Gartner.com - SEO Checker

Overview of the SEO Check
Meta information
67% 
Page quality
69% 
Page structure
67% 
Link structure
15% 
Server
73% 
External factors
100% 
SEO Score
Response time
0.97 s
File size
134.40 kB
Words
1237
Media files
26
Number of links
226 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Gartner | Delivering Actionable, Objective Insight to Executives and Their Teams
The page title should be shorter than 580 pixels. It is 717 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Gartner provides actionable insights, guidance, and tools that enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.
The meta description is too long: 1027 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.gartner.com/en
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1
keywordsHome
descriptionGartner provides actionable insights, guidance, and tools that enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.
templateglobal-home-page-template
designTypenewViz
google-site-verificationnEtJJ51UwVnKlBF9RylUHAebtYkWf3Z3YtZtfYyNt68
baidu-site-verificationcode-WrFRMH0A1C
pagesiteCode | Public Marketing Site, hasMultiMedia | false, template | Global TLD Home Page Template, gatedAsset | false
langen
twitter:cardsummary
twitter:siteGartner_Inc
twitter:imagehttps://emt.gartnerweb.com/ngw/globalassets/en/newsroom/images/covers/gartner-press-release-twitter-thumbnail.png
twitter:creatorGartner_Inc
twitter:titleGartner | Delivering Actionable, Objective Insight to Executives and Their Teams
twitter:descriptionGartner provides actionable insights, guidance, and tools that enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.
og:urlhttps://www.gartner.com/en
og:localeen_US
og:typewebsite
og:titleGartner | Delivering Actionable, Objective Insight to Executives and Their Teams
og:imagehttps://emt.gartnerweb.com/ngw/globalassets/en/newsroom/images/covers/gartner-press-release-twitter-thumbnail.png
og:descriptionGartner provides actionable insights, guidance, and tools that enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.
og:site_nameGartner
X-UA-CompatibleIE=edge,chrome=1
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 1237 words. That's ok.
24.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24.89 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
The One-Pager That Revolutionizes Strategic Planning
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 The One-Pager That Revolutionizes Strategic Planning
H2 And sets your function up for success.
H2 Empty heading
H2 Gartner delivers actionable, objective insight to executives and their teams.
H3 How to Tackle 4 Big CFO Challenges
H3 Lead in a Disruptive Market With Product Innovation Excellence
H3 The Premier Conference for Supply Chain Leaders
H3 Insights to drive stronger performance
H3 Tools to make smarter, faster decisions
H3 How Milliken partnered with Gartner to drive efficiency, prioritization and supply chain management maturity
H3 How NYC Health + Hospitals scaled its data and analytics program with Gartner
H3 Life at Gartner
H3 Become a Client
H3 Become a Client Duplicate text
H3 Empty heading
H3 Empty heading
H4 Supply Chain Management (SCM): What, Why, How & CSCO’s Guide
H4 Leverage Cybersecurity Frameworks for Building and Optimizing Programs
H4 Warehouse Automation Strategies and Optimization
H4 IT Score for Enterprise Architecture & Technology Innovation
H4 Move beyond RPA to deliver hyperautomation
H4 Labor Market Trends
H4 Supply Chain Management (SCM): What, Why, How & CSCO’s Guide Duplicate text
H4 Measure, prioritize, accelerate and communicate your digital strategy.
H4 Benchmark key functional processes and activities.
H4 Make better, data-driven tech purchasing decisions with Gartner BuySmart™.
H4 “With Gartner, I get to go to one place, find the research and really leverage it to help the business scale.”
H4 How Our Leaders Support Entry-Level Talent
H4 Join Gartner's Business Development Team
H4 Why Work at Gartner?
H4 How Our Leaders Support Entry-Level Talent Duplicate text
H5 Access proven management and technology research anytime.
H5 Get one-on-one guidance from Gartner experts on your mission-critical priorities.
H5 Gain confidence in your decisions using our proprietary tools.
H5 Connect directly with peers to discuss common issues and initiatives.
H5 Or give us a call
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (33) on this page.
