Imd.org - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
66% 
Page structure
79% 
Link structure
25% 
Server
46% 
External factors
100% 
SEO Score
Response time
0.15 s
File size
373.70 kB
Words
1162
Media files
35
Number of links
162 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
IMD Business School for Management and Leadership Courses
The length of the page title is perfect. (571 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Discover IMD Executive Education – Top ranked Business School providing Leadership training, MBA, Executive MBA (EMBA), executive coaching and much more
The meta description is too long: 1007 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.imd.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Switzerland
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
id8
viewportwidth=device-width, initial-scale=1.0
descriptionDiscover IMD Executive Education – Top ranked Business School providing Leadership training, MBA, Executive MBA (EMBA), executive coaching and much more
robotsmax-image-preview:large
google-site-verification0Bgz-5x5KEZxeyRgGIw3yMGOd-udJc_AZ85tymDKQu4
generatorSite Kit by Google 1.96.0
msapplication-TileImagehttps://www.imd.org/wp-content/uploads/2022/10/cropped-IMD-Logo-Blue-on-transparent-Square-for-Circle-Crop-RGB-270x270.png
referrerno-referrer-when-downgrade
langen-us
twitter:cardsummary
twitter:site@IMD_Bschool
twitter:titleIMD Business School for Management and Leadership Courses
twitter:descriptionDiscover IMD Executive Education – Top ranked Business School providing Leadership training, MBA, Executive MBA (EMBA), executive coaching and much more
twitter:creator@IMD_Bschool
twitter:imagehttps://www.imd.org/wp-content/uploads/2022/10/IMD-Logo-Blue-on-transparent-Square-for-Circle-Crop-RGB.png
og:localeen_US
og:site_nameIMD business school for management and leadership courses
og:typewebsite
og:titleIMD Business School for Management and Leadership Courses
og:descriptionDiscover IMD Executive Education – Top ranked Business School providing Leadership training, MBA, Executive MBA (EMBA), executive coaching and much more
og:urlhttps://www.imd.org/
og:imagehttps://www.imd.org/wp-content/uploads/2022/11/IMD-Logo-Blue-on-White-safe-space-RGB-1200x630-1.jpg
og:image:secure_urlhttps://www.imd.org/wp-content/uploads/2022/11/IMD-Logo-Blue-on-White-safe-space-RGB-1200x630-1.jpg
Content-Typetext/html; charset=utf-8
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1162 words. That's ok.
25.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.82 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 26 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64EMBA
data:[...] Base64Podcast Mike and Amit Talk Tech episode 1 Chat GPT
data:[...] Base64CEO Dialogue with Danone
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64LiTT webinar future-proof your organizations
data:[...] Base64upcoming programs live
data:[...] Base64No alt attribute provided
data:[...] Base64Gender parity requires active engagement
data:[...] Base64International Consulting Project tackles girls’ education in Afghanistan 
data:[...] Base64IMD launches new fellowship to help break the glass ceiling in finance
data:[...] Base64Hilti and IMD launch scholarship program
data:[...] Base64Twelve fast-growing startup founders join the second edition of the LeadiNNg to Scale Up program
data:[...] Base64War in Ukraine: Many Western firms continue to operate in Russia
data:[...] Base64IMD launches call for nominations for 2023 IMD Global Family Business Award
data:[...] Base64IMD awarded EcoVadis Gold Sustainability Rating
data:[...] Base64The Case Centre’s top 50: IMD bestselling authors
data:[...] Base64Peeling the onion and finding a taste for leadership
data:[...] Base64"We are so proud": IMD celebrates 50 years of its MBA program
data:[...] Base64IMD sustainability program recognized with award
data:[...] Base64Rakuten’s CEO has repeatedly proven doubters wrong – and he’s at it again
data:[...] Base64IMD partners with the Global Shapers Community
data:[...] Base64Management Cast podcast series
data:[...] Base64Sessions on stress, sustainability and a 'Smoke on the Water’ performance mark 50 years of IMD’s MBA program
data:[...] Base64Colombia’s Carvajal wins 2022 IMD Global Family Business Award
data:[...] Base64Denmark excels in ranking that measures how well economies are exploring new tech
data:[...] Base64It’s time for a ‘moonshot mentality’ on climate change, says Mary Robinson
data:[...] Base64IMD MBA Venture Award to support entrepreneurs of the future
data:[...] Base64IMD 2022 ranking top 3 10 consecutive years
data:[...] Base64IMD 2022 ranking top 5 18 consecutive years

