Universal.at - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
49% 
Page structure
79% 
Link structure
25% 
Server
67% 
External factors
100% 
SEO Score
Response time
0.23 s
File size
507.30 kB
Words
367
Media files
46
Number of links
97 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Möbel, Mode, Schuhe & Technik online kaufen | UNIVERSAL
The length of the page title is perfect. (546 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Möbel, Mode, Schuhe & Technik entdecken: Gratis Versand ab 75 € ✓ Wunsch-Teilzahlung ✓ Gratis 3 Jahre XXL-Garantie ✓ Jetzt online shoppen!
The length of the meta description is perfect. (903 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.universal.at/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportinitial-scale=1, minimum-scale=1, width=device-width
descriptionMöbel, Mode, Schuhe & Technik entdecken: Gratis Versand ab 75 € ✓ Wunsch-Teilzahlung ✓ Gratis 3 Jahre XXL-Garantie ✓ Jetzt online shoppen!
robotsindex, follow
next-head-count22
theme-color#a51140
google-site-verifications2QUnwdvTe-7ynyeA5_mieNSFv5fBht-tPHc8U2_BOs
msvalidate.014067315BE5669CD6C74BDEC6F6AC5D47
p:domain_verifyaa7a73f8932f46f1c78af391ae7e3d8e
langde
twitter:cardsummary_large_image
og:url/
og:site_nameUniversal
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 367 words on this page. Good pages should have about 800 words of useful content.
30.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 17 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is very large (507.3 kB).
A viewport "initial-scale=1, minimum-scale=1, width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
...1140x100_Letzte_Chance_1.jpg&w=3840&q=75Deals des Monats - letzte ChanceDeals des Monats - letzte Chance
..._Sale_1140x440_desktop_0.jpg&w=3840&q=75Summer SALE: 25% auf Bademode, Strandmode und SchmuckSummer SALE: 25% auf Bademode, Strandmode und Schmuck
...ale_MBA_1140x150_desktop.jpg&w=3840&q=75APP Plus Aktion: 30% auf Bademode, Strandmode und Schmuck inkl. SALEAPP Plus Aktion: 30% auf Bademode, Strandmode und Schmuck inkl. SALE
...00x400_8803106956_bikini%.jpg&w=828&q=75BikiniBikini
...0_87326584_badeanzuege%_1.jpg&w=828&q=75BadeanzugBadeanzug
...9525511260_strandkleider%.jpg&w=828&q=75StrandkleidStrandkleid
..._2988073948_Strandshirts%.jpg&w=828&q=75StrandshirtStrandshirt
..._3226705266_Fusskettchen%.jpg&w=828&q=75FusskettchenFusskettchen
...540_Wasserfester_Schmuck%.jpg&w=828&q=75HalsketteHalskette
...rends_570x350_bademode_1.jpg&w=1200&q=75Bademodetrends
...trends_570x350_kleider_0.jpg&w=1200&q=75Kleidertrends
..._trends_570x350_wohnen_1.jpg&w=1200&q=75Wohntrends
...ds_570x350_klimageraet_0.jpg&w=1200&q=75Klimageräte