LinkAttributesAnchor text
/account/signinSubdomain Sign In
https://www.gartner.com/en/aboutAbout
/en/newsroomNewsroom
https://jobs.gartner.com/External Subdomain Careers
https://www.gartner.com/enAnchor Insights
/en/insightsAll Insights
/en/insights/guidesGuides
/en/insights/new-to-roleFor Executives in a New Role
/en/insights/strategic-planningStrategic Planning
/en/insights/generative-ai-for...Generative AI Resources
/en/topics/generative-aiUnderstand GenAI
/en/insights/leadership-visionLeadership Vision
/en/human-resources/topics/fut...Future of Work
/en/insights/sustainabilitySustainability for the C-Suite
/en/human-resources/insights/d...Diversity, Equity and Inclusion
/en/audit-riskAudit & Risk
/en/chief-information-officerChief Information Officer
/en/customer-service-supportCustomer Service & Support
/en/cybersecurityCybersecurity
/en/data-analyticsData & Analytics
/en/financeFinance
/en/human-resourcesHuman Resources
/en/information-technologyInformation Technology
/en/infrastructure-and-it-oper...Infrastructure & Operations
/en/legal-complianceLegal & Compliance
/en/marketingMarketing & Communications
/en/product-managementProduct
/en/innovation-strategyR&D
https://www.gartner.com/en/salesSales
/en/software-engineeringSoftware Engineering
/en/supply-chainSupply Chain
/en/tech-marketingTech Marketing
/en/industries/educationEducation
/en/industries/energy-utilitiesEnergy & Utilities
/en/financial-servicesFinancial Services
/en/industries/government-publ...Government & Public Sector
/en/industries/healthcare-prov...Healthcare
/en/industries/high-techHigh Tech & Telecom
/en/industries/investment-serv...Investment Services
/en/industries/manufacturing-d...Manufacturing
/en/industries/retail-digital-...Retail
https://www.gartner.com/enAnchor Our Solutions
/en/expertsExpert GuidanceActionable insight from Gartner leaders
/en/conferencesSubdomain ConferencesBe inspired at world-class events
https://www.gartner.com/en/toolsToolsBuild your plans to execute
/peer-community/homeSubdomain Peer CommunityConnections, chats and advice
/peer-insights/homeSubdomain Peer InsightsTech & services ratings and reviews
/en/consultingConsultingOn-the-ground support
/en/research/methodologies/mag...Magic QuadrantActionable advice on tech providers
/en/research/methodologies/gar...Hype CycleManage tech portfolio risk
/en/products/buysmartBuySmartManage the tech-evaluation process
/en/research/methodologies/gar...Gartner ScoreGauge function performance/maturity
/en/product-management/researc...Product DecisionsRoadmaps for product managers
/en/marketing/research/digital-iqDigital IQBenchmark your digital brand
/en/chief-information-officer/...CIO Initiative AcceleratorsSelf-service guides for key actions
/en/customer-success-storiesAll Client Stories
/en/cybersecurity/customer-suc...Cybersecuity
/en/finance/customer-success-s...Text duplicate Finance
/en/industries/high-tech/custo...High Tech
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/en/information-technology/cus...Text duplicate Information Technology
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/en/marketing/customer-success...Marketing
/en/sales/customer-success-sto...Text duplicate Sales
/en/supply-chain/customer-succ...Text duplicate Supply Chain
https://www.gartner.com/enAnchor Conferences
/en/conferencesSubdomain About Gartner Conferences
/en/conferences/calendarSubdomain Conferences Calendar
/en/webinarsWebinars
https://www.evanta.com/External Subdomain Evanta: Connecting C-Level Executives
/en/conferences/hub/applicatio...Subdomain Applications
/en/conferences/hub/cio-confer...Subdomain CIO
/en/conferences/hub/cloud-conf...Subdomain Cloud
/en/conferences/hub/data-analy...Subdomain Text duplicate Data & Analytics
