Cityofsydney.nsw.gov.au - SEO Checker

Overview of the SEO Check
Meta information
85% 
Page quality
83% 
Page structure
70% 
Link structure
65% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.56 s
File size
163.60 kB
Words
880
Media files
26
Number of links
74 internal / 28 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
City of Sydney
The page title is too short. (132 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The local government authority for central Sydney and surrounds. Information and council services for residents, business owners and visitors.
The length of the meta description is perfect. (878 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.cityofsydney.nsw.gov.au/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe local government authority for central Sydney and surrounds. Information and council services for residents, business owners and visitors.
viewportwidth=device-width,initial-scale=1,shrink-to-fit=no
theme-color#000000
langen
twitter:cardsummary_large_image
twitter:titleCity of Sydney
twitter:descriptionThe local government authority for central Sydney and surrounds. Information and council services for residents, business owners and visitors.
twitter:imagehttps://www.cityofsydney.nsw.gov.au/-/media/corporate/images/home-page/social-sharing---open-graph-image/city-of-sydney-open-graph-image.png?h=630&w=1200&hash=8291563C51506990C5AB3CC4090A8A67
twitter:site@cityofsydney
twitter:creator@cityofsydney
og:titleCity of Sydney
og:descriptionThe local government authority for central Sydney and surrounds. Information and council services for residents, business owners and visitors.
og:imagehttps://www.cityofsydney.nsw.gov.au/-/media/corporate/images/home-page/social-sharing---open-graph-image/city-of-sydney-open-graph-image.png?h=630&w=1200&hash=8291563C51506990C5AB3CC4090A8A67
og:urlhttps://www.cityofsydney.nsw.gov.au/
og:site_nameCity of Sydney
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 880 words. That's ok.
26.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.82 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1,shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
20 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64Two women with gloves each show a handful of soil with maggots. The soil is contained in a shallow tray. They are in an industrial facility.
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64crowds of people sitting on the grass and children playing at Glebe Christmas concert.
data:[...] Base64No alt attribute provided
data:[...] Base643 women working behind a counter in a cafe
data:[...] Base64A group of adults sitting at an outdoor dining table.
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Four cyclists standing with their bikes

