Masson.ch - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
29% 
Page structure
58% 
Link structure
80% 
Server
54% 
External factors
100% 
SEO Score
Response time
1.04 s
File size
60.00 kB
Words
458
Media files
40
Number of links
36 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Masson – Nous réalisons avec vous l'habitat de vos rêves
The length of the page title is perfect. (520 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://masson.ch/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: fr
Language defined in HTML: fr-fr
Server location: Switzerland
The following language is defined by HTML: fr-fr
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
format-detectiontelephone=no
viewportwidth=device-width, initial-scale=1, maximum-scale=1
generatorWordPress 5.5.3
frameworkRedux 4.1.21
langfr-fr
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 458 words on this page. Good pages should have about 800 words of useful content.
There are 4 text duplicates on this page:
  • Duplicate 1: Echandens Show-room, Shop, Dépôt, Comptabilité, Direction Rue des A...
  • Duplicate 2: Vous cherchez un partenaire fiable, moderne pour acheter vos matériau...
The average number of words per sentence of 30.58 words is high.
30.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 29 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The amount of tags is very high (16). We recommend using a maximum of 9 tags for this page.
The following tag is repeated too often: echandens
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...es/constructify/framework/svg/search.svgsvg
...es/constructify/framework/svg/search.svgsvg
...t/uploads/2020/08/masson-cie-sa-logo.pngNous réalisons avec vous l'habitat de vos rêves
...ent/uploads/2020/06/LOGO-TRANSPARENT.gifNous réalisons avec vous l'habitat de vos rêves
...emes/constructify/framework/svg/home.svgsvg
...s/constructify/framework/svg/message.svgsvg
...mes/constructify/framework/svg/phone.svgsvg
...mes/constructify/framework/svg/clock.svgsvg
...fy/framework/img/thumb/thumb-320-200.jpgthumb
/wp-content/uploads/2020/02/IMG_2701.jpgimg
...emes/constructify/framework/svg/home.svgsvg
...s/constructify/framework/svg/message.svgsvg
...mes/constructify/framework/svg/phone.svgsvg
...mes/constructify/framework/svg/clock.svgsvg
...ent/uploads/2020/05/LOGO-TRANSPARENT.gifNous réalisons avec vous l'habitat de vos rêves
...fy/framework/img/thumb/thumb-320-200.jpgthumb
/wp-content/uploads/2020/02/IMG_2701.jpgimg
...nt/uploads/2020/05/IMG_2701-1024x794.jpgNo alt attribute provided
...ent/uploads/2020/07/DSC_0352-300x300.jpgEchallens
...020/02/AMENAGEMENT-STOCK-008-300x300.jpgNo alt attribute provided
...ent/uploads/2020/05/IMG_2729-300x300.jpgShow-room
...ent/uploads/2020/07/DSC_0364-300x300.jpgExpo Echandens
...ent/uploads/2020/02/IMG_2738-300x300.jpgShop
...ent/uploads/2020/07/DSC_0371-300x300.jpgExtérieur
...ent/uploads/2020/07/DSC_0360-300x300.jpgNo alt attribute provided
...ent/uploads/2020/05/IMG_2735-300x300.jpgShow-room
...ent/uploads/2020/07/DSC_0356-300x300.jpgExtérieur
...ent/uploads/2020/07/DSC_0383-300x300.jpgEchallens
...ent/uploads/2020/07/DSC_0374-300x300.jpgExtérieur
...ent/uploads/2020/05/IMG_2736-300x300.jpgShow-room
...0/07/Vue-aérienne-chantier-1-300x300.jpgEchandens
...nit-rectangulaire-anthracite-300x300.jpgEchandens
...ent/uploads/2020/02/IMG_2739-300x300.jpgShop
...ads/2020/06/halle-intérieure-300x300.jpgDépôt
...t/uploads/2020/06/IMG_6590-1-300x300.jpgDépôt
...t/uploads/2020/06/IMG_4441-1-300x300.jpgDépôt
...6E49-4890-8D02-53258C108A9C-300x300.jpegEchallens
...B09C-425A-BF7D-40A4CB75B5DF-300x300.jpegEchallens
...6/MAGASIN-ECHALLENS-2013-014-300x300.jpgEchallens
...ent/uploads/2020/05/IMG_2731-300x300.jpgShow-room