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Stay in touch
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
26 links don't have an anchor text.
The number of internal links is ok.
There are 17 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.imd.org/No Text
https://www.imd.org/degree/mba/Master of Business Administration (MBA)
/emba/executive-mba/Executive MBA (EMBA)
/msc/master-degree/sustainable...MSc in Sustainable Management & Technology
/management-programs/General Management
/leadership-programs/Leadership
/digital-transformation-programs/Digital Transformation
/governance-programs/Corporate Governance
/sustainability-programs/Sustainability
/strategy-programs/Strategy
/innovation-programs/Innovation
/finance-programs/Finance
/marketing-programs/Marketing
/supply-chain-programs/Supply Chain
/family-business-programs/Family Business
/negotiation/nvc/negotiation-c...Negotiation
/human-resources/ola/organizat...Organizational Learning
/luxury/rll/luxury-lab/Luxury
/custom-programs/management-co...Custom Programs
/talent-management-solutions/e...Executive Coaching Services
/pathfinder/home/Pathfinder
/research/initiatives/voyager/Voyager – Strategic Talent Solutions
https://www.imd.org/nexus/NEXUS
/online-programs/Online Programs
/imd-board-director-diploma/Board Director Diploma
/digital-excellence-diploma/Digital Excellence Diploma
/management/ped/general-manage...Program for Executive Development
/management/fl/future-leaders-...Future Leaders
/leadership/tl/transformationa...Transformational Leader
/digital-transformation/bde/bu...Building Digital Ecosystems (NEW)
/live/live-virtual-programs/LiVe Virtual Programs
/program-finder/Program Finder
/faculty/directory/Faculty
/faculty/adjunct-faculty/Adjunct Faculty
/faculty/directory-emeriti/Emeritus Faculty
/faculty/distinguished-scholar/Distinguished Scholars
/executives-in-residence/execu...Executives-in-Residence & Executive Fellows
/research-knowledge/Publications
https://www.imd.org/ibyimd/I by IMD
/research/featured-topics/Featured Topics
/research-knowledge/case-studies/IMD Case Collection
/initiative/imd-chinaChina Initiative
/centers/board/imd-board-center/Text duplicate Corporate Governance
/centers/dbt/imd-digital-busin...Digital Business Transformation
/centers/e4s/imd-enterprise-fo...Enterprise for Society
/initiatives/eid/imd-equity-di...Equity, Inclusion & Diversity
/centers/gfbc/imd-family-busin...Text duplicate Family Business
/centers/cfr/imd-center-for-fu...Future Readiness
/initiatives/lux/imd-luxury-20...Luxury 2050
/centers/elea/imd-center-for-s...Social Innovation
/centers/sustainability/imd-su...Sustainability/Business & Society
/initiatives/ve/imd-venturing-...Venturing Ecosystem
/centers/wcc/world-competitive...World Competitiveness
/about/our-story/Our Story
/about/imd-75th-anniversary/75th Anniversary
/about/our-commitment-to-quality/Our Quality Assurance Strategy
/about/imd-partnerships/Partnerships
/about/leadership-governance/i...Executive Committee
/about/leadership-governance/i...Supervisory Board
/about/leadership-governance/i...Foundation Board
/about/imd-rankings-and-accred...Rankings & Accreditations
https://www.imd.org/news/News
/about/jobs-at-imd/Working at IMD
/about/campus-map/Campus Maps & Directions
https://www.imd.org/alumniAlumni
/alumni/communities/all-clubs/Alumni Clubs
/alumni/communities/mba/MBA Alumni
/alumni/communities/hpl/HPL Alumni
/alumni/communities/together-i...TOGETHER Community
/alumni/communities/ace/Entrepreneurship Community
/research/initiatives/luxury/l...Luxury 2050 Forum
/alumni/communities/mba/Reunions
/alumni/events/Alumni Events
/events/all-events/Networking Events
/events/all-events/MBA Events
/support-imd-future/Making-an-...Thought Leadership
https://hive.imd.org/External IMD Hive
https://alumnidirectory.imd.org/External IMD Directory
https://giving.imd.org/External Make a Gift
https://givingday.imd.org/comi...External Giving Causes
/wp-login.php?redirect_to=http...My account
/contact-imd-business-school/Contact
https://www.imd.org/news/Text duplicate News
/jobs/jobs-overview/Careers
/events/all-events/Events
/centers/the-center-for-sustai...Text duplicate Sustainability
https://www.facebook.com/imdbs...New window External No Text
https://twitter.com/IMD_BschoolNew window External No Text
https://www.linkedin.com/compa...New window External No Text
https://www.youtube.com/user/IMDNew window External No Text
https://www.instagram.com/imdb...New window External No Text
https://www.imd.org/owp/Customize your OWP
/emba/executive-mba/Explore EMBA
