Umich.edu - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
93% 
Page structure
58% 
Link structure
73% 
Server
85% 
External factors
100% 
SEO Score
Response time
0.71 s
File size
50.00 kB
Words
720
Media files
38
Number of links
22 internal / 60 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Michigan
The page title is too short. (199 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
A top-ranked public university, the University of Michigan has a tradition of excellence in research, learning and teaching, sports and the arts, and more.
The length of the meta description is perfect. (932 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionA top-ranked public university, the University of Michigan has a tradition of excellence in research, learning and teaching, sports and the arts, and more.
theme-color#00274C
google-site-verificationpqD3KNQP9JKS58znh-IeYPlcYTjUubZi0eS_29o3Ll8
langen
og:urlhttp://umich.edu
og:titleUniversity of Michigan
og:imagehttps://umich.edu/skins/um2013/media/images/U-M-logo-preview.jpg
og:image:urlhttps://umich.edu/skins/um2013/media/images/U-M-logo-preview.jpg
og:image:secure_urlhttps://umich.edu/skins/um2013/media/images/U-M-logo-preview.jpg
og:descriptionUniversity of Michigan is one of the top universities of the world, a diverse public institution of higher learning, fostering excellence in research. U-M provides outstanding undergraduate, graduate and professional education, serving the local, regional, national and international communities.
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 720 words. That's ok.
25.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...LyPRfyg&name=maxresdefault.jpg&width=500Another year descends upon the U-M campus! From listening to the marching band on football Saturdays or catching a volleyball match, to taking online courses through the Center for Academic Innovation, the campus community is bursting with energy!
...wZA_K6U&name=maxresdefault.jpg&width=500New students attend the convocation ceremony at Crisler Center for a welcoming to the campus!
...wyqq1T8&name=maxresdefault.jpg&width=500There’s no place like ho〽️e!
...me=event_123286_original-1.png&width=500No alt attribute provided
.../panels/gallery/images/block-m-maize.pngBlock M
...ludes/panels/gallery/images/24-hours.png24 Hours
...02).jpg&width=152&height=152&mode=minfitAn ecology and evolutionary biology student works on a collection project of aquatic life at the Dana Building.
...06).jpg&width=152&height=152&mode=minfitA University of Michigan flag shines through a window of the Martha Cook Building.
...09).jpg&width=152&height=152&mode=minfitDietetic Technicians mix breast milk and formula in the Milk Room of C.S. Mott Children's Hospital during a Day in the Life.
...16).jpg&width=152&height=152&mode=minfitA student catches a ride on a new campus hybrid bus as it stops in front of Michigan Union.
...11).jpg&width=152&height=152&mode=minfitA student prepares for his morning class in the Winter Garden at the Ross School of Business.
...17).jpg&width=152&height=152&mode=minfitMembers of the women's tennis team have an early morning workout at the Oosterbaan Field House.
...21).jpg&width=152&height=152&mode=minfitA rare book collection at the Clements Library.
...44).jpg&width=152&height=152&mode=minfitThe Edwin S. George Reserve provides research and education opportunities in the natural sciences.
...09).jpg&width=152&height=152&mode=minfitA researcher working in the Samuel and Jean Frankel Cardiovascular Center.
...26).jpg&width=152&height=152&mode=minfitA raccoon skull being analyzed in a lab.
...13).jpg&width=152&height=152&mode=minfitA research technician working in a Samuel and Jean Frankel Cardiovascular Center lab.
...all.jpg&width=152&height=152&mode=minfitDavid Rolston, associate professor of Chinese language and literature, instructs his Asian 264 class in-person and online.
...21).jpg&width=152&height=152&mode=minfitDuring a software engineering class presention, a student shares her team's game designed for kids with autism.
...27).jpg&width=152&height=152&mode=minfitA class with students learning in the Elementary Mathematics Laboratory conducted by the U-M School of Education.
...53).jpg&width=152&height=152&mode=minfitThe DNA Sequencing Core provides DNA analysis to U-M researchers.
...74).jpg&width=152&height=152&mode=minfitThe DNA Sequencing Core provides DNA analysis to U-M researchers.
...12).JPG&width=152&height=152&mode=minfitStudents don Flu masks for a flu prevention study.
...30).jpg&width=152&height=152&mode=minfitA commuter blocks the light rain as she waits for the next bus.
...23).jpg&width=152&height=152&mode=minfitA student paints in a quiet studio at the Art and Architecture Building on North Campus.
...24).jpg&width=152&height=152&mode=minfitA volunteer and her therapy dog visit with a patient and his aunt at the U-M Health System.
...25).jpg&width=152&height=152&mode=minfitA music student uses the natural acoustics in the woods to practice his french horn on North Campus.
...36).jpg&width=152&height=152&mode=minfitA graduate student gets some focused, quiet time in the Tanner Philosophy Library.
...52).jpg&width=152&height=152&mode=minfitA student walking along State Street in front of the eight Doric columns that surround the entrance to Angell Hall.
...34).jpg&width=152&height=152&mode=minfitMedical students work with instructors in the Clinical Simulation Lab at the U-M Health System.
...42).jpg&width=152&height=152&mode=minfitThe view of the School of Public Health through the tunnel.
...99).jpg&width=152&height=152&mode=minfitA team member works on elements and details for the latest design of the U-M Solar Car.
...36).jpg&width=152&height=152&mode=minfitBurton Memorial Tower is framed by fall leaves.
...37).jpg&width=152&height=152&mode=minfitA student studies near the "My Right Self" exhibit in the Taubman Health Services Library.
...57).jpg&width=152&height=152&mode=minfitA laboratory investigation of the interaction between nerves and head and neck cancer cells.
...901.jpg&width=152&height=152&mode=minfitDetroit Emergency Manager Kevyn Orr speaks with U-M faculty and students during a Policy Talks @ the Ford School event at the Michigan Union.
...13/media/images/trans_reporting_logo.pngBudget and Performance Transparency ReportingBudget and Performance Transparency Reporting
...um2013/media/images/CampusSafetyLogo.jpgCampus Safety Information and ResourcesCampus Safety Information and Resources