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Masson & Cie SA
H3 Vous avez une question ?
H3 Appelez-nous
H3 Heures d'ouvertures
H3 Masson & Cie SA Duplicate text
H3 Vous avez une question ? Duplicate text
H3 Appelez-nous Duplicate text
H3 Heures d'ouvertures Duplicate text
H3 ACCUEIL
H5 Echandens : ‍+41 21 633 08 08 Echallens : +41 21 533 08 08
H5 Echandens : ‍+41 21 633 08 08 Echallens : +41 21 533 08 08 Duplicate text
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.
LinkAttributesAnchor text
https://masson.ch/IMG-ALT Nous réalisons avec vous l'habitat de vos rêves
https://masson.ch/ACCUEIL
https://masson.ch/services/PRODUITS
https://masson.ch/inspirations/INSPIRATIONS
/dev-masson-ch-outillage/PROMOTIONS
https://masson.ch/tendances/TENDANCES
https://masson.ch/contact/CONTACT
https://www.facebook.com/masso...New window External No Text
https://www.instagram.com/mass...New window External No Text
https://www.facebook.com/masso...New window External No Text
https://www.instagram.com/mass...New window External No Text
https://masson.ch/Text duplicate IMG-ALT Nous réalisons avec vous l'habitat de vos rêves
https://masson.ch/Text duplicate ACCUEIL
https://masson.ch/services/Text duplicate PRODUITS
https://masson.ch/inspirations/Text duplicate INSPIRATIONS
/dev-masson-ch-outillage/Text duplicate PROMOTIONS
https://masson.ch/tendances/Text duplicate TENDANCES
https://masson.ch/contact/Text duplicate CONTACT
/wp-content/uploads/2020/07/DS...IMG-ALT Echallens
/wp-content/uploads/2020/02/AM...No Text
/wp-content/uploads/2020/05/IM...IMG-ALT Show-room
/wp-content/uploads/2020/07/DS...IMG-ALT Expo Echandens
/wp-content/uploads/2020/02/IM...IMG-ALT Shop
/wp-content/uploads/2020/07/DS...IMG-ALT Extérieur
/wp-content/uploads/2020/07/DS...No Text
/wp-content/uploads/2020/05/IM...Text duplicate IMG-ALT Show-room
/wp-content/uploads/2020/07/DS...Text duplicate IMG-ALT Extérieur
/wp-content/uploads/2020/07/DS...Text duplicate IMG-ALT Echallens
/wp-content/uploads/2020/07/DS...Text duplicate IMG-ALT Extérieur
/wp-content/uploads/2020/05/IM...Text duplicate IMG-ALT Show-room
/wp-content/uploads/2020/07/Vu...IMG-ALT Echandens
/wp-content/uploads/2020/07/ba...Text duplicate IMG-ALT Echandens
/wp-content/uploads/2020/02/IM...Text duplicate IMG-ALT Shop
/wp-content/uploads/2020/06/ha...IMG-ALT Dépôt
/wp-content/uploads/2020/06/IM...Text duplicate IMG-ALT Dépôt
/wp-content/uploads/2020/06/IM...Text duplicate IMG-ALT Dépôt
/wp-content/uploads/2020/09/76...Text duplicate IMG-ALT Echallens
/wp-content/uploads/2020/09/C2...Text duplicate IMG-ALT Echallens
/wp-content/uploads/2020/06/MA...Text duplicate IMG-ALT Echallens
/wp-content/uploads/2020/05/IM...Text duplicate IMG-ALT Show-room

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://masson.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.04 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 29 CSS files. This may affect the page load time negatively.
This page loads 29 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (60 kB).

HTTP Response Header

NameValue
dateWed, 18 Nov 2020 23:03:56 GMT
serverApache
strict-transport-securitymax-age=16000000
upgradeh2
connectionUpgrade
last-modifiedWed, 18 Nov 2020 22:48:29 GMT
etag"f007-5b46968fa9ef5-gzip"
accept-rangesbytes
cache-controlmax-age=3, must-revalidate
expiresWed, 18 Nov 2020 23:03:59 GMT
varyAccept-Encoding,Cookie
content-encodinggzip
content-length11966
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has excellent links from other websites.
This page has backlinks from 62 referring domains.
This page has 180 backlinks.
This page has backlinks from 58 different ip addresses.
Facebook popularity
(Somewhat important)
This page is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Masson68%Check
Masson Cie56%Check
Echallens51%Check
08 Echallens50%Check
Echandens49%Check
réalisons48%Check
rêves47%Check
habitat47%Check
Echandens et44%Check
Cie44%Check

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