Waza.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
78% 
Page structure
100% 
Link structure
63% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.10 s
File size
467.20 kB
Words
838
Media files
16
Number of links
139 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
WAZA | World Association of Zoos and Aquariums
The length of the page title is perfect. (445 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The World Association of Zoos and Aquariums (WAZA) is the global alliance of regional associations, national federations, zoos and aquariums, dedicated to the care and conservation of animals and their habitats around the world.
The meta description is too long: 1414 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.waza.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
dc.titleWAZA | World Association of Zoos and Aquariums
dc.descriptionThe World Association of Zoos and Aquariums (WAZA) is the global alliance of regional associations, national federations, zoos and aquariums, dedicated to the care and conservation of animals and their habitats around the world.
dc.relationhttps://www.waza.org/
dc.sourcehttps://www.waza.org/
dc.languageen_US
descriptionThe World Association of Zoos and Aquariums (WAZA) is the global alliance of regional associations, national federations, zoos and aquariums, dedicated to the care and conservation of animals and their habitats around the world.
robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
generatorWordPress Download Manager 3.3.17
msapplication-TileImagehttps://www.waza.org/wp-content/uploads/2019/02/cropped-favicon-waza-270x270.png
langen-us
twitter:cardsummary
twitter:siteEmpty
twitter:creatorEmpty
twitter:titleWAZA | World Association of Zoos and Aquariums
twitter:descriptionThe World Association of Zoos and Aquariums (WAZA) is the global alliance of regional associations, national federations, zoos and aquariums, dedicated to the care and conservation of animals and their habitats around the world.
twitter:imagehttps://www.waza.org/wp-content/uploads/2019/02/waza-logo.png
fb:pagesEmpty
fb:adminsEmpty
fb:app_idEmpty
og:urlhttps://www.waza.org/
og:site_nameWAZA
og:localeen_US
og:typewebsite
og:titleWAZA | World Association of Zoos and Aquariums
og:descriptionThe World Association of Zoos and Aquariums (WAZA) is the global alliance of regional associations, national federations, zoos and aquariums, dedicated to the care and conservation of animals and their habitats around the world.
og:imagehttps://www.waza.org/wp-content/uploads/2019/02/waza-logo.png
og:image:secure_urlhttps://www.waza.org/wp-content/uploads/2019/02/waza-logo.png
og:image:width400
og:image:height154
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: The World Association of Zoos and Aquariums (WAZA) is the global allia...
The average number of words per sentence of 28.91 words is high.
This page contains 838 words. That's ok.
22.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...content/uploads/2019/02/favicon-waza.pngloader image
...ent/uploads/2019/02/waza-logo-250x96.pngNo alt attribute provided
...ds/2025/04/Logo-WAZA-90th-Horizontal.pngNo alt attribute provided
...ds/2025/04/Logo-WAZA-90th-Horizontal.pngNo alt attribute provided
/wp-content/uploads/2019/02/w-rhino.jpgNo alt attribute provided
...ds/2025/05/33rd-SEAZA-Banner-300x169.jpgNo alt attribute provided
...ploads/2025/05/WAZA-Palm-Oil-300x200.jpgNo alt attribute provided
...s/2025/05/WAZA-80-Conference-300x101.png80th WAZA Annual Conference
.../Monarto-Safari-Park-Animals-300x225.jpgNo alt attribute provided
/wp-content/uploads/2019/02/w-dart-frog.jpgNo alt attribute provided
...ontent/uploads/2019/02/waza-logo-wht.pngNo alt attribute provided
/wp-content/uploads/2019/02/iucn-logo-a.pngNo alt attribute provided
/wp-content/uploads/2021/06/logo-ize.pngNo alt attribute provided
/wp-content/uploads/2021/06/Rspo-logo.pngNo alt attribute provided
...loads/2019/02/IAAPA-Member-Logo-2025.pngLogo IAAPA Member 2025

Page structure

H1 heading
(Critically important)
World’s Leading Zoos and Aquariums
