Cardiff.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
77% 
Page structure
43% 
Link structure
63% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.13 s
File size
118.10 kB
Words
729
Media files
14
Number of links
203 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Cardiff University
The page title is too short. (156 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Cardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.
The length of the meta description is perfect. (995 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Australia
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The Doctype markup is not in the first line of your HTML document. There must be no white spaces before the doctype markup.
The doctype HTML 5 is set correctly.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionCardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.
google-site-verificationsskUfK5GnhYhY5v4MReITJYvv-3-Z9qDch6Xa05Bsdk
msvalidate.018202EF7B9D1B055900B9FD2A3EFA17FE
teaserCardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.
schemapage
schoolsEmpty
langen
twitter:cardsummary
twitter:site@cardiffuni
twitter:dnton
og:titleCardiff University
og:descriptionCardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.
og:imageEmpty
og:site_nameCardiff University
og:typearticle
og:urlhttps://www.cardiff.ac.uk
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 729 words. That's ok.
22.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.88 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
This website only loads 1 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...pg?w=480&h=300&auto=format&fit=crop&q=20Student talking
...pg?w=570&h=321&fit=crop&q=60&auto=formatGraduates in St David's Hall
...pg?w=570&h=321&fit=crop&q=60&auto=formatStudents sat reading outside Main Building
...ock.png?w=250&h=308&fit=crop&auto=formatNo alt attribute provided
...pg?w=570&h=321&fit=crop&q=60&auto=formatCardiff Insider Charlotte in Malaga with friends
...PG?w=570&h=321&fit=crop&q=60&auto=formatalumni ambassador
...pg?w=570&h=321&fit=crop&q=60&auto=formatMale student reading outside Main Building
...pg?w=570&h=321&fit=crop&q=60&auto=formatNo alt attribute provided
...pg?w=570&h=321&fit=crop&q=60&auto=formatStock image of COVID-19 test tubes
...pg?w=570&h=321&fit=crop&q=60&auto=formatAerial view looking down on a rural road in the UK countryside with a car racing along it. - stock photo. On a bright sunny day, farmland and crops can be seen either side of the road
...pg?w=570&h=321&fit=crop&q=60&auto=formatWoman with skin problem
data:[...] Base64REF 2014 - Research Excellence Framework. Ranked 5th in the UK
data:[...] Base64QAA checks how UK universities, colleges and other providers maintain the standard of their higher education provision. Read this institution's latest review report. The QAA diamond logo and 'QAA' are registered trademarks of the Quality Assurance Agency for Higher Education.
data:[...] Base64Russell Group

Page structure

H1 heading
(Critically important)
Website homepage
Too many H1 headings
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Website homepage
H1 Find your course
H1 Why study with us as an undergraduate?
H1 Your campus experience for 2020/21
H1 What our students say
H1 Give back to the University community
H1 Our community commitment
H1 News
H1 Major funding boost to support future research leaders
H1 Faster COVID-19 testing with simple algebraic equations
H1 Austerity's impact on rural poverty has been overlooked, study finds
H1 New report reveals lack of mental health support for skin disease patients
H2 Virtual Open Day
H2 The University
H2 Our facilities
H2 Connect with us
H2 Quick links
H4 Saturday 24 October 2020
H4 Wednesday 11 November 2020
H4 Wednesday 11 November 2020 Duplicate text
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The amount of internal links is ok.
