Overview of the SEO Check
Meta information
93% 
Page quality
76% 
Page structure
58% 
Link structure
86% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.57 s
File size
96.60 kB
Words
429
Media files
21
Number of links
79 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Zoo Zürich
The page title is too short. (165 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Welcome to Zoo Zurich! We aspire to inspire you for the world of animals and motivate you to actively protect nature and species.
The length of the meta description is perfect. (794 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.zoo.ch/en
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWelcome to Zoo Zurich! We aspire to inspire you for the world of animals and motivate you to actively protect nature and species.
abstractWelcome to Zoo Zurich! We aspire to inspire you for the world of animals and motivate you to actively protect nature and species.
GeneratorDrupal 10 (https://www.drupal.org); Commerce 2
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
google-site-verificationZrTdebMBFm3wZbcDyeZHn3W90t6GKanIrgHXt1TQmA8
langen
twitter:titleHome | Zoo Zürich
twitter:creator@zoozuerich
og:site_nameZoo Zürich
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
There are only 429 words on this page. Good pages should have about 800 words of useful content.
There are 2 text duplicates on this page:
  • Duplicate: We are building – for our animals and for you. Due to the construction...
29.4% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 12.89 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../2244-22324.jpg?h=907334e5&itok=tmyGW9i-Roter Vari im Masoala Regenwald des Zoo Zürich.
...a44/21983-0.jpg?h=e75ab034&itok=87mISvU1Nashorn
.../2244-21283.jpg?h=8263a7c7&itok=YtmDoEXzRegenbogenlori schaut aus Bruthöhle im Zoo Zürich.Foto: Zoo Zürich, Enzo Franchini
.../2244-23211.jpg?h=ed18c6ef&itok=gbAMMAO7Kleiner Panda Siddhi im Zoo Zürich.
...244-0019018.jpg?h=126ed18d&itok=awpBS5ruGoldener Pfeilgiftfrosch in Kolumbien.
...4-0008927-2.jpg?h=71438bb2&itok=R0XX_R8vBalistar im Zoo Zürich.
...-0-00-02-02.png?h=79f13ec3&itok=DOye0dqoDepiction of the Congo at Zoo Zurich
...244-0019716.jpg?h=290f0798&itok=lAVivbZoGrosser Madagaskar-Taggecko im Masoala Regenwald des Zoo Zürich.Foto: Zoo Zürich, Enzo Franchini
...244-21917-4.jpg?h=3be6d7a2&itok=ljC3z9vUNetzgiraffe Luna in der Lewa Savanne des Zoo Zürich.
...4-0007385-2.jpg?h=1c9b88c9&itok=rQA16HDrGalapagos-Riesenschildkröten im Zoo Zürich.Foto: Zoo Zürich, Enzo Franchini
.../2244-21283.jpg?h=8263a7c7&itok=YtmDoEXzRegenbogenlori schaut aus Bruthöhle im Zoo Zürich.Foto: Zoo Zürich, Enzo Franchini
...244-0019018.jpg?h=126ed18d&itok=awpBS5ruGoldener Pfeilgiftfrosch in Kolumbien.
...-0-00-02-02.png?h=79f13ec3&itok=DOye0dqoDepiction of the Congo at Zoo Zurich
...244-21917-4.jpg?h=3be6d7a2&itok=ljC3z9vUNetzgiraffe Luna in der Lewa Savanne des Zoo Zürich.
...b-logo-sticky-footer-3.png?itok=MeCJfF9BZKB Logo
...z-logo-sticky-footer-0.png?itok=Q2T3wQCDLogo ewz
...r-logo-sticky-footer-0.png?itok=qjVVZXnwMobiliar Logo
...s-logo-sticky-footer-0.png?itok=q-5ZfxFLMigros-Logo
...6868/tchibo-logo-black.png?itok=mmrS2LZHTchibo-Logo
.../20240319-stoerer-image-irbis-mobile.pngHome-Störer mit Schneeleoparden.
...20240319-stoerer-image-irbis-desktop.pngHome-Störer mit Schneeleoparden.

