consumer.ftc.gov | Website SEO Review

Response time

0.43 s

File size

494.50 kB

Words

710

Media files

9

Number of links

37 internal / 27 external

Meta specifications 100% achieved

Title

(Critically important)

Consumer Advice | Federal Trade Commission

The length of the page title is perfect. (417 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.

The length of the meta description is perfect. (654 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://consumer.ftc.gov/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en

Server location: United States of America

The following language is defined by HTML: en

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

The specified alternate links have no errors.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
description	The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
Generator	Drupal 10 (https://www.drupal.org)
MobileOptimized	width
HandheldFriendly	true
viewport	width=device-width, initial-scale=1.0
lang	en
twitter:card	summary
twitter:site	@FTC
twitter:description	The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
twitter:title	Consumer Advice
twitter:site:id	187993109
twitter:creator	@FTC
twitter:creator:id	187993109
twitter:image	https://consumer.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:site_name	Consumer Advice
og:url	https://consumer.ftc.gov/
og:title	Consumer Advice
og:description	The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
og:image	https://consumer.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:image:url	https://consumer.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:image:secure_url	https://consumer.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
charset	utf-8

Page quality 67% achieved

Content

(Critically important)

Some words from the page title are not used within the pages content

Words from the H1 heading are not used in the page content.

This page contains 710 words. That's ok.

31% of the text are stop words.

The page contains a listing, which indicates a good text layout.

8 paragraphs were found on this page.

No placeholders texts or images were found.

There are no duplicates on the site.

The average number of words per sentence of 16.28 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

No Apple touch icon is specified.

A viewport "width=device-width, initial-scale=1.0" is provided.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

Alt text (alternative text) is correctly used on all found images.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
...c_uswds/uswds/dist/img/us_flag_small.png	U.S. flag
...ustom/ftc_uswds/uswds/dist/img/close.svg	close
...v_1920x1080.jpg?h=d1cb525d&itok=zo8KSPYr	How to report fraud to the FTC at report fraud dot ftc dot gov
...o_1920x1080.jpg?h=d1cb525d&itok=AHiyF5e7	Money Matters - How to Spot, Avoid, and Report Scams
...-640x480-01.png?h=a61fd2e2&itok=9JMABMyg	A park with buildings
...PIO-640x480.png?h=52d3fcb6&itok=1AhTfmFn	Pass it on logo
...mer-356x201.png?h=faaeba73&itok=z_SzkmI7	militaryconsumer.gov logo
...Gov-356x201.png?h=faaeba73&itok=lrxh2ENc	consumer.gov logo and icons
...der-356x201.jpg?h=faaeba73&itok=cKg_L3fa	four publications

Page structure 89% achieved

H1 heading

(Critically important)

Recognize an FTC Impersonator

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

H1-H6 headings

Heading structure

Heading level	Content
H1	Recognize an FTC Impersonator
H2	CFG: Translation Menu
H2	CFG: Secondary Menu
H2	CFG: Main Menu Mega
H2	CFG: Translation Menu Duplicate text
H2	CFG: Secondary Menu Duplicate text
H2	CFG: Main Navigation
H2	Take action
H2	The Latest in Consumer Advice
H2	Articles
H2	Consumer Alerts
H2	Get consumer alerts
H2	CFG: Footer Menu
H2	CFG: Footer Menu Right
H2	CFG: Footer
H3	Understanding Your Credit
H3	Kids and Cell Phones
H3	Nonconsensual Distribution of Intimate Images: What To Know
H3	Getting a pet? Avoid scams
H3	You heard that correctly: Scammers are committing hospice fraud
H3	Task scams create the illusion of making money
H3	Report to help fight fraud!
H3	Pass It On
H3	For Military and Veterans
H3	Consumer.gov
H3	Order Free Resources

Link structure 92% achieved

Internal links

(Important)

Some anchor texts are used more than once.

1 links don't have an anchor text.

The number of internal links is ok.

