Fsb.org.uk - SEO Checker

Overview of the SEO Check
Meta information
95% 
Page quality
70% 
Page structure
79% 
Link structure
77% 
Server
68% 
External factors
100% 
SEO Score
Response time
0.22 s
File size
31.90 kB
Words
1036
Media files
20
Number of links
52 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
FSB |The Federation of Small Businesses | FSB, The Federation of Small Businesses
The page title should be shorter than 580 pixels. It is 775 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Offering not for profit small business advice, financial expertise, support and a powerful voice in UK government.
The length of the meta description is perfect. (691 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionOffering not for profit small business advice, financial expertise, support and a powerful voice in UK government.
authorFSB, The Federation of Small Businesses
robotsindex,follow
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
og:titleFSB |The Federation of Small Businesses
og:typewebsite
og:urlhttps://www.fsb.org.uk/
og:descriptionOur mission is to help smaller businesses achieve their ambitions. Established 45 years ago, we are the UK’s largest grass-roots business campaigning group and ensures the voices of small businesses are heard at the highest level across the UK, as well as providing business services and products to our members
og:imagehttps://www.fsb.org.uk/static/1dac1149-15a7-4f1f-ab1902c08a274d1a/Trinidad-Roti-Shop-51661854-4JPG.jpg

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Page quality

Content
(Critically important)
This page contains 1036 words. That's ok.
32.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
21 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.43 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 12 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 21 tags for this page.
Image SEO
(Somewhat important)
18 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Coronavirus (COVID-19): Advice and guidance for small businesses and the self-employed
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Coronavirus (COVID-19): Advice and guidance for small businesses and the self-employed
H2 Helping smaller businesses achieve their ambitions
H2 Why join?
H2 Follow us on twitter @fsb_policy
H2 You may also be interested in
H2 Our mission is to help smaller businesses achieve their ambitions
H4 Solutions for your business
H4 Source trusted suppliers
H4 Keep you updated
H4 Build your skills
H4 Grow your support network
H4 Provide the answers
H4 Listen to you
H4 Be part of something bigger
H4 Create local change
H4 Proudly not-for-profit
H4 Late Payments
H4 The Good Business Charter
H4 The UK transition
H4 Start your business with FSB
H4 Kickstart Scheme
Some anchor texts are used more than once.
8 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 23 external links on this page.
LinkAttributesAnchor text
https://www.fsb.org.uk/Anchor ×
https://www.fsb.org.uk/No Text
/campaign-listing.htmlCampaigns
/event-calendar.htmlEvents
/join-us.htmlJoin us
/join-us/membership.htmlMembership
/join-us/volunteer.htmlVolunteer
/join-us/register.htmlSubscribe
/skills-hub.htmlSkills
/kickstart.htmlKickstart
/login/oktaLogin/Login
/campaign/covid19.htmlFind out more
/join-us/membership.htmlNo Text
/join-us/membership.htmlSolutions for your business
/join-us/membership.htmlNo Text
/join-us/membership.htmlSource trusted suppliers
https://firstvoice.fsb.org.uk/External No Text
https://firstvoice.fsb.org.uk/External Keep you updated
/event-calendar.htmlNo Text
/event-calendar.htmlBuild your skills
/event-calendar.htmlNo Text
/event-calendar.htmlGrow your support network
/join-us/membership/legal-hub....No Text
/join-us/membership/legal-hub....Provide the answers
/join-us/membership/big-voice....No Text
/join-us/membership/big-voice....Listen to you
/event-calendar.htmlNo Text
/event-calendar.htmlBe part of something bigger
/contact-us.htmlAnchor No Text
/contact-us.htmlAnchor Create local change
/about-us.htmlNo Text
/about-us.htmlProudly not-for-profit
https://twitter.com/fsb_policy...New window External @fsb_policy
https://twitter.com/hashtag/IR...New window External #IR35
https://www.fsb.org.uk/IR35.htmlNew window fsb.org.uk/IR35.html
https://twitter.com/fsb_policy...New window External Text duplicate @fsb_policy
https://twitter.com/educationg...New window External @educationgovuk
https://www.gov.uk/guidance/na...New window External gov.uk/guidance/natio...
https://twitter.com/fsb_policy...New window External Text duplicate @fsb_policy
https://www.gov.uk/guidance/ch...New window External gov.uk/guidance/check...
https://twitter.com/beisgovuk/...New window External twitter.com/beisgovuk/stat...
https://twitter.com/fsb_policy...New window External Text duplicate @fsb_policy
/resources-page/fsb-newsletter...New window fsb.org.uk/resources-page...
https://twitter.com/fsb_policy...New window External Text duplicate @fsb_policy
https://twitter.com/fsb_policy...New window External Text duplicate @fsb_policy
https://twitter.com/MailMetroM...New window External @MailMetroMedia
https://twitter.com/hashtag/Ea...New window External #Easter
https://twitter.com/hashtag/SM...New window External #SME
/campaign/late-payments.htmlLate Payments
/campaign/late-payments.htmlText duplicate Find out more
/campaign/gbc.htmlThe Good Business Charter
/campaign/gbc.htmlText duplicate Find out more
/campaign/the-uk-transition.htmlThe UK transition
/campaign/the-uk-transition.htmlText duplicate Find out more
/campaign/start.htmlStart your business with FSB
/campaign/start.htmlText duplicate Find out more
/campaign/kickstart-scheme.htmlKickstart Scheme
/campaign/kickstart-scheme.htmlText duplicate Find out more
https://www.facebook.com/Feder...External No Text
https://twitter.com/fsb_policyExternal No Text
https://www.linkedin.com/compa...External No Text
https://www.instagram.com/fsb_ukExternal No Text
/corporate-information.htmlCorporate Information
/corporate-information/accessa...Accessibility
A-TITLE Accessibility
/corporate-information/terms-a...Terms & Conditions
A-TITLE Terms & Conditions
/corporate-information/cookie-...Privacy
A-TITLE Privacy
/careers.htmlCareers
A-TITLE Careers
/contact-us.htmlContact us
https://firstvoice.fsb.org.uk/External First Voice
A-TITLE First Voice
/media-centre.htmlMedia Centre
https://www.fsbawards.co.uk/External FSB Celebrating Small Business Awards
A-TITLE FSB Celebrating Small Business Awards
/about-us.htmlAbout us
/fsb-regions-and-nations.htmlFSB Regions and Nations
https://www.fsb.org.uk/No Text
http://pixl8.co.uk/New window External Design and build by Pixl8

