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Carma.com - SEO Checker

Overview of the SEO Check

Meta information

100%

Page quality

60%

Page structure

87%

Link structure

60%

Server

83%

External factors

100%

SEO Score

SEO Score Widget

Response time

1.85 s

File size

573.10 kB

Words

2156

Media files

Number of links

102 internal / 21 external

Task list of SEO Improvements 4 Tasks

Improve the page response time.Very important!
The H1 heading should suit better to the page content. (Words from the heading are rarely used in the text)Important!
Use good alternative descriptions (alt attributes) for your images.Important!
Remove duplicate heading texts.Important!

Meta specifications 100% achieved

Title

(Critically important)

CARMA Media Analysis & Intelligence. Delivering What Matters.

The length of the page title is perfect. (572 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

CARMA is a global media intelligence provider bringing clarity, understanding and insight to the complex media landscape.

The length of the meta description is perfect. (753 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://carma.com/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-us

Server location: United States of America

The following language is defined by HTML: en-us

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

The specified alternate links have no errors.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1
robots	index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
description	CARMA is a global media intelligence provider bringing clarity, understanding and insight to the complex media landscape.
google-site-verification	i1Fcf2_v2iUAwADUsj5jXGPQPtjKQogCkCsiqI1KqcQ
generator	NitroPack
msapplication-TileImage	https://carma.com/wp-content/uploads/2020/08/cropped-sublogo-270x270.png
article:publisher	https://www.facebook.com/CARMAGlobal/
article:modified_time	2024-03-19T05:30:44+00:00
lang	en-us
twitter:card	summary_large_image
twitter:site	@CARMA
og:locale	en_US
og:type	website
og:title	CARMA. Delivering What Matters
og:description	CARMA is a global media intelligence provider bringing clarity, understanding and insight to the complex media landscape.
og:url	https://carma.com/
og:site_name	CARMA
og:image	https://carma.com/wp-content/uploads/2021/12/English-Share.png
og:image:width	1200
og:image:height	630
og:image:type	image/png
charset	UTF-8

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Page quality 60% achieved

Content

(Critically important)

Words from the H1 heading are not used in the page content.

There are 2 text duplicates on this page:

Duplicate: "It’s great when you work with experts, particularly when they’re as p...

This page contains 2156 words. That's ok.

35.9% of the text are stop words.

Keywords used in the page title are also used in the page content. That's good!

The page contains a listing, which indicates a good text layout.

30 paragraphs were found on this page.

No placeholders texts or images were found.

The average number of words per sentence of 22.27 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

The file size of the HTML document is very large (573.1 kB).

A viewport "width=device-width, initial-scale=1" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 43 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

21 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	Aramco
data:[...] Base64	Audi
data:[...] Base64	Marriott
data:[...] Base64	General Electric
data:[...] Base64	Mont Blanc
data:[...] Base64	Carlsberg Malaysia
data:[...] Base64	Cannon
data:[...] Base64	Samsung
data:[...] Base64	BMW
data:[...] Base64	Tik Tok
data:[...] Base64	SAS The power to know
data:[...] Base64	Red Bull
data:[...] Base64	Nestle
data:[...] Base64	Pepsi
data:[...] Base64	Emirates
data:[...] Base64	Ketchum
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	FIBEP Partner Logo
data:[...] Base64	No alt attribute provided
data:[...] Base64	CIPR partner logo
data:[...] Base64	PRCA
data:[...] Base64	No alt attribute provided
data:[...] Base64	Lysette Mazur
data:[...] Base64	Preeti Gupta
data:[...] Base64	Maha Dhurairaj
data:[...] Base64	Emma Gorman
data:[...] Base64	No alt attribute provided
data:[...] Base64	Hind Mejjati Alami
data:[...] Base64	Hajar Dinar
data:[...] Base64	Alisson Avila
data:[...] Base64	Salman Sultan
data:[...] Base64	No alt attribute provided
data:[...] Base64	Sobhia Akram El Masri
data:[...] Base64	Vanessa Olson
data:[...] Base64	Mohammad Al Mail
data:[...] Base64	Sophia Babi Berrada
data:[...] Base64	No alt attribute provided
data:[...] Base64	Natasha Rhymes
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	No alt attribute provided
data:[...] Base64	Download on the app store
data:[...] Base64	Get it on Google Play
data:[...] Base64	Carma

