Nivea.hr - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
61% 
Page structure
79% 
Link structure
87% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.19 s
File size
248.10 kB
Words
270
Media files
9
Number of links
31 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NIVEA naslovna stranica - NIVEA
The length of the page title is perfect. (299 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Dobro došli na NIVEA stranicu! Ovdje vas čekaju odlični savjeti i obožavani NIVEA proizvodi
The length of the meta description is perfect. (566 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nivea.hr/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: hr
Language defined in HTML: hr-hr
Server location: United States of America
The following language is defined by HTML: hr-hr
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0,maximum-scale=5
titleNIVEA naslovna stranica - NIVEA
descriptionDobro došli na NIVEA stranicu! Ovdje vas čekaju odlični savjeti i obožavani NIVEA proizvodi
facebook-domain-verificationhyesq1vflff71u424005x581s5eajn
langhr-hr
twitter:titleNIVEA naslovna stranica -NIVEA
twitter:descriptionDobro došli na NIVEA stranicu! Ovdje vas čekaju odlični savjeti i obožavani NIVEA proizvodi
twitter:cardsummary
twitter:imagehttps://img.nivea.com/-/media/niveax/icons/logos/brandmark_600x332.png?rx=1&ry=0&rw=598&rh=332&hash=D8DC2EA2C9A837EA8225C62EED44CDBC
og:titleNIVEA naslovna stranica -NIVEA
og:descriptionDobro došli na NIVEA stranicu! Ovdje vas čekaju odlični savjeti i obožavani NIVEA proizvodi
og:imagehttps://img.nivea.com/-/media/niveax/icons/logos/brandmark_600x332.png?rx=1&ry=0&rw=598&rh=332&hash=D8DC2EA2C9A837EA8225C62EED44CDBC
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 270 words on this page. Good pages should have about 800 words of useful content.
17.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0,maximum-scale=5" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
NIVEA naslovna stranica - NIVEA
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 NIVEA naslovna stranica - NIVEA
H2 SAVRŠENO PRISTAJE TVOJOJ KOŽI
H2 SPRIJEČITE STARENJE KOŽE ZBOG ŠEĆERA
H2 72 SATA HIDRATACIJE SA 100 % ČISTIM HIJALURONOM
H2 Pozdrav, što vas zanima?
H2 NOVOSTI
H2 Brinemo o vama od 1911
H4 Brinite se za svoje ruke
H4 OSLONI SE NA NJEGU NIVEA KREME
H4 PRVA MICELARNA VODA S 5 % SERUMA
H4 TROSTRUKA SNAGA U JEDNOM PROIZVODU
H4 OTKRIJ UČINKOVITU RUTINU ZA ČIŠĆU KOŽU
H4 OSJETI DUGOTRAJNU SVJEŽINU S NIVEA Fresh dezodoransom
H4 NAŠA NAJBOLJA OBRANA ZA TVOJU KOŽU
H5 OSTANITE INFORMIRANI
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 5 external links on this page.
LinkAttributesAnchor text
https://www.nivea.hr/A-TITLE logo
https://www.nivea.hr/proizvodiProizvodi
A-TITLE Proizvodi
https://www.nivea.hr/savjetiSavjeti
A-TITLE Savjeti
/nivea-novitetiNovosti
A-TITLE Novosti
https://www.nivea.hr/o-namaNIVEA SVIJET
A-TITLE NIVEA SVIJET
https://www.nivea.hr/Anchor A-TITLE Pretraži
/session/signinSubdomain A-TITLE Vaš NIVEA račun
/?cmpscreencustomA-TITLE Aktiviraj
https://www.nivea.hr/Text duplicate A-TITLE logo
https://www.nivea.hr/Anchor Text duplicate A-TITLE Pretraži
/session/signinSubdomain Text duplicate A-TITLE Vaš NIVEA račun
/proizvodi/tijelo/krema-za-rukeIZABERITE KREMU
/nivea-noviteti/aktualno/promo...SAVRŠENO PRISTAJE TVOJOJ KOŽI Posjeti svoju najbližu trgovinu, pronađi omiljene NIVEA proizvode po super ponudi* i pruži svojoj koži zagrljaj nježnosti. SAZN...
/nivea-noviteti/q10-dual-actio...SPRIJEČITE STARENJE KOŽE ZBOG ŠEĆERA NIVEA Q10 Dual Action serum s revolucionarnom tehnologijom GLYCOSTOP. OTKRIJTE VIŠE
/nivea-noviteti/mlijeko-za-tij...72 SATA HIDRATACIJE SA 100 % ČISTIM HIJALURONOM Za zdrav izgled kože pri svakoj uporabi. Otkrijte više
IMG-ALT NIVEA Luminous630 za tijelo
https://www.nivea.hr/proizvodiText duplicate Proizvodi
A-TITLE Proizvodi
https://www.nivea.hr/savjetiČlanci
A-TITLE Savjeti
/proizvodi/nivea-creme-univerz...OSLONI SE NA NJEGU NIVEA KREME
IMG-ALT NIVEA Soft krema
A-TITLE NIVEA Creme
/proizvodi/nivea-skin-glow-mic...PRVA MICELARNA VODA S 5 % SERUMA
IMG-ALT NMEN Luminous
A-TITLE Skin Glow micelarna voda
/nivea-noviteti/luminous-cc-fl...TROSTRUKA SNAGA U JEDNOM PROIZVODU
IMG-ALT TROSTRUKA SNAGA U JEDNOM PROIZVODU
A-TITLE NIVEA Luminous CC fluidi
/nivea-noviteti/derma-skin-clearOTKRIJ UČINKOVITU RUTINU ZA ČIŠĆU KOŽU
IMG-ALT NIVEA Derma Skin Clear linija proizvoda
A-TITLE DERMA Skin Clear
/nivea-noviteti/fresh-sensationOSJETI DUGOTRAJNU SVJEŽINU S NIVEA Fresh dezodoransom
IMG-ALT NIVEA Fresh dezodorans
A-TITLE NIVEA Fresh dezodorans
/proizvodi/muskarci/men-sensitiveNAŠA NAJBOLJA OBRANA ZA TVOJU KOŽU
IMG-ALT NIVEA MEN Sensitive
A-TITLE NIVEA MEN Sensitive
/o-nama/opci-uvjeti-poslovanjaOpći uvjeti
A-TITLE Opći uvjeti
/o-nama/izjava-o-privatnostiIzjava o zaštiti privatnosti
A-TITLE Izjava o zaštiti privatnosti
/?cmpscreencustomPostavke kolačića
A-TITLE Postavke kolačića
/o-nama/imprintimprint
A-TITLE imprint
/o-nama/povijestNIVEA Povijest
A-TITLE NIVEA Povijest
/o-nama/karijera-u-beiersdorfuKarijera u Beiersdorfu
A-TITLE Karijera u Beiersdorfu
/o-nama/odrzivi-razvojOdrživi razvoj
A-TITLE Održivi razvoj
https://www.nivea.hr/Anchor Kontakt
A-TITLE Kontakt
https://www.nivea.com/New window External Subdomain NIVEA Global
A-TITLE NIVEA Global
https://www.facebook.com/NIVEA...External Subdomain A-TITLE Facebook
https://www.youtube.com/user/n...External Subdomain A-TITLE Youtube
https://www.instagram.com/NIVEA/External Subdomain A-TITLE Instagram
https://www.beiersdorf.com/New window External Subdomain A-TITLE Beiersdorf AG

