Automattic.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
42% 
Page structure
47% 
Link structure
81% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.06 s
File size
65.90 kB
Words
417
Media files
2
Number of links
16 internal / 36 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Automattic – Making the web a better place
The length of the page title is perfect. (389 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We are passionate about making the web a better place. WordPress.com Your blog or website has a (free!) home on the web. Your story, your way. Beeper Tower of Babel fragmented messaging woes you need a Beeper. Tumblr Where your interests connect you to your people, one post at a time. Day One Capture private thoughts. Journal…
The meta description is too long: 2110 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://automattic.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsnoodp, max-image-preview:large
google-site-verificationXECAgs1qhOf9tfH5snpZFPxF4nDR6Jmy58IraJfFVo0
viewportwidth=device-width, initial-scale=1.0
generatorWordPress.com
application-nameAutomattic
msapplication-windowwidth=device-width;height=device-height
msapplication-tooltipMaking the web a better place
descriptionWe are passionate about making the web a better place. WordPress.com Your blog or website has a (free!) home on the web. Your story, your way. Beeper Tower of Babel fragmented messaging woes you need a Beeper. Tumblr Where your interests connect you to your people, one post at a time. Day One Capture private thoughts. Journal…
article:publisherhttps://www.facebook.com/WordPresscom
langen
twitter:creator@automattic
twitter:site@automattic
twitter:text:titleHome
twitter:imagehttps://secure.gravatar.com/blavatar/9fbedcd4e26870fff807f789281aecac367fdf8212a9f08297d1510c2b4b0335?s=240
twitter:cardsummary
twitter:app:name:iphoneJetpack
twitter:app:id:iphone1565481562
twitter:app:name:ipadJetpack
twitter:app:id:ipad1565481562
twitter:app:name:googleplayJetpack
twitter:app:id:googleplaycom.jetpack.android
og:typewebsite
og:titleAutomattic
og:descriptionMaking the web a better place
og:urlhttps://automattic.com/
og:site_nameAutomattic
og:imagehttps://secure.gravatar.com/blavatar/9fbedcd4e26870fff807f789281aecac367fdf8212a9f08297d1510c2b4b0335?s=200&ts=1729423686
og:image:width200
og:image:height200
og:image:altEmpty
og:localeen_US
charsetUTF-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
There are only 417 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 8 words is low.
37.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...://s0.wp.com/i/logo/wpcom-gray-white.pngNo alt attribute provided
...://s0.wp.com/i/logo/wpcom-gray-white.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Automattic
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Automattic
H1 We are passionate about making the web a better place.
H1 We don’t make software for free, we make it for freedom.
H2 Home
H3 WordPress.com
H3 Beeper
H3 Tumblr
H3 Day One
H3 WooCommerce
H3 Jetpack
H3 WP VIP
H3 Pocket Casts
H3 Akismet
H3 Longreads
H3 Newspack
H3 Gravatar
H3 WordPress.org
H3 WP for iOS
H3 WP for Android
H3 P2
H3 BuddyPress
H3 bbPress
H3 WordCamp US
H3 WP Job Manager
H3 Five for the Future
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (36) on this page.

Found links on this page

LinkAttributesAnchor text
https://automattic.com/Automattic
https://automattic.com/Home
https://automattic.com/about/About Us
https://automattic.com/news/News
/work-with-us/Work With Us
https://wordpress.com/External WordPress.com
https://beeper.com/External Beeper
https://tumblr.com/External Tumblr
https://dayoneapp.com/External Day One
https://woocommerce.com/External WooCommerce
https://jetpack.com/External Jetpack
https://wpvip.com/External WP VIP
https://www.pocketcasts.com/External Subdomain Pocket Casts
https://akismet.com/External Akismet
https://longreads.com/External Longreads
https://newspack.com/External Newspack
https://en.gravatar.com/External Subdomain Gravatar
https://wordpress.org/External WordPress.org
https://wordpress.org/mobile/External WP for iOS
https://wordpress.org/mobile/External WP for Android
https://wordpress.com/p2External P2
https://buddypress.org/External BuddyPress
https://bbpress.org/External bbPress
https://us.wordcamp.org/External Subdomain WordCamp US
https://wpjobmanager.com/External WP Job Manager
https://wordpress.org/five-for...External Five for the Future
http://ma.tt/External Matt Mullenweg
https://www.youtube.com/watch?...External Subdomain *
/fieldguide/Field Guide
https://automattic.com/contact/Contact
/diversity-and-inclusion/Diversity
https://automattic.com/press/Press
https://automattic.com/privacy/Privacy
https://twitter.com/automatticNew window External No Text
https://www.facebook.com/Autom...New window External Subdomain No Text
https://www.youtube.com/c/auto...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.glassdoor.com/Over...New window External Subdomain No Text
https://automattic.com/Text duplicate Home
https://automattic.com/about/Text duplicate About Us
https://automattic.com/news/Text duplicate News
/work-with-us/Text duplicate Work With Us
https://automattic.com/Text duplicate Automattic
https://wordpress.com/log-in?r...External Log in now.
https://automattic.com/Text duplicate Automattic
https://automattic.wordpress.c...External Subdomain Customize
https://wordpress.com/start/External Sign up
https://wordpress.com/log-in?r...External Log in
https://wp.me/Pe4R-am2External Copy shortlink
https://wordpress.com/abuse/?r...New window External Report this content
https://wordpress.com/read/blo...External View post in Reader
https://subscribe.wordpress.com/External Subdomain Manage subscriptions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://automattic.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.06 seconds.
The file size of the HTML document is fine (66 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 20 Oct 2024 11:49:40 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
last-modifiedSun, 20 Oct 2024 11:28:06 GMT
cache-controlmax-age=194, must-revalidate
x-nanananaBatcache-Hit
x-hackerWant root? Visit join.a8c.com/slc and mention this header.
host-headerWordPress.com
x-frame-optionsSAMEORIGIN
link<https://wp.me/Pe4R-am2>; rel=shortlink
content-encodinggzip
x-ac3.vie _dca STALE
strict-transport-securitymax-age=31536000
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 147,809 referring domains.
This page has 50,108,673 backlinks.
This page has backlinks from 65,693 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# If you are regularly crawling WordPress.com sites, please use our firehose to receive real-time push updates instead.
# Please see https://developer.wordpress.com/docs/firehose/ for more details.

Sitemap: https://automattic.com/sitemap.xml
Sitemap: https://automattic.com/news-sitemap.xml

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Disallow: /wp-login.php
Disallow: /wp-signup.php
Disallow: /press-this.php
Disallow: /remote-login.php
Disallow: /activate/
Disallow: /cgi-bin/
Disallow: /mshots/v1/
Disallow: /next/
Disallow: /public.api/

# This file was generated on Wed, 31 Jan 2024 20:04:29 +0000

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Search preview

automattic.com
Automattic – Making the web a better place
We are passionate about making the web a better place. WordPress.com Your blog or website has a (free!) home on the web. Your story, your way. Beeper Tower of Babel fragmented messaging woes you need a Beeper. Tumblr Where your interests connect you to your people, one post at a time. Day One Capture private thoughts. Journal…

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Automattic73%Check
Automattic Making68%Check
web62%Check
better62%Check
making62%Check
better place62%Check
WordPress54%Check
Web Site54%Check
WordPress site52%Check
one50%Check
Show more keywords and terms

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