Overview of the SEO Check
Meta information
58% 
Page quality
61% 
Page structure
79% 
Link structure
27% 
Server
34% 
External factors
15% 
SEO Score
Response time
0.64 s
File size
114.60 kB
Words
481
Media files
18
Number of links
172 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Brütsch/Rüegger Metals AG - Brütsch/Rüegger Metals AG - Brütsch/Rüegger Metals AG
The page title should be shorter than 580 pixels. It is 789 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.brr.ch/de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-ch
Server location: United States of America
The following language is defined by HTML: de-ch
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow
viewportwidth=device-width, initial-scale=1, minimum-scale=1
application-nameBrütsch/Rüegger Metals AG
theme-color#0095d6
apple-mobile-web-app-capableyes
csrf-tokenbmWasZnuKcUXXcKXlIwfnoHvMOeDC7LPyoVXbblHlLEIs3qQIaNH7dfBc61pnaID
msapplication-config/static/ieconfig.xml
article:modified_time2024-03-04T08:49:59
article:authorGian-Andri Ruhstaller
article:published_time2024-03-04T08:49:59
langde-ch
og:typearticle
og:urlhttps://www.brr.ch/de/

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Page quality

Content
(Critically important)
There are only 481 words on this page. Good pages should have about 800 words of useful content.
18.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.63 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, minimum-scale=1" is provided.
At least one Apple touch icon is specified.
This page only loads 2 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
17 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Imagefilm
H2 News
H2 Info
H3 Fertigmassrechner
H3 Pressemitteilung
H3 Preisanpassung
H3 Update
H3 Metalnews
H3 Restposten
H3 Brütsch/Rüegger Metals
H3 metal at your service
H3 Team
H3 Standort
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 2 external links on this page.
LinkAttributesAnchor text
/de/metals/impressum-und-daten...Cookie-Nutzung
https://www.brr.ch/de/No Text
/de/account/login/?next=/de/No Text
https://www.brr.ch/de/cart/No Text
https://www.brr.ch/Metalshop
/de/catalog/produkt-YwNPRnJlvr3Produkt
/de/catalog/nahtlose-prazision...Nahtlose Präzisionsstahlrohre
/de/catalog/nahtlose-starkwand...Nahtlose Starkwandrohre
/de/catalog/werkzeugstahl-MjPP...Werkzeugstahl
/de/catalog/edelstahl-qYkOmKwNOA8Edelstahl
/de/catalog/stahl-und-formrohr...Stahl- und Formrohre / Hohlprofile
/de/catalog/blankstahl-gbE4E7O...Blankstahl
/de/catalog/stab-und-edelbaust...Stab- und Edelbaustahl, Strangguss
/de/catalog/zylinderrohre-kolb...Zylinderrohre / Kolbenstangen
/de/catalog/aluminium-buntmeta...Aluminium / Buntmetalle
/de/catalog/hardox-EBbMba3B4PXHardox
/de/catalog/bimetal-rohre-jAEG...Bimetal Rohre
/de/catalog/gewindestangen-dqp...Gewindestangen
/de/catalog/fertigfabrikate-qj...Fertigfabrikate
/de/catalog/plattenzuschnitte-...Plattenzuschnitte
/de/catalog/restposten-11rBgGw...Restposten
/de/catalog/material-8E5NR0mPVMJMaterial
/de/catalog/aluminium-nBlleAKlBAKAluminium
/de/catalog/bimetal-mjbmBg9BOvbBimetal
/de/catalog/bronze-WBA9kjod4WdBronze
/de/catalog/c-stahl-KK77wwm0YZpC-Stahl
/de/catalog/edelstahl-OXMMwEY64YJText duplicate Edelstahl
/de/catalog/messing-nB5A6gGwaqMMessing
/de/catalog/strangguss-k7p7zWG...Strangguss
/de/catalog/form-kglw0aZBz3dForm
/de/catalog/rundrohr-Lo667vkWBVgRundrohr
/de/catalog/rund-KK77w4GBevJRund
/de/catalog/vierkantrohr-OXMMw...Vierkantrohr
/de/catalog/vierkant-MjPPLOwgplmVierkant
/de/catalog/flach-EBnn1e9XzOXFlach
/de/catalog/sechskantrohr-dWPP...Sechskantrohr
/de/catalog/sechskant-nBllerdrjaESechskant
/de/catalog/winkel-8E558bqkOmkWinkel
