Aurora.tech - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
67% 
Page structure
87% 
Link structure
98% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.13 s
File size
376.50 kB
Words
613
Media files
22
Number of links
17 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Moving us Towards a Self-Driving Future | Aurora
The length of the page title is perfect. (439 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Aurora is building self-driving technology that will revolutionize the future of transportation.
The length of the meta description is perfect. (554 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://aurora.tech/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
theme-color#18264A
google-site-verificationmgrXgIG3dFet19NZWsZGrGIXpDQls83q72-ovbf3qhA
authorAurora Innovation Inc.
imageEmpty
descriptionAurora is building self-driving technology that will revolutionize the future of transportation.
msapplication-TileColor#18264A
msapplication-navbutton-color#18264A
apple-mobile-web-app-status-bar-styleblack
generatorGatsby 4.10.0
langen
twitter:image:altAurora Autonomous Trucks
twitter:imagehttps://images.ctfassets.net/8byw6jksp7h2/57gwXSmyMb8jXMfBEbc7n4/14d736151fdee726120f79315058e7e4/Homepage_Module_1_Hero_1680x920.jpg
twitter:descriptionAurora is building self-driving technology that will revolutionize the future of transportation.
twitter:urlEmpty
twitter:cardsummary_large_image
twitter:titleMoving us Towards a Self-Driving Future
og:image:altAurora Autonomous Trucks
og:image:height920px
og:image:width1680px
og:image//images.ctfassets.net/8byw6jksp7h2/57gwXSmyMb8jXMfBEbc7n4/14d736151fdee726120f79315058e7e4/Homepage_Module_1_Hero_1680x920.jpg
og:descriptionAurora is building self-driving technology that will revolutionize the future of transportation.
og:urlEmpty
og:typewebsite
og:titleMoving us Towards a Self-Driving Future
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 613 words. That's ok.
37% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.21 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
17 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64Aurora Connect - self-driving robotaxi
...ception_designed_for_highway_driving.svgNo alt attribute provided
...937b2e3/Doing_what_computers_do_best.svgNo alt attribute provided
...bc16565755/Getting_smarter_every_day.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Aurora Self-Driving Safety
Video URLWidthHeight
...a2fb0/Homepage_Module_4_Loop_505x600.mp4
...6801fca30f572649c7e7b9b/VAS_Loop_4x5.mp4

Page structure

H1 heading
(Critically important)
Aurora Driver for Freight — coming to Texas in 2024
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Aurora Driver for Freight — coming to Texas in 2024
H2 We plan to launch the Aurora Driver, designed to bring safety, increased utilization, and efficiency to carriers and fleet owners.
H2 We plan to launch the Aurora Driver, designed to bring safety, increased utilization, and efficiency to carriers and fleet owners. Duplicate text
H2 The future of transportation is here
H2 Empty heading
H2 The Aurora Driver
H2 Perception designed for highway driving
H2 Doing what computers do best
H2 Getting smarter every day
H2 Working with leaders across transportation
H2 Developing safely with Volvo Autonomous Solutions
H2 Infolist Items
H2 Building safer roads for all drivers
H2 Be part of a team you’re proud of
H2 Footer Navigation
H2 Footer Navigation Duplicate text
H2 Social Navigation
H3 Vehicle manufacturers
H3 Logistics companies
H4 Aurora
H4 Company
H4 Follow Us
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://aurora.tech/Aurora
https://aurora.tech/freightLEARN MORE
https://www.volvoautonomoussol...New window External Subdomain Learn more at Volvo Autonomous Solutions
https://aurora.tech/safetyNew window Learn more about safety at Aurora
https://aurora.tech/careersNew window Work with us
https://aurora.tech/Text duplicate Aurora
https://aurora.tech/aurora-driverAurora Driver Aurora Driver
https://aurora.tech/freightFreight Freight
https://aurora.tech/ridesRides Rides
https://aurora.tech/careersCareers Careers
https://aurora.tech/newsroomNews News
https://ir.aurora.tech/New window External Subdomain Investor Relations Investor Relations
https://aurora.tech/safetySafety Safety
https://aurora.tech/pressPress/Media Press/Media
https://twitter.com/aurora_innoNew window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.instagram.com/auro...New window External Subdomain No Text
https://www.facebook.com/Auror...New window External Subdomain No Text
https://www.youtube.com/c/Auro...New window External Subdomain No Text
https://aurora.tech/privacyPrivacy Policy
https://aurora.tech/contact-usContact Us
/terms-of-serviceTerms of Service
https://aurora.tech/securitySecurity
https://aurora.tech/privacyDo Not Sell My Personal Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://aurora.tech/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.13 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (377 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age0
cache-controlpublic,max-age=0,must-revalidate
cache-status"Netlify Edge"; fwd=stale
content-encodinggzip
content-typetext/html; charset=UTF-8
dateTue, 22 Oct 2024 18:25:30 GMT
etag"e57bd6574357a7b2aac23882e434e712-ssl-df"
serverNetlify
strict-transport-securitymax-age=31536000
varyAccept-Encoding
x-nf-request-id01JATQM5KD1PV4YQ8A609DS2QC
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,995 referring domains.
This page has 65,187 backlinks.
This page has backlinks from 1,531 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
Sitemap: https://aurora.tech/sitemap.xml
Host: https://aurora.tech

Similar sites

Search preview

aurora.tech
Moving us Towards a Self-Driving Future | Aurora
Aurora is building self-driving technology that will revolutionize the future of transportation.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Aurora90%Check
Aurora Driver71%Check
driving65%Check
future62%Check
Self-Driving Future60%Check
self-driving59%Check
Driver54%Check
transportation54%Check
self-driving technology53%Check
Freight52%Check
Show more keywords and terms

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