Sportengland.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
88% 
Page structure
95% 
Link structure
96% 
Server
74% 
External factors
100% 
SEO Score
Response time
0.18 s
File size
92.50 kB
Words
576
Media files
13
Number of links
58 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Building an active nation | Sport England
The length of the page title is perfect. (363 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
At Sport England we're working towards an active nation where everyone feels able to do sport and physical activity, no matter their age, background or gender.
The length of the meta description is perfect. (982 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.sportengland.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
application-nameSport England
msapplication-TileColor#003F69
msapplication-TileImage/themes/custom/se/images/app-icons/mstile-144x144.png
descriptionAt Sport England we're working towards an active nation where everyone feels able to do sport and physical activity, no matter their age, background or gender.
GeneratorDrupal 8 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
og:site_nameSport England
og:urlhttps://www.sportengland.org/building-active-nation
og:titleBuilding | an active | nation | Sport England
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 576 words. That's ok.
32.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.67 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 12 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/se/images/se-logo-white.pngHome
...31OIDR1b0a3.DmZSfR5JykKytP&itok=22XYcghzA set of five icons showing the support and guidance offered by Sport England.
...dBCAkR4IHNyttZfmi039TfPl4o&itok=B5eDMtZ7A woman kicking a football while playing on an outdoors pitch.
...g96fX90UkOR50iGvL_Tck6SMpc&itok=2UOBf1XfA woman smiling during a chair exercise session.
...w_0.png?S5NQgbIPInFUhlwb2vZ7cnU3a.xDmJppThe national lottery
...FFV.6h3huTpd0fsz07dJOP5UOU&itok=QoKymBQyA woman rides an exercise bike in her own home.
...vbA9eYSOl2qEBBqg22C5fPUArp&itok=2XugVC9TChild and coach high five during table tennis game
...WI27UmBDtVFFjGhIJ76UKh7OHV&itok=xRrTXusxTwo joggers run through a park
...HFv2lKxxEUvGDSkmGDqQFoXlJf&itok=BvkB5xxMDance teacher Katie Mason
...aHae.E90D8gsdTQPnD5OjwOtUN&itok=O1BYQyNeA group of cyclists
...1lL13vnbJbd7qWQlo2q_GVLmK8&itok=dguaKz1fA wide shot of Streatham Ice Rink
/themes/custom/se/images/se-logo-white.pngSport England
/themes/custom/se/images/nl-logo.pngAwarding funds from The National Lottery