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.fsb.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 8 CSS files. This may affect the page load time negatively.
This page loads 12 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.22 seconds.
The file size of the HTML document is fine (32 kB).

HTTP Response Header

NameValue
dateSun, 04 Apr 2021 02:10:33 GMT
content-typetext/html;charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
set-cookie141 Characters
varyAccept-Encoding
x-frame-optionsDENY
x-cacheHIT
content-languageen-US
x-content-type-optionsnosniff
x-download-optionsnoopen
x-permitted-cross-domain-policiesnone
cf-cache-statusDYNAMIC
cf-request-id093c3e7c8d00004d8954b96000000001
expect-ctmax-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report?s=0%2B2AAV%2FuOYDjtkVi23aRm1p7JOPH2DsQeHPoUpBC0zEbpdRJCbCVRGuQ%2BASp3ZcyoqHfq9%2FUx1q%2Bax2BVSx4zkhHMedTvvqCyZ2DKA2bWsKNGzWg05%2BB6ohUAg%3D%3D"}],"group":"cf-nel","max_age":604800}
nel{"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray63a70040ea4d4d89-FRA
content-encodinggzip
alt-svch3-27=":443"; ma=86400, h3-28=":443"; ma=86400, h3-29=":443"; ma=86400
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 13,832 referring domains.
This page has 5,322,252 backlinks.
This page has backlinks from 8,764 different ip addresses.
Facebook popularity
(Somewhat important)
This page has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Search preview

www.fsb.org.uk
FSB |The Federation of Small Businesses | FSB, The Federation of Sm...
Offering not for profit small business advice, financial expertise, support and a powerful voice in UK government.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
business79%Check
Small Business78%Check
small77%Check
Business Advice72%Check
Small Businesses72%Check
in UK70%Check
FSB68%Check
Advice62%Check
Follow us60%Check
Business News58%Check

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