Franchise.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
66% 
Page structure
67% 
Link structure
45% 
Server
79% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
121.60 kB
Words
1126
Media files
10
Number of links
89 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
International Franchise Association (IFA) - 1400+ Franchise Opportunities
The page title should be shorter than 580 pixels. It is 658 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The International Franchise Association (IFA) is the world's largest membership organization for franchisors, franchisees and franchise suppliers. For more than 30 years we have provided business opportunities, growth tools, and advocacy for the franchise community.
The meta description is too long: 1651 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.franchise.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe International Franchise Association (IFA) is the world's largest membership organization for franchisors, franchisees and franchise suppliers. For more than 30 years we have provided business opportunities, growth tools, and advocacy for the franchise community.
abstractThe International Franchise Association (IFA) is the world's largest membership organization for franchisors, franchisees and franchise suppliers. For more than 30 years we have provided business opportunities, growth tools, and advocacy for the franchise
GeneratorDrupal 9 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no
msapplication-config/themes/ifa/browserconfig.xml
theme-color#003c6f
googlenotranslate
langen
og:site_nameInternational Franchise Association
og:descriptionThe International Franchise Association (IFA) is the world's largest membership organization for franchisors, franchisees and franchise suppliers. For more than 30 years we have provided business opportunities, growth tools, and advocacy for the franchise
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1126 words. That's ok.
34.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
24 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.42 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
This page loads 10 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/ifa/logo.svgInternational Franchise Association
...a/images/globe-elements/globe-shadow.pngNo alt attribute provided
...nchisor/a39f2000000OpdeAAC?itok=PLztORnNNo alt attribute provided
...nchisor/a39f2000000OpN2AAK?itok=0c3DX4XBNo alt attribute provided
...nchisor/a39f2000000Opn4AAC?itok=6KA-uTamNo alt attribute provided
...nchisor/a39f2000000Opo7AAC?itok=Pug7v0KPNo alt attribute provided
...nchisor/a39f2000000OpeQAAS?itok=vgCxOd_YNo alt attribute provided
...nchisor/a39f2000000OpnHAAS?itok=9F74lz_QNo alt attribute provided
...nchisor/a395x000002c5phAAA?itok=Y7w9Dz52No alt attribute provided
...nchisor/a395x000002COwzAAG?itok=9t3lSulDNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 31 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 User account menu
H2 Franchise Search
H2 Main navigation
H2 Franchise Advocacy, Education and Opportunity
H2 IFA Statement on FTC Lawsuit Against BurgerIM
H2 IFA 2022 Annual Convention
H2 Joint Employer
H2 Ready to start a business but not sure where to look? Start with a franchise.
H2 Technology Toolkit
H2 Top 10 Things You Should Be Doing in Local SEO Now
H2 Home Instead
H2 Corvus Janitorial
H2 PuroClean
H2 Jani-King International, Inc.
H2 U.S. Lawns
H2 FASTSIGNS
H2 Unleashed Brands
H2 GoliathTech
H2 What is a Franchise?
H2 What are the Advantages and Disadvantages of Owning a Franchise?
H2 Advantages:
H2 How Do I Fund My Franchise?
H2 What Are Alternative Business Models to Franchising?
H2 What Are Common Franchising Terms and Definitions?
H2 What Information Does a Franchise Disclosure Document (FDD) Contain?
H2 How Do I Make My Franchise Successful?
H2 What Legal Information Should I Review When Considering a Franchise?
H2 We excel in Excellence
H2 Knowledge is Power
H2 Social Menu
H2 Footer menu
Some anchor texts are used more than once.
8 links don't have an anchor text.
There are 14 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 18 external links on this page.
LinkAttributesAnchor text
https://www.franchise.org/Anchor Skip to main content
https://www.franchise.org/IMG-ALT International Franchise Association
A-TITLE International Franchise Association
https://member.franchise.org/New window External Subdomain Log In
https://member.franchise.org/External Subdomain Log in
/franchise-opportunitiesFind a Franchise
/about-usAbout Us
A-TITLE About the International Franchise Association
https://www.franchise.org/eventsEvents & Webinars
/menu/ifa-foundationFoundation
https://community.franchise.org/External Subdomain IFA Member Community
/media-centerMedia Center
/our-teamOur Team
/advertise-with-the-internatio...Advertise
https://www.franchise.org/careersCareers
https://www.facebook.com/IFA.DCNew window External A-TITLE Facebook
https://twitter.com/franchisin...New window External A-TITLE Twitter
https://www.linkedin.com/compa...New window External A-TITLE LinkedIn
http://instagram.com/franchisi...New window External A-TITLE Instagram
https://www.youtube.com/user/i...New window External A-TITLE YouTube
/franchisingFranchising
/franchise-opportunitiesText duplicate Find a Franchise
/suppliersFind a Supplier
/franchise-informationFranchise Resources
/franchising/white-papersWhite Papers
/franchising/franchise-industr...Industry Research
/international-franchise-oppor...International
/certificationCertification
https://www.franchise.org/faqFAQs
/advocacyAdvocacy
https://franchiseactionnetwork...External Get Involved
/advocacy/newsNews
/advocacy/issuesIssues
https://openforopportunity.com/External Open For Opportunity
/membershipMembership
https://jumpstart-164ae7b824f....External Subdomain Join
https://member.franchise.org/External Subdomain Login
/membership/franchisee-benefitsFranchisee Benefits
/membership/franchisor-benefit...Franchisor Benefits
/membership/supplier-benefitsSupplier Benefits
/committees-and-forumsForums & Committees
https://www.franchise.org/blogFranBlog
/franchise-opportunitiesText duplicate Find a Franchise
/membershipJoin IFA
