Failteireland.ie - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
45% 
Page structure
79% 
Link structure
88% 
Server
46% 
External factors
100% 
SEO Score
Response time
0.06 s
File size
64.00 kB
Words
466
Media files
21
Number of links
48 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Failte Ireland - Irish Tourism Trade Support | National Tourism Development Authority |
The page title should be shorter than 580 pixels. It is 771 pixels long.
There are no duplicate words in the title
Meta description
(Critically important)
Welcome to the official corporate tourism trade website in Ireland. Fáilte Ireland, the National Tourism Development Authority, provides a range of practical support and advice to Irish tourism businesses.
The meta description is too long: 1251 pixels from max. 1000 pixels.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: Ireland
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Transitional is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWelcome to the official corporate tourism trade website in Ireland. Fáilte Ireland, the National Tourism Development Authority, provides a range of practical support and advice to Irish tourism businesses.
keywordstourism trade,tourism,irish tourism,National Tourism Development Authority,tourism resources,business support ireland,irish tourism business
content-typetext/html; charset=UTF-8
pragmano-cache
content-style-typetext/css
content-script-typetext/javascript
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 466 words on this page. Good pages should have about 1,000 words of useful content.
25.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
There are no duplicates on the site.
The average number of words per sentence of 19.4 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No viewpoint tag is provided.
No Apple touch icon is specified.
This website loads 22 javascript files. This may affect the load time negatively.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
...e_ireland/images/failte-ireland_logo.gifFáilte Ireland - National Tourism Development Authority logoFáilte Ireland - National Tourism Development Authority logo
...witter_1.gif?width=43&height=43&ext=.gifFollow Fáilte Ireland on TwitterFollow Fáilte Ireland on Twitter
...nkedin_1.gif?width=43&height=43&ext=.gifLink in with Fáilte IrelandLink in with Fáilte Ireland
...outube_1.gif?width=43&height=43&ext=.gifView the Fáilte Ireland YouTube channelView the Fáilte Ireland YouTube channel
...failte_ireland/images/icon_sharethis.gifShare this web page with friendsShare this web page with friends
...ic-Way.jpg?width=640&height=360&ext=.jpgExplore our featured Wild Atlantic Way resources
...40x360.jpg?width=640&height=360&ext=.jpgTaste the Island
...e-caro.jpg?width=640&height=363&ext=.jpgIreland's Hidden Heartlands
...t-East.jpg?width=640&height=360&ext=.jpgDiscover our Ireland's Ancient East toolkit
...go_Col.jpg?width=640&height=360&ext=.jpg2020 Renewals for Fáilte Ireland Accommodation
...40x360.png?width=640&height=360&ext=.pngFáilte Ireland Supports for Brexit
...umb.jpg.aspx?width=90&height=60&ext=.jpgNo alt attribute providedFáilte Ireland appoints Jenny De Saulles in new Director of Sector Development role
...L.jpg.aspx?width=400&height=291&ext=.jpgNo alt attribute providedIreland wins top international award for becoming a sustainable business tourism destination
...mb.jpg.aspx?width=90&height=128&ext=.jpgNo alt attribute providedAPPLICATIONS NOW OPEN: Fáilte Ireland and Irish Management Institute Strategic Management Programme
...w-thumb.jpg?width=85&height=106&ext=.jpgPuca-new-thumbCoup for Púca Festival and the Boyne Valley as Beamed to Millions as International Media Visit
...Food and Drink/BloomsdayBrunch_90x60.jpgNo alt attribute provided
...tingsThumbnails/Logos/MII_Logo_90x60.jpgNo alt attribute provided
...twitter.png?width=104&height=34&ext=.pngfailte_ireland
...twitter.png?width=104&height=34&ext=.pngfailte_ireland
.../youtube.png?width=52&height=34&ext=.pngFailteIrelandTV
...x250_main_content_image/400x250_DAMS.jpgRegister for our free content libraryRegister for our free content library