All internal links don't have dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
https://www.cardiff.ac.uk/Anchor Skip to main content
https://www.cardiff.ac.uk/alumniAlumni
https://www.cardiff.ac.uk/donateDonate
https://www.cardiff.ac.uk/newsNews
https://www.cardiff.ac.uk/eventsEvents
https://www.cardiff.ac.uk/searchSearch the websiteSearch
https://www.cardiff.ac.uk/cu-logo
https://www.cardiff.ac.uk/aboutAbout
/about/our-profileOur profile
/about/our-profile/strategyOur strategy
/about/our-profile/who-we-areWho we are
/about/our-profile/our-economi...Our social, economic and cultural impact
/about/our-profile/annual-reviewAnnual Review
/about/our-profile/historyHistory
/about/facts-and-figuresFacts and figures
/about/facts-and-figures/rankingsRankings
/about/facts-and-figures/quali...Quality marks
/about/facts-and-figures/natio...National Student Survey
/about/organisationOrganisation
/about/organisation/university...University Executive Board
/about/organisation/governanceGovernance
/about/organisation/college-st...College structure
/about/organisation/profession...Professional Services
/about/organisation/honorary-o...Honorary Officers
/about/honours-and-awardsHonours and awards
/about/honorary-fellowsHonorary Fellows
https://www.cardiff.ac.uk/studyStudy
/study/undergraduateUndergraduate
/study/undergraduate/2020-entr...2020 entry grades and appeals
/study/undergraduate/coursesCourses
/study/undergraduate/why-study...Why study with us?
/study/undergraduate/open-days...Open Days and visits
/study/undergraduate/applyingApplying
/study/undergraduate/fundingFunding
/study/undergraduate/tuition-feesTuition fees
/study/undergraduate/meet-our-...Meet our student bloggers
/study/undergraduate/prospectusProspectus
/study/undergraduate/parents-a...Parents and supporters
/study/undergraduate/teachers-...Teachers and careers advisers
/study/undergraduate/contact-usContact us
/study/postgraduatePostgraduate
/study/postgraduate/why-study-...Text duplicate Why study with us?
/study/postgraduate/taughtTaught
/study/postgraduate/researchResearch
/study/postgraduate/fundingText duplicate Funding
/study/postgraduate/tuition-feesText duplicate Tuition fees
/study/postgraduate/postgradua...Text duplicate Open Days and visits
/study/postgraduate/prospectusText duplicate Prospectus
/study/postgraduate/applyingText duplicate Applying
/study/postgraduate/contact-usText duplicate Contact us
/study/internationalInternational
/study/international/your-countryYour country
/study/international/funding-a...Funding and fees
/study/international/euEU students
/study/international/english-l...English language requirements
/study/international/english-l...English language programmes
/study/international/foundatio...Foundation and pre-master's programmes
/study/international/study-abr...Study abroad in Cardiff
/study/international/erasmusErasmus+
/study/international/summer-sc...International Summer Schools
/study/international/visit-usVisit us
/study/international/cardiff-u...Brexit for international students
/study/international/post-stud...Graduate visa route
/study/international/internati...Text duplicate Prospectus
/study/international/virtual-e...Virtual events
/study/international/contact-usText duplicate Contact us
/study/student-lifeStudent life
/study/accommodationAccommodation
/part-time-courses-for-adultsPart-time courses for adults
/professional-developmentProfessional Development
/study/short-online-coursesShort online courses
/researchText duplicate Research
/research/exploreExplore
/research/explore/research-topicsResearch topics
/research/explore/research-unitsFind a research unit
/research/explore/academic-pub...Academic publications
/research/explore/research-ins...Research Institutes
/research/explore/research-fac...Research facilities
/research/impact-and-innovationInnovation and impact
/research/impact-and-innovatio...Research impact
/research/impact-and-innovatio...Honours and accolades
/research/impact-and-innovatio...Strategic alliances
/research/impact-and-innovatio...Quality and performance
/research/our-research-environ...Our research environment
/research/our-research-environ...Supporting researchers
/research/our-research-environ...Working collaboratively
/research/our-research-environ...Integrity and ethics
/research/our-research-environ...Funding and awards
/research/news-featuresNews and features
/internationalText duplicate International
/international/international-p...International partnerships
/international/international-p...Xiamen University
/international/international-p...KU Leuven
/international/international-p...Unicamp
/international/international-p...University of Namibia
/international/international-p...University of Bremen
/international/international-p...Exchange partners
/international/international-r...International research
/international/meet-our-peopleMeet our people
/international/international-s...International students
/innovationInnovation
/innovation/our-visionOur vision
/innovation/our-vision/partnersPartners
/innovation/our-vision/studentsStudents
/innovation/our-vision/staffStaff
/innovation/meet-our-innovatorsOur innovators
/innovation/campus-investmentInnovation Campus
/innovation/our-partnershipsOur partnerships
/innovation/newsText duplicate News
/businessBusiness
/business/why-work-with-usWhy work with us?
