Brand-university.de - SEO Checker

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Overview of the SEO Check
Meta information
73% 
Page quality
80% 
Page structure
58% 
Link structure
95% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.15 s
File size
125.30 kB
Words
937
Media files
40
Number of links
125 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
| Brand University
The page title is too short. (161 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.brand-university.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
facebook-domain-verificationh0hmthhl7os0ud3t3r2qze0rt1mxji
robotsmax-image-preview:large
generatorPowered by WPBakery Page Builder - drag and drop page builder for WordPress.
msapplication-TileImage/wp-content/uploads/2019/12/cropped-favicon-270x270.png
langde-de
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 937 words. That's ok.
26.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.12 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: brand & communication design b.a.
Image SEO
(Somewhat important)
36 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ges/logo/brand-university-logo-gruen.svgBrand University-Logo
...ads/2024/05/240713_BCD_MW_1920x600px.jpgNo alt attribute provided
...oads/2024/05/240713_BCD_MW_600x600px.jpgNo alt attribute provided
/wp-content/uploads/2023/06/hut-1.svgNo alt attribute provided
...oads/2023/10/BU_Icon_Praxis-Projekte.pngNo alt attribute provided
...tent/uploads/2023/10/BU_Icon_Ausland.pngNo alt attribute provided
...uploads/2023/10/slider_1_bmm-768x444.jpgNo alt attribute provided
...ds/2023/10/slider_2_bcd_home-768x444.jpgNo alt attribute provided
...ploads/2023/06/slider_3_home-768x444.jpgNo alt attribute provided
...ploads/2023/06/slider_4_home-768x444.jpgNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
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data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
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data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
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data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Brand University-Logo
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Mappen-Workshop
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (15 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Mappen-Workshop
H3 Unsere Campus-Studiengänge in Hamburg
H3 Für Insights, Feedback & Networking: Unsere Praxis-Projekte.
H3 Starte Deine Zukunft als Markenexpert*in
H3 Willkommen an der Hochschule für Marken!
H3 Termine & Info-Events an der Brand University
H3 Campus-News
H5 Marken machen den Unterschied
H5 Gemeinsam lernen
H5 Die Zukunft gestalten
H5 Success Story: 21done
H6 FOLGE UNS AUF SOCIAL MEDIA
H6 INFOS ZUM STUDIUM
H6 HOCHSCHULE
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.brand-university.de/IMG-ALT Brand University-Logo
https://www.brand-university.de/Subdomain de
/en/Subdomain en
/bachelor/studienkonzept/Subdomain Studienkonzept
/bachelor/brand-marketing-mana...Subdomain Brand & Marketing Management (B.A.)
/bachelor/brand-communication-...Subdomain Brand & Communication Design (B.A.)
/master/brand-strategy/Subdomain Brand Strategy (M.A.)
/master/digital-branding/Subdomain Fokus: Digital Branding
/master/design-innovation/Subdomain Fokus: Design Innovation
/master/brand-entrepreneurship/Subdomain Fokus: Brand Entrepreneurship
/fernstudium/ba-marketing-und-...Subdomain Marketing und Kommunikation (B.A.)
/fernstudium/mba-medienmanagem...Subdomain MBA Medienmanagement
/fernstudium/mba-e-commerce/Subdomain MBA E-Commerce
https://www.brand-university.de/Subdomain MBA Brand Marketing
/fernstudium/mba-brand-managem...Subdomain Brand Management
/fernstudium/mba-consumer-psyc...Subdomain Consumer Psychology
/fernstudium/mba-customer-expe...Subdomain Customer Experience Management
/fernstudium/mba-green-marketi...Subdomain Green Marketing & Nachhaltigkeit
https://www.brand-university.de/Subdomain MBA Management
/fernstudium/mba-nachhaltigkeit/Subdomain Nachhaltigkeit
/fernstudium/mba-strategie-inn...Subdomain Strategie, Innovation & Start-up
/fernstudium/mba-marketing/Subdomain Marketing
/fernstudium/mba-kuenstliche-i...Subdomain Künstliche Intelligenz
/fernstudium/mba-sales/Subdomain Sales
/fernstudium/mba-personal-lead...Subdomain Personal, Leadership & Organisation
/fernstudium/mba-media-busines...Subdomain Media & Business Communications
/fernstudium/mba-digital-busin...Subdomain Digital Business Management
/fernstudium/digitale-hochschu...Subdomain Weiterbildungen
https://www.brand-university.de/Subdomain Certificate of Advances Studies (CAS)
/fernstudium/digitale-hochschu...Subdomain Anchor Social Media Marketing & Brand Management
/fernstudium/digitale-hochschu...Subdomain Anchor Performance Marketing
/fernstudium/digitale-hochschu...Subdomain Anchor International Marketing & Brand Management
https://www.brand-university.de/Subdomain Hochschulzertifikate
/zertifikatskurs-ki-design-lp/Subdomain KI x Design
/fernstudium/digitale-hochschu...Subdomain Anchor Data-based Brand Management
/fernstudium/digitale-hochschu...Subdomain Anchor Dienstleistungsmarketing
/fernstudium/digitale-hochschu...Subdomain Anchor Digital Marketing & Suchmaschinenmarketing
/fernstudium/digitale-hochschu...Subdomain Anchor E-Commerce & Mobile Commerce
/fernstudium/digitale-hochschu...Subdomain Anchor Internationales Marketing & Brand Management
/fernstudium/digitale-hochschu...Subdomain Anchor Klimawandel
/fernstudium/digitale-hochschu...Subdomain Anchor Marketing Automatisierung
/fernstudium/digitale-hochschu...Subdomain Anchor Medienökonomie & Digitale Geschäftsmodelle
/fernstudium/digitale-hochschu...Subdomain Anchor Medien- & Werbepsychologie
/fernstudium/digitale-hochschu...Subdomain Anchor Neuromarketing & Psychologie im Vertrieb
/fernstudium/digitale-hochschu...Subdomain Anchor Online Marketing