Page structure

H1 heading
(Critically important)
University of Michigan
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 University of Michigan
H1 University of Michigan Duplicate text
H2 Featured Stories
H2 Welcome week
H2 Rapid evolution of bird genomes
H2 Persian gold coins found in Turkey
H2 Using visible light to make pharmaceutical building blocks
H2 News
H2 Videos
H2 Happening @ Michigan
H2 Carpe Diem
H3 Main Menu
H3 Wolverines in Paris
H3 News Duplicate text
H3 Public Engagement
H3 In The News
H3 Welcome Back 2024: Movin' Through Campus
H3 2024 New Student Convocation Ceremony
H3 Welcome Home — Making Michigan Memories
H3 Events
H3 Academic Calendar
H3 All Michigan, all the time
H4 Visit Michigan News
H4 Visit Key Issues
H4 View more In The News
H4 Visit Happening @ Michigan
H4 View Complete Calendar
Baselink: https://umich.edu/
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (60) on this page.
LinkAttributesAnchor text
https://umich.edu/Anchor Skip global navigation
https://umich.edu/University of Michigan
https://report.ecrt.umich.edu/External Subdomain Report Sexual Misconduct, Discrimination and Harassment
https://ro.umich.edu/calendarsExternal Subdomain Academic Calendar
https://canvas.umich.edu/External Subdomain Canvas
https://mcommunity.umich.edu/External Subdomain Directory
https://email.umich.edu/External Subdomain Email
https://www.office.com/External Subdomain Email — UMHS
https://search.lib.umich.edu/c...External Subdomain Library Catalog
https://campusinfo.umich.edu/m...External Subdomain Maps & Directions
/schools-colleges/Schools & Colleges
https://wolverineaccess.umich....External Subdomain Wolverine Access
/prospective-students/Prospective Students
/current-students/Current Students
https://umich.edu/faculty-staff/Faculty & Staff
https://umich.edu/parents/Parents
https://umich.edu/alumni/Alumni
https://umich.edu/Home
https://umich.edu/about/About
https://umich.edu/academics/Academics
/life-at-michigan/Life at Michigan
https://umich.edu/athletics/Athletics
https://umich.edu/research/Research
/health-medicine/Health & Medicine
https://umich.edu/initiatives/Initiatives
https://umich.edu/giving/Giving
https://onsp.umich.edu/welcome...External Subdomain View the 2024 Welcome to Michigan events
https://news.umich.edu/mass-ex...External Subdomain Learn more about this study
https://news.umich.edu/persian...External Subdomain Learn more about this discovery
https://news.umich.edu/using-v...External Subdomain Text duplicate Learn more about this discovery
/schools-colleges/19 schools and colleges — see complete listsee complete list
https://www.youtube.com/watch?...External Subdomain Learn more about these paralympians
https://news.umich.edu/consume...External Subdomain Consumer sentiment reverses course, inches up as election landscape changes
https://news.umich.edu/cannabi...External Subdomain Cannabis, hallucinogen use among adults still at historic highs
https://record.umich.edu/artic...External Subdomain Take Care theme activities will use art to aid well-being
https://news.umich.edu/in-six-...External Subdomain In six new rogue worlds, Webb Telescope finds more star birth clues
https://news.umich.edu/gaps-in...External Subdomain Gaps in firearms relinquishment laws may weaken court orders, increase illegal gun possession
https://news.umich.edu/External Subdomain Visit Michigan News
https://publicaffairs.vpcomm.u...External Subdomain Visit Key Issues
https://theconversation.com/ap...External The Conversation: Apps, 911 services and mobile phones don't offset deadly consequences of more restrictive border policies
https://www.marketplace.org/sh...External Subdomain Q&A: With campaign hacks, Iran takes a page from Russia's playbook
https://news.umich.edu/poll-po...External Subdomain Poll position: Opinion surveys still matter
https://www.detroitnews.com/st...External Subdomain Opinion: To achieve true diversity, listen to students' stories
https://theconversation.com/as...External The Conversation: As human population grows, people and wildlife will share more living spaces around the world
https://www.michiganpublic.org...External Subdomain Michigan Public Great Lakes winter trends mean warmer and wetter storms
https://www.nytimes.com/2024/0...External Subdomain New York Times The report card on guaranteed income is still incomplete
