Hallmark.com - SEO Checker

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Overview of the SEO Check
Meta information
59% 
Page quality
92% 
Page structure
58% 
Link structure
12% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.16 s
File size
349.20 kB
Words
900
Media files
33
Number of links
263 internal / 35 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hallmark Greeting Cards, Gifts, Ornaments, Home Decor & Gift Wrap | Hallmark
The page title should be shorter than 580 pixels. It is 718 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Shop Hallmark for the biggest selection of greeting cards, Christmas ornaments, gift wrap, home decor and gift ideas to celebrate holidays, birthdays, weddings and more.
The meta description is too long: 1048 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hallmark.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=5.0
format-detectiontelephone=no
titleHallmark Greeting Cards, Gifts, Ornaments, Home Decor & Gift Wrap | Hallmark
descriptionShop Hallmark for the biggest selection of greeting cards, Christmas ornaments, gift wrap, home decor and gift ideas to celebrate holidays, birthdays, weddings and more.
keywordsMain, default, home
robotsindex,follow
$sw-session-hash$61fbc425b0ab16897fc8ff8b40b87723
theme-color#604099
langen
twitter:cardsummary
twitter:titleHallmark Greeting Cards, Gifts, Ornaments, Home Decor & Gift Wrap | Hallmark
twitter:urlhttps://www.hallmark.com/
twitter:siteHallmark OneSite
twitter:descriptionShop Hallmark for the biggest selection of greeting cards, Christmas ornaments, gift wrap, home decor and gift ideas to celebrate holidays, birthdays, weddings and more.
og:imagehttps://www.hallmark.com/on/demandware.static/-/Sites-hmk-onesite-Library/default/v1724382082065/images/hp/og-image.png
og:image:width500
og:typewebsite
og:site_nameHallmark OneSite
og:titleHallmark Greeting Cards, Gifts, Ornaments, Home Decor & Gift Wrap | Hallmark
og:image:height500
og:descriptionShop Hallmark for the biggest selection of greeting cards, Christmas ornaments, gift wrap, home decor and gift ideas to celebrate holidays, birthdays, weddings and more.
og:urlhttps://www.hallmark.com/
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 900 words. That's ok.
19.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=5.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...dw13b1a67d/images/icons/logo-desktop.svgHallmark logo
...dw13b1a67d/images/icons/logo-desktop.svgHallmark logo
...een-hero-desktop.jpg?sw=1920&sh=684&q=80A collection of Halloween products including cards, home decor, candy bowls and treat bags.
...2024/q3/halloween/LG_READY-SET-GHOST.pngNo alt attribute provided
...q3/halloween/LG_READY-SET-GHOST-WIDE.pngNo alt attribute provided
...s-tile-pnts-white.jpg?sw=316&sh=316&q=80The Great Pumpkin pop-up book.
...s-tile-dsny-white.jpg?sw=316&sh=316&q=80Plush Mickey Mouse dressed as a jack-o-lantern
...ies-tile-hp-white.jpg?sw=316&sh=316&q=80Socks featuring illustrations of the Hocus Pocus witches
...es-tile-nbc-white.jpg?sw=316&sh=316&q=80Drinking glasses featuring characters from The Nightmare Before Christmas
.../2-up_mobile-app.png?sw=1196&sh=684&q=80Crown Rewards on the Hallmark Cards Now app
...01/images/hp/2024/q3/op/HCN-App-Icon.svgHallmark Cards Now app icon
