Dive-group.com - SEO Checker

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Overview of the SEO Check
Meta information
83% 
Page quality
61% 
Page structure
91% 
Link structure
95% 
Server
54% 
External factors
100% 
SEO Score
Response time
0.80 s
File size
1,454.80 kB
Words
614
Media files
13
Number of links
54 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Dive: Develops customer experience through mystery shopping
The length of the page title is perfect. (565 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Dive is the leading Customer Service Improvement Company specialised in the method of Mystery Shopping.
There are more than one meta descriptions on the page. Only one is allowed.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://dive-group.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionDive is a customer service development and evaluation company specialized in mystery shopping. We cover eight markets in Northern Europe – Sweden, Norway, Denmark, Finland, Poland, Estonia, Latvia and Lithuania.
baidu-site-verificationa7a60rz2eaega87qntw512gdlnqn8u
msvalidate.010A150961DC6DFD9E2C8F18F3AEBAEFA3
google-site-verificationabKFBtq3kKtF8tj1hBxxBjuGQcv6eiBIKMc976HaZvU
yandex-verification39c9dc97525432ea
generatorWP Rocket 3.18.3
keywordsmystery shopping
authorDive Group
publisherMystery Shopping
referrerstrict-origin-when-cross-origin
article:publisherhttps://www.facebook.com/DiveEesti
article:modified_time2025-03-18T12:34:24+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleDive: Develops customer experience through mystery shopping
og:descriptionDive is a customer service development and evaluation company specialized in mystery shopping. We cover eight markets in Northern Europe – Sweden, Norway, Denmark, Finland, Poland, Estonia, Latvia and Lithuania.
og:urlhttps://dive-group.com/
og:site_nameDive Group
og:imagehttps://dive-group.com/wp-content/uploads/2021/05/Dive_Logo_1280x720-valge-e1620026161331.png
og:image:width1280
og:image:height720
og:image:typeimage/png
X-UA-CompatibleIE=edge
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 614 words. That's ok.
32.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.58 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (1454.8 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: mystery shopping
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../05/Dive_Logo_1280x720-valge-300x169.pngDive Group
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute providedNamnlös design (20)
data:[...] Base64No alt attribute providedDIVE MSPA

