Cement.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
80% 
Page structure
17% 
Link structure
60% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.07 s
File size
130.50 kB
Words
881
Media files
27
Number of links
95 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Portland Cement Association
The length of the page title is perfect. (261 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
There are more than one meta descriptions on the page. Only one is allowed.
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.cement.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe Portland Cement Association (PCA) is the premier policy, research, education, and market intelligence organization serving America’s cement manufacturers.
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#00529cf2
theme-color#ffffff
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorSite Kit by Google 1.134.0
article:modified_time2024-08-13T18:33:44+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titlePortland Cement Association
og:descriptionThe Portland Cement Association (PCA) is the premier policy, research, education, and market intelligence organization serving America’s cement manufacturers.
og:urlhttps://www.cement.org/
og:site_namePortland Cement Association
og:imagehttps://www.cement.org/wp-content/uploads/2024/02/yana-marudova-uWc94ZXiRXY-unsplash-scaled.jpg
og:image:width1920
og:image:height2560
og:image:typeimage/jpeg
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 881 words. That's ok.
31.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 84 characters this one is longer than 70 characters:
"portland cement association 200 massachusetts ave nw, suite 200 washington, dc 20001"
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
Homepage
The H1 heading contains the words Homepage! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 35 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Homepage
H2 Cement and Concrete have built civilizations
H2 Today it’s building a greener world
H2 And tomorrow...
H2 Serving the Industry — and the Nation
H2 We Are Shaped By Concrete
H2 Partner of the Year
H2 Energy & Environment Awards 2024
H2 News
H2 Events
H2 Resources & Tools
H2 Collaborating For Change
H2 Follow Us
H2 Subscribe to our Newsletters
H2 Thank You for Subscribing!
H3 A Sustainable Future
H3 Market Intelligence
H3 Member Representation
H3 Advocacy on the Hill
H3 Environmental Performance
H3 Innovative Technologies
H3 Outreach
H3 Overall Excellence
H3 Energy Efficiency
H3 Land Stewardship
H3 Environmental Performance Duplicate text
H3 Innovative Technologies Duplicate text
H3 Mapping Progress on the Road to Cement Decarbonization
H3 Sustainable concrete infrastructure should remain a government priority
H3 PCA-led Project to Receive $2.4 Million from EPA
H3 Industry Perspective: The U.S. Carbon Advantage Panel
H3 PCA 2024 Fall Meeting
H3 Western States Regional Economic Conference
H3 Industry Insights. One Tap Away.
H3 Get ready for exciting updates sent straight to your inbox
Some anchor texts are used more than once.
11 links don't have an anchor text.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
https://www.cement.org/Subdomain No Text
/a-sustainable-future/Subdomain A Sustainable Future
/a-sustainable-future/roadmap-...Subdomain Roadmap to Carbon Neutrality
/a-sustainable-future/reaching...Subdomain Reaching Our Goal
/a-sustainable-future/reaching...Subdomain Blended Cements and Sustainability of Concrete Construction
/a-sustainable-future/reaching...Subdomain Quantifying Environmental Impact
/a-sustainable-future/sustaina...Subdomain Sustainable Design
/a-sustainable-future/sustaina...Subdomain Green Rating Systems
/cement-concrete/Subdomain Cement & Concrete
/cement-concrete/how-cement-is...Subdomain How Cement is Made
/cement-concrete/applications-...Subdomain Applications of Cement
/cement-concrete/applications-...Subdomain Uses in Infrastructure
/cement-concrete/the-resilienc...Subdomain The Resilience of Concrete
/cement-concrete/working-with-...Subdomain Working with Concrete
/cement-concrete/cement-concre...Subdomain Cement & Concrete FAQ
/intelligence-resources/Subdomain Intelligence & Resources
/intelligence-resources/market...Subdomain Market Intelligence
/intelligence-resources/market...Subdomain Forecasts & Economic Analysis
/intelligence-resources/market...Subdomain Market Reports
/intelligence-resources/market...Subdomain Industry Information
/intelligence-resources/educat...Subdomain Education
/intelligence-resources/librar...Subdomain Library Services
/intelligence-resources/store/Subdomain The PCA Store
/intelligence-resources/store/...Subdomain Design & Control of Concrete Mixtures
/intelligence-resources/market...Subdomain Marketing Toolkit
/intelligence-resources/advoca...Subdomain Advocacy Toolkit
/state-legislative-tracker/Subdomain State Legislative Tracker
/state-regulatory-tracker/Subdomain State Regulatory Tracker
/intelligence-resources/find-a...Subdomain Find a Resource
https://www.cement.org/advocacy/Subdomain Advocacy
/advocacy/energy-and-environment/Subdomain Energy & Environment
/advocacy/infrastructure/Subdomain Infrastructure
/advocacy/occupational-health-...Subdomain Occupational Health and Safety
/advocacy/carbon-pricing/Subdomain Carbon Pricing
/the-association/Subdomain The Association
/the-association/the-pca-team-...Subdomain The PCA Team
/the-association/the-pca-team-...Subdomain Work With Us
/the-association/membership/Subdomain Membership
/the-association/membership/co...Subdomain Corporate Members
