Fortisinc.com - SEO Checker

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Overview of the SEO Check
Meta information
53% 
Page quality
91% 
Page structure
95% 
Link structure
25% 
Server
46% 
External factors
100% 
SEO Score
Response time
1.27 s
File size
111.40 kB
Words
865
Media files
17
Number of links
223 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home
The title contains the word Home! More content should be covered in the title.
The page title is too short. (55 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.fortisinc.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Transitional is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
GeneratorSitefinity 13.3.7648.0 SE
viewportwidth=device-width, initial-scale=1.0
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 865 words. That's ok.
19.8% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.8 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...er/fortis-logo-alt.png?sfvrsn=77976998_2fortis-logo-altfortis-logo-alt
...eader-footer/arrow.png?sfvrsn=60e96d98_2arrowarrow
...eader-footer/arrow.png?sfvrsn=60e96d98_2arrowarrow
...eader-footer/arrow.png?sfvrsn=60e96d98_2arrowarrow
...eader-footer/arrow.png?sfvrsn=60e96d98_2arrowarrow
...eader-footer/arrow.png?sfvrsn=60e96d98_2arrowarrow
...eader-footer/arrow.png?sfvrsn=60e96d98_2arrowarrow
.../about-info-1-2018.jpg?sfvrsn=ce5b7798_0about-info-1-2018about-info-1-2018
...about-info-2-2018.png?sfvrsn=175b7798_58about-info-2-2018about-info-2-2018
.../about-info-3-2018.png?sfvrsn=d75b7798_4about-info-3-2018about-info-3-2018
...about-info-4-2018.png?sfvrsn=ab5b7798_60about-info-4-2018about-info-4-2022
...4dbd0aff00004a2f93.jpg?sfvrsn=60ca7598_6performance-chart-rev-2023-updatesperformance-chart-rev-2023-updates
...ments/board-member.png?sfvrsn=40666d98_6board-memberboard-member
...ents/inv-rel-quad-2.jpg?sfvrsn=2396a98_6inv-rel-quad-2inv-rel-quad-2
...hared-elements/faq.jpg?sfvrsn=47666d98_2faqfaq
...hared-elements/key.jpg?sfvrsn=a4636d98_4keykey
...r/fortis-logo-grey.png?sfvrsn=f04c6d98_4fortis-logo-greyfortis-logo-grey