/business/why-work-with-us/who...Who we work with
/business/why-work-with-us/for...For suppliers
/business/why-work-with-us/str...Strategic direction
/business/why-work-with-us/con...Text duplicate Contact us
/business/why-work-with-us/off...Offer a discount to our staff
/business/use-our-expertiseUse our expertise
/business/use-our-expertise/co...Business consultancy
/business/use-our-expertise/fu...Funded opportunities
/business/use-our-expertise/li...License our research findings
/business/use-our-expertise/kn...Knowledge exchange
/business/use-our-expertise/ad...Advertise a civic engagement opportunity
/business/develop-your-workforceDevelop your workforce
/business/develop-your-workfor...Professional development opportunities
/business/develop-your-workfor...IT skills training and certification
/business/develop-your-workfor...Recruit our students and graduates
/business/develop-your-workfor...Knowledge Transfer Partnerships
/business/develop-your-workfor...KESS 2
/business/facilitiesFacilities
/business/networking-and-eventsNetworking and events
/business/newsBusiness news
https://www.cardiff.ac.uk/cyCymraegcymraeg
https://www.cardiff.ac.uk/searchSearch
https://www.cardiff.ac.uk/Home
https://www.cardiff.ac.uk/aboutText duplicate About
https://www.cardiff.ac.uk/aboutOpen
https://www.cardiff.ac.uk/studyText duplicate Study
https://www.cardiff.ac.uk/studyText duplicate Open
/researchText duplicate Research
/researchText duplicate Open
/internationalText duplicate International
/internationalText duplicate Open
/innovationText duplicate Innovation
/innovationText duplicate Open
/businessText duplicate Business
/businessText duplicate Open
https://www.cardiff.ac.uk/eventsText duplicate Events
https://www.cardiff.ac.uk/eventsText duplicate Open
https://www.cardiff.ac.uk/newsText duplicate News
https://www.cardiff.ac.uk/newsText duplicate Open
https://www.cardiff.ac.uk/donateText duplicate Donate
https://www.cardiff.ac.uk/donateText duplicate Open
https://www.cardiff.ac.uk/alumniText duplicate Alumni
https://www.cardiff.ac.uk/alumniText duplicate Open
/study/undergraduate/open-days...Register now
/study/undergraduate/courses/a...Browse by A-Z
/study/undergraduate/courses/b...Browse by School
/study/undergraduate/courses/b...Browse by subject
/study/undergraduate/open-days...Saturday 24 October 2020
/study/undergraduate/open-days...Find out more
/study/postgraduate/postgradua...Wednesday 11 November 2020
/study/postgraduate/postgradua...Text duplicate Find out more
/study/postgraduate/postgradua...Text duplicate Wednesday 11 November 2020
/study/postgraduate/postgradua...Text duplicate Find out more
/study/undergraduate/why-study...Text duplicate Study
IMG-ALT Graduates in St David's Hall
/study/undergraduate/why-study...Why study with us as an undergraduate?