...at-cats-ornaments.jpg?sw=211&sh=211&q=80Pumpkin ornament with ghostly Halloween scene inside
...ts-birthday-cards.jpg?sw=211&sh=211&q=80Pop-up Happy Birthday card
...s-stuffed-animals.jpg?sw=211&sh=211&q=80Snowman and dog in a box stuffed animal
...at-cats-figurines.jpg?sw=211&sh=211&q=80Willow Tree woman holding bird
...t-cats-mugz-n-sox.jpg?sw=211&sh=211&q=80Graphic socks and graphic mug
...at-cats-gift-wrap.jpg?sw=211&sh=211&q=80Super Mario-themed wrapping paper
...cats-personalized.jpg?sw=211&sh=211&q=80Personalized baby shoes ornaments
...feat-cats-p-and-b.jpg?sw=211&sh=211&q=80Blanket with the Perfect Resting Place on a haunted house design
...feat-cats-kitchen.jpg?sw=211&sh=211&q=80Clear glass with pumpkin drink charm
...t-cats-home-decor.jpg?sw=211&sh=211&q=80Mickey Mouse pumpkin-shaped candy bucket
...s-halloween-cards.jpg?sw=211&sh=211&q=80Card with cobwebs and Happy Halloween'
...-cats-invitations.jpg?sw=211&sh=211&q=80Personalizable invitations
...2024/q1/easter/ideas-and-inspiration.pngNo alt attribute provided
...2024/q1/easter/ideas-and-inspiration.pngNo alt attribute provided
...brations/17435_MC.jpg?sw=422&sh=422&q=80Birthday card and gifts in a care package
...kinSpiceRecipe_MC.jpg?sw=422&sh=422&q=80A glass mug full of pumpkin spiced latte, cream on top
...eenKids_MediaCard.jpg?sw=422&sh=422&q=80A fun image of a witch and candy, illustrated in a childlike style
...-to-buy-sign-send.jpg?sw=422&sh=165&q=80An illustration of an envelope being shipped quickly
...s-to-buy-shipping.jpg?sw=422&sh=165&q=80an illustration of a shipping truck moving fast
...ways-to-buy-bopis.jpg?sw=422&sh=165&q=80an illustration of a Hallmark shop
...lobal/footer/essential-accessibility.pngEssential AccessibilityEssential Accessibility
...s/global/footer/privacyoptions123x59.pngYour Privacy Choices

Page structure

H1 heading
(Critically important)
Shop Hallmark.com for gifts and cards for every season
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 58 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Shop Hallmark.com for gifts and cards for every season
H2 Find a store
H2 Holidays
H2 Celebrations
H2 Anytime
H2 Sympathy & Support
H2 Appreciation
H2 Holidays Duplicate text
H2 Celebrations Duplicate text
H2 Anytime Duplicate text
H2 Format
H2 Personalized
H2 Holiday & Occasions
H2 Category
H2 Pop Culture
H2 Brand
H2 Special Offers
H2 Ornament Central
H2 Collection
H2 Feature
H2 Theme
H2 Pop Culture Duplicate text
H2 Holidays Duplicate text
H2 Occasions
H2 Category Duplicate text
H2 Pop Culture Duplicate text
H2 Party Supplies
H2 Personalized Cards
H2 Personalized Ornaments
H2 Hallmark+
H2 What to Write
H2 Helpful How-Tos
H2 Seasonal Ideas
H2 Consumer Care Consumer Care
H2 Memberships Memberships & Services
H2 Order Information Order Information
H2 About Hallmark About Hallmark
H2 Connect with us
H2 Shopping bag
H3 Cards for every occasion
H3 Frightening faves
H3 Manage your rewards
H3 in the app
H3 Even more to love
H3 Ways to buy
H4 Send a birthday box
H4 Homemade PSL recipe
H4 Make Halloween extra sweet
H6 Peanuts®
H6 Mickey Mouse
H6 Hocus Pocus
H6 Nightmare Before Christmas
H6 Empty heading
H6 Empty heading
H6 Birthday
H6 Recipes
H6 Halloween
H6 We mail it to them—FREE
H6 Free shipping on $30+
H6 Get it today
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (35) on this page.