Page structure

H1 heading
(Critically important)
Ten utility operations: One strong company
The H1 heading is perfect.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Ten utility operations: One strong company
H2 Advancing our Sustainability Strategy and Priorities
H2 Taking climate action now to prepare for our future
H2 50 years of consecutive dividend increases.
H2 Unified Energy - Year in Review 2023
H2 Delivering a clean energy future through our 2050 net-zero greenhouse gas emissions target
H2 Steadfast focus on safety and reliability
H2 Our people are our strength.
H2 We are a leader in the North American electric and gas utility industry.
H2 We invested nearly $11 million in our communities in 2023.
H2 Ten utility operations: one strong company.
H2 Fortis is a leader in the regulated gas and electric utility industry in North America
H2 Powering ahead: strong, profitable and growing
H2 A history of superior returns to shareholders
H2 Committed to preserving our provincial heritage
H2 Questions about investing in Fortis
H2 Interested in learning more about Fortis?
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 NEWS RELEASES
H3 UPCOMING EVENTS
H3 PRESENTATIONS
H3 SHARE INFORMATION
H3 CONTACT
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.fortisinc.com/homeIMG-ALT fortis-logo-alt
/feature/contact-usCONTACT US
/about-us/about-usFortis History
/about-us/about-usFortis in the community
/investor-relationsFinancial highlights
/investor-relationsInvesting in Fortis
/docs/default-source/investor-...Investor briefcase
https://app.quotemedia.com/quo...External Subdomain Anchor Stock price history
/about-usAbout Us
/about-us/profileProfile
/about-us/purpose-and-valuesPurpose and Values
/about-us/fortis-leasership-teamLeadership Team
/about-us/boeard-of-directorsBoard of Directors
/about-us/annual-reportYear in Review 2023
/about-us/organizational-chartOrganizational Chart
/about-us/fortis-historyHistory
/about-us/articles-and-by-lawsArticles and By-Laws
/our-companiesOur Companies
/our-companies/itcITC
/our-companies/uns-energyUNS Energy
/our-companies/central-hudsonCentral Hudson
/our-companies/fortis-bcFortisBC
/our-companies/fortis-albertaFortisAlberta
/our-companies/newfoundland-powerNewfoundland Power
/our-companies/maritime-electricMaritime Electric
/our-companies/fortis-ontarioFortisOntario
/our-companies/caribbean-utili...Caribbean Utilities
/our-companies/fortis-tciFortisTCI
/investor-relationsInvestor Relations
/investor-relations/2024-annua...2024 Annual Meeting
/investor-relations/events-and...Events and Presentations
/investor-relations/financial-...Financial and Regulatory Reports
/investor-relations/financial-...Annual Reports
/investor-relations/financial-...Quarterly Reports
/investor-relations/financial-...Annual Information Forms
/investor-relations/financial-...Management Information Circulars
/investor-relations/financial-...Prospectuses
/investor-relations/financial-...Financial Highlights
/investor-relations/financial-...Business Acquisition Reports
/investor-relations/financial-...New window SEDAR Filings
/investor-relations/financial-...EDGAR FILINGS
/investor-relations/share-info...Share Information
/investor-relations/share-info...Dividends
/investor-relations/share-info...Dividend History
/investor-relations/share-info...Preference Shares
/investor-relations/share-info...Share Plan
/investor-relations/corporate-...Corporate Governance
/investor-relations/corporate-...Board Bios
/investor-relations/corporate-...Mandates
/investor-relations/corporate-...Policies
/investor-relations/corporate-...New window SEDI Filings
/investor-relations/corporate-...Advocacy
/investor-relations/faqFAQ
/investor-relations/faq/analystsAnalysts
/sustainabilitySustainability
/sustainability/environmentEnvironment
/sustainability/communityCommunity
/sustainability/peoplePeople
/sustainability/corporate-gove...Text duplicate Corporate Governance
/sustainability/corporate-gove...Text duplicate Advocacy
/sustainability/blogSustainability News
/sustainability/sustainability...Sustainability Reporting
/news-and-mediaNewsroom
/news-and-media/newsNews Releases
/news-and-media/news/20242024
/news-and-media/news/20232023
/news-and-media/news/20222022
/news-and-media/news/20212021
/news-and-media/news/20202020
/news-and-media/news/20192019
/news-and-media/news/20182018
/news-and-media/news/20172017
/news-and-media/news/20162016
/news-and-media/news/20152015
/news-and-media/news/20142014
/news-and-media/news/20132013
/news-and-media/news/20122012
/news-and-media/news/20112011
/news-and-media/news/20102010
/news-and-media/news/20092009
/news-and-media/news/20082008
/news-and-media/media-roomMedia Room
/about-usText duplicate About Us
/about-us/profileText duplicate Profile
/about-us/purpose-and-valuesText duplicate Purpose and Values
/about-us/fortis-leasership-teamText duplicate Leadership Team
/about-us/boeard-of-directorsText duplicate Board of Directors
/about-us/annual-reportText duplicate Year in Review 2023
/about-us/organizational-chartText duplicate Organizational Chart
/about-us/fortis-historyText duplicate History
/about-us/articles-and-by-lawsText duplicate Articles and By-Laws
/our-companiesText duplicate Our Companies
/our-companies/itcText duplicate ITC
/our-companies/uns-energyText duplicate UNS Energy
/our-companies/central-hudsonText duplicate Central Hudson
/our-companies/fortis-bcText duplicate FortisBC
/our-companies/fortis-albertaText duplicate FortisAlberta
/our-companies/newfoundland-powerText duplicate Newfoundland Power
/our-companies/maritime-electricText duplicate Maritime Electric
/our-companies/fortis-ontarioText duplicate FortisOntario
/our-companies/caribbean-utili...Text duplicate Caribbean Utilities
/our-companies/fortis-tciText duplicate FortisTCI
/investor-relationsText duplicate Investor Relations
/investor-relations/2024-annua...Text duplicate 2024 Annual Meeting
/investor-relations/events-and...Text duplicate Events and Presentations
/investor-relations/financial-...Text duplicate Financial and Regulatory Reports
/investor-relations/financial-...Text duplicate Annual Reports
/investor-relations/financial-...Text duplicate Quarterly Reports
/investor-relations/financial-...Text duplicate Annual Information Forms
/investor-relations/financial-...Text duplicate Management Information Circulars
/investor-relations/financial-...Text duplicate Prospectuses
/investor-relations/financial-...Text duplicate Financial Highlights
/investor-relations/financial-...Text duplicate Business Acquisition Reports
/investor-relations/financial-...New window Text duplicate SEDAR Filings