/ibyimd/podcasts/chat-gpt-hype...New window Listen to the podcast
/ibyimd/videos/embracing-disco...New window Watch the video
/category-leadership-programs/...Executive Leadership Programs Maximize your potential to make a profound and sustainable impact on your team and your organization
/category-gm-programs/general-...General Management Programs Broaden your cross-functional knowledge and develop essential new leadership capabilities
/digital-transformation-programs/Digital Transformation Programs Develop the skills and competencies to lead effectively in a globally connected, virtual world
https://www.imd.org/owpOrchestrating Winning Performance Reset for sustainable and inclusive growth, with our signature program. Fully customized to you!
/program-finderNo Text
/program-finderExecutive programs for individuals
/program-finderExecutive Education
/custom-programs/management-co...No Text
/custom-programs/management-co...Executive programs for organizations
/custom-programs/management-co...Text duplicate Custom Programs
/about-imd/who-we-are/No Text
/about-imd/who-we-are/About IMD
/about-imd/who-we-are/Discover IMD
/event/leadership/2023-04-13/m...No Text
/management/fbl/foundation-bus...No Text
/ibyimd/live-events/future-pro...New window No Text
/live/live-virtual-programs/No Text
/events/all-events/No Text
/ibyimd/leadership/gender-pari...No Text
https://www.linkedin.com/in/ho...New window External Hope Murera
/initiatives/eid/imd-equity-di...Text duplicate Equity, Inclusion & Diversity
/search?query=leadership&categ...Text duplicate Leadership
/news/international-consulting...No Text
/search?query=organizational%2...Organizational change
/news/imd-launches-new-fellows...No Text
/search?query=Finance&category...Text duplicate Finance
/news/hilti-and-imd-launch-sch...No Text
/news/twelve-fast-growing-star...No Text
/search?query=innovation&categ...Text duplicate Innovation
/news/war-in-ukraine-many-west...No Text
/search?query=strategy&categor...Text duplicate Strategy
/news/imd-launches-call-for-no...No Text
/search?query=family-business&...Text duplicate Family Business
/news/imd-awarded-ecovadis-gol...No Text
/search?query=Sustainability&c...Text duplicate Sustainability
/news/updates/imd-returns-to-t...No Text
/search?query=innovation&categ...Text duplicate Innovation
/news/peeling-the-onion-and-fi...No Text
/search?query=leadership&categ...Text duplicate Leadership
/news/updates/IMD-celebrates-5...No Text
/search?query=leadership&categ...Text duplicate Leadership
/news/imd-online-sustainabilit...No Text
/search?query=strategy&categor...Text duplicate Strategy
/search?query=sustainability&c...Text duplicate Sustainability
/ibyimd/videos/rakutens-ceo-ha...No Text
/faculty/professors/jeanfranco...New window Jean-François Manzoni
/search?query=leadership&categ...Text duplicate Leadership
/news/updates/imd-partners-wit...No Text
/search?query=Leadership&categ...Text duplicate Leadership
/search?query=Sustainability&c...Text duplicate Sustainability
https://iby.imd.org/category/p...External No Text
/faculty/professors/cyril-bouq...New window Cyril Bouquet
/search?query=management&categ...Management
/news/updates/sessions-on-stre...No Text
/research-knowledge/publicatio...Text duplicate Leadership
/research-knowledge/publicatio...Text duplicate Sustainability
/news/updates/colombia-s-carva...No Text
/search?query=family%20busines...Text duplicate Family Business
/news/updates/denmark-excels-i...No Text
/search?query=competitiveness&...Competitiveness
/search?query=cybersecurity&ca...Cybersecurity
https://iby.imd.org/videos/the...External No Text
/faculty/professors/david-bach/New window David Bach
/search?query=sustainability&c...Text duplicate Sustainability
/news/updates/mba-venture-fund...No Text
/search?query=innovation&categ...Text duplicate Innovation
/settings/privacyRead complete privacy policy
https://www.imd.org/No Text
https://www.imd.org/sitemap/Sitemap
/settings/cookie-policy/Cookie Policy
/settings/copyright/Copyright
/settings/privacy/Privacy
/asia/imd-singapore/Asia Campus
/why-imd/pressroom/Press
https://www.imd.org/jobs/Jobs
/research/initiatives/sustaina...Text duplicate Sustainability
/about-imd/leadership-governance/Governance
/about-imd/partnerships/Partners
/help/faqs-help/Technical Help
https://www.facebook.com/imdbs...New window External Facebook
https://twitter.com/IMD_BschoolNew window External Twitter
https://www.linkedin.com/compa...New window External LinkedIn
https://www.youtube.com/user/IMDNew window External YouTube
https://www.instagram.com/imdb...New window External Instagram