/en/conferences/hub/digital-wo...Subdomain Digital Workplace
/en/conferences/hub/finance-co...Subdomain Text duplicate Finance
/en/conferences/hub/hr-confere...Subdomain Text duplicate Human Resources
/en/conferences/hub/identity-a...Subdomain Identity & Access Management
/en/conferences/hub/marketing-...Subdomain Text duplicate Marketing
/en/conferences/hub/sales-conf...Subdomain Text duplicate Sales
/en/conferences/hub/security-c...Subdomain Security
/en/conferences/hub/supply-cha...Subdomain Text duplicate Supply Chain
/en/conferences/calendar/all/naSubdomain Americas
/en/conferences/calendar/all/apacSubdomain Asia/Pacific and Japan
/en/conferences/calendar/all/emeaSubdomain Europe, Middle East and Africa
https://www.gartner.com/en/aboutText duplicate About
/en/newsroomText duplicate Newsroom
https://jobs.gartner.com/External Subdomain Text duplicate Careers
/en/become-a-client?bacCtaId=b...Become a Client
https://www.gartner.com/enNo Text
/en/insightsText duplicate All Insights
/en/insights/guidesText duplicate Guides
/en/insights/new-to-roleText duplicate For Executives in a New Role
/en/insights/strategic-planningText duplicate Strategic Planning
/en/insights/generative-ai-for...Text duplicate Generative AI Resources
/en/topics/generative-aiText duplicate Understand GenAI
/en/insights/leadership-visionText duplicate Leadership Vision
/en/human-resources/topics/fut...Text duplicate Future of Work
/en/insights/sustainabilityText duplicate Sustainability for the C-Suite
/en/human-resources/insights/d...Text duplicate Diversity, Equity and Inclusion
/en/audit-riskText duplicate Audit & Risk
/en/chief-information-officerText duplicate Chief Information Officer
/en/customer-service-supportText duplicate Customer Service & Support
/en/cybersecurityText duplicate Cybersecurity
/en/data-analyticsText duplicate Data & Analytics
/en/financeText duplicate Finance
/en/human-resourcesText duplicate Human Resources
/en/information-technologyText duplicate Information Technology
/en/infrastructure-and-it-oper...Text duplicate Infrastructure & Operations
/en/legal-complianceText duplicate Legal & Compliance
/en/marketingText duplicate Marketing & Communications
/en/product-managementText duplicate Product
/en/innovation-strategyText duplicate R&D
https://www.gartner.com/en/salesText duplicate Sales
/en/software-engineeringText duplicate Software Engineering
/en/supply-chainText duplicate Supply Chain
/en/tech-marketingText duplicate Tech Marketing
/en/industries/educationText duplicate Education
/en/industries/energy-utilitiesText duplicate Energy & Utilities
/en/financial-servicesText duplicate Financial Services
/en/industries/government-publ...Text duplicate Government & Public Sector
/en/industries/healthcare-prov...Text duplicate Healthcare
/en/industries/high-techText duplicate High Tech & Telecom
/en/industries/investment-serv...Text duplicate Investment Services
/en/industries/manufacturing-d...Text duplicate Manufacturing
/en/industries/retail-digital-...Text duplicate Retail
/en/expertsText duplicate Expert GuidanceActionable insight from Gartner leaders
/en/conferencesSubdomain Text duplicate ConferencesBe inspired at world-class events
https://www.gartner.com/en/toolsText duplicate ToolsBuild your plans to execute
/peer-community/homeSubdomain Text duplicate Peer CommunityConnections, chats and advice
/peer-insights/homeSubdomain Text duplicate Peer InsightsTech & services ratings and reviews
/en/consultingText duplicate ConsultingOn-the-ground support
/en/research/methodologies/mag...Text duplicate Magic QuadrantActionable advice on tech providers
/en/research/methodologies/gar...Text duplicate Hype CycleManage tech portfolio risk