/de/catalog/u-profil-qYBBoZaOmy8U-Profil
/de/catalog/t-profil-dWPP1K5a6W9T-Profil
/de/catalog/flanschbuchse-pveN...Flanschbüchse
/de/catalog/zylinderbuchse-71E...Zylinderbüchse
/de/catalog/platten-dqq7qaa636VaPlatten
/de/catalog/fertigmassrechner-...Fertigmassrechner
https://www.brr.ch/de/metals/Unternehmen
/de/metals/metal-at-your-service/metal at your service
/de/metals/metal-at-your-servi...Company Profile
/de/metals/metal-at-your-servi...Konfektionierung
https://www.brr.ch/de/logistik/Logistik
/de/metals/metal-at-your-servi...Unternehmenspolitik
/de/metals/produkte/Vollsortiment
/de/metals/produkte/nahtlose-p...Nahtlose Präzisions- und Hydraulikleitungsrohre
/de/metals/produkte/nahtlose-s...Nahtlose Starkwand- und Drehteilrohre
/de/metals/produkte/zylinderro...Zylinderrohre, Kolbenstangen und Kolbenrohre
/de/metals/produkte/stabstahl/Stabstahl
/de/metals/produkte/blankstahl/Text duplicate Blankstahl
/de/metals/produkte/Strangguss/Text duplicate Strangguss
/de/metals/produkte/Edelbaustahl/Edelbaustahl
/de/metals/produkte/werkzeugst...Text duplicate Werkzeugstahl
/de/metals/produkte/edelstahl/Text duplicate Edelstahl
/de/metals/produkte/aluminium-...Aluminium / Messing
/de/metals/produkte/geschweiss...Geschweisste Stahlrohre
/de/metals/produkte/formrohre-...Formrohre und Hohlprofile
/de/metals/produkte/hardox-rohre/Hardox Rohre
/de/metals/produkte/dom-rohre/DOM-Rohre
/de/metals/produkte/wellen-geh...Wellen gehärtet / geschliffen
/de/metals/produkte/components/Components
/de/metals/produkte/foerdersch...Förderschnecken / Schneckenflügel
/de/metals/produkte/spezialfor...Spezialformstahlrohre
/de/metals/produkte/laserbearb...3D-Laserbearbeitung
/de/metals/produkte/brennteile/Brennteile
/de/metals/produkte/bimetal-ro...Bimetall Rohre
/de/metals/produkte/Gewindesta...Text duplicate Gewindestangen
/de/metals/produkte/Gewindesta...Métafram-Sinterlager
https://www.brr.ch/de/metals/csr/Leitbild / CSR
/de/metals/kontakt/Kontakt
/de/metals/kontakt/Kontaktformular
/de/metals/kontakt/team/Team
/de/metals/kontakt/standort/Standort
/de/metals/kontakt/karriere/Karriere
https://www.brr.ch/de/downloads/Downloads
/de/downloads/update/Update
/de/downloads/broschueren/Broschüren
/de/downloads/zertifikate/Zertifikate
/de/downloads/datenblaetter/Datenblätter
/de/downloads/product-compliance/Product Compliance
/de/downloads/formulare/Formulare
https://www.brr.ch/de/metalnews/Metalnews
https://www.brr.ch/de/de
https://www.brr.ch/en/en
https://www.brr.ch/fr/fr
https://www.brr.ch/Text duplicate Metalshop
https://www.brr.ch/de/metals/Text duplicate Unternehmen
https://www.brr.ch/de/downloads/Text duplicate Downloads
https://www.brr.ch/de/metalnews/Text duplicate Metalnews
http://www.b-r.ch/holdingNew window External Subdomain Brütsch/Rüegger Holding
https://www.brr.ch/de/Deutsch
https://www.brr.ch/en/English
https://www.brr.ch/fr/Français
https://www.brr.ch/de/No Text
https://www.brr.ch/de/No Text
/de/catalog/nahtlose-prazision...Text duplicate Nahtlose Präzisionsstahlrohre
/de/catalog/nahtlose-starkwand...Text duplicate Nahtlose Starkwandrohre
/de/catalog/werkzeugstahl-MjPP...Text duplicate Werkzeugstahl
/de/catalog/edelstahl-qYkOmKwNOA8Text duplicate Edelstahl
/de/catalog/stahl-und-formrohr...Text duplicate Stahl- und Formrohre / Hohlprofile
/de/catalog/blankstahl-gbE4E7O...Text duplicate Blankstahl
/de/catalog/stab-und-edelbaust...Text duplicate Stab- und Edelbaustahl, Strangguss
/de/catalog/zylinderrohre-kolb...Text duplicate Zylinderrohre / Kolbenstangen
/de/catalog/aluminium-buntmeta...Text duplicate Aluminium / Buntmetalle
/de/catalog/hardox-EBbMba3B4PXText duplicate Hardox