/the-association/membership/as...Subdomain Associate Members
/the-association/membership/be...Subdomain Become an Associate Member
/the-association/pca-industry-...Subdomain PCA Industry Awards
/the-association/pca-industry-...Subdomain Energy and Environment Awards
/the-association/pca-industry-...Subdomain Safety Innovation Awards
/the-association/pca-industry-...Subdomain Chairman’s Safety Performance Awards
/the-association/pca-education...Subdomain PCA Education Foundation
/the-association/pca-education...Subdomain Hall of Heroes
/the-association/events-current/Subdomain Events
/the-association/news-opinion/Subdomain News & Opinion
/the-association/news-opinion/...Subdomain For the Media
/homepage/cement-concrete/Subdomain Text duplicate Cement & Concrete
/roadmap-to-carbon-neutrality/Subdomain The Roadmap to Carbon Neutrality
/homepage/a-sustainable-future...Subdomain Text duplicate Reaching Our Goal
/a-sustainable-future/Subdomain Trivial anchor text
Read More
/intelligence-resources/market...Subdomain Text duplicate Trivial anchor text
Read More
/membership/Subdomain Text duplicate Trivial anchor text
Read More
/homepage/advocacy/Subdomain Text duplicate Trivial anchor text
Read More
/homepage/the-association/pca-...Subdomain More About This Award
/homepage/the-association/pca-...Subdomain See All Awards
/homepage/the-association/pca-...Subdomain No Text
/homepage/the-association/pca-...Subdomain Environmental Performance
/homepage/the-association/pca-...Subdomain IMG-ALT Mojave Cement Plant surrounded by wind turbines
/homepage/the-association/pca-...Subdomain Innovative Technologies
/homepage/the-association/pca-...Subdomain No Text
/homepage/the-association/pca-...Subdomain Outreach
/homepage/the-association/pca-...Subdomain No Text
/homepage/the-association/pca-...Subdomain Overall Excellence
/homepage/the-association/pca-...Subdomain No Text
/homepage/the-association/pca-...Subdomain Energy Efficiency
/homepage/the-association/pca-...Subdomain No Text
/homepage/the-association/pca-...Subdomain Land Stewardship
/homepage/the-association/pca-...Subdomain No Text
/homepage/the-association/pca-...Subdomain Text duplicate Environmental Performance
/homepage/the-association/pca-...Subdomain No Text
/homepage/the-association/pca-...Subdomain Text duplicate Innovative Technologies
/2024/09/09/mapping-progress-o...Subdomain IMG-ALT Mapping Progress on the Road to Cement Decarbonization
/2024/09/09/mapping-progress-o...Subdomain Text duplicate Mapping Progress on the Road to Cement Decarbonization
/2024/08/19/sustainable-concre...Subdomain IMG-ALT Sustainable concrete infrastructure should remain a government priority
/2024/08/19/sustainable-concre...Subdomain Text duplicate Sustainable concrete infrastructure should remain a government priority
/2024/07/16/pca-led-project-to...Subdomain No Text
/2024/07/16/pca-led-project-to...Subdomain PCA-led Project to Receive $2.4 Million from EPA
/2024/07/10/industry-perspecti...Subdomain No Text
/2024/07/10/industry-perspecti...Subdomain Industry Perspective: The U.S. Carbon Advantage Panel
/homepage/the-association/news...Subdomain News
/event/pca-fall-meeting/Subdomain No Text
/event/pca-fall-meeting/Subdomain PCA 2024 Fall Meeting
/event/western-states-regional...Subdomain No Text
/event/western-states-regional...Subdomain Western States Regional Economic Conference
/homepage/the-association/even...Subdomain Text duplicate Events
/intelligence-resources/Subdomain All Resources
/homepage/the-association/memb...Subdomain Text duplicate Membership
http://www.twitter.com/pca_dailyNew window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
http://www.facebook.com/pcacementNew window External Subdomain No Text
https://www.instagram.com/amer...New window External Subdomain No Text
https://curator.io/New window External Powered by Curator.io
https://www.cement.org/Subdomain No Text
http://www.twitter.com/pca_dailyNew window External Subdomain No Text
https://www.instagram.com/amer...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
http://www.facebook.com/pcacementNew window External Subdomain No Text
/the-association/the-pca-team-...Subdomain Contact
/the-association/news-opinion/...Subdomain Text duplicate For the Media
/privacy-policy/Subdomain Privacy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cement.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The page response time is excellent with 0.07 seconds.
The file size of the HTML document is fine (131 kB).

HTTP Response Header

NameValue
cache-controlpublic, max-age=604800
content-encodinggzip
content-typetext/html; charset=UTF-8
link<https://www.cement.org/wp-json/>; rel="https://api.w.org/"
servernginx
strict-transport-securitymax-age=300
x-pantheon-styx-hostnamestyx-fe4-a-9f795d885-8bzcz
x-styx-req-id40ed29da-7b66-11ef-87bd-dafecb5249c3
dateFri, 27 Sep 2024 16:03:11 GMT
x-served-bycache-chi-klot8100096-CHI, cache-fra-eddf8230104-FRA
x-cacheHIT, HIT
x-cache-hits193, 0
x-timerS1727452992.896803,VS0,VE4
varyAccept-Encoding, Cookie, Cookie
age166534
accept-rangesbytes
via1.1 varnish, 1.1 varnish
content-length26415
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,301 referring domains.
This page has 235,600 backlinks.
This page has backlinks from 2,114 different ip addresses.

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Cement74%Check
Portland Cement65%Check
Cement Association65%Check
Portland Cement Association61%Check
Cement Concrete59%Check
cement industry58%Check
cement manufacturers56%Check
Association52%Check
EPA52%Check
PCA46%Check

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