/en/products/buysmartText duplicate BuySmartManage the tech-evaluation process
/en/research/methodologies/gar...Text duplicate Gartner ScoreGauge function performance/maturity
/en/product-management/researc...Text duplicate Product DecisionsRoadmaps for product managers
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/en/finance/customer-success-s...Text duplicate Finance
/en/industries/high-tech/custo...Text duplicate High Tech
/en/human-resources/customer-s...Text duplicate Human Resources
/en/information-technology/cus...Text duplicate Information Technology
/en/legal-compliance/customer-...Text duplicate Legal
/en/marketing/customer-success...Text duplicate Marketing
/en/sales/customer-success-sto...Text duplicate Sales
/en/supply-chain/customer-succ...Text duplicate Supply Chain
/en/conferencesSubdomain Text duplicate About Gartner Conferences
/en/conferences/calendarSubdomain Text duplicate Conferences Calendar
/en/webinarsText duplicate Webinars
https://www.evanta.com/External Subdomain Text duplicate Evanta: Connecting C-Level Executives
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/en/conferences/hub/cio-confer...Subdomain Text duplicate CIO
/en/conferences/hub/cloud-conf...Subdomain Text duplicate Cloud
/en/conferences/hub/data-analy...Subdomain Text duplicate Data & Analytics
/en/conferences/hub/digital-wo...Subdomain Text duplicate Digital Workplace
/en/conferences/hub/finance-co...Subdomain Text duplicate Finance
/en/conferences/hub/hr-confere...Subdomain Text duplicate Human Resources
/en/conferences/hub/identity-a...Subdomain Text duplicate Identity & Access Management
/en/conferences/hub/marketing-...Subdomain Text duplicate Marketing
/en/conferences/hub/sales-conf...Subdomain Text duplicate Sales
/en/conferences/hub/security-c...Subdomain Text duplicate Security
/en/conferences/hub/supply-cha...Subdomain Text duplicate Supply Chain
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/en/conferences/calendar/all/apacSubdomain Text duplicate Asia/Pacific and Japan
/en/conferences/calendar/all/emeaSubdomain Text duplicate Europe, Middle East and Africa
/en/become-a-client?bacCtaId=b...Text duplicate Become a Client
/en/insights/strategic-planningDownload Template
/en/finance/cfo-reportDownload Report
/en/product-management/topics/...Explore Opportunities
/en/conferences/calendar/suppl...Subdomain Reserve Your Spot
/en/supply-chain/topics/supply...Supply Chain Management (SCM): What, Why, How & CSCO’s Guide Read Now
/en/articles/cybersecurity-fra...Leverage Cybersecurity Frameworks for Building and Optimizing Programs Read Now
/en/articles/warehouse-automat...Warehouse Automation Strategies and Optimization Read Now
/en/doc/709538-gartner-it-scor...IT Score for Enterprise Architecture & Technology Innovation Learn More
/en/doc/433853-move-beyond-rpa...Move beyond RPA to deliver hyperautomation Learn More
/en/human-resources/insights/b...Labor Market Trends Read Now
/en/supply-chain/topics/supply...Text duplicate Supply Chain Management (SCM): What, Why, How & CSCO’s Guide Read Now
/en/chief-information-officer/...Explore Now
/en/insights/benchmarkingSee How You Compare
/en/products/buysmartGet Started
/en/supply-chain/customer-succ...See Client Story
/en/information-technology/cus...Text duplicate See Client Story
/en/become-a-client?bacCtaId=b...Text duplicate Become a Client
https://jobs.gartner.com/life-...New window External Subdomain Podcast How Our Leaders Support Entry-Level Talent
https://jobs.gartner.com/busin...New window External Subdomain Team Overview Join Gartner's Business Development Team
https://www.youtube.com/watch?...New window External Subdomain Video Why Work at Gartner?