Found links on this page

LinkAttributesAnchor text
/privacy-policy.htmlNew window Subdomain Cookie & Privacy Policy
https://www.hallmark.com/Nofollow Anchor Skip to Content (Press Enter)
https://www.hallmark.com/Nofollow Anchor Skip to Footer (Press Enter)
/mix-and-match-promo/?icid=glb...Shop the sale
https://www.hallmark.com/offers/Subdomain Offers
https://www.hallmark.com/IMG-ALT Hallmark logo
A-TITLE Home page
/favorites/Subdomain Wish List
A-TITLE Wish List
/shopping-cart/Nofollow Subdomain A-TITLE View your cart
https://www.hallmark.com/Text duplicate IMG-ALT Hallmark logo
A-TITLE Home page
/occasions/Subdomain View all Occasions
/occasions/Subdomain Text duplicate View all Occasions
/grandparents-day/Subdomain Grandparents Day (9/8/24)
/halloween/Subdomain Halloween (10/31/24)
/thanksgiving/Subdomain Thanksgiving (11/28/24)
/christmas/Subdomain Christmas (12/25/24)
/valentines-day/Subdomain Valentine's Day (2/14/25)
https://www.hallmark.com/easter/Subdomain Easter (4/20/25)
/mothers-day/Subdomain Mother's Day (5/11/25)
/fathers-day/Subdomain Father's Day (6/15/25)
/anniversary/Subdomain Anniversary
/new-baby/Subdomain Baby
/birthday/Subdomain Birthday
/congratulations/Subdomain Congratulations
/graduation/Subdomain Graduation
/religious-gifts/Subdomain Religious Events
/retirement/Subdomain Retirement
https://www.hallmark.com/wedding/Subdomain Wedding
/friendship/Subdomain Friendship
/good-luck/Subdomain Good Luck
https://www.hallmark.com/love/Subdomain Love
/miss-you/Subdomain Miss You
/thank-you/Subdomain Thank You
/thinking-of-you/Subdomain Thinking of You
/encouragement/Subdomain Encouragement
/get-well/Subdomain Get Well
/sympathy/Subdomain Sympathy
/thank-you/Subdomain Text duplicate Thank You
/clergy-appreciation/Subdomain Clergy Appreciation
/military-appreciation/Subdomain Military Appreciation
/teacher-appreciation/Subdomain Teacher Appreciation
https://www.hallmark.com/cards/Subdomain View all Cards
https://www.hallmark.com/cards/Subdomain Text duplicate View all Cards
/grandparents-day/grandparents...Subdomain Text duplicate Grandparents Day (9/8/24)
/halloween/halloween-cards/Subdomain Text duplicate Halloween (10/31/24)
/thanksgiving/thanksgiving-cards/Subdomain Text duplicate Thanksgiving (11/28/24)
/christmas/christmas-cards/Subdomain Text duplicate Christmas (12/25/24)
/valentines-day/valentines-day...Subdomain Text duplicate Valentine's Day (2/14/25)
/easter/easter-cards/Subdomain Text duplicate Easter (4/20/25)
/mothers-day/mothers-day-cards/Subdomain Text duplicate Mother's Day (5/11/25)
/fathers-day/fathers-day-cards/Subdomain Text duplicate Father's Day (6/15/25)
/anniversary/anniversary-cards/Subdomain Text duplicate Anniversary
/new-baby/new-baby-cards/Subdomain Text duplicate Baby
/baptism-and-christening/bapti...Subdomain Baptism & Christening
/birthday/birthday-cards/Subdomain Text duplicate Birthday
/congratulations/congratulatio...Subdomain Text duplicate Congratulations
/graduation/graduation-cards/Subdomain Text duplicate Graduation
/retirement/retirement-cards/Subdomain Text duplicate Retirement
/wedding/wedding-cards/Subdomain Text duplicate Wedding
/cards/invitations/Subdomain Invitations
/encouragement/encouragement-c...Subdomain Text duplicate Encouragement
/friendship/friendship-cards/Subdomain Text duplicate Friendship