Page structure 87% achieved

H1 heading

(Critically important)

Global media intelligence with a human touch

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

H1-H6 headings

Heading structure

Heading level	Content
H1	Global media intelligence with a human touch
H2	Proud to be delivering what matters to
H2	Media Monitoring
H2	PR Measurement
H2	Consultancy & Market Research
H2	Proud to be partnered with
H2	Global reach, local expertise
H2	The Measurement Standard
H2	CARMA in the NEWS
H3	Questions to ask a Media Monitoring Service – Part 3
H3	Questions to ask a Media Monitoring Service – Part 2
H3	Beyond #InspireInclusion: Building a brighter future for women in tech
H3	What’s getting in the way of Hong Kong’s reputation as a global financial hub?
H3	HK waste-charging trial run draws mixed reactions from netizens
H4	Media Monitoring Duplicate text
H4	PR Measurement Duplicate text
H4	Consultancy & Market Research Duplicate text
H4	Resources
H4	Contact Us

Link structure 60% achieved

Internal links

(Important)

Some anchor texts are used more than once.

The number of internal links is ok.

None of the anchor texts is too long.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 21 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://www.linkedin.com/compa...	New window External Subdomain	Linkedin
https://twitter.com/CARMA	New window External	Twitter
https://www.facebook.com/CARMA...	New window External Subdomain	Facebook
https://www.instagram.com/carm...	New window External Subdomain	Instagram
https://insight.carma.com/login	New window External Subdomain	Login A-TITLE Login to the CARMA Portal
https://carma.com/pt-pt/		Português
https://carma.com/ar/		العربية
https://carma.com/		No Text
/products-and-services/		Products & Services
/media-monitoring/		Media Monitoring
/media-monitoring/online-media...		Online Media Monitoring
/media-monitoring/social-media...		Social Media Listening
/media-monitoring/print-monito...		Print Media Monitoring
/media-monitoring/online-media...	Text duplicate	Online Media Monitoring
/media-monitoring/social-media...	Text duplicate	Social Media Listening
/media-monitoring/print-monito...	Text duplicate	Print Media Monitoring
/media-monitoring/broadcast-mo...		Broadcast Media Monitoring
/media-monitoring/news-alerts-...		Newsletters and Alerts
/media-monitoring/executive-br...		Executive Briefings
/media-monitoring/broadcast-mo...	Text duplicate	Broadcast Media Monitoring
/media-monitoring/news-alerts-...	Text duplicate	Newsletters and Alerts
/media-monitoring/executive-br...	Text duplicate	Executive Briefings
https://carma.com/pr-measurement/		PR Measurement
/pr-measurement/reputation-mea...		Reputation Measurement
/pr-measurement/media-analysis...		Media Analysis Reports
/pr-measurement/social-media-a...		Social Media Analytics
/pr-measurement/reputation-mea...	Text duplicate	Reputation Measurement
/pr-measurement/media-analysis...	Text duplicate	Media Analysis Reports
/pr-measurement/social-media-a...	Text duplicate	Social Media Analytics
/consultancy-and-market-research/		Consultancy & Market Research
/consultancy-and-market-resear...		CARMA Consults
/consultancy-and-market-resear...		CARMA’s Primary Research
/consultancy-and-market-resear...		CARMA’s Secondary Research
/consultancy-and-market-resear...	Text duplicate	CARMA Consults
/consultancy-and-market-resear...	Text duplicate	CARMA’s Primary Research
/consultancy-and-market-resear...	Text duplicate	CARMA’s Secondary Research
/products-and-services/software/		Software
/products-and-services/research/		Research
/use-case/competitor-benchmark...		Competitor Benchmarking and Industry Insights
/use-case/international-and-mu...		International and Multi-Market Measurement
/use-case/press-coverage-and-m...		Press Coverage and Monitoring
https://carma.com/about-us/		About Us
/about-us/our-people/		Our People
/ondemand-webinars/		On-Demand Webinars
https://carma.com/tms/		The Measurement Standard
https://carma.com/blog/		Blog
/industry-reports/		Industry Reports
https://carma.com/newsletters/		Newsletters
https://carma.com/contact-us/		Contact
https://carma.com/join-the-team/		Careers
https://carma.com/contact-us/		Let's Talk
/products-and-services/		Learn About CARMA’s Software and Research Solutions
/media-monitoring/	Text duplicate	Media Monitoring
/media-monitoring/		Monitoring services
https://carma.com/pr-measurement/	Text duplicate	PR Measurement
https://carma.com/pr-measurement/		Measurement services
/consultancy-and-market-research/	Text duplicate	Consultancy & Market Research
/consultancy-and-market-research/		Consultancy services