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 World’s Leading Zoos and Aquariums
H2 400 members around the world
H2 Become a member
H2 The unifying organisation for the world's leading zoos and aquariums
H2 Zoos and aquariums are the third largest funder of conservation globally
H2 Dedicated to change
H3 33rd SEAZA Conference
H3 WAZA’s Commitment to Sustainability: The PalmOil Scan App and Its Role in Combating Deforestation
H3 80th WAZA Annual Conference
H3 WAZA Welcomes New Member – Monarto Safari Park
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.waza.org/Anchor Skip to content
A-TITLE Skip to content
https://www.waza.org/Subdomain No Text
https://www.facebook.com/offic...New window External Subdomain Facebook-f
https://twitter.com/wazaNew window External Twitter
https://www.instagram.com/waza...New window External Subdomain Instagram
https://www.linkedin.com/compa...New window External Subdomain Linkedin
/members-login/Subdomain Member's Area
/product/donate/Subdomain Donate
https://www.waza.org/about-waza/Subdomain About WAZA
/about-waza/waza-staff/Subdomain WAZA Staff
/priorities/waza-code-of-ethics/Subdomain WAZA Code of Ethics
/about-waza/waza-council/Subdomain WAZA Council
/about-waza/waza-council/waza-...Subdomain WAZA Presidents
/about-waza/waza-committees/Subdomain WAZA Committees
/waza-partners/Subdomain Partners
/animal-welfare/2023-animal-we...Subdomain 2023 Animal Welfare Goal
/priorities/animal-welfare/our...Subdomain Our Approach to Animal Welfare
/priorities/animal-welfare/ani...Subdomain Animal Welfare Strategies
/priorities/animal-welfare/waz...Subdomain Animal-Visitor Interaction Guidelines
/priorities/conservation-strat...Subdomain Conservation Strategies
/priorities/conservation/waza-...Subdomain 2027 Population Management Goal
/priorities/conservation/the-w...Subdomain 2030 Conservation Goal
/priorities/conservation/rever...Subdomain Reverse the Red
/priorities/conservation/waza-...Subdomain WAZA x RtR Short Guide
/priorities/conservation/waza-...Subdomain WAZA Commitment to Biodiversity Conservation
/priorities/conservation/inter...Subdomain International Studbooks
/priorities/conservation/conse...Subdomain Conservation Breeding Programmes
/priorities/conservation/conse...Subdomain Global Species Management Plans
/priorities/conservation/conse...Subdomain Red Panda
/priorities/conservation/conse...Subdomain Goodfellow’s Tree Kangaroo
/priorities/conservation/conse...Subdomain Blue-crowned Laughingthrush
/priorities/conservation/conse...Subdomain Amur Tiger
/priorities/conservation/conse...Subdomain Amur Leopard
/priorities/conservation/conse...Subdomain Anoa, Babirusa, Banteng and Sumatran Tiger
/priorities/sustainability/Subdomain Sustainability
/priorities/sustainability/the...Subdomain Sustainability Strategy 2020-2030
/priorities/sustainability/how...Subdomain WAZA Short Guide on Plastic
/priorities/sustainability/a-s...Subdomain WAZA Short Guide on Forest Products
/priorities/sustainability/a-s...Subdomain WAZA Short Guide on Sustainable Palm Oil
/priorities/sustainability/a-g...Subdomain WAZA Guide on Measuring, Reducing and Offsetting Carbon
/priorities/sustainability/sus...Subdomain WAZA Sustainable Palm Oil Website
/priorities/sustainability/waz...Subdomain Sustainability Webinar Series
/wp-content/uploads/2024/02/10...Subdomain Conservation Education Strategy
/priorities/community-conserva...Subdomain WAZA Nature Connect Programme
http://nature connect past rec...External Nature Connect Past Recipients
https://www.waza.org/news/Subdomain Latest news
https://www.waza.org/blog/Subdomain Blog
/publications/Subdomain Publications
https://www.waza.org/events/Subdomain Events
/members/waza-membership/Subdomain WAZA Membership
/members/how-to-become-a-waza-...Subdomain How to become a Waza Member
/about-waza/waza-committees/Subdomain WAZA Members
/members/waza-members/Subdomain List of Members
/members/waza-members/corporates/Subdomain Corporate Members
/members/find-a-waza-zoo-or-aq...Subdomain Find a WAZA zoo or aquarium
/members/waza-community-in-mem...Subdomain In Memoriam
