Cookpolitical.com - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
94% 
Page structure
67% 
Link structure
50% 
Server
86% 
External factors
100% 
SEO Score
Response time
0.69 s
File size
117.30 kB
Words
727
Media files
15
Number of links
119 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Cook Political Report | Non-Partisan Political Analysis for US Elections & Campaigns
The page title should be shorter than 580 pixels. It is 757 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The Cook Political Report with Amy Walter is an independent, non-partisan newsletter that analyzes state, federal and presidential elections, and American political trends.
The meta description is too long: 1049 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.cookpolitical.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe Cook Political Report with Amy Walter is an independent, non-partisan newsletter that analyzes state, federal and presidential elections, and American political trends.
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HandheldFriendlytrue
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langen
twitter:cardsummary
twitter:titleCook Political Report | Non-Partisan Political Analysis for US Elections & Campaigns
twitter:site@CookPolitical
twitter:site:id191477653
twitter:image:altCook Political
twitter:imagehttps://www.cookpolitical.com/themes/custom/politicalreport/share-image.png
fb:app_id1165171463516462
og:site_nameCook Political Report
og:urlhttps://www.cookpolitical.com
og:titleCook Political Report | Non-Partisan Political Analysis for US Elections & Campaigns
og:imagehttps://www.cookpolitical.com/themes/custom/politicalreport/share-image.png
og:image:urlhttps://www.cookpolitical.com/themes/custom/politicalreport/share-image.png
og:image:secure_urlhttps://www.cookpolitical.com/themes/custom/politicalreport/share-image.png
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 727 words. That's ok.
23.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.26 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/politicalreport/logo.svgHome
data:[...] Base64Trump Biden
...a3933026c_c.jpg?h=c9f93661&itok=YnF4hdk2Trump Biden
...pictures/2021-04/0007C.jpg?itok=FxQL0YaxAW
...design (50).png?h=eb901320&itok=UJCa1akMLA Court
...pictures/2021-04/0108C.jpg?itok=R6M4GnkUdw
...lumn 050224.png?h=827069f2&itok=NVFPNnbtPolicy vs. Personality
.../2021-01/charliecookhd.png?itok=qJ3v4q34Photo of Charlie Cook
...2711599270.jpeg?h=ae4494b8&itok=AmrxsVbrRogers Comeback
...es/2023-09/IMG-0048_1.jpeg?itok=k9p83f1UJessica Taylor
...04/Maryland.png?h=eb901320&itok=Q4aJcjD-Maryland
...ctures/2023-12/Matthew.png?itok=ka8JIZDMMatthew image
...trumps-hus.jpeg?h=707772c7&itok=2LuKd14UTrump trial
...pictures/2021-04/0007C.jpg?itok=FxQL0YaxAW
...icalreport/images/cpr-logo-white-web.svgThe Cook Political Report with Amy Walter

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Main navigation
H2 Login
H2 Member links
H2 Member links Duplicate text
H2 Mobile: Main navigation
H2 Login Duplicate text
H2 Our Analysts' Latest
H2 What is The Cook Political Report?
H2 What People Are Saying...
H2 Subscribe Today
H2 Connect with Us
H2 Main navigation Duplicate text
H3 Down-Ballot: State of Play
H3 Is the 2024 Presidential Contest About the Past, Present or Future?
H3 Federal Court Ruling Throws New Black-Majority Louisiana Seat in Limbo
H3 Policy vs. Personality
H3 Does a Messy Michigan Republican Primary Await?
H3 2024 Maryland Primary Preview: New Faces in the Old Line State
H3 Will the New York Trump Trial Matter?
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.cookpolitical.com/Anchor Skip to main navigation
https://www.cookpolitical.com/IMG-ALT Home
A-TITLE Home
/aboutAbout Us
/about/staffTeam
/about/staff/amy-walterAmy Walter
/about/staff/david-wassermanDavid Wasserman
/about/staff/jessica-taylorJessica Taylor
/about/staff/erin-coveyErin Covey
A-TITLE Erin Covey
/about/staff/charles-e-cook-jrCharles E. Cook, Jr.