/get-well/get-well-cards/Subdomain Text duplicate Get Well
/shop-just-because/Subdomain Just Because
/love/love-cards/Subdomain Text duplicate Love
/sympathy/sympathy-cards/Subdomain Text duplicate Sympathy
/thank-you/thank-you-cards/Subdomain Text duplicate Thank You
/thinking-of-you/thinking-of-y...Subdomain Text duplicate Thinking of You
/cards/greeting-cards/Subdomain Greeting Cards
/pop-up-cards/Subdomain Pop-Up Cards
/venmo-greeting-cards/Subdomain Venmo Cards
/mini-cards/Subdomain Mini Cards
/cards/note-cards-and-stationery/Subdomain Stationery & Thank-You Notes
/cards/boxed-cards/Subdomain Boxed Cards
https://www.hallmark.com/ecards/Subdomain eCards
/customized-cards/Subdomain Custom Greeting Cards
/cards/invitations/Subdomain Text duplicate Invitations
/cards/announcements/Subdomain Announcements
/cards/?prefn1=personalization...Subdomain Add a Message Inside and we'll mail it to recipient-FREE
/cards/photo-cards/Subdomain Holiday Photo Cards
https://www.hallmark.com/ecards/Subdomain Text duplicate eCards
/cards/?prefn1=personalization...Subdomain Shop All Personalized Cards
/all-gifts/Subdomain View all Gifts
/all-gifts/Subdomain Text duplicate View all Gifts
/halloween/halloween-gifts/Subdomain Text duplicate Halloween (10/31/24)
/thanksgiving/thanksgiving-gifts/Subdomain Text duplicate Thanksgiving (11/28/24)
/christmas/christmas-gifts/Subdomain Text duplicate Christmas (12/25/24)
/anniversary/anniversary-gifts/Subdomain Text duplicate Anniversary
/new-baby/new-baby-gifts/Subdomain Text duplicate Baby
/birthday/birthday-gifts/Subdomain Text duplicate Birthday
/retirement/retirement-gifts/Subdomain Text duplicate Retirement
/thank-you/thank-you-gifts/Subdomain Text duplicate Thank You
/wedding/wedding-gifts/Subdomain Text duplicate Wedding
/personal-accessories/Subdomain Accessories
https://www.hallmark.com/apparel/Subdomain Apparel
/baby-and-kids/Subdomain Baby & Kids
/lifestyle/books/Subdomain Books
/house-and-home/candles/Subdomain Candles
/house-and-home/figurines/Subdomain Figurines
/house-and-home/decor/Subdomain Home Decor
/house-and-home/kitchen/Subdomain Kitchen
/stuffed-animals/Subdomain Stuffed Animals
/shop-disney/Subdomain Disney
/gilmore-girls/Subdomain Gilmore Girls
/dr-seuss/Subdomain Grinch
/harry-potter/Subdomain Harry Potter
/haunted-mansion/Subdomain Haunted Mansion
/hocus-pocus/Subdomain Hocus Pocus
/stuffed-animals/itty-bittys/Subdomain itty bittys®
/shop-peanuts/Subdomain Peanuts®
/shop-pop-culture/Subdomain Shop all Pop Culture
/better-together-plush/Subdomain Better Together
/giving-collection/Subdomain Giving Collection
/hallmark-movie-gifts/Subdomain Hallmark Channel
/jim-shore/Subdomain Jim Shore
https://www.hallmark.com/lolita/Subdomain Lolita®
/loungefly/Subdomain Loungefly
/precious-moments/Subdomain Precious Moments
/vera-bradley/Subdomain Vera Bradley
/willow-tree/Subdomain Willow Tree
/mix-and-match-promo/Subdomain 2 for $22 Mix & Match
/house-and-home/candles/?pmid=...Subdomain 2 for $30 3-wick Candles
/all-gifts/?pmid=2024-07-12-li...Subdomain $14.99 Light-up Pumpkin Houses
/house-and-home/decor/pillows-...Subdomain $24.99 Disney The Haunted Mansion Blanket
/stuffed-animals/interactive-s...Subdomain $24.99 Gliding Ghost (with 3+ cards)
/stuffed-animals/interactive-s...Subdomain $29.99 Singing Snowman (with 3+ cards)