Page structure

H1 heading
(Critically important)
Welcome to City of Sydney
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to City of Sydney
H2 Services
H2 Call for artwork from refugee artists
H2 City of Sydney News
H2 Shape your city
H2 Supporting communities & businesses
H2 Things to see and do
H3 Frequently accessed
H3 Waste & recycling
H3 Building & construction
H3 Transport & parking
H3 Pet & animal services
H3 Business permits & approvals
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (28) on this page.
LinkAttributesAnchor text
/Anchor Skip to content
/No Text
/No Text
/oidc/signin?returnUrl=/Log in / register
/servicesServicesBin collections, parking permits, rates, development applications and reporting issues
/planning-for-the-futurePlanning for the futureVision, planning, projects and consultation
/placesPlacesParks, pools, libraries, gyms, community centres, gardens and customer service centres
/spaces-for-use-and-hireSpaces for use and hireHire a sports facility, rehearsal space, hall or meeting room
/programs-and-grantsPrograms and grantsSupport and funding, programs and initiatives
/contact-usContact usPhone, email, online services
/lord-mayor-and-councillorsCouncilLord mayor and councillors, council and committee meetings
/services?utm_source=corporate...Subdomain services
/rates?utm_source=corporate-ho...Subdomain rates
/transport-parking?utm_source=...Subdomain parking permits
/parks?utm_source=corporate-ho...Subdomain parks
/pools?utm_source=corporate-ho...Subdomain pools
/libraries?utm_source=corporat...Subdomain libraries
/history-archive-collections/a...Subdomain archives
https://news.cityofsydney.nsw....External Subdomain will join forces
/rates/pay-invoiceMake a payment
/rates/pay-residential-busines...Pay my rates
/rates/notify-us-postal-addres...Change my address
/transport-parkingApply for a parking permit
/report-issueReport an issue
/spaces-for-use-and-hireBook a venue
/library-information-services/...Request City records
/waste-recycling-services/find...Find my bin collection day
/waste-recycling-services/book...Book a pick-up
/report-issue/report-illegal-d...Report illegal dumping
/waste-recycling-services/recy...Recycle electronics
/waste-recycling-servicesAll waste & recycling services
/development-applicationsDevelopment applications
/development-applications/sear...Search DAs
/public-domain-worksPublic domain works
/building-certificationBuilding certification
/construction-permits-approvalsConstruction permits & approvals
/transport-parking/apply-resid...Residential parking permits
/transport-parking/apply-busin...Business parking permits
/transport-parking/apply-visit...Visitor parking permits
/transport-parking/report-ille...Report an illegally parked vehicle
/transport-parking/locate-shar...Locate a share car near you
/transport-parkingAll transport & parking services
/pet-animal-services/register-...Register your pet
/pet-animal-services/update-yo...Update your pet’s registration
/pet-animal-services/adopt-a-petAdopt a pet
/pet-animal-services/report-ba...Report a badly behaving animal
/pet-animal-servicesAll pet & animal services
/business-permits-approvals-te...Get approval for a food business
/business-permits-approvals-te...Apply for a busking permit
/business-permits-approvals-te...Apply for outdoor dining approval
/business-permits-approvals-te...Register new premises or change registration
/business-permits-approvals-te...All business permits & approvals
/servicesAll services
https://news.cityofsydney.nsw....New window External Subdomain Call for artwork from refugee artists
https://news.cityofsydney.nsw....New window External Subdomain Celebrate NAIDOC Week in Sydney
https://news.cityofsydney.nsw....New window External Subdomain Create the visual identity for Sydney New Year’s Eve
https://news.cityofsydney.nsw....New window External Subdomain NAIDOC in the City takes over Sydney Town Hall
https://news.cityofsydney.nsw....New window External Subdomain What to do in Sydney this July
https://news.cityofsydney.nsw....New window External Subdomain Fees waived for community space hire
https://news.cityofsydney.nsw....New window External Subdomain NSW first residential trial uses insects to transform food waste
https://news.cityofsydney.nsw....New window External Subdomain Watch: stories of courage and compassion
https://news.cityofsydney.nsw....New window External Subdomain Text duplicate Call for artwork from refugee artists
https://news.cityofsydney.nsw....New window External Subdomain The other side of Pride: stepping out for a safer city
https://news.cityofsydney.nsw....New window External Subdomain 'I'm a survivor': Meet our Refugee Week ambassadors
/consultationsShape your city
/policy-planning-changes/draft...Policy & planning changes Draft planning agreement: 118-130 Epsom Road 905 South Dowling Street, ZetlandClosed · Zetland
/policy-planning-changes/draft...Policy & planning changes Draft planning agreement: 28 & 30–32 Bourke Road, AlexandriaClosed · Alexandria
/policy-planning-changes/your-...Policy & planning changes Your say on proposed changes to our pool barrier inspection programUnder review
/talks-courses-workshops/busin...Business seminars and programs
/business-permits-approvals-te...Text duplicate Apply for outdoor dining approval
https://news.cityofsydney.nsw....New window External Subdomain NewsEnergy, water, waste: 3 handy guides for apartment buildings
https://news.cityofsydney.nsw....New window External Subdomain NewsWatch: stories of courage and compassion
https://news.cityofsydney.nsw....New window External Subdomain NewsCall for artwork from refugee artists
https://news.cityofsydney.nsw....New window External Subdomain NewsSmall business webinars: From e-commerce to harnessing AI for productivity and supercharging your social media
https://news.cityofsydney.nsw....New window External Subdomain NewsCheck out our newest outdoor fresh food market
https://news.cityofsydney.nsw....New window External Subdomain NewsThe best free things to do in Sydney
/talks-courses-workshops/cycli...Talks, courses & workshopsCycling courses
IMG-ALT Four cyclists standing with their bikes
/servicesServices
/planning-for-the-futurePlanning for the future
/placesPlaces
/spaces-for-use-and-hireSpaces for use and hire
/programs-and-grantsPrograms and grants
/contact-usContact us
/lord-mayor-and-councillorsCouncil
https://news.cityofsydney.nsw....External Subdomain News
https://whatson.cityofsydney.n...External Subdomain Events
https://meetings.cityofsydney....External Subdomain Council meetings
/careersCareers
/get-help-your-languageGet help in your language
/email-newslettersSubscribe by email
https://facebook.com/cityofsydneyNew window External Facebook
https://www.linkedin.com/compa...New window External Subdomain Linked in
https://www.instagram.com/city...New window External Subdomain Instagram
https://twitter.com/cityofsydneyNew window External Twitter
https://www.youtube.com/cityof...New window External Subdomain Youtube
https://www.threads.net/@cityo...New window External Subdomain page-footer-accessible-social-label-threads
/library-information-services/...Access to information
/privacyPrivacy
/terms-conditionsTerms & conditions
/website-accessibilityAccessibility
https://news.cityofsydney.nsw....External Subdomain Media
/culture-creativity/reconcilia...See how we are taking action to support and recognise Sydney’s First Nations communities.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cityofsydney.nsw.gov.au/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.56 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (164 kB).

HTTP Response Header

NameValue
dateTue, 02 Jul 2024 16:55:35 GMT
content-typetext/html; charset=utf-8
cache-controlno-cache, no-store
pragmano-cache
expires-1
varyAccept-Encoding
set-cookie82 Characters
cf-cache-statusDYNAMIC
strict-transport-securitymax-age=15552000; includeSubDomains
x-content-type-optionsnosniff
servercloudflare
cf-ray89d02a0a3966be86-ZRH
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 6,702 referring domains.
This page has 356,813 backlinks.
This page has backlinks from 3,641 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Search preview

www.cityofsydney.nsw.gov.au
City of Sydney
The local government authority for central Sydney and surrounds. Information and council services for residents, business owners and visitors.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Sydney91%Check
City79%Check
services56%Check
Business56%Check
Welcome50%Check
business permits50%Check
Animal Services49%Check
Parking Services49%Check
Business permits approvals47%Check
council46%Check

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