/investor-relations/financial-...Text duplicate EDGAR FILINGS
/investor-relations/share-info...Text duplicate Share Information
/investor-relations/share-info...Text duplicate Dividends
/investor-relations/share-info...Text duplicate Dividend History
/investor-relations/share-info...Text duplicate Preference Shares
/investor-relations/share-info...Text duplicate Share Plan
/investor-relations/corporate-...Text duplicate Corporate Governance
/investor-relations/corporate-...Text duplicate Board Bios
/investor-relations/corporate-...Text duplicate Mandates
/investor-relations/corporate-...Text duplicate Policies
/investor-relations/corporate-...New window Text duplicate SEDI Filings
/investor-relations/corporate-...Text duplicate Advocacy
/investor-relations/faqText duplicate FAQ
/investor-relations/faq/analystsText duplicate Analysts
/sustainabilityText duplicate Sustainability
/sustainability/environmentText duplicate Environment
/sustainability/communityText duplicate Community
/sustainability/peopleText duplicate People
/sustainability/corporate-gove...Text duplicate Corporate Governance
/sustainability/corporate-gove...Text duplicate Advocacy
/sustainability/blogText duplicate Sustainability News
/sustainability/sustainability...Text duplicate Sustainability Reporting
/news-and-mediaText duplicate Newsroom
/news-and-media/newsText duplicate News Releases
/news-and-media/news/2024Text duplicate 2024
/news-and-media/news/2023Text duplicate 2023
/news-and-media/news/2022Text duplicate 2022
/news-and-media/news/2021Text duplicate 2021
/news-and-media/news/2020Text duplicate 2020
/news-and-media/news/2019Text duplicate 2019
/news-and-media/news/2018Text duplicate 2018
/news-and-media/news/2017Text duplicate 2017
/news-and-media/news/2016Text duplicate 2016
/news-and-media/news/2015Text duplicate 2015
/news-and-media/news/2014Text duplicate 2014
/news-and-media/news/2013Text duplicate 2013
/news-and-media/news/2012Text duplicate 2012
/news-and-media/news/2011Text duplicate 2011
/news-and-media/news/2010Text duplicate 2010
/news-and-media/news/2009Text duplicate 2009
/news-and-media/news/2008Text duplicate 2008
/news-and-media/media-roomText duplicate Media Room
/docs/default-source/environme...Subdomain Learn more in our 2024 Sustainability Update Report
/sustainability/sustainability...Subdomain Learn more in our 2024 Climate Report
/news-and-media/details/fortis...Subdomain Learn more
https://yearinreview.fortisinc...External Subdomain Text duplicate Learn more
/news-and-media/details/fortis...Subdomain Text duplicate Learn more
/sustainability/peopleText duplicate Learn more
/our-companiesLearn more about Fortis companies
/about-us/about-usLearn more about Fortis
/news-and-media/details/fortis...Fortis Inc. Releases Second Quarter 2024 Results and 2024 Sustainability Report
/news-and-media/details/fortis...Fortis Inc. Announces Third Quarter Dividends – 2024
/news-and-media/details/adviso...Advisory: Fortis Inc. to Hold Teleconference on July 31 to Discuss Second Quarter 2024 Results
/news-and-media/details/fortis...Fortis Inc. to Hold Teleconference on July 31 to Discuss Second Quarter 2024 Results
/news-and-media/newsSEE ALL >
/investor-relations/events-and...Text duplicate SEE ALL >
/docs/default-source/investor-...Subdomain August 2024 Marketing Presentation
/docs/default-source/investor-...Subdomain Second Quarter 2024 Earnings
https://www.gowebcasting.com/1...External Subdomain Text duplicate Second Quarter 2024 Earnings
/docs/default-source/investor-...Subdomain June 2024 Marketing Presentation
/docs/default-source/investor-...Subdomain 2024 Annual and Special Meeting
https://www.gowebcasting.com/1...External Subdomain Text duplicate 2024 Annual and Special Meeting
/docs/default-source/investor-...Subdomain Q2 2024 Retail Presentation
/investor-relations/events-and...Text duplicate SEE ALL >
/investor-relations/share-info...Text duplicate SEE ALL >
/investor-relationsWhy invest in Fortis?
/our-companiesText duplicate Learn more about Fortis companies
/investor-relations/investor-r...Text duplicate Learn more
/about-us/about-usFortis community initiatives
/investor-relations/faqFrequently asked questions
/subscriptionEmail News Alerts
https://www-us.computershare.c...New window External Subdomain Financial Reports Mailing List
/investor-relations/request-in...Request Information
https://www.fortisinc.com/IMG-ALT fortis-logo-grey
/about-usText duplicate About Us
/about-us/profileText duplicate Profile
/about-us/purpose-and-valuesText duplicate Purpose and Values
/about-us/fortis-leasership-teamText duplicate Leadership Team
/about-us/boeard-of-directorsText duplicate Board of Directors
/about-us/annual-reportText duplicate Year in Review 2023
/about-us/organizational-chartText duplicate Organizational Chart
/about-us/fortis-historyText duplicate History
/about-us/articles-and-by-lawsText duplicate Articles and By-Laws
/our-companiesText duplicate Our Companies
/our-companies/itcText duplicate ITC
/our-companies/uns-energyText duplicate UNS Energy
/our-companies/central-hudsonText duplicate Central Hudson
/our-companies/fortis-bcText duplicate FortisBC
/our-companies/fortis-albertaText duplicate FortisAlberta
/our-companies/newfoundland-powerText duplicate Newfoundland Power
/our-companies/maritime-electricText duplicate Maritime Electric
/our-companies/fortis-ontarioText duplicate FortisOntario
/our-companies/caribbean-utili...Text duplicate Caribbean Utilities
/our-companies/fortis-tciText duplicate FortisTCI
/investor-relationsText duplicate Investor Relations
/investor-relations/2024-annua...Text duplicate 2024 Annual Meeting
/investor-relations/events-and...Text duplicate Events and Presentations
/investor-relations/financial-...Text duplicate Financial and Regulatory Reports
/investor-relations/share-info...Text duplicate Share Information
/investor-relations/corporate-...Text duplicate Corporate Governance
/investor-relations/faqText duplicate FAQ
/sustainabilityText duplicate Sustainability
/sustainability/environmentText duplicate Environment
/sustainability/communityText duplicate Community
/sustainability/peopleText duplicate People
/sustainability/corporate-gove...Text duplicate Corporate Governance
/sustainability/blogText duplicate Sustainability News
/sustainability/sustainability...Text duplicate Sustainability Reporting
/news-and-mediaText duplicate Newsroom
/news-and-media/newsText duplicate News Releases
/news-and-media/media-roomText duplicate Media Room
/feature/legal-noticeLegal Notice
/feature/privacy-policyPrivacy Policy
/feature/contact-usContact Us