/about-us/our-people/		Meet the Team
https://carma.com/tms/		Read all articles
/tms/questions-to-ask-a-media-...		A-TITLE Questions to ask a Media Monitoring Service – Part 3
/tms/questions-to-ask-a-media-...	Text duplicate	Questions to ask a Media Monitoring Service – Part 3
/tms/questions-to-ask-a-media-...		Read article
/tms/questions-to-ask-a-media-...		A-TITLE Questions to ask a Media Monitoring Service – Part 2
/tms/questions-to-ask-a-media-...	Text duplicate	Questions to ask a Media Monitoring Service – Part 2
/tms/questions-to-ask-a-media-...	Text duplicate	Read article
https://technologydispatch.com...	External Anchor	No Text
https://technologydispatch.com...	External Anchor	Beyond #InspireInclusion: Building a brighter future for women in tech
https://technologydispatch.com...	External Anchor	Trivial anchor text Read More
https://www.marketing-interact...	External Subdomain Anchor	No Text
https://www.marketing-interact...	External Subdomain Anchor	What’s getting in the way of Hong Kong’s reputation as a global financial hub?
https://www.marketing-interact...	External Subdomain Anchor Text duplicate	Trivial anchor text Read More
https://www.marketing-interact...	External Subdomain Anchor	No Text
https://www.marketing-interact...	External Subdomain Anchor	HK waste-charging trial run draws mixed reactions from netizens
https://www.marketing-interact...	External Subdomain Anchor Text duplicate	Trivial anchor text Read More
/carma-in-the-news/		View More
https://carma.com/contact-us/		Book a call
/media-monitoring/	Text duplicate	Media Monitoring
/media-monitoring/online-media...	Text duplicate	Online Media Monitoring
/media-monitoring/print-monito...	Text duplicate	Print Media Monitoring
/media-monitoring/social-media...	Text duplicate	Social Media Listening
/media-monitoring/broadcast-mo...	Text duplicate	Broadcast Media Monitoring
/media-monitoring/news-alerts-...	Text duplicate	Newsletters and Alerts
/media-monitoring/executive-br...	Text duplicate	Executive Briefings
/media-monitoring/online-media...	Text duplicate	Online Media Monitoring
/media-monitoring/print-monito...	Text duplicate	Print Media Monitoring
/media-monitoring/social-media...	Text duplicate	Social Media Listening
/media-monitoring/broadcast-mo...	Text duplicate	Broadcast Media Monitoring
/media-monitoring/news-alerts-...	Text duplicate	Newsletters and Alerts
/media-monitoring/executive-br...	Text duplicate	Executive Briefings
https://carma.com/pr-measurement/	Text duplicate	PR Measurement
/pr-measurement/reputation-mea...	Text duplicate	Reputation Measurement
/pr-measurement/media-analysis...	Text duplicate	Media Analysis Reports
/pr-measurement/social-media-a...	Text duplicate	Social Media Analytics
/pr-measurement/reputation-mea...	Text duplicate	Reputation Measurement
/pr-measurement/media-analysis...	Text duplicate	Media Analysis Reports
/pr-measurement/social-media-a...	Text duplicate	Social Media Analytics
/consultancy-and-market-research/	Text duplicate	Consultancy & Market Research
/consultancy-and-market-resear...	Text duplicate	CARMA Consults
/consultancy-and-market-resear...	Text duplicate	CARMA’s Primary Research
/consultancy-and-market-resear...	Text duplicate	CARMA’s Secondary Research
/consultancy-and-market-resear...	Text duplicate	CARMA Consults
/consultancy-and-market-resear...	Text duplicate	CARMA’s Primary Research
/consultancy-and-market-resear...	Text duplicate	CARMA’s Secondary Research
https://carma.com/carma-events/		Events
https://carma.com/tms/	Text duplicate	The Measurement Standard
/ondemand-webinars/	Text duplicate	On-Demand Webinars
/industry-reports/	Text duplicate	Industry Reports
https://carma.com/carma-events/	Text duplicate	Events
https://carma.com/tms/	Text duplicate	The Measurement Standard
/ondemand-webinars/	Text duplicate	On-Demand Webinars
/industry-reports/	Text duplicate	Industry Reports
https://carma.com/contact-us/		Contact Us
https://www.linkedin.com/compa...	New window External Subdomain Text duplicate	Linkedin
https://twitter.com/CARMA	New window External Text duplicate	Twitter
https://www.facebook.com/CARMA...	New window External Subdomain Text duplicate	Facebook
https://www.instagram.com/carm...	New window External Subdomain Text duplicate	Instagram
https://apps.apple.com/us/app/...	New window External Subdomain	IMG-ALT Download on the app store
https://play.google.com/store/...	New window External Subdomain	IMG-ALT Get it on Google Play
https://carma.com/		IMG-ALT Carma
https://carma.com/privacy-policy/		Privacy Policy
/terms-conditions/		Terms & Conditions
https://www.waters-creative.co...	New window External Subdomain	WATERS