https://www.waza.org/contact/Subdomain Contact
https://www.waza.org/Subdomain No Text
https://www.waza.org/Subdomain Home
https://www.waza.org/about-waza/Subdomain Text duplicate About WAZA
https://www.waza.org/about-waza/Subdomain Text duplicate About WAZA
/priorities/animal-welfare/Subdomain Animal Welfare
/about-waza/waza-staff/Subdomain Text duplicate WAZA Staff
/about-waza/waza-council/Subdomain Text duplicate WAZA Council
/about-waza/waza-council/waza-...Subdomain Text duplicate WAZA Presidents
/about-waza/waza-committees/Subdomain Text duplicate WAZA Committees
/waza-partners/Subdomain WAZA Partners
https://www.waza.org/members/Subdomain Members
/members/waza-membership/Subdomain Text duplicate WAZA Membership
/members/how-to-become-a-waza-...Subdomain How To Become A WAZA Member
/members/waza-members/Subdomain Text duplicate WAZA Members
/members/waza-members/Subdomain Text duplicate List of Members
/members/waza-members/corporates/Subdomain Text duplicate Corporate Members
/members/find-a-waza-zoo-or-aq...Subdomain Find a WAZA Zoo or Aquarium
/members/waza-community-in-mem...Subdomain Text duplicate In Memoriam
https://www.waza.org/news/Subdomain Latest News
https://www.waza.org/blog/Subdomain Text duplicate Blog
/publications/Subdomain Text duplicate Publications
https://www.waza.org/events/Subdomain Text duplicate Events
/priorities/animal-welfare/202...Subdomain Text duplicate 2023 Animal Welfare Goal
/priorities/waza-code-of-ethic...Subdomain Text duplicate Our Approach to Animal Welfare
/priorities/waza-code-of-ethic...Subdomain Text duplicate Animal Welfare Strategies
/priorities/animal-welfare/Subdomain Text duplicate Animal Welfare
/priorities/waza-code-of-ethic...Subdomain WAZA Animal-Visitor Interaction Guidelines
/priorities/conservation/conse...Subdomain Text duplicate Conservation Strategies
/priorities/conservation/rever...Subdomain Text duplicate Reverse the Red
/priorities/conservation/inter...Subdomain Text duplicate International Studbooks
/priorities/conservation/conse...Subdomain Text duplicate Conservation Breeding Programmes
/priorities/conservation/conse...Subdomain Text duplicate Global Species Management Plans
/priorities/conservation/conse...Subdomain Sumatran Tiger
/priorities/conservation/conse...Subdomain Text duplicate Red Panda
/priorities/conservation/conse...Subdomain Text duplicate Goodfellow’s Tree Kangaroo
/priorities/conservation/conse...Subdomain Text duplicate Blue-crowned Laughingthrush
/priorities/conservation/conse...Subdomain Text duplicate Amur Tiger
/priorities/conservation/conse...Subdomain Text duplicate Amur Leopard
/priorities/conservation/conse...Subdomain Text duplicate Anoa, Babirusa, Banteng and Sumatran Tiger
/priorities/sustainability/Subdomain Text duplicate Sustainability
/priorities/sustainability/the...Subdomain The WAZA Sustainability Strategy 2020-2030
/priorities/sustainability/how...Subdomain Text duplicate WAZA Short Guide on Plastic
/priorities/sustainability/a-s...Subdomain WAZA Short Guide on Forests
/priorities/sustainability/a-s...Subdomain WAZA Short Guide Sustainable Palm Oil
/priorities/sustainability/a-g...Subdomain WAZA Guide: Reducing, Measuring and Offsetting Carbon
/priorities/sustainability/sus...Subdomain Text duplicate WAZA Sustainable Palm Oil Website
/priorities/sustainability/waz...Subdomain WAZA Sustainability Webinar Series
/priorities/community-conserva...Subdomain The IZE/WAZA Education Strategy
/priorities/community-conserva...Subdomain Waza Nature Connect Programme
/priorities/community-conserva...Subdomain Text duplicate Nature Connect Past Recipients
https://www.waza.org/contact/Subdomain Text duplicate Contact
/product/donate/Subdomain ♡ Donate
/members-login/Subdomain Member’s Area
https://www.facebook.com/offic...External Subdomain Facebook
https://twitter.com/wazaExternal Text duplicate Twitter
https://www.instagram.com/waza...External Subdomain Text duplicate Instagram
/members/how-to-become-a-waza-...Subdomain About Membership
/members/find-a-waza-zoo-or-aq...Subdomain Find A WAZA Member Zoo or aquarium