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nivea.hr/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.19 seconds.
The file size of the HTML document is fine (248 kB).

HTTP Response Header

NameValue
dateSun, 09 Feb 2025 07:32:57 GMT
content-typetext/html; charset=utf-8
cache-controlprivate
content-encodinggzip
varyAccept-Encoding
set-cookie44 Characters
accept-chSec-CH-UA-Full-Version-List,Sec-CH-UA-Platform-Version,Sec-CH-UA-Arch,Sec-CH-UA-Model,Sec-CH-UA-Bitness
x-azure-ref20250209T073257Z-15bc7dff7d8ksljwhC1DUS9adw00000001pg000000002fc6
x-cacheCONFIG_NOCACHE
content-security-policydefault-src https: 'unsafe-inline' 'unsafe-eval' wss://umd.userlike.com wss://ws.botmaker.com; worker-src blob:; img-src 'self' blob: data: https:; font-src 'self' data: https:
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 121 referring domains.
This page has 2,531 backlinks.
This page has backlinks from 111 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.nivea.hr
NIVEA naslovna stranica - NIVEA
Dobro došli na NIVEA stranicu! Ovdje vas čekaju odlični savjeti i obožavani NIVEA proizvodi

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NIVEA93%Check
NIVEA naslovna79%Check
NIVEA naslovna stranica73%Check
stranica62%Check
Naslovna stranica62%Check
Proizvodi46%Check
Savjeti46%Check
dobro46%Check
Fresh42%Check
Novosti40%Check

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