/de/catalog/bimetal-rohre-jAEG...Text duplicate Bimetal Rohre
/de/catalog/gewindestangen-dqp...Text duplicate Gewindestangen
/de/catalog/fertigfabrikate-qj...Text duplicate Fertigfabrikate
/de/catalog/plattenzuschnitte-...Text duplicate Plattenzuschnitte
/de/catalog/restposten-11rBgGw...Text duplicate Restposten
/de/catalog/aluminium-nBlleAKlBAKText duplicate Aluminium
/de/catalog/bimetal-mjbmBg9BOvbText duplicate Bimetal
/de/catalog/bronze-WBA9kjod4WdText duplicate Bronze
/de/catalog/c-stahl-KK77wwm0YZpText duplicate C-Stahl
/de/catalog/edelstahl-OXMMwEY64YJText duplicate Edelstahl
/de/catalog/messing-nB5A6gGwaqMText duplicate Messing
/de/catalog/strangguss-k7p7zWG...Text duplicate Strangguss
/de/catalog/rundrohr-Lo667vkWBVgText duplicate Rundrohr
/de/catalog/rund-KK77w4GBevJText duplicate Rund
/de/catalog/vierkantrohr-OXMMw...Text duplicate Vierkantrohr
/de/catalog/vierkant-MjPPLOwgplmText duplicate Vierkant
/de/catalog/flach-EBnn1e9XzOXText duplicate Flach
/de/catalog/sechskantrohr-dWPP...Text duplicate Sechskantrohr
/de/catalog/sechskant-nBllerdrjaEText duplicate Sechskant
/de/catalog/winkel-8E558bqkOmkText duplicate Winkel
/de/catalog/u-profil-qYBBoZaOmy8Text duplicate U-Profil
/de/catalog/t-profil-dWPP1K5a6W9Text duplicate T-Profil
/de/catalog/flanschbuchse-pveN...Text duplicate Flanschbüchse
/de/catalog/zylinderbuchse-71E...Text duplicate Zylinderbüchse
/de/catalog/platten-dqq7qaa636VaText duplicate Platten
/de/catalog/produkt-YwNPRnJlvr3Text duplicate Produkt
/de/catalog/material-8E5NR0mPVMJText duplicate Material
/de/catalog/form-kglw0aZBz3dText duplicate Form
/de/catalog/fertigmassrechner-...Text duplicate Fertigmassrechner
/de/item-comparison/listsA-TITLE Produktvergleich
https://www.brr.ch/de/watchlist/A-TITLE Merkliste
/de/account/login/?next=/de/Login
A-TITLE Anmelden
https://www.brr.ch/de/cart/Warenkorb 0
A-TITLE Warenkorb
/de/catalog/nahtlose-prazision...Text duplicate Nahtlose Präzisionsstahlrohre
/de/catalog/nahtlose-starkwand...Text duplicate Nahtlose Starkwandrohre
/de/catalog/werkzeugstahl-MjPP...Text duplicate Werkzeugstahl
/de/catalog/edelstahl-qYkOmKwNOA8Text duplicate Edelstahl
/de/catalog/stahl-und-formrohr...Text duplicate Stahl- und Formrohre / Hohlprofile
/de/catalog/blankstahl-gbE4E7O...Text duplicate Blankstahl
/de/catalog/stab-und-edelbaust...Text duplicate Stab- und Edelbaustahl, Strangguss
/de/catalog/zylinderrohre-kolb...Text duplicate Zylinderrohre / Kolbenstangen
/de/catalog/aluminium-buntmeta...Text duplicate Aluminium / Buntmetalle
/de/catalog/hardox-EBbMba3B4PXText duplicate Hardox
/de/catalog/bimetal-rohre-jAEG...Text duplicate Bimetal Rohre
/de/catalog/gewindestangen-dqp...Text duplicate Gewindestangen
/de/catalog/fertigfabrikate-qj...Text duplicate Fertigfabrikate
/de/catalog/plattenzuschnitte-...Text duplicate Plattenzuschnitte
/de/catalog/restposten-11rBgGw...Text duplicate Restposten
/de/walterlooser/mehr erfahren
https://www.brr.ch/de/metalnews/Text duplicate Metalnews
/de/downloads/update/Subdomain Text duplicate mehr erfahren
https://www.brr.ch/de/metalnews/Text duplicate Metalnews
/de/catalog/restposten-11rBgGw...Angebot
https://www.brr.ch/de/metals/Text duplicate mehr erfahren
/de/metals/metal-at-your-service/Text duplicate mehr erfahren
/de/metals/kontakt/team/Text duplicate mehr erfahren
/de/metals/kontakt/standort/Text duplicate mehr erfahren
https://www.brr.ch/No Text
/de/metals/kontakt/team/Ansprechpartner
https://www.brr.ch/de/downloads/Text duplicate Downloads
https://www.brr.ch/de/metals/agb/AGB
/de/metals/impressum-und-daten...Impressum und Datenschutz
http://www.polynorm.ch/New window External Subdomain powered by polynorm