...hule_Trendfläche_570x350.jpg&w=1200&q=75Schultaschen
...See_Trenmdfläche_570x350.jpg&w=1200&q=75Ihr Tag am See!
...1140x150_teilzahlung_UVS.jpg&w=3840&q=75Flexikonto Teilzahlung. Sommer-Schnäppchen. Die flex ich mir.Flexikonto Teilzahlung. Sommer-Schnäppchen. Die flex ich mir.
...W30_MBA_1140x150_Aniston.jpg&w=3840&q=75Marke der Woche: AnistonMarke der Woche: Aniston
...ersal_MBA_1140x150_V01_0.jpg&w=3840&q=75Nespresso KaffeemomenteNespresso Kaffeemomente
...p6_Shopbanner_1140x150_1.jpg&w=3840&q=75Galaxy Z Fold 6Galaxy Z Fold 6
...ns_MBA_1140x150_dektop_2.jpg&w=3840&q=7525% auf Gartenmöbel & Pavillions inkl. Sale25% auf Gartenmöbel & Pavillions inkl. Sale
...abverkauf_MBA_1140x150_0.jpg&w=3840&q=75Großer Lagerabverkauf auf Top MarkenGroßer Lagerabverkauf auf Top Marken
...aser_Bewerbung_1140x65_0.jpg&w=3840&q=75Jetzt Universal App downloadenJetzt Universal App downloaden
...4_Joe_LP_Header_274x274_1.jpg&w=640&q=75Jö Bonus ClubJö Bonus Club
..._UE_UVS_Box9_VC_274x274_0.jpg&w=640&q=75Universal VorteilsclubUniversal Vorteilsclub
...e_Icons_Altgerätemitnahme.jpg&w=640&q=75AltgerätemitnahmeAltgerätemitnahme
...e_Icons_Altmoebelmitnahme.jpg&w=640&q=75AltmöbelmitnahmeAltmöbelmitnahme
...ervice_Icons_XXL_Garantie.jpg&w=640&q=75XXL-GarantieXXL-Garantie
...s_Flexikonto_Zahlschutz_1.jpg&w=640&q=75Flexikonto ZahlschutzFlexikonto Zahlschutz
...rsalat/production/2023-11/flexikonto.svgFlexikontoFlexikonto
...rsalat/production/2023-11/mastercard.svgMastercardMastercard
...-universalat/production/2023-11/visa.svgVisaVisa
...salat/production/2023-11/diners_club.svgDiners ClubDiners Club
...rsalat/production/2023-11/discover_1.svgDiscoverDiscover
...niversalat/production/2023-11/paypal.svgPaypalPaypal
...oduction/2023-10/google-play-badge_7.svgGoogle PlayGoogle Play
...ction/2023-10/apple-appstore-badge_7.svgApp StoreApp Store
...3-12/21_Footer_SMicon_fb_0.png&w=96&q=75Universal FacebookUniversal Facebook
...2/21_Footer_SMicon_Insta_0.png&w=96&q=75Universal InstagramUniversal Instagram
...3-12/21_Footer_SMicon_yt_0.png&w=96&q=75Universal YoutubeUniversal Youtube
...at/production/2023-10/joe-footer75_3.svgjö Bonus Clubjö Bonus Club
..._Auszeichnung_trustmark_0.png&w=256&q=75Trustmark AustriaTrustmark Austria
...ter_Auszeichnung_wappen_0.png&w=256&q=75Österreichisches UnternehmenÖsterreichisches Unternehmen
...oter_Auszeichnung_ecomm_0.png&w=256&q=75Gütezeichen UniversalGütezeichen Universal
...ter_Auszeichnung_OEShop_0.png&w=256&q=75Österreichischer OnlineshopÖsterreichischer Onlineshop
...r_Auszeichnung_pelzfrei_0.png&w=256&q=75PelzfreiPelzfrei
...5/ISO 14001-2015-Deutsch.png&w=1920&q=75ISO 14001-2015ISO 14001-2015