Page structure

H1 heading
(Critically important)
Dive develops customer service through mystery shopping
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Dive develops customer service through mystery shopping
H2 IDENTIFY • IMPROVE • IMPRESS
H2 Why to choose us?
H2 What makes us special?
H2 Listen, learn and react!
H2 Listen, learn and react! Duplicate text
H2 Why Service Excellence is important?
H2 Dive
H3 Personal approach
H3 High quality
H3 Experience
H3 Innovation
H3 Request form
H4 What Service Excellence is?
H4 Why Service Excellence is important? Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://dive-group.com/Anchor Skip to content
https://dive-group.com/IMG-ALT Dive Group
http://divegroup.shopmetrics.c...New window External Subdomain Login for shoppers
/mystery-shopper/Become a Mystery Shopper
/what-makes-us-special/About Us
/what-makes-us-special/What makes us special?
/mission-and-vision/Mission and vision
/values-and-principles/Values and principles
https://dive-group.com/history/Dive History
/people-and-experience/People and experience
/dive-online/Dive Online
/memberships/Memberships and partnerships
/why-service-excellence-is-imp...Why Service Excellence is important?
/our-services/Our services
/mystery-shopping/Mystery Shopping
/our-services/rate-my-service/Rate My Service
/our-services/customers-satisf...Customers’ satisfaction research
/our-services/employees-satisf...Employees’ satisfaction research
/customer-service-development/Customer Service Development
/our-services/dive-top-3/Dive Top 3
/our-services/dive-top-3/benef...Benefits of research
/our-services/dive-top-3/media...Media partner
/our-services/dive-top-3/metho...Methodology
https://dive-group.com/news/News
https://dive-group.com/contact/Text duplicate Dive Group
/contact/estonia/Dive Estonia
/contact/finland/Dive Finland
/contact/mystery-shopping-latvia/Dive Latvia
/contact/lithuania/Dive Lithuania
/contact/poland/Dive Poland
/contact/denmark/Dive Denmark
/contact/norway/Dive Norway
/contact/sweden/Dive Sweden
https://dive-group.com/English
A-TITLE English
https://dive-group.com/et/Eesti
A-TITLE Eesti
https://dive-group.com/lv/Latviešu
A-TITLE Latviešu
https://dive-group.com/lt/Lietuvių
A-TITLE Lietuvių
https://dive-group.com/da/Dansk
A-TITLE Dansk
https://dive-group.com/pl/Polski
A-TITLE Polski
https://dive-group.com/fi/Suomi
A-TITLE Suomi
https://dive-group.com/sv/Svenska
A-TITLE Svenska
https://dive-group.com/no/Norsk
A-TITLE Norsk
/mystery-shopping/mystery shopping.
https://dive-group.com/contact/CONTACT US
/author/test/Dive
A-TITLE Posts by Dive
https://dive-group.com/Anchor No Text
/our-services/data/mystery-sho...Mystery shopping
https://dive-group.com/Anchor What Service Excellence is?
https://dive-group.com/Anchor Text duplicate Why Service Excellence is important?
/mystery-shopping/Text duplicate Mystery shopping
https://dive-group.com/contact/Text duplicate CONTACT US
https://dive-group.com/Text duplicate Dive
/mystery-shopper/Text duplicate Become a Mystery Shopper
https://dive-group.com/contact/Dive Contact
/privacy-policy/Privacy Policy
https://www.facebook.com/DiveE...New window External Subdomain A-TITLE Facebook
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn
https://www.facebook.com/DiveE...New window External Subdomain Text duplicate A-TITLE Facebook
https://www.linkedin.com/compa...New window External Subdomain Text duplicate A-TITLE LinkedIn

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://dive-group.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.80 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (1,455 kB).

HTTP Response Header

NameValue
last-modifiedWed, 26 Mar 2025 08:26:34 GMT
cache-controlmax-age=0
expiresWed, 26 Mar 2025 10:53:55 GMT
varyAccept-Encoding
content-encodinggzip
content-typetext/html; charset=UTF-8
dateWed, 26 Mar 2025 10:53:55 GMT
serverApache / ZoneOS
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 85 referring domains.
This page has 525 backlinks.
This page has backlinks from 73 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
# Allow access to essential resources
Allow: /wp-content/uploads/
Allow: /wp-admin/admin-ajax.php

# Disallow access to sensitive areas
Disallow: /wp-admin/
Disallow: /wp-includes/
Disallow: /cgi-bin/
Disallow: /xmlrpc.php
Disallow: /wp-login.php
Disallow: /?s=*
Disallow: /search/
Disallow: */feed/
Disallow: */feed/*
Disallow: /*/feed/*
Disallow: */wp-json/
Disallow: */plugins/
Disallow: /page/*

# Block query parameters to avoid duplicate content
Disallow: /*?*

# Prevent indexing of unnecessary files
Disallow: /*.php$
Disallow: /*.js$
Disallow: /*.css$

# Sitemap location
Sitemap: https://dive-group.com/sitemap_index.xml
Sitemap: https://dive-group.com/post-sitemap.xml
Sitemap: https://dive-group.com/page-sitemap.xml

Similar sites

Search preview

dive-group.com
Dive: Develops customer experience through mystery shopping
Dive is the leading Customer Service Improvement Company specialised in the method of Mystery Shopping.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
DIVE95%Check
Shopping79%Check
Mystery Shopping79%Check
Mystery77%Check
Dive Group74%Check
Customer73%Check
Customer Service71%Check
develops customer68%Check
Service66%Check
develops62%Check
Show more keywords and terms

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