Server configuration 83% achieved

HTTP redirects

(Critically important)

This page redirects to "https://carma.com/"

WWW Redirect

HTTP header

(Important)

The X-powered header is sent within the response header. (unnecessary)

This page uses GZip for compressed data transmission.

HTTP headers

Performance

(Somewhat important)

The page response time is very slow (1.85 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.

The file size of the HTML document is very large (573 kB).

Page Speed

HTTP Response Header

Name	Value
date	Sat, 19 Oct 2024 11:26:46 GMT
content-type	text/html; charset=UTF-8
vary	Accept-Encoding
accept-ch	Sec-CH-UA-Mobile
x-nitro-cache	HIT
x-nitro-cache-from	drop-in
x-nitro-rev	13e4745
link	<https://cdn-ecmia.nitrocdn.com>; rel=preconnect
x-cache-ctime	1729194428
x-powered-by	WP Engine
x-cacheable	bot
cache-control	max-age=10800, must-revalidate
x-cache	HIT: 109
x-cache-group	bot
cf-cache-status	DYNAMIC
server	cloudflare
cf-ray	8d506a401bd93689-FRA
content-encoding	gzip
alt-svc	h3=":443"; ma=86400
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This website has excellent links from other websites.

This page has backlinks from 729 referring domains.

This page has 24,006 backlinks.

This page has backlinks from 504 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://carma.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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carma.com

CARMA Media Analysis & Intelligence. Delivering What Matters.

CARMA is a global media intelligence provider bringing clarity, understanding and insight to the complex media landscape.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Media	79%	Check
Media Intelligence	78%	Check
CARMA	77%	Check
Global media intelligence	74%	Check
intelligence	73%	Check
Global media	72%	Check
CARMA Media Analysis Intelligence	70%	Check
Global	66%	Check
Media Analysis	64%	Check
media landscape	64%	Check
Media Monitoring	62%	Check
Social Media	58%	Check
Media Analytics	58%	Check
using CARMA	56%	Check
Media Monitoring Service	56%	Check
Digital Intelligence	54%	Check
Media Monitoring Service Part	53%	Check
Leading Global	52%	Check
PR Measurement	50%	Check
delivering	49%	Check
matters	49%	Check
PR Communications	49%	Check
global financial hub	49%	Check
Research	47%	Check
Analysis	46%	Check

Show more keywords and terms

Test up to 1.000 webpages of carma.com with our free plan!

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Meta and on page check for each page
Automated check for keyword optimization

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Carma.com - SEO Checker

Task list of SEO Improvements 4 Tasks

Meta specifications 100% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Test up to 1.000 webpages of carma.com with our free plan!

Page quality 60% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 87% achieved

(Critically important)

(Important)

Heading structure

Link structure 60% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 83% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

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Most important keywords

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