- SEO Checker

Overview of the SEO Check
Meta information
Page quality
Page structure
Link structure
External factors
SEO Score
Response time
0.39 s
File size
108.80 kB
Media files
Number of links
121 internal / 13 external

Task list of SEO Improvements

Meta specifications

(Critically important)
Royal Shakespeare Company | RSC
The length of the page title is perfect. (327 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We perform plays by Shakespeare, his contemporaries and by today's writers in Stratford-upon-Avon, London and on tour.
There are more than one meta descriptions on the page. Only one is allowed.
(Critically important)
There are no problems in accessing the website.
Canonical URL
There is a valid canonical link specified.
(Somewhat important)
Language detected in text: en
Server location: Ireland
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
(Nice to have)
The favicon is linked correctly.

Meta tags

viewportwidth=device-width, initial-scale=1
descriptionWe perform plays by Shakespeare, his contemporaries and by today's writers in Stratford-upon-Avon, London and on tour.
GeneratorSitefinity 11.0.6741.0 OME
og:titleRoyal Shakespeare Company | RSC

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Page quality

(Critically important)
This page contains 894 words. That's ok.
32.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.73 words is good.
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 8 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Royal Shakespeare Company
Too many H1 headings
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Royal Shakespeare Company
H1 Keep Your RSC
H2 Countdown
H2 Get your rush tickets now
H2 Rush returns next week
H2 Latest updates
H2 You might also like
H2 Empty heading
H2 Productions
H3 Available from Midday
H3 Rush tickets available from midday
H3 Available from midday every Friday Find out more
H4 Live outdoor performances start this weekend
H4 Talking Shakespeare
H4 RSC productions added to BritBox
H4 Riverside Cafe
H4 Catch up with our Sonnets in Solitude
H4 Once More Unto the Beach
H4 Support for Artists
H4 At home with Shakespeare
H4 RSC Artists Speak Up
H4 Home Learning with the RSC
H4 Shakespeare Learning Zone
H4 Shakespeare's plays
H4 RSC YouTube
H4 Give without spending
H4 The Wars of the Roses: Part 1
H4 The Wars of the Roses: Part 2
H4 The Magician's Elephant
H4 Matilda The Musical
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The amount of internal links is ok.
There are 13 external links on this page.
LinkAttributesAnchor text Royal Shakespeare Company
/support/make-a-donation/IMG-ALT donate-now's On & Book Tickets
/your-visit/Your Visit
A-TITLE Your Visit
/your-visit/getting-here/Getting Here
A-TITLE Getting Here
/your-visit/access/Access Information
A-TITLE Access Information
/your-visit/our-theatres/Our Theatres
A-TITLE Our Theatres
/our-theatres/seating-plansSeating plans
A-TITLE Seating plans
/your-visit/days-outDays out
/restaurant-cafes-barsRestaurant, cafes & bars
A-TITLE Food and Drink
/your-visit/theatre-toursTours and Tower
A-TITLE Tours and Tower
A-TITLE Exhibitions
A-TITLE Groups and Schools
/your-visit/children-and-famil...Children and Families
A-TITLE Children and Families
/your-visit/shakespeares-strat...Shakespeare's Stratford
A-TITLE Shakespeare's Stratford & Support
A-TITLE Membership and Support
/support/membership-levels/pri...Priority Booking
/support/become-a-member-suppo...Become a Member or Supporter
A-TITLE Membership and Support Levels
/support/make-a-donation/Make a donation
A-TITLE Make a donation
/support/gift-membership/Gift Membership
A-TITLE Gift Membership
/support/rsc-key/RSC Key for 16-25s
A-TITLE RSC Key for 16-25s
/support/rsc-in-america/RSC America
/support/friends/RSC Friends
/support/legacy-giving/Leave a gift in your will
A-TITLE Leave a gift in your will
/support/corporate-opportunities/Corporate opportunities
A-TITLE Corporate opportunities
/support/your-help/the impact of your support
A-TITLE What your support helps us do
/shakespeare/About Shakespeare
A-TITLE About Shakespeare
/shakespeare/shakespeares-plays/Shakespeare's Plays (A to Z)
A-TITLE Shakespeare's Plays (A to Z)
/shakespeares-plays/tragedies-...Tragedies, comedies, histories
A-TITLE Tragedies, comedies, histories
/shakespeares-plays/timelineTimeline of Shakespeare's plays
A-TITLE Timeline of Shakespeare's plays
/shakespeares-plays/famous-quotesFamous quotes
/shakespeare/language/Shakespeare's Language
A-TITLE Shakespeare's Language
/shakespeares-life-and-times/Shakespeare's Life and Times
A-TITLE Shakespeare's Life and Times Shop
A-TITLE Education
/shakespeare-learning-zone/Shakespeare Learning Zone
A-TITLE Shakespeare Learning Zone
/education/teacher-resources/Teacher Resources
A-TITLE Teacher Resources
/education/teacher-professiona...Teacher Professional Development
A-TITLE Teacher Professional Development
/education/higher-education/Higher Education
A-TITLE Higher Education
/education/events-and-workshop...Events and Workshops for Students
A-TITLE Events and Workshops for Students
/education/schools-broadcasts/Schools' Broadcasts
A-TITLE Schools' Broadcasts
/education/live-lessonsLive lessons
/education/associate-schools-p...Associate Schools Programme
A-TITLE Associate Schools Programme
/education/bringing-your-stude...Plan an Education Visit
A-TITLE Plan an Education Visit
/education/impact-and-research/Impact and Research
A-TITLE Impact and Research
/education/about-rsc-education...Frequently Asked Questions
A-TITLE Frequently Asked Questions Us
A-TITLE About Us, Features & Updates
A-TITLE News and Updates
/about-us/whos-who/Who's Who
A-TITLE Who's Who