/about/staffFull Team
/about/archivesArchives
/contactContact Us
/ratingsRatings
/ratings/house-race-ratingsHouse
/ratings/senate-race-ratingsSenate
/ratings/governor-race-ratingsGovernors
/ratings/presidential-race-rat...Electoral College
/analysisAnalysis
A-TITLE What we're saying
/analysis/houseText duplicate House
/redistricting2021-2022 Redistricting
A-TITLE The Cook Political Report's redistricting hub
/analysis/senateText duplicate Senate
/analysis/governorsText duplicate Governors
/analysis/nationalPresidential
/chartsCharts
/charts/house-chartsText duplicate House
/redistricting-2020Road Map to Redistricting 2021-2022
/charts/house-charts/national-...2022 House Vote Tracker
A-TITLE 2022 National House Vote Tracker
/analysis/house/house-charts/h...House Open Seat Tracker
/senate-chartsText duplicate Senate
/charts/governors-chartsText duplicate Governors
/cook-pviCook PVI℠
/cook-pvi/2023-partisan-voting...2023 Cook PVI
A-TITLE Map and District List
/cook-pvi/2022-partisan-voting...2022 Cook PVI
A-TITLE 25th Anniversary Edition
/cook-pvi/2022-partisan-voting...Full 2022 Cook PVI Report
/cook-pvi/2022-partisan-voting...District Map and List
/cook-pvi/2022-partisan-voting...State Map and List
/cook-pviHistorical PVI Values (1997-2021)
/CPR-accessCPR+
A-TITLE CPR+ takes our subscribers beyond the ratings, from events to special series and videos.
/CPR-access/odd-yearsThe Odd Years
/CPR-access/odd-years/oddpodThe Odd Years Podcast
/CPR-access/videoVideo
A-TITLE The Cook Political Report's video library is exclusively available for premium corporate, PAC, and government affairs subscribers.
/CPR-access/video/briefingsBriefings
/cpr-access/video/editors-roun...Editors Roundtable
A-TITLE Exclusively for CPR subscribers, the Editors Roundtable features Cook Political Report analysts discussing the most critical developments in trends driving p...
/CPR-access/video/first-personFirst Person
/CPR-access/eventsEvents
A-TITLE Subscriber-only briefings
https://www.cookpolitical.com/apiAPI
/user/loginLogin
/races-at-a-glance/2024-electionsFind a race
/user/registerSubscribe Now
/races-at-a-glance/2024-electionsText duplicate Find a race
/aboutText duplicate About Us
/about/staffText duplicate Team
/about/staff/amy-walterText duplicate Amy Walter
/about/staff/david-wassermanText duplicate David Wasserman
/about/staff/jessica-taylorText duplicate Jessica Taylor
/about/staff/erin-coveyText duplicate Erin Covey
A-TITLE Erin Covey
/about/staff/charles-e-cook-jrText duplicate Charles E. Cook, Jr.
/about/staffText duplicate Full Team
/about/archivesText duplicate Archives
/contactText duplicate Contact Us
/ratingsText duplicate Ratings
/ratings/house-race-ratingsText duplicate House
/ratings/senate-race-ratingsText duplicate Senate
/ratings/governor-race-ratingsText duplicate Governors
/ratings/presidential-race-rat...Text duplicate Electoral College
/analysisText duplicate Analysis
A-TITLE What we're saying
/analysis/houseText duplicate House
/redistrictingText duplicate 2021-2022 Redistricting
A-TITLE The Cook Political Report's redistricting hub
/analysis/senateText duplicate Senate
/analysis/governorsText duplicate Governors
/analysis/nationalText duplicate Presidential
/chartsText duplicate Charts
/charts/house-chartsText duplicate House
/redistricting-2020Text duplicate Road Map to Redistricting 2021-2022
/charts/house-charts/national-...Text duplicate 2022 House Vote Tracker
A-TITLE 2022 National House Vote Tracker
/analysis/house/house-charts/h...Text duplicate House Open Seat Tracker
/senate-chartsText duplicate Senate
/charts/governors-chartsText duplicate Governors
/cook-pviText duplicate Cook PVI℠
/cook-pvi/2023-partisan-voting...Text duplicate 2023 Cook PVI
A-TITLE Map and District List
/cook-pvi/2022-partisan-voting...Text duplicate 2022 Cook PVI
A-TITLE 25th Anniversary Edition
/cook-pvi/2022-partisan-voting...Text duplicate Full 2022 Cook PVI Report
/cook-pvi/2022-partisan-voting...Text duplicate District Map and List
/cook-pvi/2022-partisan-voting...Text duplicate State Map and List
/cook-pviText duplicate Historical PVI Values (1997-2021)
/CPR-accessText duplicate CPR+
A-TITLE CPR+ takes our subscribers beyond the ratings, from events to special series and videos.