/safe-campus-experience-2020-21Text duplicate Study
IMG-ALT Students sat reading outside Main Building
/safe-campus-experience-2020-21Your campus experience for 2020/21
/study/student-life/student-su...Text duplicate Student life
/study/undergraduate/meet-our-...Community
IMG-ALT Cardiff Insider Charlotte in Malaga with friends
/study/undergraduate/meet-our-...What our students say
/alumni/get-involvedText duplicate Study
IMG-ALT alumni ambassador
/alumni/get-involvedGive back to the University community
/safe-campus-experience-2020-2...Text duplicate Alumni
IMG-ALT Male student reading outside Main Building
/safe-campus-experience-2020-2...Our community commitment
/news/view/2467771-major-fundi...No Text
/news/view/2467771-major-fundi...Major funding boost to support future research leaders
/news/view/2463284-faster-covi...IMG-ALT Stock image of COVID-19 test tubes
/news/view/2463284-faster-covi...Faster COVID-19 testing with simple algebraic equations
/news/view/2466609-austeritys-...IMG-ALT Aerial view looking down on a rural road in the UK countryside with a car racing along it. - stock photo. On a bright sunny day, farmland and crops can be se...
/news/view/2466609-austeritys-...Austerity's impact on rural poverty has been overlooked, study finds
/news/view/2461789-new-report-...IMG-ALT Woman with skin problem
/news/view/2461789-new-report-...New report reveals lack of mental health support for skin disease patients
/about/organisation/college-st...Academic Schools
https://www.cardiff.ac.uk/visitText duplicate Visit us
/help/contact-usText duplicate Contact us
/help/contact-us/securityEmergency contacts
/public-information/Public information
/librariesLibraries
/conferencesConferences
/research-equipment/Research equipment
https://www.cardiff.ac.uk/sportSport
/new-studentsNew students
https://www.cardiff.ac.uk/alumniText duplicate Alumni
https://blogs.cardiff.ac.uk/External Subdomain Blogs
https://www.cardiff.ac.uk/jobsJob opportunities
https://intranet.cardiff.ac.uk/External Subdomain Intranet
https://www.cardiff.ac.uk/mediaMedia centre
https://www.cardiff.ac.uk/peoplePeople
https://research.cardiff.ac.uk/External Subdomain Research Portal
https://www.facebook.com/cardi...External facebook
https://twitter.com/cardiffuniExternal twitter no background icon
https://www.instagram.com/card...External instagram
https://www.youtube.com/cardif...External Youtube
/research/impact-and-innovatio...IMG-ALT REF 2014 - Research Excellence Framework. Ranked 5th in the UK
http://www.qaa.ac.uk/reviews-a...External IMG-ALT QAA checks how UK universities, colleges and other providers maintain the standard of their higher education provision. Read this institution's latest review...
https://russellgroup.ac.uk/abo...External IMG-ALT Russell Group
/help/accessibilityAccessibility
/public-information/corporate-...Modern slavery statement
/help/privacyPrivacy
/help/termsofuseTerms of use
/help/cookiesCookies

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.cardiff.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.13 seconds.
This website only loads 1 CSS files. That's ok.
This website only loads 1 JavaScript files. That's good!
The file size of the HTML document is fine (118 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
varyAccept-Encoding
x-cacheHIT from squizedge.net
cache-controlmax-age=0, private
serveropenresty
x-content-type-optionsnosniff
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content-encodinggzip
dateThu, 22 Oct 2020 10:00:56 GMT
x-frame-optionsSAMEORIGIN
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x-upgrade-enabledoff
last-modifiedMon, 19 Oct 2020 14:59:39 GMT
x-request-id8d0fa3d9-c8c6-4564-acc5-36422830991c
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 19,432 referring domains.
This website has 3,310,125 backlinks.
This website has backlinks from 14,929 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Sitemap: https://www.cardiff.ac.uk/sitemap.xml
Disallow: /master/
Disallow: /_content/
Disallow: *?*search*
Disallow: */search?*
Disallow: */search*?*
Disallow: *?*query*
Disallow: *?*f.*%7C*
User-agent: Sogou web spider
Disallow: /cy/study/*

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.cardiff.ac.uk
Cardiff University
Cardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Cardiff73%Check
Cardiff University71%Check
University66%Check
University research60%Check
we welcome58%Check
Student54%Check
Search52%Check
Global University52%Check
Research52%Check
capital city46%Check

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