/media-centerText duplicate News
https://www.franchise.org/eventsEvents
/advocacyText duplicate Advocacy
/media-center/press-releases/i...IFA Statement on FTC Lawsuit Against BurgerIM
/media-center/press-releases/i...Trivial anchor text
Read More
/conventionIFA 2022 Annual Convention
/conventionText duplicate Trivial anchor text
Read More
/advocacy/brand-standards/join...Joint Employer
/advocacy/brand-standards/join...Text duplicate Trivial anchor text
Read More
https://www.franchise.org/blogBlog
/franchise-informationInformation Hub
/franchising/white-papersText duplicate White Papers
/blog/ready-to-start-a-busines...Ready to start a business but not sure where to look? Start with a franchise.
/blog/ready-to-start-a-busines...Text duplicate Trivial anchor text
Read More
/franchise-information/technol...Technology Toolkit
/franchise-information/technol...Text duplicate Trivial anchor text
Read More
/white-paper/top-10-things-you...Top 10 Things You Should Be Doing in Local SEO Now
/white-paper/top-10-things-you...Text duplicate Trivial anchor text
Read More
https://member.franchise.org/External Subdomain Text duplicate Join
/membershipText duplicate Membership
/franchise-opportunities/home-...No Text
/franchise-opportunities/home-...Home Instead
/franchise-opportunities/home-...Text duplicate Trivial anchor text
Read More
/franchise-opportunities/corvu...No Text
/franchise-opportunities/corvu...Corvus Janitorial
/franchise-opportunities/corvu...Text duplicate Trivial anchor text
Read More
/franchise-opportunities/puroc...No Text
/franchise-opportunities/puroc...PuroClean
/franchise-opportunities/puroc...Text duplicate Trivial anchor text
Read More
/franchise-opportunities/jani-...No Text
/franchise-opportunities/jani-...Jani-King International, Inc.
/franchise-opportunities/jani-...Text duplicate Trivial anchor text
Read More
/franchise-opportunities/us-lawnsNo Text
/franchise-opportunities/us-lawnsU.S. Lawns
/franchise-opportunities/us-lawnsText duplicate Trivial anchor text
Read More
/franchise-opportunities/fasts...No Text
/franchise-opportunities/fasts...FASTSIGNS
/franchise-opportunities/fasts...Text duplicate Trivial anchor text
Read More
/franchise-opportunities/unlea...No Text
/franchise-opportunities/unlea...Unleashed Brands
/franchise-opportunities/unlea...Text duplicate Trivial anchor text
Read More
/franchise-opportunities/golia...No Text
/franchise-opportunities/golia...GoliathTech
/franchise-opportunities/golia...Text duplicate Trivial anchor text
Read More
/certificationText duplicate Certification
/franchising/franchise-industr...Research
https://www.franchise.org/faqAll FAQs
/faqs/basics/what-is-a-franchiseRead more about What is a Franchise?
A-TITLE What is a Franchise?
/faqs/basics/what-are-the-adva...Read more about What are the Advantages and Disadvantages of Owning a Franchise?
A-TITLE What are the Advantages and Disadvantages of Owning a Franchise?
/faqs/finance/when-should-i-st...Read more about How Do I Fund My Franchise?
A-TITLE How Do I Fund My Franchise?
/faqs/what-are-alternative-bus...Read more about What Are Alternative Business Models to Franchising?
A-TITLE What Are Alternative Business Models to Franchising?
/faqs/what-are-common-franchis...Read more about What Are Common Franchising Terms and Definitions?
A-TITLE What Are Common Franchising Terms and Definitions?
/faqs/what-information-does-a-...Read more about What Information Does a Franchise Disclosure Document (FDD) Contain?
A-TITLE What Information Does a Franchise Disclosure Document (FDD) Contain?
/faqs/how-do-i-make-my-franchi...Read more about How Do I Make My Franchise Successful?
A-TITLE How Do I Make My Franchise Successful?
/faqs/what-legal-information-s...Read more about What Legal Information Should I Review When Considering a Franchise?
A-TITLE What Legal Information Should I Review When Considering a Franchise?
/about-usAbout IFA
https://www.facebook.com/IFA.DCNew window External Text duplicate A-TITLE Facebook
https://twitter.com/franchisin...New window External Text duplicate A-TITLE Twitter
https://www.linkedin.com/compa...New window External Text duplicate A-TITLE LinkedIn
http://instagram.com/franchisi...New window External Text duplicate A-TITLE Instagram
https://www.youtube.com/user/i...New window External Text duplicate A-TITLE YouTube
/contact-usContact
https://www.franchise.org/careersText duplicate Careers
/privacy-policyPrivacy Policy
/ifa-terms-of-useTerms of Use

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.franchise.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 10 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (122 kB).

HTTP Response Header

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content-length29677
cache-controlmax-age=3600, public
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
etagW/"1644750238"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedSun, 13 Feb 2022 11:03:58 GMT
link<https://www.franchise.org/>; rel="canonical", <https://www.franchise.org/>; rel="shortlink"
link<https://www.franchise.org/international-franchise-association-ifa>; rel="revision"
permissions-policyinterest-cohort=()
servernginx
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 5,699 referring domains.
This page has 545,262 backlinks.
This page has backlinks from 4,134 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares, comments and likes on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout

Search preview

www.franchise.org
International Franchise Association (IFA) - 1400+ Franchise Opportu...
The International Franchise Association (IFA) is the world's largest membership organization for franchisors, franchisees and franchise suppliers. For more than 30 years we have provided business opportunities, growth tools, and advocacy for the franchise community.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Franchise86%Check
Franchise Association74%Check
Franchise Opportunities73%Check
International Franchise Association71%Check
franchise suppliers67%Check
IFA66%Check
Franchise Successful64%Check
Franchising Franchise64%Check
Franchise Information64%Check
International63%Check

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