Barnardos.org.uk - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
81% 
Page structure
100% 
Link structure
78% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
87.40 kB
Words
843
Media files
14
Number of links
76 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Barnardo's | Children's charity | Barnardo's
The length of the page title is perfect. (381 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Barnardo's is a children's charity that's here to help children and young people feel safer, happier, healthier and more hopeful – and have somewhere they feel they belong.
The meta description is too long: 1051 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.barnardos.org.uk
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionBarnardo's is a children's charity that's here to help children and young people feel safer, happier, healthier and more hopeful – and have somewhere they feel they belong.
theme-color#0B463D
langen
twitter:cardsummary_large_image
twitter:site@barnardos
twitter:titleBarnardo's | Children's charity
twitter:descriptionBarnardo's is a children's charity that's here to help children and young people feel safer, happier, healthier and more hopeful – and have somewhere they feel they belong.
twitter:imagehttps://www.barnardos.org.uk/sites/default/files/2022-08/fostering%20focus%20month%202022.jpg
og:site_nameBarnardo's
og:typePage
og:urlhttps://www.barnardos.org.uk/
og:titleBarnardo's | Children's charity
og:descriptionBarnardo's is a children's charity that's here to help children and young people feel safer, happier, healthier and more hopeful – and have somewhere they feel they belong.
og:imagehttps://www.barnardos.org.uk/sites/default/files/2022-08/fostering%20focus%20month%202022.jpg
og:image:width400
og:image:height300
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 843 words. That's ok.
40.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
14 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.04 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 136 characters this one is longer than 70 characters:
"we're here to help children and young people feel safer, happier, healthier and more hopeful – and hav..."
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s_theme/images/Barnardos-logo-narrow.svgBarnardo's home - changing childhoods. Changing lives.
...loads/online shop xmas.jpg?itok=3LTyU-aTA Christmas decorated tree
...onation widget .jpg?itok=9AkdWZ-C&w=1024A girl and women smiling. The woman is wearing a Barnardo's lanyard
...g - Header image.jpg?itok=O_GpyNer&w=680A girl smiles at a woman wearing a Barnardo's lanyard
...support - teaser.jpg?itok=37J7I9uj&w=680Two children and their Dad snuggle on a sofa reading a book
...g boy colours in.jpg?itok=Dllr0Ui8&w=680A young boy laughs at the camera while colouring. Next to him two women smile.
...lls-girl-running.png?itok=yrDPBm_c&w=680A girl running and laughing
...r - Header image.jpg?itok=atvvC20S&w=680People in high-vis vests at the top of the Forth Bridge at sunset
...ser card- RS5007.jpg?itok=f9DbUwfj&w=680A girl wearing a headscarf smiling at the camera
...raising - teaser.jpg?itok=hYTPPkLZ&w=680illustration of a figure holding a sign with a heart on it
... retail - teaser.jpg?itok=yt8wVfvB&w=680illustration of a shopping bag
...teering - teaser.jpg?itok=NDsfg_cX&w=680illustration of a hand with a heart on the palm
...otte hero image.jpg?itok=vDAsQTAw&w=1440No alt attribute provided
...no top border_0.jpg?itok=tmaIoCIe&w=1440Registered with Fundraising Regulator logo

