc...New window External Subdomain Text duplicate IMG-ALT ALTA Advocacy Summit
http://meetings.alta.org/one/New window External Subdomain Text duplicate IMG-ALT ALTA ONE
http://meetings.alta.org/sprin...New window External Subdomain Text duplicate IMG-ALT ALTA SPRINGBOARD
https://www.alta.org/IMG-ALT American Land Title Association
/about/privacy-policy.cfmPrivacy Policy
/events/code-of-conduct.cfmEvent Code of Conduct
/about/board-of-governors.cfmALTA Board of Governors
/about/leadership-committees.cfmALTA Committees
/about/alta-strategic-prioriti...Text duplicate ALTA Strategic Priorities
/media/pdf/2015-Year-in-Review...New window Annual Report
/about/history-of-alta.cfmText duplicate History of ALTA
/about/contact-alta.cfmText duplicate Contact ALTA
/business-tools/title-insuranc...Acquisitions & Mergers
/education/ntp.cfmNational Title Professional Designation (NTP)
https://www.alta.org/educationLand Title Association (LTI)
/education/webinars.cfmTitleTopics Webinars
/education/webinars.cfmCompliance Webinars
/industry-researchIndustry Financial Data
/publications/title-news-onlin...Industry News
https://www.alta.org/title-newsTitle News Magazine
/PortalTools/Subscriptions/Pub...Title Insurance Law Newsletter
/PortalTools/Subscriptions/Pub...TitleLaw Quarterly
/publications/press-releases.cfmText duplicate Press Releases
/business-tools/coronavirus.cf...Text duplicate Coronavirus Resource Center
/best-practicesALTA Best Practices
https://www.alta.org/tridTRID Education/Resources
https://www.alta.org/registryText duplicate ALTA Registry
https://www.alta.org/altaprintsText duplicate ALTAprints.com
/homeowner/?utm_source=footer-...Text duplicate Consumer Marketing
/business-tools/e-and-o-insura...Text duplicate E&O Insurance
/patriot-act-searchText duplicate Patriot Act Search
https://www.alta.org/membershipJoin ALTA Online
/membership/directory.cfmText duplicate Membership Directory
/membership/membership-benefit...Member Benefits
/advocacy/tipac.cfmText duplicate TIPAC
/http:/www.titleactionnetwork.comNew window Text duplicate Title Action Network
https://www.alta.org/trid/ALTA Settlement Statements
https://www.alta.org/trid/ALTA Survey Standards
https://www.alta.org/policy-formsALTA Endorsement Forms
https://www.alta.org/policy-formsClosing Protection Letter
https://www.alta.org/waiverPolicy Forms Waiver
/policy-forms/year-in-review.cfmYear in Review
http://homeclosing101.org/New window External Text duplicate HomeClosing101.org
/elite/elite-directory.cfmText duplicate Elite Provider Directory
/about/state-land-title-associ...State Associations
https://www.alta.org/marketplaceText duplicate Marketplace
/about/advertise-with-alta.cfmAdvertise with Us
https://www.facebook.com/altao...New window External Facebook
http://www.linkedin.com/groups...New window External Linked In
http://www.twitter.com/altaonlineNew window External Text duplicate Twitter
http://www.youtube.com/altavideosNew window External YouTube
https://www.flickr.com/photos/...New window External Flickr

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.alta.org/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time is slow (1.26 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This website loads 9 CSS files. This may affect the page load time negatively.
This website loads 12 javascript files. This may affect the load time negatively.
A Content Delivery Network like Bootstrap CDN can save bandwith for Bootstrap front-end component library.
The file size of the HTML document is fine (45 kB).

HTTP Response Header

NameValue
transfer-encodingchunked
content-typetext/html;charset=UTF-8
serverMicrosoft-IIS/7.5
set-cookie70 Characters
set-cookie117 Characters
set-cookie77 Characters
set-cookie21 Characters
set-cookie76 Characters
set-cookie98 Characters
set-cookie80 Characters
set-cookie100 Characters
set-cookie117 Characters
x-powered-byASP.NET
access-control-allow-origin*
dateFri, 14 Aug 2020 02:49:32 GMT
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 3,487 referring domains.
This website has 2,280,354 backlinks.
This website has backlinks from 2,264 different ip addresses.
Facebook popularity
(Somewhat important)
This website has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Disallow: /homebuyer/c4nv4-ads.cfm

Facebook popularity

Shares / Likes / Comments
711

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.alta.org
ALTA - American Land Title Association
The American Land Title Association, founded in 1907, is the national trade association and voice of the abstract and title insurance industry. ALTA® members search, review and insure land titles to protect home buyers and mortgage lenders who invest in real estate. ALTA® is headquartered in Washington, DC.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Title76%Check
Association76%Check
American76%Check
Land Title76%Check
Land76%Check
American Land Title Association75%Check
Title Insurance55%Check
Tools and Resources49%Check
American Dream48%Check
Trade Association44%Check

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