None of the anchor texts is too long.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are too many external links (27) on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://consumer.ftc.gov/	Anchor	Skip to main content
https://consumidor.ftc.gov/	External Subdomain	Español
https://reportfraud.ftc.gov/	External Subdomain	Report Fraud
/consumer-alerts	Subdomain	Read Consumer Alerts
https://public.govdelivery.com...	External Subdomain	Get Consumer Alerts
https://ftc.gov/	External	Visit ftc.gov
https://consumer.ftc.gov/	Subdomain	A-TITLE Home
https://consumer.ftc.gov/scams	Subdomain	Scams
https://consumer.ftc.gov/search		Search
https://consumidor.ftc.gov/	External Subdomain Text duplicate	Español
https://reportfraud.ftc.gov/	External Subdomain Text duplicate	Report Fraud
/consumer-alerts	Subdomain Text duplicate	Read Consumer Alerts
https://public.govdelivery.com...	External Subdomain Text duplicate	Get Consumer Alerts
https://ftc.gov/	External Text duplicate	Visit ftc.gov
/shopping-donating	Subdomain	Shopping and Donating
/credit-loans-debt	Subdomain	Credit, Loans, and Debt
/jobs-making-money	Subdomain	Jobs and Making Money
/unwanted-calls-emails-texts	Subdomain	Unwanted Calls, Emails, and Texts
/identity-theft-online-security		Identity Theft and Online Security
https://consumer.ftc.gov/scams	Subdomain Text duplicate	Scams
/consumer-alerts/2024/01/did-s...	Subdomain	Learn more A-TITLE Learn more
https://reportfraud.ftc.gov/	External Subdomain	Report fraud
https://www.identitytheft.gov/	External Subdomain	Report identity theft
/articles/0155-free-credit-rep...	Subdomain	Get your free credit report
https://public.govdelivery.com...	External Subdomain	Get consumer alerts A-TITLE Stay Connected
/articles/understanding-your-c...	Subdomain	Understanding Your Credit
/articles/kids-cell-phones	Subdomain	Kids and Cell Phones
/articles/nonconsensual-distri...	Subdomain	Nonconsensual Distribution of Intimate Images: What To Know
https://consumer.ftc.gov/articles		All articles
/consumer-alerts/2024/12/getti...	Subdomain	Getting a pet? Avoid scams
/consumer-alerts/2024/12/you-h...	Subdomain	You heard that correctly: Scammers are committing hospice fraud
/consumer-alerts/2024/11/task-...	Subdomain	Task scams create the illusion of making money
/consumer-alerts		All consumer alerts
/media/how-report-fraud-report...	Subdomain	IMG-ALT How to report fraud to the FTC at report fraud dot ftc dot gov
/media/how-report-fraud-report...	Subdomain	How to Report Fraud at ReportFraud.ftc.gov
/media/visit-money-matters	Subdomain	IMG-ALT Money Matters - How to Spot, Avoid, and Report Scams
/media/visit-money-matters	Subdomain	Visit Money Matters
https://reportfraud.ftc.gov/	External Subdomain Text duplicate	Report fraud
/features/feature-0030-pass-it		Share now
https://militaryconsumer.gov/	External	IMG-ALT militaryconsumer.gov logo
https://militaryconsumer.gov/	External	For Military and Veterans
https://www.consumer.gov/	External Subdomain	IMG-ALT consumer.gov logo and icons
https://www.consumer.gov/	External Subdomain	Consumer.gov
https://www.bulkorder.ftc.gov/	External Subdomain	IMG-ALT four publications
https://www.bulkorder.ftc.gov/	External Subdomain	Order Free Resources
https://consumer.ftc.gov/	Anchor	Return to top
https://consumer.ftc.gov/	Subdomain Text duplicate	A-TITLE Home
https://consumer.ftc.gov/features	Subdomain	Feature Pages
https://consumer.ftc.gov/articles	Subdomain	Articles
/consumer-alerts	Subdomain	Consumer Alerts
https://consumer.ftc.gov/media	Subdomain	Videos
https://reportfraud.ftc.gov/	External Subdomain Text duplicate	Report Fraud
https://public.govdelivery.com...	External Subdomain Text duplicate	Get Consumer Alerts
https://ftc.gov/	External	ftc.gov
https://consumer.ftc.gov/about-us		About Us
/contact-us	Subdomain	Contact Us
/privacy-policy	Subdomain	Privacy and Notices
https://ftc.gov/foia	External	FOIA
https://ftc.gov/office-inspect...	External	Office of Inspector General
https://www.facebook.com/feder...	External Subdomain	No Text
https://twitter.com/FTC	External	No Text
https://www.linkedin.com/compa...	External Subdomain	No Text
https://www.youtube.com/ftcvideos	External Subdomain	No Text
/news-events/stay-connected		No Text

Server configuration 98% achieved

HTTP redirects

(Critically important)

This page redirects to "https://consumer.ftc.gov/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

This page uses GZip for compressed data transmission.

HTTP headers

Performance

(Somewhat important)

The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.

The file size of the HTML document is fine (495 kB).

Page Speed

HTTP Response Header

Name	Value
x-content-type-options	nosniff
content-language	en
x-frame-options	SAMEORIGIN
last-modified	Tue, 17 Dec 2024 19:35:35 GMT
etag	"1734464135"
vary	Cookie
content-type	text/html; charset=UTF-8
x-cache-hits	28
accept-ranges	bytes
content-encoding	gzip
cache-control	public, max-age=300
date	Tue, 17 Dec 2024 19:39:00 GMT
strict-transport-security	max-age=31536000 ; includeSubDomains ; preload
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This website has excellent links from other websites.

This page has backlinks from 26,480 referring domains.

This page has 325,451 backlinks.

This page has backlinks from 16,374 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

# For link-checking site crawlers.
Disallow: /es/node/*
Disallow: /*?combine=
Disallow: /*?*combine=*
Disallow: /*?items_per_page=
Disallow: /*?*items_per_page=*
Disallow: /*/comment/*
Disallow: /*/comment/reply/*
Disallow: /field-collection/*

Similar sites

Search preview

consumer.ftc.gov

Consumer Advice | Federal Trade Commission

The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Consumer	81%	Check
Consumer Advice	67%	Check
ftc	65%	Check
Consumer Alerts	62%	Check
Consumer Protection	59%	Check
Get Consumer Alerts	55%	Check
gov	54%	Check
Advice	50%	Check
Recognize	50%	Check
Impersonator	50%	Check
Fraud	46%	Check
protect	46%	Check
official	46%	Check
website	46%	Check
Official Website	46%	Check
Report Fraud	46%	Check
Scams	44%	Check
avoid scams	44%	Check
Menu	43%	Check
Alerts	43%	Check
main	43%	Check
Get	43%	Check
consumers	43%	Check
Translation	43%	Check
Secondary	43%	Check

Show more keywords and terms

Consumer.ftc.gov - SEO Checker

Task list of SEO Improvements 5 Tasks

Meta specifications 100% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Test up to 1.000 webpages of consumer.ftc.gov with our free plan!

Page quality 67% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 89% achieved

(Critically important)

(Important)

Heading structure

Link structure 92% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 98% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Test up to 1.000 webpages of consumer.ftc.gov with our free plan!

Cookie Policy