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.imd.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 26 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.15 seconds.
This page does not require any CSS files.
The file size of the HTML document is fine (374 kB).

HTTP Response Header

NameValue
dateSun, 02 Apr 2023 02:26:51 GMT
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
varyAccept-Encoding
expiresThu, 19 Nov 1981 08:52:00 GMT
x-frame-optionssameorigin
x-xss-protection1; mode=block
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self'
link<https://www.imd.org/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 23
x-cache-groupbot
x-orig-cache-controlno-store, no-cache, must-revalidate
cf-cache-statusDYNAMIC
strict-transport-securitymax-age=15552000; includeSubDomains
servercloudflare
cf-ray7b15a11e58122bf5-FRA
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 14,479 referring domains.
This page has 390,157 backlinks.
This page has backlinks from 8,728 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /wp-admin/admin-ajax.php
Disallow: /wp-admin/

Sitemap: https://www.imd.org/sitemap.xml
Sitemap: https://www.imd.org/sitemap.rss

Similar sites

Search preview

www.imd.org
IMD Business School for Management and Leadership Courses
Discover IMD Executive Education – Top ranked Business School providing Leadership training, MBA, Executive MBA (EMBA), executive coaching and much more

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
IMD73%Check
IMD MBA61%Check
Business59%Check
Discover IMD59%Check
Leadership58%Check
IMD launches55%Check
Hype or54%Check
Executive Leadership52%Check
IMD Global Family Business51%Check
IMD Business School51%Check
Show more keywords and terms

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