Expressfactoryoutlet.com - SEO Checker

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Overview of the SEO Check
Meta information
84% 
Page quality
51% 
Page structure
58% 
Link structure
95% 
Server
83% 
External factors
100% 
SEO Score
Response time
1.23 s
File size
40.20 kB
Words
67
Media files
5
Number of links
10 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Express Factory Outlet | Shop Men's and Women's Clothing In-Store
The page title should be shorter than 580 pixels. It is 614 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Shop women's and men's clothing in store at the Express Factory Outlet! Find deals on jeans, tops, dresses, suits, clearance sales & more!
The length of the meta description is perfect. (857 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.expressfactoryoutlet.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
google-site-verificationKO3ahAa2QDObW_MDD0NaOqjpeJbzwyas5lgjFg9ejwE
descriptionShop women's and men's clothing in store at the Express Factory Outlet! Find deals on jeans, tops, dresses, suits, clearance sales & more!
langen-us
content-typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge,chrome=1

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Page quality

Content
(Critically important)
There are only 67 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
No paragraphs were detected.
17.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 4 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ctory-outlet/EFO_logo-horizontal-NEW.pngExpress Factory Outlet
...al-30148-efp-hp/dt/png-height-spacer.pngbg
...99-efp-hp/-dt/efo-express-insider-dt.jpgEXPRESS INSIDER
...tal-26482-efo-hp/-dt/Insider-copy-dt.pngEXPRESS INSIDER; A WORLD OF REWARDS AND ACCESS; EARN REWARDS; BIRTHDAY GIFTS; RECEIPTLESS RETURNS
...-factory-outlet/efo-logo-stacked-NEW.pngExpress Factory Outlet

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to Main Content
/Anchor Skip to Footer
/Subdomain IMG-ALT Express Factory Outlet
https://stores.expressfactoryo...External Subdomain FIND A STORE
/outlet/couponsSubdomain GET COUPONS
https://www.express.com/registerExternal Subdomain JOIN EXPRESS INSIDER
https://www.express.com/External Subdomain EXPRESS.COM
https://stores.expressfactoryo...External Subdomain Text duplicate FIND A STORE
https://www.express.com/regist...External Subdomain JOIN FOR FREE
https://www.express.com/g/insi...External Subdomain LEARN MORE
https://stores.expressfactoryo...New window External Subdomain Find a Store
https://www.express.com/g/cont...New window External Subdomain Contact Us
https://www.express.com/g/term...New window External Subdomain Terms & Conditions
/content/efo/en/g/privacy-policyPrivacy Policy
/content/efo/en/g/about-adsAbout Ads
/content/efo/en/g/gift-cardsGift Cards
/content/efo/en/g/returns-exch...Returns & Exchanges
/outlet/coupons?ICID=B_FOOTER_...New window Subdomain Coupons
/Subdomain Text duplicate IMG-ALT Express Factory Outlet
https://www.express.com/External Subdomain SHOP EXPRESS.COM

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.expressfactoryoutlet.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.23 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 4 JavaScript files. This may affect the load time negatively.
This page does not require any CSS files.
The file size of the HTML document is fine (40 kB).

HTTP Response Header

NameValue
servernginx
content-typetext/html;charset=utf-8
x-dispatcherdispatcher3useast1-28505055
x-vhostpublish
strict-transport-securitymax-age=63072000; includeSubdomains;
x-content-type-optionsnosniff
last-modifiedSun, 18 Aug 2024 10:04:52 GMT
etagW/"901c-61ff252d0dbd7-gzip"
varyAccept-Encoding,User-Agent
x-frame-optionsSAMEORIGIN
locidaem-g-7b40056aa4f7
detid-GI0M000:0:0:0:0:0
accept-rangesbytes
x-akamai-transformed9 9711 0 pmb=mRUM,1
content-encodinggzip
dateSun, 18 Aug 2024 10:04:52 GMT
content-length11648
connectionkeep-alive
set-cookie43 Characters
server-timingcdn-cache; desc=MISS
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 91 referring domains.
This page has 10,936 backlinks.
This page has backlinks from 75 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.expressfactoryoutlet.com
Express Factory Outlet | Shop Men's and Women's Clothing ...
Shop women's and men's clothing in store at the Express Factory Outlet! Find deals on jeans, tops, dresses, suits, clearance sales & more!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
EXPRESS73%Check
FACTORY73%Check
OUTLET73%Check
Factory Outlet73%Check
EXPRESS FACTORY OUTLET73%Check
SHOP58%Check
STORE56%Check
FIND46%Check
Deals46%Check
Store Locator45%Check
Show more keywords and terms

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