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Haushaltshelden für Ihr Zuhause!
H3 Sommerfit mit Ihrer Lieblingssportart!
H3 Unsere SALE-Kategorien
H3 Deals des Monats
H3 Unsere Empfehlungen für Sie
H5 Bikinis
H5 Badeanzüge
H5 Strandkleider
H5 Strandshirt
H5 Fusskettchen
H5 Wasserfester Schmuck
H5 jö-Konto verknüpfen, und Ös sammeln!
H5 1 Jahr lang Gratislieferung sichern!
H5 Altgerätemitnahme
H5 Altmöbelmitnahme
H5 Gratis: 3 Jahre XXL-Garantie
H5 Flexikonto Zahlschutz
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
http://www.universal.at/No Text
/service-hilfe/joe-bonus-clubBonus Club
/service-hilfeService & Hilfe
/mein-konto/uebersichtMein Konto
/merkzettelMerkzettel
http://www.universal.at/warenkorbWarenkorb
http://www.universal.at/sale/Sale %
/themen-inspiration/Themen & Inspiration
http://www.universal.at/mode/Mode
http://www.universal.at/bademode/Bademode
http://www.universal.at/moebel/Möbel
/heimtextilien/Heimtextilien
http://www.universal.at/haushalt/Haushalt
http://www.universal.at/baumarkt/Baumarkt
/sport-freizeit/Sport & Freizeit
/multimedia/Multimedia
/service-hilfe/service/lieferu...Gratis Paketversand ab 75€ Bestellwert
/service-hilfe/service/bezahlu...Flexikonto Teilzahlung
/service-hilfe/neukunde-werdenNeukundenbonus: -20% Rabatt auf alles (exkl. Technik)
/service-hilfe/vorteilsclubUniversal Vorteilsclub
/service-hilfe/newsletter/anme...Schnell & einfach zu unserem Newsletter anmelden und keine Aktionen & Angebote mehr verpassen!
/sale/deals-des-monats/?lmProm...Subdomain IMG-ALT Deals des Monats - letzte Chance
/mode/damen/waesche-bademode/b...Subdomain IMG-ALT Summer SALE: 25% auf Bademode, Strandmode und Schmuck
/service-hilfe/app?lmPromo=la,...Subdomain IMG-ALT APP Plus Aktion: 30% auf Bademode, Strandmode und Schmuck inkl. SALE
/mode/damen/waesche-bademode/b...Subdomain IMG-ALT Bikini
/mode/damen/waesche-bademode/b...Subdomain IMG-ALT Badeanzug
/mode/damen/waesche-bademode/s...Subdomain IMG-ALT Strandkleid
/mode/damen/waesche-bademode/s...Subdomain IMG-ALT Strandshirt
/mode/damen/accessoires/schmuc...Subdomain IMG-ALT Fusskettchen
/s/wasserfester+Schmuck/?highl...Subdomain IMG-ALT Halskette
/mode/damen/waesche-bademode/b...Subdomain IMG-ALT Bademodetrends
/mode/damen/inspirationen/mode...Subdomain IMG-ALT Kleidertrends
/moebel/wohntrends/?highlight=...Subdomain IMG-ALT Wohntrends
/haushalt/haushaltsgeraete/kli...Subdomain IMG-ALT Klimageräte
/mode/kinder/schulausstattung/...Subdomain IMG-ALT Schultaschen
/themen-inspiration/tag-am-see...Subdomain IMG-ALT Ihr Tag am See!
/sale/?lmPromo=la,3,hk,storefr...Subdomain IMG-ALT Flexikonto Teilzahlung. Sommer-Schnäppchen. Die flex ich mir.
/mode/modemarken/aniston/?lmPr...Subdomain IMG-ALT Marke der Woche: Aniston
/haushalt/haushaltsgeraete/kaf...Subdomain IMG-ALT Nespresso Kaffeemomente
/multimedia/samsung-produkt-la...Subdomain IMG-ALT Galaxy Z Fold 6
/baumarkt/garten/?P1=MTg0MTU=&...Subdomain IMG-ALT 25% auf Gartenmöbel & Pavillions inkl. Sale
/sale/lagerabverkauf/?P1=MTc1N...Subdomain IMG-ALT Großer Lagerabverkauf auf Top Marken
/service-hilfe/app?lmPromo=la,...Subdomain IMG-ALT Jetzt Universal App downloaden
/service-hilfe/joe-bonus-club?...Subdomain IMG-ALT Jö Bonus Club
/service-hilfe/vorteilsclub?lm...Subdomain Text duplicate IMG-ALT Universal Vorteilsclub
/service-hilfe/service/technik...Subdomain IMG-ALT Altgerätemitnahme
/service-hilfe/service/moebels...Subdomain IMG-ALT Altmöbelmitnahme
/service-hilfe/service/gewaehr...Subdomain IMG-ALT XXL-Garantie
/service-hilfe/service/bezahlu...Subdomain IMG-ALT Flexikonto Zahlschutz
/service-hilfe/newsletter/abme...Subdomain universal.at/abmelden
/service-hilfe/ueber-uns/daten...Hinweis zum Datenschutz
/multimedia/fernseher/ultra-hd...Subdomain 4K-Fernseher