/about-us/facts-and-figures/Facts and Figures
A-TITLE Facts and Figures
A-TITLE History
/about-us/new-plays-and-writers/New Plays and Writers
A-TITLE New Plays and Writers
/about-us/how-we-make-theatre/How We Make Theatre
A-TITLE How We Make Theatre
/about-us/our-work-in-chinaOur Work in China
/about-us/collections-and-arch...Collections and Archives
A-TITLE Collections and Archives
/welcome/russian/Добро пожаловать
/news/coronavirusFind out more
/support/make-a-donationText duplicate Make a donation
/rush-tickets/Text duplicate Find out more
/rush-tickets/Text duplicate Find out more
/rush-tickets/Text duplicate Find out more
/news/live-outdoor-performance...Live outdoor performances start this weekend Join us in the Dell this Saturday (August 1) for the first in our new series of free outdoor shows, Shakespeare ...
IMG-ALT Live outdoor performances start this weekend
/events/talking-shakespeareTalking Shakespeare David Tennant is one of four more special guests joining Gregory Doran to talk about Shakespeare in our series of online events. Find out...
IMG-ALT Talking Shakespeare
/news/rsc-productions-added-to...RSC productions added to BritBox Six of our shows are now available on the British TV streaming service, with more to come. Find out more
IMG-ALT RSC productions added to BritBox
/restaurant-cafes-bars/riversi...Riverside Cafe Now open! Sip your tea, coffee or beer and watch the swans go by on the River Avon. Open daily from 10am Read More
IMG-ALT Riverside Cafe
/news/catch-up-with-our-sonnet...Catch up with our Sonnets in Solitude We have now released 25 videos of RSC actors reading Shakespeare's Sonnets, all available through YouTube. Find out more
IMG-ALT Catch up with our Sonnets in Solitude
/news/once-more-unto-the-beachOnce More Unto the Beach With Blackpool Grand Theatre, we have been holding weekly Zoom sessions with community groups in Blackpool, as they explore their ho...
IMG-ALT Once More Unto the Beach
/support-for-artistsSupport for Artists UK theatre makers have been hit hard, but we are campaigning to secure a diverse, ambitious and hopeful future for theatre in this countr...
IMG-ALT Support for Artists
/at-home-with-shakespeareAt home with Shakespeare How you can enjoy our shows, features and other work from the comfort of your own home. Find out more
IMG-ALT At home with Shakespeare
/news/rsc-artists-speak-upRSC Artists Speak Up Watch this short film created by RSC Artists. #BlackLivesMatter Watch the video
IMG-ALT RSC Artists Speak Up
/education/about-rsc-education...Home Learning with the RSC Online education resources from the RSC, that can be accessed at home or in the classroom. Find out more
IMG-ALT Home Learning with the RSC
/shakespeare-learning-zoneShakespeare Learning Zone The Shakespeare Learning Zone contains loads of information about the story, setting and characters of Shakespeare's plays, with us...
IMG-ALT Shakespeare Learning Zone
/shakespeares-playsShakespeare's plays Discover a wealth of information on all of Shakespeare's plays, including plot synopses, history, videos of plays in performance and deta...
IMG-ALT Shakespeare's plays
/redirecting-pages/rsc-youtubeRSC YouTube Watch extracts from shows, interviews with cast and creatives and go behind the scenes. Watch RSC YouTube
/news/give-without-spendingGive without spending Theatres across the UK are in crisis and facing unprecedented challenges to survive. Find out more
IMG-ALT Give without spending
/the-wars-of-the-roses-part-1/...The Wars of the Roses: Part 1 Shakespeare's Henry VI takes you headlong through one of the most turbulent periods of English history. Find out more
IMG-ALT About the play
/the-wars-of-the-roses-part-2/...The Wars of the Roses: Part 2 The country descends into barbarism as all around the crown seek to seize it for personal gain. Find out more
IMG-ALT About the play
/the-magicians-elephant/about-...The Magician's Elephant A magician conjures an elephant from the sky, setting off a remarkable chain of events. Find out more
IMG-ALT About the show
/redirecting-pages/matilda-the...Matilda The Musical The multi-award-winning show at the Cambridge Theatre in London's West End. Find out more
IMG-ALT Matilda The Musical
/faqs-and-contact-us/?from=footerContact Us & FAQs times
/signup/?from=footerNewsletter Facebook Twitter Instagram YouTube LinkedIn
/commercial/commercial-hires/w...Wedding hire
/commercial/commercial-hires/?...Venue hire
/commercial/costume-hire/?from...Costume hire
/prop-hire/?from=footerProp hire Lightlock
/image-licensing/?from=footerImage licensing
/image-licensing/clip-licensingVideo clip licensing
/ticket-prices-and-discounts/Ticket information
/ticket-prices-and-discounts/Ticket prices, discounts & offers
/legal/ticketing-terms/Terms and conditions IMG-ALT The Society of Ticket Agents & Retailers
/press/releases/?from=footerLatest press releases
/press/press-resources/?from=f...Press resources
/press/press-resources/press-i...Press images
/about-us/policiesLegal and Policies
/legal/website-terms-and-condi...Website Terms & Conditions
/about-us/policies/donation-an...Donation & Sponsorship
/about-us/policies/equality-in...Equality, Diversity & Inclusion
/about-us/policies/modern-slav...Modern Slavery
/your-visit/access/assisted-pe...Assisted Performances
/jobs-and-careers/Jobs Current vacancies
/jobs/meet-our-people/?from=fo...Meet our people
/jobs/benefits-and-perks/?from...Benefits and perks
/jobs-and-careers/next-generat...Talent development programme
https://www.fundraisingregulat...External No Text IMG-ALT Arts Council England
/legal/cookiesText duplicate Find out more window External Trivial anchor text
here window External Text duplicate Trivial anchor text