Page structure

H1 heading
(Critically important)
Building an active nation
The H1 heading is perfect.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Building an active nation
H2 Coronavirus
H2 Covid alert levels
H2 Our mission
H2 What we do
H2 Sport England and the National Lottery
H2 Engage your audience
H2 Browse more topics
H2 Latest news
H2 Sign up to our newsletter
H3 New funds plus latest information and support
H3 What the tiers mean for sport and activity
H3 Empty heading
H3 We award funding
H3 We provide insight
H3 We gather data
H3 We have expertise
Some anchor texts are used more than once.
The amount of internal links is ok.
None of the anchor texts is too long.
All internal links don't have dynamic parameters.
There are 4 external links on this page.
LinkAttributesAnchor text
https://www.sportengland.org/Anchor Skip to content
https://www.sportengland.org/IMG-ALT Home
/why-were-hereWhy we're here
/know-your-audienceKnow your audience
/know-your-audienceOverview
/know-your-audience/demographi...Demographic knowledge
/know-your-audience/dataData
/know-your-audience/case-studiesCase studies
/how-we-can-helpHow we can help
/how-we-can-helpText duplicate Overview
/how-we-can-help/coronavirusCoronavirus
/how-we-can-help/our-fundsOur funds
/how-we-can-help/facilities-an...Facilities and planning
/how-we-can-help/national-gove...National governing bodies
/how-we-can-help/safeguardingSafeguarding
/how-we-can-help/volunteering-qaVolunteering Q&A
/how-we-can-help/supporting-clubsSupporting clubs
/how-we-can-help/secondary-tea...Teacher training
/how-we-can-help/measuring-impactMeasuring impact
/campaigns-and-our-workCampaigns and our work
/news-and-blogsNews and blogs
/careersCareers
/press-packPress pack
/contact-usContact us
/coronavirusCoronavirus: information and support
/how-we-can-help/coronavirusAnchor Tiers system explained
/why-were-hereRead about our strategy
/how-we-can-help/our-fundsRead about our funds
/know-your-audience/demographi...Read our insight
/know-your-audience/dataUse our data tools
/how-we-can-helpText duplicate How we can help
/know-your-audience/demographi...activity-level Inactive people
/know-your-audience/demographi...ethnicities Ethnicity
/know-your-audience/demographi...children-and-young-people Children and young people
/know-your-audience/demographi...gender Gender
/know-your-audience/demographi...health-conditions Health conditions
/know-your-audience/demographi...lower-socio-economic-groups Lower socio-economic groups
/jointhemovementIMG-ALT A woman rides an exercise bike in her own home.
/jointhemovementJoin the Movement
/how-we-can-help/supporting-clubsIMG-ALT Child and coach high five during table tennis game
/how-we-can-help/supporting-clubsText duplicate Supporting clubs
/know-your-audience/data/activ...IMG-ALT Two joggers run through a park
/know-your-audience/data/activ...Active Lives
/news/virtual-teams-can-help-p...IMG-ALT Dance teacher Katie Mason
/news/virtual-teams-can-help-p...Virtual teams can help people with long-term health conditions stay active
/news/activity-habits-early-we...IMG-ALT A group of cyclists
/news/activity-habits-early-we...Activity habits in early weeks of lockdown revealed
/news/chief-executive-welcomes...IMG-ALT A wide shot of Streatham Ice Rink
/news/chief-executive-welcomes...Chief executive welcomes new fund for local authority leisure centres
/privacy-statementhow we'll look after your personal data
https://www.sportengland.org/Anchor A-TITLE Go to top
https://www.sportengland.org/IMG-ALT Sport England
https://twitter.com/Sport_EnglandNew window External No Text
https://www.linkedin.com/compa...New window External No Text
https://www.facebook.com/sport...New window External No Text
https://www.instagram.com/offi...New window External No Text
/corporate-informationCorporate information
/cookiesCookies
/sitemapSitemap
/terms-and-conditionsTerms and conditions
/privacy-statementPrivacy statement
/contact-usText duplicate Contact us

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.sportengland.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 5 CSS files. This may affect the page load time negatively.
This website loads 12 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.18 seconds.
The file size of the HTML document is fine (93 kB).

HTTP Response Header

NameValue
dateSat, 31 Oct 2020 05:53:50 GMT
content-typetext/html; charset=UTF-8
serverApache
x-content-type-optionsnosniff
x-content-type-optionsnosniff
cache-controlmust-revalidate, no-cache, private
x-drupal-dynamic-cacheMISS
link<https://www.sportengland.org/>; rel="shortlink", <https://www.sportengland.org/>; rel="canonical"
link<https://www.sportengland.org/building-active-nation>; rel="revision"
x-ua-compatibleIE=edge
content-languageen
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 8 (https://www.drupal.org)
x-drupal-cacheHIT
content-encodinggzip
varyAccept-Encoding
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as Recreation/sports. This classification is fine.
This website has excellent links from other websites.
This website has backlinks from 8,201 referring domains.
This website has 3,638,054 backlinks.
This website has backlinks from 5,333 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.sportengland.org
Building an active nation | Sport England
At Sport England we're working towards an active nation where everyone feels able to do sport and physical activity, no matter their age, background or gender.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
sport81%Check
nation81%Check
in sport81%Check
Sport England81%Check
active nation80%Check
England76%Check
active75%Check
Building active nation74%Check
background or65%Check
Building62%Check

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