/sale/multimedia/marken-outlet...Subdomain Apple Sale
/haushalt/haushaltsmarken/hans...Subdomain Hanseatic Haushaltsartikel
/moebel/markenmoebel/inosign/Subdomain Inosign Möbel
/moebel/sofas-couches/Subdomain Couch und Sofa
/moebel/schraenke/Subdomain Schränke
/baumarkt/haus-wohnen/rollos-j...Subdomain Plissees ohne Bohren
/moebel/betten/boxspringbetten/Subdomain Boxspringbetten
/baumarkt/heimwerkermarken/merxx/Subdomain Merxx Gartenmöbel
/mode/damen/damenmode/hosen/Subdomain Damen Hosen
/moebel/landhausmoebel/landhau...Subdomain Landhausküchen
/mode/damen/damenmode/kleider/Subdomain Kleider
/baumarkt/garten/gartengeraete...Subdomain Rasenroboter
/baumarkt/heimwerkermarken/kon...Subdomain Konifera Gartenmöbel und Ausstattung
/mode/damen/waesche-bademode/b...Subdomain Bügel-Bikinis
/haushalt/haushaltsgeraete/sta...Subdomain Saugroboter
/mode/damen/waesche-bademode/b...Subdomain Bikini Tops
/sale/multimedia/marken-outlet...Subdomain HUAWEI Sale
/haushalt/haushaltsmarken/neff/Subdomain NEFF Haushaltsartikel
/multimedia/multimedia-marken/...Subdomain Playstation
/mode/damen/damenmode/shirts/Subdomain Damen Shirts
/service-hilfe/vorteilsclub/Subdomain Anchor Text duplicate Universal Vorteilsclub
/service-hilfe/service/bezahlu...Subdomain Anchor Text duplicate Flexikonto Teilzahlung
/service-hilfe/service/rueckse...Subdomain 30 Tage Rückgaberecht
/service-hilfe/service/garanti...Subdomain GRATIS 3 Jahre XXL-Garantie
/service-hilfe/service/lieferu...Subdomain Text duplicate Gratis Paketversand ab 75€ Bestellwert
/service-hilfe/service/lieferu...Subdomain Speditionslieferung 39,99
/service-hilfe/vorteilsclub/Subdomain Anchor GRATISLIEFERUNG mit dem Universal Vorteilsclub
/service-hilfe/service/bezahlu...Subdomain Anchor IMG-ALT Flexikonto
/service-hilfe/service/bezahlu...Subdomain Anchor IMG-ALT Mastercard
/service-hilfe/flexikonto/?lmP...Subdomain IMG-ALT Visa
/service-hilfe/service/bezahlu...Subdomain Anchor IMG-ALT Diners Club
/service-hilfe/service/bezahlu...Subdomain Anchor IMG-ALT Discover
/service-hilfe/service/bezahlu...Subdomain Anchor IMG-ALT Paypal
/service-hilfe/service/bezahlu...Subdomain Anchor Rechnung
/service-hilfe/flexikonto/Subdomain Anchor Text duplicate Flexikonto
/service-hilfe/service/bezahlu...Subdomain Anchor Kreditkarte
/service-hilfe/service/bezahle...Subdomain Anchor Text duplicate Paypal
https://play.google.com/store/...New window External Subdomain IMG-ALT Google Play
https://itunes.apple.com/at/ap...New window External Subdomain IMG-ALT App Store
https://www.facebook.com/Unive...New window External Subdomain IMG-ALT Universal Facebook
https://www.instagram.com/univ...New window External Subdomain IMG-ALT Universal Instagram
https://www.youtube.com/user/U...New window External Subdomain IMG-ALT Universal Youtube
/service-hilfe/joe-bonus-clubSubdomain IMG-ALT jö Bonus Club
https://www.handelsverband.at/...New window External Subdomain IMG-ALT Trustmark Austria
http://www.staatswappen.at/?lm...New window External Subdomain IMG-ALT Österreichisches Unternehmen
https://www.guetezeichen.at/ze...New window External Subdomain IMG-ALT Gütezeichen Universal
/service-hilfe/ueber-uns/ausze...Subdomain IMG-ALT Österreichischer Onlineshop
https://furfreeretailer.com/?l...New window External IMG-ALT Pelzfrei
https://storage.googleapis.com...New window External Subdomain IMG-ALT ISO 14001-2015
/service-hilfe/ueber-unsSubdomain Wer wir sind
https://www.ottoaustriagroup.a...External Subdomain Jobs
/service-hilfe/ueber-uns/daten...Subdomain Datenschutz
/service-hilfe/ueber-uns/agb/Subdomain AGB
/service-hilfe/ueber-uns/agb/Subdomain Anchor Widerrufsrecht
/service-hilfe/ueber-uns/impre...Subdomain Impressum
http://www.universal.at/Service- & Versandkosten