Server configuration

HTTP redirects
(Critically important)
This website redirects to ""
HTTP header
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
(Somewhat important)
This website loads 8 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.39 seconds.
This website only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (109 kB).

HTTP Response Header

content-typetext/html; charset=utf-8
set-cookie74 Characters
set-cookie74 Characters
set-cookie137 Characters
strict-transport-securitymax-age=31536000; includeSubDomains
dateWed, 29 Jul 2020 21:38:04 GMT

External factors

(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 7,752 referring domains.
This website has 384,806 backlinks.
This website has backlinks from 5,859 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.


User-Agent: *
Disallow: /basket/
Disallow: /buy-tickets/select-your-own-seat/
Disallow: /checkout/
Disallow: /mobile/
Disallow: /myrsc/
Disallow: /my-rsc/
Disallow: /performance/
Disallow: /shop/basket/
Disallow: /shop/checkout/
Disallow: /sitefinity/
Disallow: /Sitefinity/
Disallow: /whats-on/filter/
Disallow: /whats-on/search/


Facebook popularity

Shares / Likes / Comments

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview
Royal Shakespeare Company | RSC
We perform plays by Shakespeare, his contemporaries and by today's writers in Stratford-upon-Avon, London and on tour.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Shakespeare Company76%Check
Royal Shakespeare Company72%Check
Shakespeare Learning Zone59%Check
RSC Artists57%Check
RSC YouTube56%Check

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