/stuffed-animals/interactive-s...Subdomain $29.99 Playful Penguin (with 3+ cards)
/ornaments/Subdomain View all Ornaments
/ornaments/Subdomain Text duplicate View all Ornaments
/digital-dream-book/Subdomain 2024 Dream Book
/about-keepsake-ornaments/Subdomain About Keepsakes
/ornaments/keepsake-ornament-clubSubdomain Keepsake Ornament Club
/keepsake-ornament-events/Subdomain Ornament Events
/ornaments/keepsake-ornaments/Subdomain Keepsake Ornaments
/ornaments/personalized-orname...Subdomain Personalized Ornaments
/ornaments/hallmark-ornaments/Subdomain Hallmark Ornaments
/ornaments/specialty-ornaments/Subdomain Specialty Ornaments
/ornaments/keepsake-ornaments/...Subdomain Anchor Archives
/ornaments/keepsake-ornaments/...Subdomain Anchor Lights
/ornaments/keepsake-ornaments/...Subdomain Anchor Magic
/ornaments/keepsake-ornaments/...Subdomain Anchor Miniature
/ornaments/keepsake-ornaments/...Subdomain Anchor Motion
/ornaments/keepsake-ornaments/...Subdomain Anchor Plays Song/Sound
/ornaments/keepsake-ornaments/...Subdomain Anchor Storytellers
/ornaments/keepsake-ornaments/...Subdomain Anchor Tabletops & Tree Decor
/ornaments/keepsake-ornaments/...Subdomain Anchor Year Dated
/ornaments/keepsake-ornaments/...Subdomain Anchor Childhood Favorites
/ornaments/keepsake-ornaments/...Subdomain Anchor Family
/ornaments/keepsake-ornaments/...Subdomain Anchor Gaming
/ornaments/keepsake-ornaments/...Subdomain Anchor Hobbies & Interests
/ornaments/keepsake-ornaments/...Subdomain Anchor Movies & TV
/ornaments/keepsake-ornaments/...Subdomain Anchor Santa Claus
/ornaments/keepsake-ornaments/...Subdomain Anchor Sci-Fi
/ornaments/keepsake-ornaments/...Subdomain Anchor Snowmen
/ornaments/?prefn1=characters&...Subdomain Anchor Barbie
/ornaments/?prefn1=characters&...Subdomain Anchor Text duplicate Disney
/ornaments/?prefn1=characters&...Subdomain Harry Potter™
/ornaments/?prefn1=characters&...Subdomain Anchor Marvel
/ornaments/?prefn1=characters&...Subdomain Nintendo
/ornaments/?prefn1=characters&...Subdomain Anchor Text duplicate Peanuts®
/ornaments/?prefn1=characters&...Subdomain Anchor Star Wars™
/ornaments/?prefn1=characters&...Subdomain Anchor The Haunted Mansion
/gift-wrap/Subdomain View all Gift Wrap
/gift-wrap/Subdomain Text duplicate View all Gift Wrap
/gift-wrap/bows-and-ribbons/Subdomain Holidays
/halloween/halloween-gift-wrap/Subdomain Text duplicate Halloween (10/31/24)
/christmas/christmas-gift-wrap/Subdomain Text duplicate Christmas (12/25/24)
/valentines-day/valentines-day...Subdomain Text duplicate Valentine's Day (2/14/25)
/easter/easter-gift-wrap/Subdomain Text duplicate Easter (4/20/25)
/mothers-day/mothers-day-gift-...Subdomain Text duplicate Mother's Day (5/11/25)
/fathers-day/fathers-day-gift-...Subdomain Text duplicate Father's Day (6/15/25)
/anniversary/anniversary-gift-...Subdomain Text duplicate Anniversary
/new-baby/new-baby-gift-wrap/Subdomain Text duplicate Baby
/baptism-and-christening/bapti...Subdomain Text duplicate Baptism & Christening
/birthday/birthday-gift-wrap/Subdomain Text duplicate Birthday
/graduation/graduation-gift-wrap/Subdomain Text duplicate Graduation
/wedding/wedding-gift-wrap/Subdomain Text duplicate Wedding
/gift-wrap/wrapping-paper/Subdomain Wrapping Paper
/gift-wrap/bows-and-ribbons/Subdomain Bows & Ribbon