/fernstudium/digitale-hochschu...Subdomain Anchor Public Relations
/fernstudium/digitale-hochschu...Subdomain Anchor Projektmanagement & Kommunikation
/fernstudium/digitale-hochschu...Subdomain Anchor Social Media Marketing
/fernstudium/digitale-hochschu...Subdomain Anchor Verhandlungsstrategien
/fernstudium/digitale-hochschu...Subdomain Anchor Webdesign
https://www.brand-university.de/Subdomain Beratung & Events
/beratung/infomaterial-anfordern/Subdomain Infomaterial anfordern
/beratung/persoenliche-beratung/Subdomain Persönliche Beratung
/beratung/info-events/Subdomain Info-Events Präsenzstudium
/beratung/online-mba-info-event/Subdomain Info-Events Fernstudium
/beratung/fernstudium-testen/Subdomain Fernstudium Testzugang
/anmeldung-eingangspruefung/Subdomain Eingangsprüfung zum MBA
/beratung/schnuppertag/Subdomain Schnuppertag – die BU live erleben
/bcd-mappen-workshop/Subdomain Design Mappen-Workshop
https://www.brand-university.de/Subdomain Aktionen
/aktionen/15-jahre-bu-jubilaeu...Subdomain Jubiläumsangebote
/aktionen/bring-a-friend/Subdomain Bring a friend
/aktionen/alumni-rabatt/Subdomain Alumni-Rabatt
/hochschule/ueber-uns/Subdomain Über uns
/hochschule/brand-news/Subdomain News
/hochschule/qualitaetsmanagement/Subdomain Qualitätsmanagement
/forschung/forschungsprofil/Subdomain Forschung
/forschung/phd/Subdomain Promotionsprogramm (PhD)
/hochschule/bu-team/Subdomain BU Team
/hochschule/bei-uns-arbeiten/Subdomain Bei uns arbeiten
/beratung/info-events/Info-Events
/bewerbungsformularBewerben
https://www.brand-university.de/Anchor Direkt zum Inhalt wechseln
/bcd-mappen-workshop/Subdomain Hier mehr erfahren
/bachelor/brand-marketing-mana...Brand & Marketing Management B.A.
/bachelor/brand-communication-...Brand & Communication Design B.A.
/ba-marketing-und-kommunikation/Subdomain Marketing & Kommunikation B.A. (Fernstudium)
/master/brand-strategy/Brand Strategy M.A.
/master/design-innovation/Brand Strategy – Fokus: Design Innovation
/master/digital-branding/Brand Strategy – Fokus: Digital Branding
/master/alle anzeigen
/fernstudium/mba-brand-managem...Subdomain MBA Brand Marketing – Brand Management
/fernstudium/mba-digital-busin...Subdomain MBA Management – Künstliche Intelligenz
/fernstudium/mba-medienmanagem...Subdomain Text duplicate MBA Medienmanagement
/master/New window Subdomain Text duplicate alle anzeigen
/bachelor/brand-marketing-mana...Marketing Brand & Marketing Management B.A.
A-TITLE Home Neu
/bachelor/brand-communication-...Design Brand & Communication Design B.A.
/master/brand-strategy/Marketing Brand Strategy M.A.
/master/design-innovation/Design Design Innovation M.A.
/master/digital-branding/Marketing Digital Branding M.A.
/master/brand-entrepreneurship/Marketing Brand Entrepreneurship M.A.
/fernstudium/digitale-hochschu...Digital Social Media Marketing & andere Zertifikate
/beratung/info-events/Subdomain Hier zum Info-Event anmelden
/beratung/persoenliche-beratung/Lass Dich persönlich beraten
/beratung/schnuppertag/New window Subdomain Melde Dich zum Schnuppertag an
/brand-news/gruenderstory-21done/mehr erfahren
/beratung/info-events/Subdomain 9 Juli Online Info-Event Brand & Marketing Management B.A. 09.07.2024 | 17:00 Uhr | Online
/beratung/info-events/Subdomain 10 Juli Online Info-Event Brand & Communication Design B.A. 10.07.2024 | 16:00 Uhr | Online
/beratung/info-events/Subdomain 10 Juli Online Info-Event Brand Strategy M.A. 10.07.2024 | 12:00 Uhr | Online
/bcd-mappen-workshop/Subdomain 13 Juli Mappen-Workshop Brand & Communication Design B.A. 13.07.2024 | 9:00 – 18:00 Uhr | BU-Campus
/brand-news/feierliche-graduie...Subdomain Beitrag Feierliche Graduierung von Bachelor- und Masterabsolvierenden am neuen BU Campus
/brand-news/einstieg-hamburg-2...Subdomain Beitrag Einstieg Hamburg 2024: Größte Berufswahlmesse im Norden
/brand-news/guido-heffels-inte...Subdomain Beitrag „Mach es zu deinem Projekt!“ – Heimat-Gründer Guido Heffels im Interview
/brand-news/alumni-day-2023/Subdomain Beitrag Alumni Day 2023: Die neuen Köpfe im Vorstand unseres Alumni Vereins!
/brand-news/stuzubi-2023/Subdomain Beitrag BU @ Stuzubi!
/projekte/airbus-2023/Subdomain Projekt Praxisprojekt mit Airbus – So geht Nachhaltigkeits-kommunikation in der Luftfahrtbranche!
/projekte/plug-and-play/Subdomain Projekt Praxisprojekt mit Plug and Play – der Innovationsgeist des Silicon Valley in Hamburg!
/projekte/tireh/Subdomain Projekt Praxisprojekt mit dem Premium Aperitif Tiréh – Markteinführung neu gedacht!
https://www.instagram.com/bran...New window Nofollow External Subdomain No Text
https://www.facebook.com/brand...New window Nofollow External Subdomain No Text
https://www.youtube.com/channe...New window Nofollow External Subdomain No Text
https://www.linkedin.com/schoo...New window Nofollow External Subdomain No Text
https://wa.me/491605566783?tex...External Whatsapp
/beratung/persoenliche-beratung/Subdomain Persönliche Studienberatung
/beratung/info-events/Subdomain Text duplicate Info-Events
/bewerbungsformular/Subdomain Online-Bewerbung
/international/Subdomain Internationals
/leben-und-studieren/Subdomain Leben und studieren in Hamburg
/bachelor/Subdomain Bachelorstudiengänge
/master/Subdomain Masterstudiengänge
/hochschule/ueber-uns/Subdomain Text duplicate Über uns
/hochschule/brand-news/Subdomain Text duplicate News
/forschung/forschungsprofil/Subdomain Text duplicate Forschung
/forschung/phd/Subdomain Promotion
/kontakt_services/Subdomain Zentrale Einrichtungen
/hochschule/bei-uns-arbeiten/Subdomain Karriere
/kontakt/Subdomain Kontakt
https://de.research.net/r/Q6MHZF8External Subdomain Interessiertenbefragung
https://www.wissenschaftsrat.d...External Subdomain No Text
https://www.aqas.de/External Subdomain No Text
https://www.fibaa.org/de/start...External Subdomain No Text
/impressum/Subdomain Impressum
/datenschutzerklaerung/Subdomain Datenschutzerklärung
/cookie-policy-eu/Subdomain Cookie Policy (EU)

