Bentley.edu - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
45% 
Page structure
14% 
Link structure
83% 
Server
78% 
External factors
100% 
SEO Score
Response time
0.57 s
File size
63.40 kB
Words
309
Media files
11
Number of links
87 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Bentley University - Business School
The length of the page title is perfect. (329 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Bentley University is a private university located in Waltham, Massachusetts, focused on business, with undergraduate, masters degree and PhD programs. The school was founded in 1917 as a school of accounting and finance in Boston, Massachusetts.
The meta description is too long: 1570 pixels from max. 1000 pixels.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.bentley.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionBentley University is a private university located in Waltham, Massachusetts, focused on business, with undergraduate, masters degree and PhD programs. The school was founded in 1917 as a school of accounting and finance in Boston, Massachusetts.
google-site-verificationANOehoAYmRbXl_I5-n7pxanUzsKOcCy-cM1AV3yjzus
GeneratorDrupal 8 (Thunder | http://www.thunder.org)
MobileOptimizedwidth
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
langen
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
No paragraphs were detected.
There are only 309 words on this page. Good pages should have about 1,000 words of useful content.
13.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 8 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/bentley/images/logo.svgBentley Home
...hoto 1 - v4 1440 x 814.jpg?itok=0efejiygBentley University students on a glacier in Iceland
data:[...] Base64Bentley University
data:[...] Base64Bentley University students on a glacier in Iceland
data:[...] Base64Group photo of 2019 Outstanding Scholarly Contribution Award winners
data:[...] Base64falcon statue
...tonreview_1.png?h=d051784c&itok=YCfB7ohxBest Value Colleges
data:[...] Base64Bentley University student teaches English to Afghan students
data:[...] Base64Photo of Ryan Berardino
...mes/custom/bentley/images/logo_white.svgBentley Home

