Defenders.org - SEO Checker

Overview of the SEO Check
Meta information
96% 
Page quality
80% 
Page structure
95% 
Link structure
73% 
Server
92% 
External factors
92% 
SEO Score
Response time
0.15 s
File size
64.80 kB
Words
693
Media files
14
Number of links
141 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Defenders of Wildlife
The page title is too short. (188 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Defenders of Wildlife works on the ground, in the courts, and on Capitol Hill to protect and restore imperiled wildlife and habitats across North America. Together, we
The meta description is too long: 1009 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://defenders.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionDefenders of Wildlife works on the ground, in the courts, and on Capitol Hill to protect and restore imperiled wildlife and habitats across North America. Together, we
abstractDefenders of Wildlife works on the ground, in the courts, and on Capitol Hill to protect and restore imperiled wildlife and habitats across North America. Together, we can ensure a future for the wildlife and wild places we all love.
google-site-verificationa5fUPLDY4gQds9kT3DUKnorisjwtM15tm75kdhDc3Zc
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:titleDefenders of Wildlife
twitter:descriptionDefenders of Wildlife works on the ground, in the courts, and on Capitol Hill to protect and restore imperiled wildlife and habitats across North America. Together, we can ensure a future for the wildlife and wild places we all love.
twitter:imagehttps://live-defenders.pantheonsite.io/sites/default/files/2019-06/North-American-Gray-Wolf_Dennis-Donohue-AdobeStock_129435609-resized.jpg
og:site_nameDefenders of Wildlife
og:descriptionDefenders of Wildlife works on the ground, in the courts, and on Capitol Hill to protect and restore imperiled wildlife and habitats across North America. Together, we can ensure a future for the wildlife and wild places we all love.
og:image:urlhttps://defenders.org/sites/default/files/2019-06/North-American-Gray-Wolf_Dennis-Donohue-AdobeStock_129435609-resized.jpg
og:image:secure_urlhttps://defenders.org/sites/default/files/2019-06/North-American-Gray-Wolf_Dennis-Donohue-AdobeStock_129435609-resized.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 693 words. That's ok.
26% of the text are stop words.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 4 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This website is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Stop the Forest Service's Giveaway
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Stop the Forest Service's Giveaway
H2 Donate Today
H3 Get Alerts & Updates
H3 Main navigation
H3 Secondary Menu
H3 Get Alerts & Updates Duplicate text
H3 Our Strategy
H3 From the Blog
H3 Our Work & Impact
H3 News
H3 Wildlife & Wild Places
H3 Footer menu
H4 Wolf Awareness Week Sale
H4 Vote for Wildlife
H4 Restoring the Howl to the Centennial State
H4 The Border Wall: Slamming the Door Shut on Endangered Species
H4 Protecting 30% of America's Lands and Waters Should Include Expanding the NWRS
H4 Harvest of horseshoe crabs for blood challenged at SC wildlife refuge
H4 Hellbender
H4 Wolverine
H4 Coasts and Intertidal Zones
H4 Black-Footed Ferret
H5 How Funds Are Used
Some anchor texts are used more than once.
10 links don't have an anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are 21 external links on this page.
LinkAttributesAnchor text
https://defenders.org/Anchor Skip to main content
https://defenders.org/Anchor No Text
https://defenders.org/IMG-ALT site logo
https://defenders.org/our-workOur Work
/issues/conserving-imperiled-s...Conserving Imperiled Species
/issues/advocating-internation...Advocating for International Species
/issues/protecting-habitatProtecting Habitat
/issues/promoting-coexistencePromoting Coexistence
/issues/defending-conservation...Defending Conservation Laws
/issues/innovating-wildlife-co...Innovating for Wildlife Conservation
/issues/combating-climate-changeCombating Climate Change
/issues/fighting-invasive-speciesFighting Invasive Species
/issues/speaking-wildlifeSpeaking for Wildlife
/where-we-workWhere We Work
https://defenders.org/actionTake Action
https://defenders.org/actionAdd Your Voice
/take-action/eventsAttend an Event
https://defenders.org/activistCheck Out the Activist Toolkit
/take-action/biodiversity-amba...Become an Ambassador
/take-action/conservation-repo...Hold Congress Accountable
https://support.defenders.org/...External Subdomain Get Email Alerts
/support-our-workSupport
https://support.defenders.org/...External Subdomain Become a Defender
https://support.defenders.org/...External Subdomain Give Monthly
https://gifts.defenders.org/External Subdomain Shop Gifts and Gear
https://gifts.defenders.org/wi...External Subdomain Adopt an Animal
https://support.defenders.org/...External Subdomain Join Our Leadership Council
/planned-givingGive Through Your Will or Trust
https://support.defenders.org/...External Subdomain Renew Your Membership
/other-ways-support-defendersOther Ways to Support Defenders
https://defenders.org/wildlifeWildlife
/wildlife/american-crocodile-a...American Crocodile and Alligator
/wildlife/amphibiansAmphibians
/wildlife/bald-eagleBald Eagle
/wildlife/batsBats
/wildlife/beaverBeaver
/wildlife/beluga-whaleBeluga Whale
/wildlife/bighorn-sheepBighorn Sheep
/wildlife/bisonBison
/wildlife/black-bearBlack Bear
/wildlife/black-footed-ferretBlack-Footed Ferret