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.brand-university.de/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.15 seconds.
The file size of the HTML document is fine (125 kB).

HTTP Response Header

NameValue
dateSat, 13 Jul 2024 16:17:28 GMT
content-typetext/html; charset=UTF-8
cf-ray8a2a95590b4b2c1e-FRA
cf-cache-statusHIT
age96429
cache-controlpublic, max-age=0, s-maxage=2592000
last-modifiedFri, 12 Jul 2024 13:30:19 GMT
link<https://www.brand-university.de/wp-json/>; rel="https://api.w.org/", <https://www.brand-university.de/wp-json/wp/v2/pages/29600>; rel="alternate"; type="application/json", <https://www.brand-university.de/>; rel=shortlink
varyAccept-Encoding
ki-cache-tag5214ab38-64bf-45ee-85fc-b50c0c477ca3,375dc8a082a0ce18e817c8a808ec612129125d32a4b6477a6d91ab893d425354
ki-cache-typeEdge
ki-cf-cache-statusHIT
ki-edgev=20.2.7;mv=3.0.6
ki-origing1p
x-content-type-optionsnosniff
x-edge-location-klb1
x-kinsta-cacheHIT
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=I6wUhDkwJK%2FtFWXQTY57IVI8E%2B0Ud5lbsvElSPrmCw%2FOWsp1YVi7ccJyKA0pfc0ppZjElybrzumdNem6g8vgDIov4IIOnZ2V9lD%2FkRQSrYCQP4E3AO28bgzUa%2BLCNEf66BCLgrQCKZO4"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0.01,"report_to":"cf-nel","max_age":604800}
servercloudflare
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 106 referring domains.
This page has 706 backlinks.
This page has backlinks from 89 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Crawl-delay: 5

Similar sites

Search preview

www.brand-university.de
| Brand University

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Brand70%Check
Brand University68%Check
University65%Check
Brand Management54%Check
Brand Strategy54%Check
brand communication54%Check
Brand Marketing54%Check
Brand Entrepreneurship52%Check
Brand Thinking52%Check
Mappen-Workshop50%Check
Show more keywords and terms

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