Xcm.de - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
50% 
Page structure
79% 
Link structure
55% 
Server
46% 
External factors
99% 
SEO Score
Response time
1.76 s
File size
238.80 kB
Words
455
Media files
11
Number of links
41 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
X-CITY MARKETING Hannover GmbH / xcm.de | Wir bewegen Werbung in Hannover und der Region.
The page title should be shorter than 580 pixels. It is 918 pixels long. Optimize title
The domain is used in the page's title.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://xcm.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsmax-image-preview:large
generatorWordPress 6.5.3
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
msapplication-TileImagehttps://xcm.de/wp-content/uploads/2019/01/cropped-XCM_Logo-Favicon-270x270.jpg
langde-de
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 455 words on this page. Good pages should have about 800 words of useful content.
37.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.57 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 26 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2018/08/XCM_Logo.pngX-CITY MARKETING Hannover GmbH / xcm.de
data:[...] Base64No alt attribute provided
...8/TW25_Ganzgestaltung-SpardaBank-web.jpgNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute providedxcm-allgemeinstellen-beitragsbild
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Bus XXL Heckfläche
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Bewegte Bilder für Information und Werbung
H2 Wir rücken Ihre Botschaft ins passende Licht – grafisch, textlich und multimedial
H2 Setzen Sie sich in Szene
H2 So profitieren Sie von unseren Werbelösungen
H2 Wir bewegen Ihre Werbung zu Ihren Zielen.
H3 Innenflächen in Bussen und Bahnen.
H3 Bildschirme in 296 Stadtbahnen.
H4 X-CITY MARKETING Hannover GmbH
H5 Fahrten in Hannover. Jeden Tag.
Some anchor texts are used more than once.
5 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are no external links on this page.

Found links on this page

LinkAttributesAnchor text
https://xcm.de/IMG-ALT X-CITY MARKETING Hannover GmbH / xcm.de
https://xcm.de/Start
https://xcm.de/ueber-uns/Über uns
https://xcm.de/leistungen/Leistungen & Downloads
https://xcm.de/produkte/Produkte
/produkte/public-video/Public Video
/produkte/plakatwerbung/Plakatwerbung
/produkte/kulturmedien/Kulturmedien
/produkte/hinweismedien/Hinweismedien
/produkte/verkehrsmedien/Verkehrsmedien
https://xcm.de/aktuelles/Aktuelles
https://xcm.de/kontakt/Kontakt
https://xcm.de/leistungen/Bewegte Bilder für Information und Werbung
https://xcm.de/leistungen/Leistungen
https://xcm.de/ueber-uns/Wir rücken Ihre Botschaft ins passende Licht – grafisch, textlich und multimedial
https://xcm.de/ueber-uns/Text duplicate Über uns
https://xcm.de/produkte/Setzen Sie sich in Szene
https://xcm.de/produkte/Text duplicate Produkte
/produkte/plakatwerbung/No Text
/produkte/plakatwerbung/Text duplicate Plakatwerbung
/produkte/verkehrsmedien/No Text
/produkte/verkehrsmedien/Text duplicate Verkehrsmedien
/produkte/hinweismedien/No Text
/produkte/hinweismedien/Text duplicate Hinweismedien
/produkte/public-video/No Text
/produkte/public-videoText duplicate Public Video
/produkte/kulturmedien/No Text
/produkte/kulturmedien/Text duplicate Kulturmedien
https://xcm.de/ueber-uns/mehr erfahren
/wp-content/uploads/2019/01/19...A-TITLE 190124_GOP_WOW_Hauptbahnhof_Station_1920x1200_AU_xcm_web
/wp-content/uploads/2019/01/19...A-TITLE 190124_180808-X-City-Dreieck-3_xcm_web
/wp-content/uploads/2020/08/XX...IMG-ALT Bus XXL Heckfläche
A-TITLE XXL_Heckflaeche_Bus_01
/wp-content/uploads/2019/01/19...A-TITLE 190124_RSS_Vahrenwalder Straße (3)_xcm_web
/wp-content/uploads/2019/01/19...A-TITLE 190124_Treppenstufen Markthalle 2_xcm_web
https://xcm.de/ueber-uns/Text duplicate Über uns
https://xcm.de/produkte/Text duplicate Produkte
https://xcm.de/leistungen/Text duplicate Leistungen & Downloads
https://xcm.de/kontakt/Text duplicate Kontakt
/wp-content/uploads/2023/02/20...AGB
https://xcm.de/impressum/Impressum
/datenschutzerklaerung/Datenschutzerklärung

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://xcm.de/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.76 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 26 JavaScript files. This may affect the load time negatively.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (239 kB).

HTTP Response Header

NameValue
dateFri, 17 May 2024 15:19:30 GMT
content-typetext/html; charset=UTF-8
content-length37709
serverApache
x-powered-byPHP/8.2
x-pingbackhttps://xcm.de/xmlrpc.php
link<https://xcm.de/wp-json/>; rel="https://api.w.org/", <https://xcm.de/wp-json/wp/v2/pages/2>; rel="alternate"; type="application/json", <https://xcm.de/>; rel=shortlink
varyAccept-Encoding
content-encodinggzip
referrer-policy
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is very well linked from other websites.
This page has backlinks from 33 referring domains.
This page has 541 backlinks.
This page has backlinks from 27 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://xcm.de/wp-sitemap.xml

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Hannover58%Check
X-CITY MARKETING Hannover56%Check
Hannover GmbH56%Check
MARKETING Hannover GmbH55%Check
X-CITY54%Check
bewegen Werbung54%Check
Werbung53%Check
MARKETING52%Check
GmbH52%Check
bewegen49%Check
Show more keywords and terms

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