Page structure

H1 heading
(Critically important)
Find something they'll love this Christmas
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Find something they'll love this Christmas
H2 You can help change a child’s life
H2 Need help? We’re here for you
H2 Find a service
H2 Get involved
H2 "My support worker made me feel like I belonged"
H3 I’m a young person 
H3 I’m a parent or carer
H3 I’m interested in fostering or adoption 
H3 Leaving a gift in your Will
H3 Your View at the Forth Bridge
H3 Stay in touch
H3 Up for a challenge?
H3 Let’s go shopping
H3 Want to give us a helping hand?
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.
LinkAttributesAnchor text
https://www.barnardos.org.uk/Anchor Skip to main content
https://www.barnardos.org.uk/Anchor Skip to footer
https://www.barnardos.org.uk/IMG-ALT Barnardo's home - changing childhoods. Changing lives.
https://donate.barnardos.org.uk/External Subdomain Donate money
https://shop.barnardos.org.uk/...External Subdomain Shop
/who-we-areWho we are
/who-we-are/our-historyOur history
/who-we-are/our-annual-reportOur annual report
/who-we-are/measuring-our-impactOur impact
/who-we-are/our-strategySubdomain Our strategy
/our-policy-workOur policy and influencing work
/voice-influence-young-peopleVoice and influence of young people
/who-we-are/our-chief-executiveOur organisation
/who-we-are/where-we-workWhere we work
/get-supportGet support
/get-support/servicesFind a service where you live
/get-support/fostering-and-ado...Fostering and adoption
/get-support/support-for-paren...Subdomain Support for parents and carers
/get-support/support-for-young...Support for young people
/get-involvedGet involved
/get-involved/donateSubdomain Donate
/get-involved/fundraiseSubdomain Fundraise
/get-involved/volunteerVolunteer with us
/get-involved/campaign-with-usCampaign with us
/work-with-usWork with us
/jobs-at-barnardosJobs
/commission-usCommission us
/work-with-us/corporate-partne...Corporate partnerships
/get-involved/philanthropySubdomain Philanthropy
/news-and-blogNews and blog
https://www.barnardos.org.uk/newsNews
https://www.barnardos.org.uk/blogBlog
https://shop.barnardos.org.uk/...External Subdomain Text duplicate Shop
/who-we-areText duplicate Who we are
/who-we-are/our-historyText duplicate Our history
/who-we-are/our-annual-reportText duplicate Our annual report
/who-we-are/measuring-our-impactText duplicate Our impact
/who-we-are/our-strategySubdomain Text duplicate Our strategy
/our-policy-workText duplicate Our policy and influencing work
/voice-influence-young-peopleText duplicate Voice and influence of young people
/who-we-are/our-chief-executiveText duplicate Our organisation
/who-we-are/where-we-workText duplicate Where we work
/get-supportText duplicate Get support
/get-support/servicesText duplicate Find a service where you live
/get-support/fostering-and-ado...Text duplicate Fostering and adoption
/get-support/support-for-paren...Subdomain Text duplicate Support for parents and carers
/get-support/support-for-young...Text duplicate Support for young people
/get-involvedText duplicate Get involved
/get-involved/donateSubdomain Text duplicate Donate
/get-involved/fundraiseSubdomain Text duplicate Fundraise
/get-involved/volunteerText duplicate Volunteer with us
/get-involved/campaign-with-usText duplicate Campaign with us
/work-with-usText duplicate Work with us
/jobs-at-barnardosText duplicate Jobs
/commission-usText duplicate Commission us
/work-with-us/corporate-partne...Text duplicate Corporate partnerships
/get-involved/philanthropySubdomain Text duplicate Philanthropy
/news-and-blogText duplicate News and blog
https://www.barnardos.org.uk/newsText duplicate News
https://www.barnardos.org.uk/blogText duplicate Blog
https://shop.barnardos.org.uk/...External Subdomain Shop online
/get-support/support-for-young...Subdomain Get advice, guidance or practical support if you’re a young person
/get-support/support-for-paren...Subdomain Get parenting advice and support
/get-support/fostering-and-ado...Subdomain Get support with fostering and adoption
/get-involved/donate/leaving-g...Subdomain Find out more about how to leave a gift in your Will
/events/your-view-forth-bridgeSubdomain Find out about Your View at the Forth Bridge
/sign-up-to-our-email-newsletterSubdomain Sign up to stay in touch
/get-involved/fundraiseSubdomain Fundraise with us
/shopsSubdomain Shop with us
/get-involved/volunteerSubdomain Text duplicate Volunteer with us
/case-studies/my-support-worke...Subdomain Read more about why Charlotte feels she belongs
/get-involved/fundraise/how-we...Subdomain how we fundraise
https://www.instagram.com/barn...New window External Subdomain instagram
https://twitter.com/barnardosNew window External X (formerly Twitter)
https://www.facebook.com/barna...New window External Subdomain facebook
https://www.youtube.com/barnardosNew window External Subdomain youtube
https://www.tiktok.com/@barnar...New window External Subdomain tiktok
https://www.linkedin.com/compa...New window External Subdomain linkedin
/contact-usSubdomain Contact us
/sign-up-to-our-email-newsletterSubdomain Newsletter
/terms-and-conditionsSubdomain Terms & conditions
/cookie-noticeSubdomain Cookie notice
/modern-slavery-and-human-traf...Subdomain Modern slavery statement
/privacy-noticeSubdomain Privacy notice
/accessibilitySubdomain Accessibility statement
https://register-of-charities....External Subdomain 216250
https://www.oscr.org.uk/about-...External Subdomain SC037605
/governing-document-latestsee the governing document

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.barnardos.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (87 kB).

HTTP Response Header

NameValue
dateTue, 01 Oct 2024 17:46:56 GMT
content-typetext/html; charset=UTF-8
cf-ray8cbe46648e4fdcc1-FRA
cf-cache-statusDYNAMIC
age6834
cache-controlmax-age=21600, public
content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedTue, 01 Oct 2024 15:53:00 GMT
link<https://www.barnardos.org.uk>; rel="canonical", <https://www.barnardos.org.uk>; rel="alternate"
strict-transport-securitymax-age=604800
varyCookie,Accept-Encoding
viavarnish
x-ah-environmentprod
x-cacheHIT
x-cache-hits713
x-content-type-optionsnosniff
x-drupal-cacheMISS
x-drupal-dynamic-cacheMISS
x-frame-optionsSAMEORIGIN
x-generatorDrupal 9 (https://www.drupal.org)
x-request-idv-3c14513a-800d-11ef-b513-e3f50b9be377
x-ua-compatibleIE=edge
servercloudflare
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 6,413 referring domains.
This page has 150,062 backlinks.
This page has backlinks from 3,789 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Query parameters
Disallow: /*?*
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /media/
Disallow: /node/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/login?
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
Disallow: /domain-1/
Disallow: /domain-6/
Disallow: /domain-11/
Disallow: /domain-16/
Disallow: /domain-21/
Disallow: /domain-26/
Disallow: /domain-36/
Disallow: /domain-41/
Disallow: /domain-46/
Disallow: /domain-51/
Disallow: /domain-56/
Disallow: /domain-61/

Search preview

www.barnardos.org.uk
Barnardo's | Children's charity | Barnardo's
Barnardo's is a children's charity that's here to help children and young people feel safer, happier, healthier and more hopeful – and have somewhere they feel they belong.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Barnardo73%Check
child70%Check
children66%Check
help children64%Check
help59%Check
young58%Check
ve got56%Check
feel55%Check
belong55%Check
Young People55%Check

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