Careerdevelopment.princeton.edu - SEO Checker

Overview of the SEO Check
Meta information
74% 
Page quality
90% 
Page structure
66% 
Link structure
80% 
Server
97% 
External factors
100% 
SEO Score
Response time
0.46 s
File size
77.70 kB
Words
705
Media files
13
Number of links
148 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Center for Career Development
The length of the page title is perfect. (284 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://careerdevelopment.princeton.edu/front
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionEmpty
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary_large_image
twitter:widgets:cspon
og:site_nameCenter for Career Development
og:descriptionEmpty
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 705 words. That's ok.
20.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.88 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/ps/themes/ps_base/images/pu-shield.svgPrinceton University
...nter-for-Career-Development-logo (4).pngHome
...14_cl_fall_foliage_003.jpg?itok=F8fKfTCVFall foliage in front of an arch on compaus
...en_advising.jpg?h=9a9b30f8&itok=rOjsGyjNkathleen advising
.../billboards/your_file.jpeg?itok=1kbMXjooLaptop with Postings of the Week page on screen
...icaela-advising_home_0.jpg?itok=IS9F1dWWAn adviser meeting with a student, speaking and smiling
...c/2023-09/IMG_2178 (1).png?itok=Gi71t0yoStudents speaking at Center for Career Development
...-03-04_at_4.46.29_pm_2.png?itok=_eLSPhNbTiger hand organizing paperwork
...uites-no-text_1_copy_2.jpg?itok=b67lHCIyStudent participating in virtual interview at the Center for Career Development
...athryn_hamm.jpg?h=7baeffa2&itok=BEtdsMwDK Hamm
...opped-1080p.png?h=2c699397&itok=yqU5SfY-Pia Beaulieu '26
...24-03/ejordan_headshot.jpg?itok=TM51v91kEricJordanHS
...hemes/ps_base/images/pu-logo-stacked.svgPrinceton University