Page structure

H1 heading
(Critically important)
BENTLEY
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (7 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 BENTLEY
H1 Students learn about sustainability in Iceland
H2 Empty heading
H2 Information for:
H2 Persona
H2 Newsroom
H2 Home
H2 Home Duplicate text
H2 Faculty recognized for their research excellence
H2 Bentley By the Numbers
H2 #1 Internships
H2 Average Undergraduate Class Size
H2 Placement Rate
H2 First Year Retention Rate
H2 Students teach English to Afghans to bring peace to their war-torn country
H2 Ryan Berardino '20 chooses Bentley over the Red Sox
H2 Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore
H2 Empty heading
H2 Undergraduate/Graduate Spring Career Fair at Bentley University Arena
H2 Empty heading
H2 Footer
H3 Popular Searches
H3 Welcome to
H3 Make the World Your Classroom
H3 Empty heading
H3 Learn from World-Class Scholars
H3 Empty heading
H3 Make a Positive Impact
H3 Empty heading
H3 Find What Moves You
H3 Empty heading
H3 Celebrating Purposeful Work
H3 Empty heading
H6 In the Land of Fire and Ice
Some anchor texts are used more than once.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are 15 external links on this page.
LinkAttributesAnchor text
https://www.bentley.edu/Anchor Skip to main content
https://www.bentley.edu/IMG-ALT Bentley Home
A-TITLE Home
https://www.bentley.edu/admissionApply
/undergraduate/visitVisit
http://www.alumni.bentley.edu/...External Subdomain Give
/directory/departmentsDepartments
https://catalog.bentley.edu/New window External Subdomain Catalogue
https://www.bentley.edu/directoryPeople (Faculty & Staff)
http://blackboard.bentley.edu/New window External Subdomain Blackboard
https://events.bentley.edu/New window External Subdomain Calendar
/offices/human-resources/careersJobs at Bentley
http://library.bentley.edu/New window External Subdomain Library
/academics/undergraduate-progr...Undergraduate Majors
/offices/campus-mapMaps and Directions
/offices/registrarRegistrar
/offices/shuttle-parking-safet...Shuttle Schedule
https://my.bentley.edu/New window External Subdomain MyBentley
/about/bentley-educationAbout
/about/bentley-educationA Bentley Education
/about/president/presidents-of...President's Office
/about/board-of-trusteesBoard of Trustees
/about/cabinet-members-bentley...President's Cabinet
/about/mission-and-valuesMission and Values
/about/the-strategic-planThe Strategic Plan
https://www.bentley.edu/academicsAcademics
/academics/undergraduate-programsUndergraduate Programs
/academics/graduate-programsGraduate Programs
/academics/phd-programsPhD Programs
/academics/research-centersResearch, Centers & Labs
/centers/executive-educationExecutive Education
/academics/departmentsText duplicate Departments
/undergraduateUndergraduate Admission
/undergraduate/why-bentleyWhy Bentley
/undergraduate/visitingText duplicate Visit
/undergraduate/applyingText duplicate Apply
/undergraduate/tuition-financi...Tuition & Financial Aid
/undergraduate/special-programsSpecial Programs
/undergraduate/connect-with-usConnect
/university-lifeUniversity Life
/university-life/campus-lifeCampus Life
/university-life/diversity-equ...Diversity, Equity & Inclusion
/offices/disability-servicesDisability Services
/university-life/housing-diningHousing & Dining
/university-life/student-healthStudent Health
/university-life/athletics-rec...Athletics & Recreation
/university-life/career-develo...Career Development
https://www.bentley.edu/graduateGraduate Admission
/graduate/why-bentleyText duplicate Why Bentley
/graduate/tuition-aidTuition & Aid
/graduate/programsMBA & MS Programs
/graduate/degree-skillsSkills & Outcomes
/graduate/eventsEvents
/graduate/connectText duplicate Connect
/graduate/applyText duplicate Apply
https://www.bentley.edu/alumniAlumni
/alumni/eventsText duplicate Events
/alumni/connectText duplicate Connect
/alumni/careerCareer
/alumni/newsNews
/alumni/leadership-groupsLeadership Groups
https://www.bentley.edu/supportSupport Bentley
https://www.bentley.edu/admissionText duplicate Apply
/undergraduate/visitText duplicate Visit
http://www.alumni.bentley.edu/...External Subdomain Text duplicate Give
https://www.bentley.edu/directoryDirectory
/offices/campus-mapMap & Directions
https://falconnet.bentley.edu/...External Subdomain Give to Bentley
https://events.bentley.edu/External Subdomain Campus Events
/offices/human-resources/careersText duplicate Jobs at Bentley
https://www.youvisit.com/tour/...External Virtual Tour
/role/prospective-studentProspective Students
/role/current-studentCurrent Students
/role/parentsParents & Families
/role/faculty-staffFaculty & Staff
https://www.bentley.edu/alumniText duplicate Alumni
https://www.bentley.edu/supportDonors
/undergraduate/school-counselorsSchool Counselors
/role/companyCompanies/Corporate Partners
https://www.bentley.edu/newsNewsroom
/news/land-fire-and-iceIn the Land of Fire and Ice
IMG-ALT Bentley University students on a glacier in Iceland
/about/bentley-educationHome
/about/bentley-educationText duplicate About
/undergraduateText duplicate Undergraduate Admission
https://www.bentley.edu/graduateText duplicate Graduate Admission
https://www.bentley.edu/academicsText duplicate Academics
/university-lifeText duplicate University Life
https://www.bentley.edu/alumniText duplicate Alumni
/news/land-fire-and-iceRead their story
/news/faculty-recognized-resea...Read about their work
/news/speaking-harmonyText duplicate Read their story
/news/bentley-student-ryan-ber...Read Ryan's story
https://events.bentley.edu/eve...New window External Subdomain Undergraduate/Graduate Spring Career Fair at Bentley University Arena
https://www.facebook.com/bentl...External A-TITLE Facebook
https://twitter.com/bentleyuExternal A-TITLE Twitter
https://www.instagram.com/bent...External A-TITLE Instagram
https://www.linkedin.com/schoo...External A-TITLE LinkedIn
/offices/privacyPrivacy Policy
/offices/university-police/eme...New window Emergency Info
/offices/disability-servicesText duplicate Disability Services
/offices/student-affairs/title...Title IX
https://www.bentley.edu/mybentleyNew window Text duplicate MyBentley
https://www.bentley.edu/directoryText duplicate Directory

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.bentley.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.57 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This website loads 4 CSS files. This may affect the page load time negatively.
This website loads 8 javascript files. This may affect the load time negatively.
The file size of the HTML document is fine (63 kB).

HTTP Response Header

NameValue
servernginx
dateThu, 06 Feb 2020 14:12:38 GMT
content-typetext/html; charset=UTF-8
content-length8945
connectionkeep-alive
cache-controlmax-age=2764800, public
x-drupal-dynamic-cacheUNCACHEABLE
link<https://www.bentley.edu/>; rel="shortlink", <https://www.bentley.edu/>; rel="canonical"
link<https://www.bentley.edu/home>; rel="revision"
x-ua-compatibleIE=edge
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedThu, 06 Feb 2020 09:35:52 GMT
etag"1580981752"
varyCookie,Accept-Encoding
x-generatorDrupal 8 (https://www.drupal.org)
x-drupal-cacheMISS
content-encodinggzip
x-request-idv-10d838ea-48c4-11ea-be80-d7bb5a0ec228
x-ah-environmentprod
age16605
viavarnish
x-cacheHIT
x-cache-hits1058
accept-rangesbytes
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as Education/schools. This classification is fine.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 9,045 referring domains.
This website has 152,553 backlinks.
This website has backlinks from 7,398 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Bentley University - Business School
https://www.bentley.edu/
Bentley University is a private university located in Waltham, Massachusetts, focused on business, with undergraduate, masters degree and PhD programs. The school was founded in 1917 as a school of accounting and finance in Boston, Massachusetts.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Bentley91%Check
Bentley University75%Check
at Bentley70%Check
University56%Check
School49%Check
Graduate School49%Check
University Students46%Check
Undergraduate45%Check
Undergraduate Graduate45%Check
Graduate Programs42%Check

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