Page structure

H1 heading
(Critically important)
Discover Animals and their Habitats
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Discover Animals and their Habitats
H2 Hauptnavigation
H2 Plan your visit to the zoo
H2 Opening Hours
H2 Our recommendation: public transport
H2 Temporary restrictions
H2 Meet our animals
H2 Our Conservation Projects
H2 Our sustainability efforts
H2 Going forward: Zoo 2050
H2 What's on?
H2 Take a peak: Webcams
H2 What's new?
H2 Opening Hours Duplicate text
H2 Temporary restrictions Duplicate text
H2 Our Conservation Projects Duplicate text
H2 Going forward: Zoo 2050 Duplicate text
H2 Take a peak: Webcams Duplicate text
H3 November to February
H3 March to October
H3 November to February Duplicate text
H3 March to October Duplicate text
H3 Informationen
H3 Partner
H3 Newsletter
H3 #ZOOZUERICH
H3 Important Info!
H3 Important Info! Duplicate text
H5 Main Sponsors
H5 Co-Sponsor
H6 People who know animals will protect them.
H6 People who know animals will protect them. Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 16 external links on this page.
LinkAttributesAnchor text
https://www.zoo.ch/enAnchor Skip to main content
https://www.zoo.ch/userNo Text
https://www.zoo.ch/node/922Jetzt spenden!
https://www.zoo.ch/node/922Spenden!
https://www.zoo.ch/userNo Text
https://www.zoo.ch/node/922Text duplicate Jetzt spenden!
https://www.zoo.ch/node/922Text duplicate Spenden!
https://www.zoo.ch/deDE
https://www.zoo.ch/frFR
https://www.zoo.ch/enEN
/en/plan-your-visit/opening-hoursOpening hours
/en/plan-your-visit/ticketsTickets
/en/plan-your-visit/getting-hereGetting here
/en/plan-your-visit/habitatsHabitats
/en/conservation-animals/conse...Exhibitions
/en/plan-your-visit/zoo-mapZoo map
/en/experiences-zoo/activities...Activities & Events
/en/plan-your-visit/webcamsWebcams
/en/plan-your-visit/group-regi...Group registration
/en/plan-your-visit/further-in...Further information
https://www.zoo.ch/en/zoonewsZoo news
/en/conservation-animals/conse...Nature conservation
/en/species-conservationSpecies conservation
/en/conservation-animals/resea...Research
/en/conservation-animals/anima...Animal & Plant Encyclopedia
/en/experiences-zoo/activities...Events
https://www.zoo.ch/en/node/870Guided Tours
https://www.zoo.ch/en/node/871Training Courses & Workshops
/en/experiences-zoo/experiencesExperiences
https://www.zoo.ch/en/node/837Your Event at the Zoo
https://www.zoo.ch/en/node/828School in the Zoo
https://www.zoo.ch/en/eat-drinkFood & Drinks
https://www.zoo.ch/en/onlineshopOnlineshop
/en/support-zoo/donateDonations
https://www.zoo.ch/en/node/926Adoption of an Animal
https://www.zoo.ch/en/node/928Bequests
https://www.zoo.ch/en/node/929Shares
/en/zoo-zurich/philosophy-and-...Philosophy & Goals
/en/zoo-zurich/zoo-zurich-agOrganisation
https://www.zoo.ch/en/node/2220Work in the Zoo
/en/zoo-zurich/sustainability-...Sustainability
/en/zoo-zurich/construction-pr...Construction Projects
/en/zoo-zurich/annual-report-b...Annual Report
/en/zoo-zurich/how-much-does-d...Costs per Day
https://www.zoo.ch/en/node/2463Yearly feed quantities
https://www.zoo.ch/en/node/808History
/en/zoo-zurich/partnersPartners
https://www.zoo.ch/enNo Text
/en/plan-your-visit/habitatsHighlights
/en/plan-your-visit/ticketsBuy tickets
/en/plan-your-visit/getting-herePlan journey
https://www.zoo.ch/en/zoo-appDownload app
/en/plan-your-visit/getting-hereSubdomain Travel smart
/en/current-notesSubdomain current notes
/en/conservation-animals/anima...Meet our animals
IMG-ALT Kleiner Panda Siddhi im Zoo Zürich.
/en/conservation-animals/conse...Our Conservation Projects
IMG-ALT Goldener Pfeilgiftfrosch in Kolumbien.
/en/sustainability-zoo-zurich-0Our sustainability efforts
IMG-ALT Balistar im Zoo Zürich.
/en/zoo-zurich/philosophy-goal...Going forward: Zoo 2050
IMG-ALT Depiction of the Congo at Zoo Zurich