/gift-wrap/gift-bags/Subdomain Gift Bags
/gift-wrap/tissue/Subdomain Tissue
/gift-wrap/gift-boxes/Subdomain Gift Boxes
/gift-wrap/gift-card-holders/Subdomain Gift Card Holders
/shop-disney/?prefn1=classific...Subdomain Anchor Text duplicate Disney
/shop-disney/?prefn1=character...Subdomain Anchor Mickey Mouse
/shop-disney/?prefn1=character...Subdomain Anchor Minnie Mouse
/shop-peanuts/?prefn1=classifi...Subdomain Anchor Text duplicate Peanuts®
/shop-snoopy/?prefn1=classific...Subdomain Anchor Snoopy
/shop-star-wars/?prefn1=classi...Subdomain Anchor Text duplicate Star Wars™
/party-supplies/party-tablewar...Subdomain Plates
/party-supplies/party-tablewar...Subdomain Napkins
/party-supplies/party-decorati...Subdomain Text duplicate Candles
/party-supplies/party-decorati...Subdomain Banners & Streamers
/cards/invitations/Subdomain Text duplicate Invitations
/party-supplies/Subdomain All Party Supplies
/customized-cards/Subdomain Text duplicate Custom Greeting Cards
/cards/invitations/Subdomain Text duplicate Invitations
/cards/announcements/Subdomain Text duplicate Announcements
/cards/photo-cards/Subdomain Text duplicate Holiday Photo Cards
https://www.hallmark.com/ecards/Subdomain Text duplicate eCards
/cards/?prefn1=personalization...Shop All
/ornaments/personalized-orname...Add Photo(s)
/ornaments/personalized-orname...Milestones
/ornaments/personalized-orname...Favorite Characters
/ornaments/personalized-orname...Sports
/ornaments/personalized-orname...Subdomain Text duplicate Shop All
/hallmark-plus/Subdomain Learn more about Hallmark+
https://ideas.hallmark.com/External Subdomain View all Blog
https://ideas.hallmark.com/External Subdomain Text duplicate View all Blog
https://ideas.hallmark.com/art...External Subdomain In an Anniversary Card
https://ideas.hallmark.com/art...External Subdomain In a Birthday Card
https://ideas.hallmark.com/art...External Subdomain In a Sympathy Card
https://ideas.hallmark.com/art...External Subdomain In a Wedding Card
https://ideas.hallmark.com/art...External Subdomain Arts & Crafts
https://ideas.hallmark.com/car...External Subdomain Card Ideas
https://ideas.hallmark.com/tag...External Subdomain Free Printables
https://ideas.hallmark.com/gif...External Subdomain Gift Ideas
https://ideas.hallmark.com/gif...External Subdomain Gift Wrapping
https://ideas.hallmark.com/hos...External Subdomain Parties & Entertaining
https://ideas.hallmark.com/rec...External Subdomain Recipes
https://ideas.hallmark.com/sum...External Subdomain Summer
https://ideas.hallmark.com/fal...External Subdomain Fall
https://ideas.hallmark.com/win...External Subdomain Winter
https://ideas.hallmark.com/spr...External Subdomain Spring
https://www.hallmark.com/offers/Subdomain Text duplicate Offers
https://www.hallmark.com/stores/Subdomain Store Locator
/crown-rewards/Subdomain Crown Rewards
/favorites/Subdomain Favorites
A-TITLE Favorites
https://care.hallmark.com/New window External Subdomain Contact Us
/birthday/birthday-cards/?icid...Birthday cards
/halloween/halloween-cards/?ic...Halloween cards
/cards/announcements/?icid=shp...Text duplicate Announcements
/cards/invitations/?icid=shp_m...Text duplicate Invitations
/halloween/?icid=shp_mf_072224...Shop all Halloween
/halloween/?prefn1=characters&...IMG-ALT The Great Pumpkin pop-up book.