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 17 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is very large (507 kB).
The page response time is excellent with 0.23 seconds.
This page only loads 1 CSS files. That's ok.

HTTP Response Header

NameValue
x-middleware-rewrite/de/cms/storefront
cache-controlpublic, s-maxage=300, stale-while-revalidate=59
content-typetext/html; charset=utf-8
varyAccept-Encoding
dateSat, 27 Jul 2024 00:17:20 GMT
x-envoy-upstream-service-time179
set-cookie43 Characters
content-encodinggzip
access-control-allow-origin*
access-control-allow-methodsGET, OPTIONS, POST, DELETE, PUT
access-control-allow-headersOrigin, Accept, Content-Type, X-Request-With, X-CSRF-Token, X-Access-Token, X-Shop-Id, X-Request-Id
x-frame-optionsSAMEORIGIN
x-cacheMISS
content-length70670
via1.1 google
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,046 referring domains.
This page has 31,637 backlinks.
This page has backlinks from 654 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: sogou spider
Disallow: /

User-agent: ia_archiver
Disallow: /

User-agent: YandexBot
Disallow: /

User-agent: shopstyle bot/1.0
Disallow: /

User-agent: python-grcrawler
Disallow: /

User-agent: Mail.Ru
Disallow: /

User-agent: SEOkicks-Robot
Disallow: /

User-agent: Axis/1.4
Disallow: /

User-agent: proximic
Disallow: /

User-agent: grapeshot
Disallow: /

User-agent: BLEXBot
Disallow: /

User-agent: Wget
Disallow: /

User-agent: AhrefsBot
Disallow: /

User-agent: *
Disallow: /merkzettel
Disallow: /kasse/$
Disallow: /warenkorb/$
Disallow: /s$
Disallow: /*.htm$

Similar sites

Search preview

www.universal.at
Möbel, Mode, Schuhe & Technik online kaufen | UNIVERSAL
Möbel, Mode, Schuhe & Technik entdecken: Gratis Versand ab 75 € ✓ Wunsch-Teilzahlung ✓ Gratis 3 Jahre XXL-Garantie ✓ Jetzt online shoppen!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Möbel68%Check
Universal67%Check
Mode63%Check
Mode Technik60%Check
Technik58%Check
Schuhe58%Check
Schuhe Technik58%Check
Technik online56%Check
Universal Versand56%Check
Gratis54%Check
Show more keywords and terms

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