/en/experiences-zoo/activities...Subdomain Events & activities
/en/plan-your-visit/webcamsTake a peak: Webcams
IMG-ALT Netzgiraffe Luna in der Lewa Savanne des Zoo Zürich.
https://www.zoo.ch/en/zoonewsSubdomain Text duplicate Zoo news
/en/current-notesSubdomain Text duplicate current notes
/en/conservation-animals/conse...Text duplicate Our Conservation Projects
IMG-ALT Goldener Pfeilgiftfrosch in Kolumbien.
/en/zoo-zurich/philosophy-goal...Text duplicate Going forward: Zoo 2050
IMG-ALT Depiction of the Congo at Zoo Zurich
/en/plan-your-visit/webcamsText duplicate Take a peak: Webcams
IMG-ALT Netzgiraffe Luna in der Lewa Savanne des Zoo Zürich.
https://www.zoo.ch/en/zoonewsZoonews
https://www.zoo.ch/en/node/895Media
https://www.zoo.ch/en/node/2220Work at the zoo
https://www.zoo.ch/en/node/2175Podcast
https://www.zoo.ch/en/zoo-appZoo-App
/en/plan-your-visit/further-in...FAQ
https://www.zoo.ch/en/node/865Contact
/en/legal-noticeLegal notice
/en/privacy-policyPrivacy notice
/en/general-terms-and-conditionsGTC
/en/zoo-zurich/partnersSponsors
https://www.zoo.ch/en/node/5223Zoo Stiftung
https://www.tiergartengesellsc...New window External Subdomain Tiergarten-Gesellschaft TGZ
http://www.freundemasoalas.ch/New window External Subdomain Freunde Masoalas
http://www.galapagos-ch.org/New window External Subdomain Freunde der Galapagos Inseln
http://www.zooseilbahn.ch/New window External Subdomain Zooseilbahn
https://www.zoo.ch/en/node/845Getika Stiftung
https://www.instagram.com/zooz...New window External Subdomain A-TITLE Instagram
https://www.tiktok.com/@zoozue...New window External Subdomain A-TITLE Tiktok
https://twitter.com/zoozuerichNew window External A-TITLE Twitter
https://www.facebook.com/zoozu...New window External Subdomain A-TITLE Facebook
https://www.youtube.com/c/zooz...New window External Subdomain A-TITLE Youtube
https://www.tripadvisor.ch/Att...New window External Subdomain A-TITLE Tripadvisor
https://www.hostpoint.ch/webho...New window External Subdomain No Text
https://www.zkb.ch/de/ueber-un...External Subdomain IMG-ALT ZKB Logo
https://www.ewz.ch/zooExternal Subdomain IMG-ALT Logo ewz
https://www.mobiliar.ch/zooExternal Subdomain IMG-ALT Mobiliar Logo
http://www.migros.ch/External Subdomain IMG-ALT Migros-Logo
https://www.tchibo.ch/mit-tchi...External Subdomain IMG-ALT Tchibo-Logo
/en/current-notes?utm_source=s...Plan your visit

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.zoo.ch/en"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.57 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (97 kB).

HTTP Response Header

NameValue
cache-controlmax-age=0, public
dateSat, 15 Mar 2025 08:21:57 GMT
x-drupal-dynamic-cacheUNCACHEABLE (poor cacheability)
content-languageen
x-content-type-optionsnosniff
x-frame-optionsALLOW-FROM https://zoozuerich.sharepoint.com/
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedSat, 15 Mar 2025 08:21:57 GMT
etag"1742026917"
varyCookie,X-Consumer-ID,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-commerce-core2
x-consumer-idf34c3396-43f8-437c-b882-74089afd6065
content-encodinggzip
content-typetext/html; charset=UTF-8
serverApache
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 149 referring domains.
This page has 13,116 backlinks.
This page has backlinks from 130 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
Sitemap: https://www.zoo.ch/sitemap.xml

Search preview

www.zoo.ch
Home | Zoo Zürich
Welcome to Zoo Zurich! We aspire to inspire you for the world of animals and motivate you to actively protect nature and species.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Zoo82%Check
Animals66%Check
Zoo Zurich66%Check
Animals Animal66%Check
protect54%Check
Habitats50%Check
Discover50%Check
Zoo Zürich50%Check
Zurich48%Check
Species46%Check

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