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.brr.ch/de/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.64 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page only loads 2 CSS files. That's ok.
This page only loads 2 JavaScript files. That's good!
The file size of the HTML document is fine (115 kB).

HTTP Response Header

NameValue
dateThu, 29 Aug 2024 14:19:37 GMT
serverApache
set-cookie162 Characters
content-length117341
x-frame-optionsALLOWALL
varyCookie
content-languagede
x-content-type-optionsnosniff
referrer-policysame-origin
expiresThu, 29 Aug 2024 14:19:36 GMT
cache-controlmax-age=0, no-cache, no-store, must-revalidate, private
strict-transport-securitymax-age=16070400
x-xss-protection1; mode=block
p3pCP="NOI ADM DEV PSAi COM NAV OUR OTR STP IND DEM"
content-typetext/html; charset=utf-8
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 5 referring domains.
This page only has 8 backlinks.
This page only has few backlinks from 5 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-Agent: AhrefsBot
Disallow: /

User-Agent: BacklinkCrawler
Disallow: /

User-Agent: Barkrowler
Disallow: /

User-Agent: BLEXBot
Disallow: /

User-Agent: DataForSeoBot
Disallow: /

User-Agent: dotbot
Disallow: /

User-Agent: LinkStats
Disallow: /

User-Agent: megaindex.com
Disallow: /

User-Agent: MegaIndex.ru
Disallow: /

User-Agent: MJ12bot
Disallow: /

User-Agent: Screaming Frog SEO Spider
Disallow: /

User-Agent: SearchmetricsBot
Disallow: /

User-Agent: SemrushBot
Disallow: /

User-Agent: SEOdiver
Disallow: /

User-Agent: SEOkicks
Disallow: /

User-Agent: SEOkicks-Robot
Disallow: /

User-Agent: seoscanners.net
Disallow: /

User-Agent: sistrix
Disallow: /



User-Agent: *



Disallow: /de/accountstatement/
Disallow: /de/addresses/
Disallow: /de/ariba/
Disallow: /de/backorder/
Disallow: /de/cart/
Disallow: /de/checkout/
Disallow: /de/costcenters/
Disallow: /de/datatrans/
Disallow: /de/exporter/
Disallow: /de/label/
Disallow: /de/objects/
Disallow: /de/offers/
Disallow: /de/oci/
Disallow: /de/orders/
Disallow: /de/orderapproval/
Disallow: /de/shoppinglists/
Disallow: /de/statistics/
Disallow: /de/watchlist/

Disallow: /en/accountstatement/
Disallow: /en/addresses/
Disallow: /en/ariba/
Disallow: /en/backorder/
Disallow: /en/cart/
Disallow: /en/checkout/
Disallow: /en/costcenters/
Disallow: /en/datatrans/
Disallow: /en/exporter/
Disallow: /en/label/
Disallow: /en/objects/
Disallow: /en/offers/
Disallow: /en/oci/
Disallow: /en/orders/
Disallow: /en/orderapproval/
Disallow: /en/shoppinglists/
Disallow: /en/statistics/
Disallow: /en/watchlist/

Disallow: /fr/accountstatement/
Disallow: /fr/addresses/
Disallow: /fr/ariba/
Disallow: /fr/backorder/
Disallow: /fr/cart/
Disallow: /fr/checkout/
Disallow: /fr/costcenters/
Disallow: /fr/datatrans/
Disallow: /fr/exporter/
Disallow: /fr/label/
Disallow: /fr/objects/
Disallow: /fr/offers/
Disallow: /fr/oci/
Disallow: /fr/orders/
Disallow: /fr/orderapproval/
Disallow: /fr/shoppinglists/
Disallow: /fr/statistics/
Disallow: /fr/watchlist/



Sitemap: https://www.brr.ch/sitemap.xml

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
metal61%Check
Metals AG56%Check
Rüegger Metals AG56%Check
Metals55%Check
Rüegger Metals55%Check
Brütsch53%Check
Rüegger53%Check
Brütsch Rüegger51%Check
Brütsch Rüegger Metals AG50%Check
Brütsch Rüegger Metals49%Check

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