Page structure

H1 heading
(Critically important)
Center for Career Development
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Center for Career Development
H1 Center for Career Development Duplicate text
H2 Main Menu
H2 Search
H2 Support and resources for fall : Learn more
H2 Welcome
H2 Upcoming Events
H2 Stories & Announcements
H2 Footer
H2 Footer menu
H3 Advising : Make an Appointment
H3 Postings of the Week : Jobs & Internships
H3 Drop-in Advising : Learn more
H3 Career Fields : Explore Career Fields
H3 Guides : Read more
H3 Interview Spaces : Reserve a Room
Some anchor texts are used more than once.
6 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 11 external links on this page.
LinkAttributesAnchor text
/Anchor Off screen link: Skip to content
/Anchor Off screen link: Skip to search
http://www.princeton.edu/External Subdomain IMG-ALT Princeton University
A-TITLE Princeton University
/IMG-ALT Home
A-TITLE Home
/how-we-helpHow We Help
/how-we-help/learning-outcomesLearning Outcomes
/peopleMeet the Team
/peopleStaff
/how-we-help/meet-team/pcasPCAs
/how-we-help/meet-team/student...Student Workers
/how-we-help/contact-usContact Us
/how-we-help/vision-mission-di...Vision, Mission & Diversity Statement
/advising-programsAdvising & Programs
/advising-programs/make-appoin...Make an Appointment
/advising-programs/advising/dr...Drop-in Advising
/pcaPeer Career Advisers
/advising-programs/workshops-e...Workshops & Events
/advising-programs/workshops-e...Partnering
/advising-programs/summer-prog...Summer Programs
/artsatworkArts at Work
/piwPrinceton in Washington
/exploring-careersExploring Options
/exploring-options/career-asse...Assessments
/exploring-options/career-fieldsCareer Fields
/exploring-options/career-fiel...Arts & Entertainment
/exploring-options/career-fiel...Business, Consulting & Finance
/exploring-options/career-fiel...Communications & Media
/exploring-options/career-fiel...Law
/exploring-options/career-fiel...STEM
/exploring-options/career-fiel...Social Impact
/exploring-options/graduate-la...Graduate, Law & Medical School
/exploring-options/graduate-la...Graduate School
/exploring-options/graduate-la...Law School
/careerchatsCareer Chats
/exploring-options/princeternshipPrinceternship
/exploring-options/princeterns...Princeternship FAQs
/exploring-options/meet-employersMeet Employers
/exploring-options/site-visits...Site Visits & City Treks
/exploring-options/nextstepsNext Steps & Stats
/exploring-options/next-steps/...First-Destination Data
/guidesGuides
/guides/exploration-planningExploration & Planning
/firstyearFirst-Year Guide
/guides/exploration-planning/s...Sophomore Guide
/guides/exploration-planning/j...Junior & Senior Guide
/guides/resume-cv-cover-letter...Resume, CV, Cover Letter & Diversity Statement
/guides/resume-cv-cover-letter...Building Your CV Guide for Graduate Students
/guides/resume-cv-cover-letter...Diversity Statements
/guides/networkingNetworking
/guides/networking/developing-...Developing Your Elevator Pitch
/guides/networking/five-step-g...Five-Step Guide to Networking
/guides/networking/information...Informational Interviews
/guides/networking/linkedin-ti...LinkedIn Tips and Resources
/fairfaqsPrepare for a Career Fair
/guides/networking/prepare-car...Virtual Career Fair FAQs
/guides/networking/tools-conne...Tools to Connect with Alumni
/guides/internship-job-searchInternship & Job Search
/summerPlanning Your Summer
/guides/internship-job-search/...Funding Resources
/guides/internship-job-search/...Understanding Your Job Offer
/guides/internship-job-search/...Spotting Scams
/guides/internship-job-search/...Planning Your Full-Time Job Search
/international-student-job-searchResources for International Students
/guides/internship-job-search/...Federal Government
/guides/internship-job-search/...State and Local Government
/guides/internship-job-search/...Programs for Recent Graduates
/guides/internship-job-search/...Faculty Job Offer Negotiation
/guides/internship-job-search/...Internship Documentation
/guides/interviewsInterviews
/guides/interviews/case-interv...Case Interview Preparation
/guides/interviews/quantitativ...Quantitative Interview Preparation
/guides/interviews/technical-i...Technical Interview Preparation
/guides/graduate-law-schoolGraduate & Law School
/internships-jobsInternships & Jobs
/internships-jobs/ssiiSummer Funding
/internships-jobs/ssii/applica...Application Timeline
/internships-jobs/ssii/how-app...How to Apply
/internships-jobs/ssii/how-qua...How to Qualify
/internships-jobs/ssii/ssii-fu...Funding
/internships-jobs/ssii/cost-li...Cost of Living Supplement
/internships-jobs/ssii/guide-v...Vetting Internships
/internships-jobs/ssii/ssii-fu...FAQs
/internships-jobs/handshakeHandshake
/internships-jobs/handshake/ha...Handshake Search Tips
/internships-jobs/finding-oppo...Finding Opportunities
/internships-jobs/career-resea...CareerShift Search Tips
/internships-jobs/princeton-in...Princeton Internships