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.fortisinc.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.27 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 13 CSS files. This may affect the page load time negatively.
This page loads 9 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (111 kB).

HTTP Response Header

NameValue
content-length25404
content-typetext/html; charset=utf-8
dateSat, 10 Aug 2024 03:55:27 GMT
serverMicrosoft-IIS/10.0
cache-controlno-cache
content-encodinggzip
expires-1
pragmano-cache
set-cookie124 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000; includeSubDomains
x-aspnet-version4.0.30319
x-content-type-optionsnosniff
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
referrer-policyno-referrer-when-downgrade
content-security-policydefault-src 'self' 'unsafe-eval' 'unsafe-inline'; style-src 'self' https://fonts.googleapis.com https://platform.twitter.com https://www.gstatic.com 'unsafe-inline'; script-src https://www.googletagmanager.com https://app.quotemedia.com https://ajax.googleapis.com https://apis.google.com https://www.gstatic.com https://s7.addthis.com https://m.addthis.com https://z.moatads.com https://v1.addthisedge.com https://m.addthisedge.com https://www.google-analytics.com https://platform.twitter.com https://cdn.syndication.twimg.com https://connect.facebook.net https://www.addthis.com https://edge.addthis.com https://www.google.com 'unsafe-inline' 'unsafe-eval' 'self' ; frame-src 'self' https://apis.google.com https://accounts.google.com https://www.google.com https://s7.addthis.com https://edge.addthis.com https://platform.twitter.com https://syndication.twitter.com https://player.vimeo.com https://fortis.mwnewsroom.com https://www.youtube.com https://fortis.gcs-web.com https://www.googletagmanager.com; img-src 'self' data: blob: https://www.google-analytics.com https://www.googletagmanager.com https://pbs.twimg.com https://abs.twimg.com/ https://platform.twitter.com https://syndication.twitter.com https://app.quotemedia.com https://ml.globenewswire.com https://www.facebook.com https://m.addthis.com; font-src 'self' data: https://fonts.gstatic.com; connect-src https://www.google-analytics.com https://m.addthis.com https://s7.addthis.com 'self'; frame-ancestors 'self'; report-to https://flywheel.report-uri.com/r/d/csp/reportOnly; report-uri https://flywheel.report-uri.com/r/d/csp/reportOnly
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 636 referring domains.
This page has 11,772 backlinks.
This page has backlinks from 486 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-Agent: *
Allow: /

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www.fortisinc.com
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Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fortis60%Check
Fortis Inc57%Check
utility54%Check
strong54%Check
company54%Check
one54%Check
Inc54%Check
one strong54%Check
Fortis community49%Check
Electric Utility48%Check
Show more keywords and terms

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