/halloween/?prefn1=characters&...Text duplicate Peanuts®
/halloween/?prefn1=characters&...IMG-ALT Plush Mickey Mouse dressed as a jack-o-lantern
/halloween/?prefn1=characters&...Text duplicate Mickey Mouse
/hocus-pocus/?icid=shp_bp_0725...IMG-ALT Socks featuring illustrations of the Hocus Pocus witches
/hocus-pocus/?icid=shp_bp_0725...Text duplicate Hocus Pocus
/nightmare-before-christmas/?i...IMG-ALT Drinking glasses featuring characters from The Nightmare Before Christmas
/nightmare-before-christmas/?i...Nightmare Before Christmas
https://hallmark.onelink.me/X8...External Subdomain Download the app
/ornaments/?icid=shp_bp_081224...IMG-ALT Pumpkin ornament with ghostly Halloween scene inside
/ornaments/?icid=shp_bp_081224...Ornaments
/cards/?icid=shp_bp_081224_hal...IMG-ALT Pop-up Happy Birthday card
/cards/?icid=shp_bp_081224_hal...Cards
/stuffed-animals/?icid=shp_bp_...IMG-ALT Snowman and dog in a box stuffed animal
/stuffed-animals/?icid=shp_bp_...Text duplicate Stuffed Animals
/house-and-home/figurines/?ici...IMG-ALT Willow Tree woman holding bird
/house-and-home/figurines/?ici...Text duplicate Figurines
/mix-and-match-promo/?icid=shp...IMG-ALT Graphic socks and graphic mug
/mix-and-match-promo/?icid=shp...2 for $22
/gift-wrap/?icid=shp_bp_081224...IMG-ALT Super Mario-themed wrapping paper
/gift-wrap/?icid=shp_bp_081224...Gift Wrap
/ornaments/personalized-orname...IMG-ALT Personalized baby shoes ornaments
/ornaments/personalized-orname...Text duplicate Personalized Ornaments
/house-and-home/decor/pillows-...IMG-ALT Blanket with the Perfect Resting Place on a haunted house design
/house-and-home/decor/pillows-...Pillows & Blankets
/house-and-home/kitchen/?icid=...IMG-ALT Clear glass with pumpkin drink charm
/house-and-home/kitchen/?icid=...Text duplicate Kitchen
/house-and-home/decor/?icid=sh...IMG-ALT Mickey Mouse pumpkin-shaped candy bucket
/house-and-home/decor/?icid=sh...Text duplicate Home Decor
/halloween/halloween-cards/?ic...IMG-ALT Card with cobwebs and Happy Halloween'
/halloween/halloween-cards/?ic...Halloween Cards
/cards/invitations/?icid=shp_b...IMG-ALT Personalizable invitations
/cards/invitations/?icid=shp_b...Text duplicate Invitations
https://ideas.hallmark.com/?ic...External Subdomain Head to the blog
https://ideas.hallmark.com/art...External Subdomain Get inspired
https://ideas.hallmark.com/art...External Subdomain Text duplicate Get inspired
https://ideas.hallmark.com/art...External Subdomain Text duplicate Get inspired
/cards/?prefn1=personalization...Subdomain Anchor Send a card today
/all-gifts/?icid=shp_bp_021924...Subdomain Shop now
/trending-hallmark-products/?i...Subdomain Shop your store
https://care.hallmark.com/s/External Subdomain Contact us
https://www.hallmark.com/stores/Subdomain Store locator
/gift-cards/Subdomain Gift cards
/crown-rewards/Subdomain Text duplicate Crown Rewards
/ornaments/keepsake-ornament-c...Subdomain Text duplicate Keepsake Ornament Club
/order-history/Subdomain Order status
/shipping-and-delivery/Subdomain Shipping & delivery
/return-policy/Subdomain Returns
https://corporate.hallmark.com/External Subdomain About us
https://careers.hallmark.com/?...External Subdomain Careers
https://www.hallmarkchannel.com/External Subdomain Text duplicate Hallmark Channel
https://www.hmnow.com/External Subdomain Hallmark Movies Now
/more-from-hallmark/Subdomain More from Hallmark
https://www.facebook.com/Hallm...New window Nofollow External Subdomain A-TITLE Follow us on Facebook
https://www.pinterest.com/hall...New window Nofollow External Subdomain A-TITLE Follow us on Pinterest
https://instagram.com/hallmark/New window Nofollow External A-TITLE Follow us on Instagram
https://www.youtube.com/user/h...New window Nofollow External Subdomain A-TITLE Follow us on Youtube
https://www.tiktok.com/@hallmarkNew window Nofollow External Subdomain A-TITLE Follow us on TikTok
https://www.levelaccess.com/ha...New window Nofollow External Subdomain IMG-ALT Essential Accessibility
https://care.hallmark.com/s/pr...New window Nofollow External Subdomain Your Privacy Choices
IMG-ALT Your Privacy Choices
A-TITLE Your Privacy Choices
/privacy-notice/Subdomain CA Privacy Notice
/terms-of-use/Subdomain Terms of Use
https://www.hallmark.com/privacy/Subdomain Privacy Policy
/accessibility/Subdomain Accessibility
/product-recalls/Subdomain Product Recalls

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hallmark.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.16 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (349 kB).