/internships-jobs/princeton-po...Princeton Post-grad Fellowships
/postingsPostings of the Week
/internships-jobs/recruiting-t...Recruiting Timelines
/internships-jobs/campus-recru...Campus Recruiting
/internships-jobs/campus-recru...Preparing & Tips
/internships-jobs/campus-recru...Top Five Tips to Prepare for Virtual Fall Recruiting
/internships-jobs/campus-recru...Recruiting Calendar
/communitystandardsCommunity Standards for Recruiting
/internships-jobs/campus-recru...Text duplicate FAQs
/interviewroomReserve a Virtual Interview Room
/internships-jobs/employer-div...Employer Rotational Programs
/identity-careerIdentity & Career
/identity-career/fliFLI
/identity-career/international...International Students
/identity-career/lgbtqia-studentsLGBTQIA+ Students
/identity-career/students-colorStudents of Color
/identity-career/students-disa...Students with Disabilities
/identity-career/undocumented-...Undocumented & DACA Students
/graduate-students-0Graduate Students
/graduate-students/One-on-one-...Advising
/graduate-students/resourcesResources
/graduate-students/meet-employersText duplicate Meet Employers
/alumniAlumni
/employersEmployers
/facultystaffFaculty/Staff
/familiesFamilies
/casloginLog in
/support-resources-fallSupport and resources for fall : Learn more
/support-resources-fallLearn more
/support-resources-fallNo Text
http://princeton.joinhandshake...External Subdomain Advising : Make an Appointment
http://princeton.joinhandshake...External Subdomain Text duplicate Make an Appointment
http://princeton.joinhandshake...External Subdomain No Text
/postingsPostings of the Week : Jobs & Internships
/postingsJobs & Internships
/postingsNo Text
/advising-programs/advising/dr...Drop-in Advising : Learn more
/advising-programs/advising/dr...Text duplicate Learn more
/advising-programs/advising/dr...No Text
/exploring-options/career-fieldsCareer Fields : Explore Career Fields
/exploring-options/career-fieldsExplore Career Fields
/exploring-options/career-fieldsNo Text
/guidesGuides : Read more
/guidesTrivial anchor text
Read more
/guidesNo Text
/interviewroomInterview Spaces : Reserve a Room
/interviewroomReserve a Room
/interviewroomNo Text
/events/drop-advising-undergra...Drop-in Advising for Undergraduates
/events/recruiting-101-0Recruiting 101
/event-category/career-major-e...Career & Major Exploration
/events/drop-advising-undergra...Text duplicate Drop-in Advising for Undergraduates
/events/drop-advising-undergra...Text duplicate Drop-in Advising for Undergraduates
/events/center-career-developm...Center for Career Development Open House
/event-category/otherOther
/events/coffee-and-careers-jun...Coffee and Careers for Juniors and Seniors
/event-category/skill-buildingSkill-building
/eventsView All Events
/news/kathryn-hamm-91-“if-you’...Kathryn Hamm '91: “If you’re part of the Princeton community, it’s not by accident”
/news/meet-summer’s-piw-coordi...Meet this summer’s PIW coordinator
/news/eric-jordan-09-“your-car...Eric Jordan '09: “Your career reflects a broad grouping of your life experiences, goals, and values”
/newsView All
/cdn-cgi/l/email-protection[email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
https://www.princeton.edu/priv...External Subdomain Privacy Notice
/node/842Disclaimer
https://princeton.joinhandshak...External Subdomain Make an appointment
http://princeton.joinhandshake...External Subdomain Text duplicate Handshake
https://www.instagram.com/prin...External Subdomain Instagram
A-TITLE Instagram
http://www.facebook.com/prince...External Subdomain Facebook
A-TITLE Facebook
https://accessibility.princeto...External Subdomain Accessibility Help
http://www.princeton.edu/External Subdomain Text duplicate IMG-ALT Princeton University
A-TITLE Princeton University

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://careerdevelopment.princeton.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.46 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (78 kB).

HTTP Response Header

NameValue
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cache-controlmax-age=60, public, s-maxage=86400
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedTue, 20 Aug 2024 04:09:47 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 434 referring domains.
This page has 1,582 backlinks.
This page has backlinks from 375 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: SemrushBot
Disallow: /
User-agent: SiteAuditBot
Disallow: /

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

# Pager links
Disallow: /*?page=
Disallow: /*&page=

Search preview

careerdevelopment.princeton.edu
Center for Career Development

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Career81%Check
Development81%Check
Career Development81%Check
Center Career Development77%Check
Center70%Check
Career Fields61%Check
Career Fair59%Check
Princeton48%Check
Advising46%Check
Drop-in Advising44%Check

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