/events/33rd-seaza-conference/Subdomain No Text
/events/33rd-seaza-conference/Subdomain 33rd SEAZA Conference
/events/33rd-seaza-conference/Subdomain Read More »
/blog/wazas-commitment-to-sust...Subdomain No Text
/blog/wazas-commitment-to-sust...Subdomain WAZA’s Commitment to Sustainability: The PalmOil Scan App and Its Role in Combating Deforestation
/blog/wazas-commitment-to-sust...Subdomain Text duplicate Read More »
/events/80th-waza-annual-confe...Subdomain IMG-ALT 80th WAZA Annual Conference
/events/80th-waza-annual-confe...Subdomain Text duplicate 80th WAZA Annual Conference
/events/80th-waza-annual-confe...Subdomain Text duplicate Read More »
/news/waza-welcomes-new-member...Subdomain No Text
/news/waza-welcomes-new-member...Subdomain WAZA Welcomes New Member – Monarto Safari Park
/news/waza-welcomes-new-member...Subdomain Text duplicate Read More »
/priorities/conservation-strat...Subdomain WAZA Conservation Strategy
/publications/New window Subdomain WAZA Publications
https://www.iucn.org/New window External Subdomain No Text
https://izea.net/New window External No Text
https://rspo.org/New window External No Text
https://www.iaapa.org/New window External Subdomain IMG-ALT Logo IAAPA Member 2025
/news/announcing-host-for-the-...New window Subdomain Text duplicate 80th WAZA Annual Conference
/events/recap-of-the-73rd-waza...Subdomain 73rd WAZA Annual Conference
/events/recap-of-the-74th-waza...Subdomain 74th WAZA Annual Conference
/events/recap-of-the-75th-waza...Subdomain 75th WAZA Annual Conference
/events/recap-of-the-77th-waza...New window Subdomain 77th WAZA Annual Conference
/events/recap-of-the-78th-waza...New window Subdomain 78th WAZA Annual Conference
/events/recap-of-the-79th-waza...New window Subdomain 79th WAZA Annual Conference
/news/announcing-wazas-inaugur...Subdomain WAZA Mid-Year Meeting
https://www.waza.org/waza-awards/Subdomain WAZA Awards
https://www.waza.org/events/Subdomain All Events
/news/waza-code-of-conduct-for...New window Subdomain WAZA Code of Conduct for Events
https://www.waza.org/careers/Subdomain Jobs
https://www.waza.org/internships/Subdomain Internships
/legal-notice/Subdomain Legal Notice
/terms-of-use/Subdomain Terms of Use
https://www.waza.org/sitemap.xmlNew window Subdomain Sitemap
/privacy-policy/Subdomain Privacy Policy
/cookie-policy/Subdomain Cookie Policy
https://inzonedesign.com/New window External Design

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.waza.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The page response time is excellent with 0.10 seconds.
The file size of the HTML document is fine (467 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 11 May 2025 11:33:22 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-cebd9q
x-cache-enabledTrue
link<https://www.waza.org/wp-json/>; rel="https://api.w.org/", <https://www.waza.org/wp-json/wp/v2/pages/32>; rel="alternate"; title="JSON"; type="application/json", <https://www.waza.org/>; rel=shortlink
x-httpd1
x-cdn-call
content-encodinggzip
x-sg-cdn1
x-proxy-cacheHIT
host-header8441280b0c35cbc1147f8ba998a563a7
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 392 referring domains.
This page has 2,061,319 backlinks.
This page has backlinks from 349 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.waza.org/sitemap.xml
Sitemap: https://www.waza.org/sitemap.html

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Search preview

www.waza.org
WAZA | World Association of Zoos and Aquariums
The World Association of Zoos and Aquariums (WAZA) is the global alliance of regional associations, national federations, zoos and aquariums, dedicated to the care and conservation of animals and their habitats around the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
WAZA86%Check
zoo or86%Check
or aquarium85%Check
WAZA zoo or aquarium83%Check
zoo or aquarium82%Check
World77%Check
Zoos77%Check
Zoos and Aquariums77%Check
Aquariums76%Check
Zoos Aquariums76%Check
Show more keywords and terms

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