/CPR-access/odd-yearsText duplicate The Odd Years
/CPR-access/odd-years/oddpodText duplicate The Odd Years Podcast
/CPR-access/videoText duplicate Video
A-TITLE The Cook Political Report's video library is exclusively available for premium corporate, PAC, and government affairs subscribers.
/CPR-access/video/briefingsText duplicate Briefings
/cpr-access/video/editors-roun...Text duplicate Editors Roundtable
A-TITLE Exclusively for CPR subscribers, the Editors Roundtable features Cook Political Report analysts discussing the most critical developments in trends driving p...
/CPR-access/video/first-personText duplicate First Person
/CPR-access/eventsText duplicate Events
A-TITLE Subscriber-only briefings
https://www.cookpolitical.com/apiText duplicate API
/user/registerText duplicate Subscribe Now
/user/loginText duplicate Login
/analysis/national/national-po...National Politics May 2, 2024 Is the 2024 Presidential Contest About the Past, Present or Future? May 2, 2024
/CPR-access/events/down-ballot...Subdomain Register Today
/analysis/national/national-po...Is the 2024 Presidential Contest About the Past, Present or Future?
/analysis/house/redistricting/...Federal Court Ruling Throws New Black-Majority Louisiana Seat in Limbo
/analysis/national/national-po...Policy vs. Personality
/analysis/senate/michigan-sena...Does a Messy Michigan Republican Primary Await?
/analysis/house/maryland-house...2024 Maryland Primary Preview: New Faces in the Old Line State
/analysis/national/national-po...Will the New York Trump Trial Matter?
/?page=1Load More Articles
A-TITLE Load more items
/user/registerSubscribe Today
/user/registerSubscribe
https://www.cookpolitical.com/IMG-ALT The Cook Political Report with Amy Walter
A-TITLE Home
https://www.facebook.com/CookP...External Subdomain Facebook
https://twitter.com/CookPoliticalExternal Twitter
https://www.instagram.com/cook...External Subdomain Instagram
/contactContact
/contactText duplicate Contact Us
/aboutText duplicate About Us
/ratingsText duplicate Ratings
/analysisText duplicate Analysis
A-TITLE What we're saying
/chartsText duplicate Charts
/cook-pviText duplicate Cook PVI℠
/CPR-accessText duplicate CPR+
A-TITLE CPR+ takes our subscribers beyond the ratings, from events to special series and videos.
https://www.cookpolitical.com/apiText duplicate API
/privacyPrivacy Policy
/terms-and-conditionsTerms & Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cookpolitical.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.69 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (117 kB).

HTTP Response Header

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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 6,814 referring domains.
This page has 588,934 backlinks.
This page has backlinks from 3,070 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
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#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
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#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
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# For more information about the robots.txt standard, see:
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www.cookpolitical.com
Cook Political Report | Non-Partisan Political Analysis for US Elec...
The Cook Political Report with Amy Walter is an independent, non-partisan newsletter that analyzes state, federal and presidential elections, and American political trends.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Political77%Check
Cook77%Check
Cook Political77%Check
Cook Political Report73%Check
Political Report71%Check
American political61%Check
Non-Partisan Political Analysis60%Check
State59%Check
non-partisan58%Check
elections56%Check
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