HTTP Response Header

NameValue
content-typetext/html;charset=UTF-8
dateSat, 24 Aug 2024 00:24:12 GMT
set-cookie139 Characters
x-dw-request-base-ide66H5CwoyWYBAAB_
content-security-policyframe-ancestors 'self' https://www.rioseo.com https://jsfiddle.net https://ideas.hallmark.com
x-frame-optionsSAMEORIGIN
x-sf-cc-siteidhmk-onesite
x-xss-protection0
x-sf-cc-requestlocaledefault
x-content-type-optionsnosniff
cache-controlno-cache, no-store, must-revalidate
pragmano-cache
expiresThu, 01 Dec 1994 16:00:00 GMT
varyaccept-encoding
cf-cache-statusDYNAMIC
strict-transport-securitymax-age=31536000; includeSubDomains
servercloudflare
cf-ray8b7f32b559b065bf-FRA
content-encodinggzip
x-cacheMiss from cloudfront
via1.1 1d087f24771eb6834b16162f1bb01660.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P2
x-amz-cf-id0oL7TxBFLscln4k2PHx8ZeK47MYONqaqcrxnm0OC6TsOwQsQIMCZ5w==
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 8,522 referring domains.
This page has 332,116 backlinks.
This page has backlinks from 6,068 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# robots.txt for https://www.hallmark.com/

User-Agent: *
Disallow: /card/*?*
Disallow: /on/demandware.store/
Disallow: /*personalize=true*
Disallow: /*?mailID=
Disallow: /*&dwvar*
Disallow: /*&srule*
Disallow: /*?rd
Disallow: /*?mosaic
Disallow: /dwcont
Disallow: /*SendToFriend-Start?pid=
Disallow: /customly-yours/
Disallow: /promotions*
Disallow: /hallmark-resources*
Disallow: /assets*
Disallow: /UserLogon*
Disallow: /Profile*
Disallow: /Favorites*
Disallow: /online/*
Disallow: /careers*
Disallow: /wcsstore*
Disallow: /webapp*
Disallow: /ECardDisplay*
Disallow: /PickUp*
Disallow: /hmk/Website*
Disallow: /shopping-cart/
Disallow: /product-details*
Disallow: /search*
Disallow: /Browse/Index?*
Disallow: /*/products/cinderella/*
Disallow: /*?warehouseinventory*
Disallow: /*?storeinventory*
Disallow: /*?prefn1*
Disallow: /*?&prefn1*
Disallow: /*search?*
Disallow: /*?search*
Disallow: /*/null*
Disallow: /*?dwcont*
Disallow: /*fdid=offers*
Disallow: /CardRewards/MemberProfile*
Disallow: /social/share/?emailOnly=true&name=
Disallow: /?srule*
Disallow: /*/?srule*
Disallow: /*/*/?srule*
Disallow: /%E2%80%A6*
Disallow: /userlogon/signinsignup/
Disallow: /?icid*
Disallow: /shopping-cart*
Disallow: /wish-list*
Disallow: /?prefn*
Disallow: /*/null
Disallow: /*/*/null
Disallow: /order-history*
Disallow: /sso
Disallow: /sso/jwt
Disallow: /csrf-token

Sitemap: https://www.hallmark.com/sitemap_index.xml

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Search preview

www.hallmark.com
Hallmark Greeting Cards, Gifts, Ornaments, Home Decor & Gift Wr...
Shop Hallmark for the biggest selection of greeting cards, Christmas ornaments, gift wrap, home decor and gift ideas to celebrate holidays, birthdays, weddings and more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Hallmark93%Check
Cards81%Check
Gift Cards81%Check
Hallmark Greeting Cards80%Check
Gift77%Check
Greeting Cards71%Check
Birthday Cards70%Check
Gift Wrap69%Check
Shop68%Check
Ornament68%Check
Show more keywords and terms

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