/wildlife/bog-turtleBog Turtle
/wildlife/butterfliesButterflies
/wildlife/california-condorCalifornia Condor
/wildlife/canada-lynxCanada Lynx
/wildlife/caribouCaribou
/wildlife/dolphinsDolphins
/wildlife/elephantsElephants
/wildlife/fisherFisher
/wildlife/florida-manateeFlorida Manatee
/wildlife/florida-pantherFlorida Panther
/wildlife/foxesFoxes
/wildlife/freshwater-fishesFreshwater Fishes
/wildlife/freshwater-musselsFreshwater Mussels
/wildlife/gray-wolfGray Wolf
/wildlife/grizzly-bearGrizzly Bear
/wildlife/hellbenderHellbender
/wildlife/jaguarJaguar
/wildlife/lesser-prairie-chickenLesser Prairie Chicken
/wildlife/marbled-murreletMarbled Murrelet
/wildlife/mexican-gray-wolfMexican Gray Wolf
/wildlife/mice-and-ratsMice and Rats
/wildlife/north-atlantic-right...North Atlantic Right Whale
/wildlife/ocelotOcelot
/wildlife/orcaOrca
/wildlife/owlsOwls
/wildlife/pacific-salmonPacific Salmon
/wildlife/pacific-walrusPacific Walrus
/wildlife/pallid-sturgeonPallid Sturgeon
/wildlife/parrotsParrots
/wildlife/peregrine-falconPeregrine Falcon
/wildlife/polar-bearPolar Bear
/wildlife/pollinatorsPollinators
/wildlife/prairie-dogPrairie Dog
/wildlife/red-wolfRed Wolf
/wildlife/sage-grouseSage-Grouse
/wildlife/sea-otterSea Otter
/wildlife/sea-turtlesSea Turtles
/wildlife/sharks-and-raysSharks and Rays
/wildlife/snakes-and-lizardsSnakes and Lizards
/wildlife/sonoran-pronghornSonoran Pronghorn
/wildlife/tigerTiger
/wildlife/tortoisesTortoises
/wildlife/vaquitaVaquita
/wildlife/wolverineWolverine
https://defenders.org/wild-placesWild Places
/wild-places/arcticArctic
/wild-places/californias-centr...California's Central Valley
/wild-places/cascadiaCascadia
/wild-places/coasts-and-intert...Coasts and Intertidal Zones
/wild-places/deciduous-forestsDeciduous Forests
/wild-places/desertsDeserts
/wild-places/great-plainsGreat Plains
/wild-places/greater-evergladesGreater Everglades
/wild-places/northwest-floridaNorthwest Florida
/wild-places/oceansOceans
/wild-places/rocky-mountainsRocky Mountains
/wild-places/sagebrush-seaSagebrush Sea
/wild-places/sky-islandsSky Islands
/wild-places/southern-appalach...Southern Appalachians
/wild-places/temperate-rainforestTemperate Rainforest
/wild-places/texas-hill-countryTexas Hill Country
/wild-places/trans-pecosTrans-Pecos
/wild-places/wetlands-and-riversWetlands and Rivers
https://defenders.org/aboutAbout
https://defenders.org/newsroomNews
https://defenders.org/blogBlog
https://defenders.org/Anchor Get updates
https://defenders.org/Anchor No Text
https://support.defenders.org/...New window External Subdomain Donate
https://support.defenders.org/...New window External Subdomain One-Time Donation
https://support.defenders.org/...New window External Subdomain Monthly Donation
https://gifts.defenders.org/wi...New window External Subdomain Adopt
https://act.defenders.org/page...External Subdomain Text duplicate Take Action
https://gifts.defenders.org/External Subdomain No Text
https://gifts.defenders.org/External Subdomain Wolf Awareness Week Sale
https://gifts.defenders.org/External Subdomain No Text
/vote-wildlifeNo Text
/vote-wildlifeVote for Wildlife
/vote-wildlifeNo Text
https://defenders.org/Anchor One-time donation
https://defenders.org/Anchor Monthly donation
/blog/2020/10/restoring-howl-c...IMG-ALT Wolf howling on glacial erratic in Little Americal Flats
/blog/2020/10/restoring-howl-c...Restoring the Howl to the Centennial State
/blog/2020/10/restoring-howl-c...No Text
/blog/2020/10/border-wall-slam...IMG-ALT Organ pipe cactus
/blog/2020/10/border-wall-slam...The Border Wall: Slamming the Door Shut on Endangered Species
/blog/2020/10/border-wall-slam...No Text
/blog/2020/10/protecting-30-of...IMG-ALT Sandhill cranes in field in Valle de Oro NWR
/blog/2020/10/protecting-30-of...Protecting 30% of America's Lands and Waters Should Include Expanding the NWRS
/blog/2020/10/protecting-30-of...No Text
https://defenders.org/blogVisit the blog
/newsroom/harvest-of-horseshoe...IMG-ALT Horseshoe Crabs
/newsroom/harvest-of-horseshoe...Harvest of horseshoe crabs for blood challenged at SC wildlife refuge
/newsroom/harvest-of-horseshoe...No Text
https://defenders.org/newsroomVisit the newsroom
/wildlife/hellbenderIMG-ALT Hellbender in stream bed
/wildlife/hellbenderText duplicate Hellbender
/wildlife/hellbenderNo Text
/wildlife/wolverineText duplicate IMG-ALT Wolverine
/wildlife/wolverineText duplicate Wolverine
/wildlife/wolverineNo Text
/wild-places/coasts-and-intert...IMG-ALT Sunset over Rodeo Beach CA
/wild-places/coasts-and-intert...Text duplicate Coasts and Intertidal Zones
/wild-places/coasts-and-intert...No Text
/wildlife/black-footed-ferretIMG-ALT Black-footed ferret kits
/wildlife/black-footed-ferretText duplicate Black-Footed Ferret
/wildlife/black-footed-ferretNo Text
http://www.facebook.com/Defend...New window External facebook
http://twitter.com/defendersNew window External twitter
https://www.instagram.com/defe...New window External instagram
http://www.youtube.com/defende...New window External youtube
https://medium.com/wild-withou...New window External medium
/about/about-usAbout Us
https://defenders.org/faqsFAQ
https://defenders.org/magazineDefenders Magazine
/publicationsPublications
https://defenders.org/jobsJobs & Internships
https://defenders.org/contact-usCONTACT US
https://defenders.org/termsTerms of Use
/defenders-wildlife-privacy-po...Privacy Policy
https://www.guidestar.org/prof...New window External IMG-ALT Guide Star Platinum Charity