https://www.ntd.com/there-are-...External Subdomain NTD Television Network There are still 'burning questions the American people want to hear'
https://www.nytimes.com/2024/0...External Subdomain New York Times America needs Georgia Republicans to defend democracy again
https://news.umich.edu/in-the-...External Subdomain View more In The News
https://www.youtube.com/watch?...External Subdomain Welcome Back 2024: Movin' Through Campus
IMG-ALT Another year descends upon the U-M campus! From listening to the marching band on football Saturdays or catching a volleyball match, to taking online courses...
https://www.youtube.com/watch?...External Subdomain 2024 New Student Convocation Ceremony
IMG-ALT New students attend the convocation ceremony at Crisler Center for a welcoming to the campus!
https://www.youtube.com/watch?...External Subdomain Welcome Home — Making Michigan Memories
IMG-ALT There’s no place like ho〽️e!
https://www.youtube.com/playli...External Subdomain Watch More Videos
http://events.umich.edu/event/...External Subdomain Aug 31 Game Day @ The Union Michigan Union
http://events.umich.edu/event/...External Subdomain Aug 31 Post Game Bite
http://events.umich.edu/event/...External Subdomain Sep 1 Pride Outside: LGBTQIA2S+ Welcome
http://events.umich.edu/event/...External Subdomain Sep 2 Party in the Park
http://events.umich.edu/event/...External Subdomain Sep 10 Wallenberg Medal and Lecture | Nnimmo Bassey, Environmental Leader, Architect, Poet
http://events.umich.edu/event/...External Subdomain Sep 11 Ready, Set, Intern! for First-Year Students
http://events.umich.edu/event/...External Subdomain Sep 25 Stuttering Support Group
http://events.umich.edu/External Subdomain Visit Happening @ Michigan
https://commencement.umich.edu/External Subdomain Dec 15 Commencement
https://ro.umich.edu/calendarsExternal Subdomain View Complete Calendar
https://umich.edu/Text duplicate University of Michigan
https://umich.edu/Ann Arbor
https://umdearborn.edu/External Dearborn
https://umflint.edu/External Flint
http://regents.umich.edu/External Subdomain The Regents of the University of Michigan
https://umich.edu/about/privacy/Privacy Notice
https://umich.edu/contact/Contact us
https://careers.umich.edu/External Subdomain Careers
http://espanol.umich.edu/External Subdomain Portal en Español
http://news.umich.edu/zh-hans/External Subdomain 密西根大学
http://news.umich.edu/pt-br/External Subdomain Português
http://news.umich.edu/hi/External Subdomain खबरें हिंदी में
https://facebook.com/universit...External facebook
https://twitter.com/umichExternal X (twitter)
https://www.youtube.com/user/umExternal Subdomain youtube
https://instagram.com/uofmichiganExternal instagram
https://www.linkedin.com/schoo...External Subdomain linkedin
https://obp.umich.edu/mandator...External Subdomain IMG-ALT Budget and Performance Transparency Reporting
A-TITLE Budget and Performance Transparency Reporting
https://obp.umich.edu/mandator...External Subdomain IMG-ALT Campus Safety Information and Resources
A-TITLE Campus Safety Information and Resources

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://umich.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.71 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (50 kB).

HTTP Response Header

NameValue
dateSat, 31 Aug 2024 05:43:42 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=0, s-maxage=7200
x-ua-compatibleIE=Edge
content-security-policyframe-ancestors 'self'
varyAccept-Encoding
x-machine-namepondhockey
cf-cache-statusHIT
age2391
last-modifiedSat, 31 Aug 2024 05:03:51 GMT
set-cookie254 Characters
strict-transport-securitymax-age=300
expect-ctmax-age=86400, enforce
referrer-policysame-origin
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
servercloudflare
cf-ray8bbab457a80d65b2-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 133,592 referring domains.
This page has 41,611,527 backlinks.
This page has backlinks from 78,091 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Search preview

umich.edu
University of Michigan
A top-ranked public university, the University of Michigan has a tradition of excellence in research, learning and teaching, sports and the arts, and more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Michigan79%Check
University79%Check
Happening Michigan61%Check
Michigan News61%Check
Public52%Check
Search50%Check
Research50%Check
Learn48%Check
new44%Check
campus44%Check

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