https://jobs.gartner.com/life-...New window External Subdomain Text duplicate Podcast How Our Leaders Support Entry-Level Talent
https://www.gartner.com/enIMG-ALT Gartner
https://www.youtube.com/user/G...External Subdomain IMG-ALT *
https://twitter.com/Gartner_incExternal Text duplicate IMG-ALT *
https://www.linkedin.com/compa...External Subdomain Text duplicate IMG-ALT *
https://www.facebook.com/Gartn...External Subdomain Text duplicate IMG-ALT *
https://www.instagram.com/gart...External Subdomain Text duplicate IMG-ALT *
https://www.gartner.com/en/aboutAbout Us
/en/about/corporate-responsibi...Corporate Responsibility
https://investor.gartner.com/External Subdomain Investor Relations
/en/newsroomText duplicate Newsroom
/en/productsResearch & Advisory
/en/conferencesSubdomain Text duplicate Conferences
/en/consultingConsulting
/en/digital-marketsDigital Markets
/en/contact/general-contactsContact Us
/en/become-a-client?bacCtaId=b...Text duplicate Become a Client
/en/contact/worldwide-officesOffice Locations
/en/contact/technical-supportTechnical Support
https://jobs.gartner.com/why-g...External Subdomain Why Gartner
https://jobs.gartner.com/searc...External Subdomain Search Careers
https://jobs.gartner.com/cultureExternal Subdomain Our Culture
https://jobs.gartner.com/life-...External Subdomain Careers Blog
/en/insightsFeatured Insights
/en/webinarsText duplicate Webinars
/en/glossaryGlossary
/en/customer-success-storiesClient Stories
https://www.gartner.com/enAnchor About Gartner
https://www.gartner.com/en/aboutText duplicate About Us
/en/about/corporate-responsibi...Text duplicate Corporate Responsibility
https://investor.gartner.com/External Subdomain Text duplicate Investor Relations
/en/newsroomText duplicate Newsroom
/en/productsText duplicate Research & Advisory
/en/conferencesSubdomain Text duplicate Conferences
/en/consultingText duplicate Consulting
/en/digital-marketsText duplicate Digital Markets
https://www.gartner.com/enAnchor Get in Touch
/en/contact/general-contactsText duplicate Contact Us
/en/become-a-client?bacCtaId=b...Text duplicate Become a Client
/en/contact/worldwide-officesText duplicate Office Locations
/en/contact/technical-supportText duplicate Technical Support
https://jobs.gartner.com/why-g...External Subdomain Text duplicate Why Gartner
https://jobs.gartner.com/searc...External Subdomain Text duplicate Search Careers
https://jobs.gartner.com/cultureExternal Subdomain Text duplicate Our Culture
https://jobs.gartner.com/life-...External Subdomain Text duplicate Careers Blog
https://www.gartner.com/enAnchor Latest Insights
/en/insightsText duplicate Featured Insights
/en/webinarsText duplicate Webinars
/en/glossaryText duplicate Glossary
/en/customer-success-storiesText duplicate Client Stories
https://www.youtube.com/user/G...External Subdomain Text duplicate IMG-ALT *
https://twitter.com/Gartner_incExternal Text duplicate IMG-ALT *
https://www.linkedin.com/compa...External Subdomain Text duplicate IMG-ALT *
https://www.facebook.com/Gartn...External Subdomain Text duplicate IMG-ALT *
https://www.instagram.com/gart...External Subdomain Text duplicate IMG-ALT *
https://www.youtube.com/user/G...External Subdomain Text duplicate IMG-ALT *
https://twitter.com/Gartner_incExternal Text duplicate IMG-ALT *
https://www.linkedin.com/compa...External Subdomain Text duplicate IMG-ALT *
https://www.facebook.com/Gartn...External Subdomain Text duplicate IMG-ALT *
https://www.instagram.com/gart...External Subdomain Text duplicate IMG-ALT *
/en/about/policies/overviewPolicies
A-TITLE Policies
/en/about/policies/privacyPrivacy Policy
A-TITLE Privacy Policy
/en/about/policies/terms-of-useTerms of Use
A-TITLE Terms of Use
/en/about/ombudsOmbuds
A-TITLE Ombuds
/en/about/policies/privacy/chi...New window Separate Consent Letter
/en/about/policies/terms-of-useNew window Gartner Terms of Use
/en/about/policies/privacyNew window Privacy Policy.
/en/become-a-client/thank-youNew window Subdomain No Text
/en/about/policies/terms-of-useNew window Text duplicate Gartner Terms of Use
/en/about/policies/privacyNew window Text duplicate Privacy Policy.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.gartner.com/en"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.97 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (134 kB).

HTTP Response Header

NameValue
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External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 6,362 referring domains.
This page has 175,253 backlinks.
This page has backlinks from 4,723 different ip addresses.

Robots.txt

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www.gartner.com
Gartner | Delivering Actionable, Objective Insight to Executives an...
Gartner provides actionable insights, guidance, and tools that enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.

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KeywordResultRecheck
Gartner80%Check
insight65%Check
actionable insight64%Check
actionable62%Check
objective insight60%Check
one56%Check
decisions54%Check
Tools54%Check
smarter decisions54%Check
Actionable Insights52%Check

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