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://defenders.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 5 CSS files. This may affect the page load time negatively.
This website loads 4 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.15 seconds.
The file size of the HTML document is fine (65 kB).

HTTP Response Header

NameValue
cache-controlmax-age=900, public
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
etagW/"1603311374"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedWed, 21 Oct 2020 20:16:14 GMT
link<https://defenders.org/>; rel="shortlink", <https://defenders.org/>; rel="canonical"
link<https://defenders.org/home>; rel="revision"
servernginx
x-content-type-optionsnosniff
x-drupal-cacheMISS
x-drupal-dynamic-cacheUNCACHEABLE
x-frame-optionsSAMEORIGIN
x-generatorDrupal 8 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe2-b-9879df98d-h94zk
x-styx-req-id44f90fc7-13da-11eb-a649-7204afe13db7
x-ua-compatibleIE=edge
dateThu, 22 Oct 2020 00:55:51 GMT
x-served-bycache-mdw17379-MDW, cache-fra19167-FRA
x-cacheHIT, HIT
x-cache-hits1, 1
x-timerS1603328151.894391,VS0,VE110
varyAccept-Encoding, Cookie, Cookie, Cookie
age394
accept-rangesbytes
via1.1 varnish
content-length17981
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Critically important)
Shallalist classifies this website as Recreation/travel. This classification is fine.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 9,512 referring domains.
This website has 755,389 backlinks.
This website has backlinks from 7,268 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is not listed in Webwiki. Submit your website here.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

defenders.org
Defenders of Wildlife
Defenders of Wildlife works on the ground, in the courts, and on Capitol Hill to protect and restore imperiled wildlife and habitats across North America. Together, we

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Defenders69%Check
Defenders Wildlife69%Check
Wild Life66%Check
Wildlife66%Check
Wildlife and Wild63%Check
Wildlife works58%Check
wildlife wild places58%Check
Fish and Wildlife55%Check
Get54%Check
restore imperiled wildlife54%Check

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