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Tourism news
H2 Register your event details with Fáilte Ireland
H2 Thinking of hosting an international conference?
H2 Sign up for our free content library
H3 Fáilte Ireland appoints Jenny De Saulles in new Director of Sector Development role
H3 Ireland wins top international award for becoming a sustainable business tourism destination
H3 APPLICATIONS NOW OPEN: Fáilte Ireland and Irish Management Institute Strategic Management Programme
H3 Coup for Púca Festival and the Boyne Valley as Beamed to Millions as International Media Visit
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The amount of internal links is ok.
All internal links don't have dynamic parameters.
There are 13 external links on this page.
LinkAttributesAnchor text
/Develop-Your-Business/Get-Qua...Quality Assurance
/Business-Tourism.aspxBusiness Tourism
/Utility/News-Library.aspxTourism News
/Utility/Publications-(1).aspxPublications
https://tradeportal.failteirel...External Subdomain Trade Portal Login
http://www.failteireland.ie/IMG-ALT Fáilte Ireland - National Tourism Development Authority logo
A-TITLE Fáilte Ireland - National Tourism Development Authority logo
https://twitter.com/failte_ire...External IMG-ALT Follow Fáilte Ireland on Twitter
A-TITLE Follow Fáilte Ireland on Twitter
http://www.linkedin.com/compan...External IMG-ALT Link in with Fáilte Ireland
A-TITLE Link in with Fáilte Ireland
http://www.youtube.com/failtei...External IMG-ALT View the Fáilte Ireland YouTube channel
A-TITLE View the Fáilte Ireland YouTube channel
/Research-and-Insights.aspxResearch
/Sales.aspxSales
/Supports/Get-Brexit-Ready.aspxFunding, Supports & Training
/Wild-Atlantic-Way.aspxWild Atlantic Way
/Ireland-s-Ancient-East.aspxIreland's Ancient East
/Dublin.aspxDublin
/IrelandsHiddenHeartlands.aspxIreland's Hidden Heartlands
/Wild-Atlantic-Way.aspxExplore our featured Wild Atlantic Way resources Use our collection of maps, sales tools and resources to develop and promote your Wild Atlantic Way tourism ...
A-TITLE Explore our featured Wild Atlantic Way resources
/tastetheislandTaste the Island Learn more about the project and access our collection of tools and resources to develop your business
A-TITLE Taste the Island
/IrelandsHiddenHeartlands.aspxIreland's Hidden Heartlands Learn more about our new tourism brand – designed to boost tourism and drive visitor growth across the Midlands region.
A-TITLE Ireland's Hidden Heartlands
/Ireland-s-Ancient-East.aspxDiscover our Ireland's Ancient East toolkit Use our toolkit to grow your tourism business by building on the wealth of historical and cultural assets in the ...
A-TITLE Discover our Ireland's Ancient East toolkit
/Supports/Get-quality-assured/...2020 Renewals for Fáilte Ireland Accommodation The Fáilte Ireland Trade Portal is now open for all Accommodation Renewals for 2020. Learn more about the dead...
A-TITLE 2020 Renewals for Fáilte Ireland Accommodation
/Supports/Get-Brexit-Ready.aspxFáilte Ireland Supports for Brexit Access the online Brexit Readiness Check, calendar of supports and the online knowledge hub.
A-TITLE Fáilte Ireland Supports for Brexit
http://www.failteireland.ie/Anchor Taste the Island
http://www.failteireland.ie/Anchor Hidden Heartlands
http://www.failteireland.ie/Anchor Text duplicate Ireland's Ancient East
http://www.failteireland.ie/Anchor Quality Assurance Renewal
http://www.failteireland.ie/Anchor Brexit Supports
http://www.failteireland.ie/Anchor The Wild Atlantic Way
/Utility/News-Library.aspxView all news
/Utility/News-Library.aspxTourism news
/Utility/News-Library/Failte-I...A-TITLE Fáilte Ireland appoints Jenny De Saulles in new Director of Sector Development role
/Utility/News-Library/Failte-I...Text duplicate Fáilte Ireland appoints Jenny De Saulles in new Director of Sector Development role
A-TITLE Fáilte Ireland appoints Jenny De Saulles in new Director of Sector Development role
/Utility/News-Library/Ireland-...A-TITLE Ireland wins top international award for becoming a sustainable business tourism destination
/Utility/News-Library/Ireland-...Text duplicate Ireland wins top international award for becoming a sustainable business tourism destination
A-TITLE Ireland wins top international award for becoming a sustainable business tourism destination
/Utility/News-Library/APPLICAT...A-TITLE APPLICATIONS NOW OPEN: Fáilte Ireland and Irish Management Institute Strategic Management Programme
/Utility/News-Library/APPLICAT...Text duplicate APPLICATIONS NOW OPEN: Fáilte Ireland and Irish Management Institute Strategic Management Programme
A-TITLE APPLICATIONS NOW OPEN: Fáilte Ireland and Irish Management Institute Strategic Management Programme
/Utility/News-Library/Coup-for...IMG-ALT Puca-new-thumb
A-TITLE Coup for Púca Festival and the Boyne Valley as Beamed to Millions as International Media Visit
/Utility/News-Library/Coup-for...Coup for Púca Festival and the Boyne Valley as Beamed to Millions as International Media Visit
A-TITLE Coup for Púca Festival and the Boyne Valley as Beamed to Millions as International Media Visit
https://www.failteirelandevent...External Anchor Register your event details with Fáilte Ireland
https://www.failteirelandevent...New window External Anchor Access the Fáilte Ireland Event Registration portal.
https://www.meetinireland.com/...External Thinking of hosting an international conference?
https://twitter.com/failte_ire...External Follow @failte_ireland
https://twitter.com/failte_ire...External Tweets by @Fáilte_Ireland
https://twitter.com/failte_ire...External Text duplicate Follow @failte_ireland
https://twitter.com/failte_ire...External Text duplicate Tweets by @Fáilte_Ireland
http://www.irelandscontentpool...External Sign up for our free content library
http://images.failteireland.ie/External Subdomain IMG-ALT Register for our free content library
/cookies.aspxinformation about our cookies
/Footer/Contact-Us.aspxContact Us
/Footer/What-We-Do.aspxAbout Us
/Footer/Accessibility.aspxAccessibility
/Utility/News-Library.aspxMedia centre
/Footer/Site-Map.aspxSite Map
/Footer/Careers.aspxCareers
/Footer/freedom-of-information...Freedom of Information
/Footer/Data-Protection.aspxData Protection
/Footer/Legal-Terms.aspxLegal Terms
/Footer/Privacy-Policy.aspxPrivacy Policy
/cookies.aspxCookies Policy
/FailteIreland/media/WebsiteSt...Customer Service Charter
/eNewsletterSign up for our e-newsletter

