Overview of the SEO Check
Meta information
70% 
Page quality
38% 
Page structure
70% 
Link structure
76% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.79 s
File size
371.20 kB
Words
295
Media files
13
Number of links
38 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage - mac. brand spaces
The length of the page title is perfect. (289 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Wir gestalten nachhaltige und innovative Markenräume. Mit umfassender Beratung und kreativen Lösungen für nachhaltige Live-Kommunikation bieten wir Full-Service für Events, Messen und Roadshows. Erfahren Sie mehr über unsere nachhaltige Strategie und unseren Beitrag zu einer verantwortungsvollen Zukunft.
The meta description is too long: 1963 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://cms.mac.de/
The canonical link points to a different domain.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
generatorGatsby 5.13.3
descriptionWir gestalten nachhaltige und innovative Markenräume. Mit umfassender Beratung und kreativen Lösungen für nachhaltige Live-Kommunikation bieten wir Full-Service für Events, Messen und Roadshows. Erfahren Sie mehr über unsere nachhaltige Strategie und unseren Beitrag zu einer verantwortungsvollen Zukunft.
keywordsMesse, Event, Messebau, Eventbau, Live-Kommunikation, Eventmanagement, Projektmanagement, Nachhaltigkeit, ESG, Verantwortung
langde-de
twitter:cardsummary_large_image
twitter:titleHomepage - mac. brand spaces
twitter:descriptionWir gestalten nachhaltige und innovative Markenräume. Mit umfassender Beratung und kreativen Lösungen für nachhaltige Live-Kommunikation bieten wir Full-Service für Events, Messen und Roadshows. Erfahren Sie mehr über unsere nachhaltige Strategie und unseren Beitrag zu einer verantwortungsvollen Zukunft.
og:titleHomepage - mac. brand spaces
og:descriptionWir gestalten nachhaltige und innovative Markenräume. Mit umfassender Beratung und kreativen Lösungen für nachhaltige Live-Kommunikation bieten wir Full-Service für Events, Messen und Roadshows. Erfahren Sie mehr über unsere nachhaltige Strategie und unseren Beitrag zu einer verantwortungsvollen Zukunft.
og:urlhttps://cms.mac.de/
og:typewebsite
og:site_namemac. brand spaces
og:localede_DE
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are only 295 words on this page. Good pages should have about 800 words of useful content.
30.5% of the text are stop words.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 9.7 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...0db44905346ff/ZZ_G_ISO_20121_weiss-1.pngNo alt attribute provided
...605810be7576ad050109010eba/IFES-Logo.svgIFES-Logo
...fc3b990789e4442bcced55e7/ufi_logo-01.svgNo alt attribute provided
...257d7db582b715d3d697421ba72/FWD-logo.svgFWD-logo Bundesvereinigung Veranstaltungswirtschaft
Video URLWidthHeight
...ploads/2023/11/231109_Startseite_low.mp4

Page structure

H1 heading
(Critically important)
Driving forward the future of live communication.
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Driving forward the future of live communication.
H1 Marken verstehen. Marken führen. Marken inszenieren und für alle Sinne erlebbar machen. Weltweit. Im Raum. Digital. Und immer am Puls der Zeit.
H2 Alles beginnt mit einer guten Idee.
H2 Neuartig gedacht, nachhaltig gemacht.
H2 Und digital erweitert.
H2 Markenarchitektur in Perfektion.
H2 Flagship Store im KaDeWe.
H2 Markenerlebnis digital inszeniert.
H2 Nachhaltigkeit als Teil unserer DNA.
H2 Wie Ihre Marke ein nachhaltiges Erlebnis wird? Kontaktieren Sie uns.
Some anchor texts are used more than once.
7 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.
LinkAttributesAnchor text
https://www.mac.de/No Text
https://www.mac.de/projekte/Projekte
/wie-wir-arbeiten/Wie wir arbeiten
/nachhaltigkeit/Nachhaltigkeit
https://www.mac.de/digital/Digital
https://www.mac.de/news/News
https://www.mac.de/karriere/Karriere
https://www.mac.de/No Text
https://www.mac.de/projekte/Text duplicate Projekte
/wie-wir-arbeiten/Text duplicate Wie wir arbeiten
/nachhaltigkeit/Text duplicate Nachhaltigkeit
https://www.mac.de/digital/Text duplicate Digital
https://www.mac.de/news/Text duplicate News
https://www.mac.de/karriere/Text duplicate Karriere
https://www.mac.de/en/EN
https://www.mac.de/at/AT
/wie-wir-arbeiten/Text duplicate Wie wir arbeiten
/wie-wir-arbeiten/No Text
/wie-wir-arbeiten/Mehr erfahren
/nachhaltigkeit/No Text
/nachhaltigkeit/Text duplicate Mehr erfahren
https://www.mac.de/digital/No Text
https://www.mac.de/digital/Text duplicate Mehr erfahren
https://www.mac.de/projekte/Zu unseren Projekten
https://www.mac.de/projekte/No Text
/projekte/2021/zwiesel-kadewe-...Zum Projekt
/projekte/2021/zwiesel-kadewe-...No Text
/projekte/2022/profine-digital...Text duplicate Zum Projekt
/projekte/2022/profine-digital...No Text
/nachhaltigkeit/mehr erfahren
/nachhaltigkeit/No Text
https://www.instagram.com/mac....New window Nofollow External Subdomain No Text
https://www.facebook.com/mac.b...New window Nofollow External Subdomain No Text
https://www.linkedin.com/compa...New window Nofollow External Subdomain No Text
https://sicher-melden.de/whistle/External Anchor Hinweiskanal
/partner-code-of-conductSubdomain Partner code of conduct
https://www.mac.de/impressum/Impressum
https://www.mac.de/agb/Subdomain AGB
https://www.mac.de/aeb/Subdomain AEB
https://www.mac.de/datenschutz/Datenschutz
https://www.mac.de/Anchor Cookie Einstellungen
https://www.mac.de/datenschutz/Datenschutz-Richtlinien

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.mac.de/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.79 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (371 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age0
cache-controlpublic,max-age=0,must-revalidate
cache-status"Netlify Edge"; fwd=miss
content-encodinggzip
content-typetext/html; charset=UTF-8
dateFri, 15 Nov 2024 08:27:12 GMT
etag"6b63034c85c1b2096c233a55f9cfebbf-ssl-df"
referrer-policysame-origin
serverNetlify
strict-transport-securitymax-age=31536000
varyAccept-Encoding
x-content-type-optionsnosniff
x-frame-optionsDENY
x-nf-request-id01JCQEXXAV6Q2CPVHDG6QXKJHP
x-xss-protection1; mode=block
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 89 referring domains.
This page has 723 backlinks.
This page has backlinks from 64 different ip addresses.

Search preview

www.mac.de
Homepage - mac. brand spaces
Wir gestalten nachhaltige und innovative Markenräume. Mit umfassender Beratung und kreativen Lösungen für nachhaltige Live-Kommunikation bieten wir Full-Service für Events, Messen und Roadshows. Erfahren Sie mehr über unsere nachhaltige Strategie und unseren Beitrag zu einer verantwortungsvollen Zukunft.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
mac68%Check
live62%Check
Marken54%Check
nachhaltig54%Check
Driving50%Check
forward50%Check
future50%Check
communication50%Check
brand46%Check
spaces46%Check

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