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 4 CSS files. This may affect the page load time negatively.
This website loads 22 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.06 seconds.
The file size of the HTML document is fine (64 kB).

HTTP Response Header

NameValue
cache-controlno-cache, must-revalidate
pragmano-cache
content-typetext/html; charset=utf-8
content-encodinggzip
expires-1
varyAccept-Encoding
serverMicrosoft-IIS/10.0
set-cookie82 Characters
set-cookie82 Characters
set-cookie60 Characters
set-cookie82 Characters
request-contextappId=cid-v1:a7a05b43-d148-4ab3-b345-d68403045f4a
x-frame-optionsSAMEORIGIN
dateTue, 05 Nov 2019 19:14:39 GMT
content-length19661
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as Recreation/travel. This classification is fine.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 2,577 referring domains.
This website has 329,165 backlinks.
This website has backlinks from 1,831 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

# Allow all bots
user-agent: *

Disallow: /CMSHelp/
Disallow: /wildatlanticway
Disallow: /Ireland-s-Ancient-East.aspx
Disallow: /Ireland-s-Ancient-East/
Disallow: /FailteIreland/media/WebsiteStructure/Documents/Irelands%20Ancient%20East/Ireland-s-Ancient-East-Update-May-2016.pdf
Disallow: /FailteIreland/media/WebsiteStructure/flipper/IAEChannelResearch/book.swf?ext=.swf
Disallow: /FailteIreland/files/

Allow: /

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Failte Ireland - Irish Tourism Trade Support | National Tourism Dev...
http://www.failteireland.ie/
Welcome to the official corporate tourism trade website in Ireland. Fáilte Ireland, the National Tourism Development Authority, provides a range of practical support and advice to Irish tourism businesses.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ireland77%Check
in Ireland66%Check
Ireland Irish66%Check
Failte Ireland64%Check
Irish tourism63%Check
National Tourism63%Check
Tourism63%Check
Fáilte59%Check
National Tourism Development Authority58%Check
tourism trade58%Check

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