Investors.nike.com - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
48% 
Page structure
100% 
Link structure
25% 
Server
34% 
External factors
100% 
SEO Score
Response time
0.63 s
File size
38.90 kB
Words
356
Media files
1
Number of links
43 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NIKE, Inc. - Investor Relations - Home
The length of the page title is perfect. (344 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-ca
Server location: United States of America
The following language is defined by HTML: en-ca
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportuser-scalable=no, width=device-width, initial-scale=1, maximum-scale=1
google-site-verificationykfTGHOtVtTz8Me9NBPeATI8HETog0TYhmSEl8ATUAI
langen-ca
Content-typetext/html; charset=UTF-8
Page-EnterRevealTrans(Duration=0,Transition=0)
X-UA-CompatibleIE=edge,chrome=1

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Only 1 paragraph/s was/were found on this page.
There are only 356 words on this page. Good pages should have about 800 words of useful content.
26.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "user-scalable=no, width=device-width, initial-scale=1, maximum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...om/806093406/files/design/print_logo.jpgPrint Logo

Page structure

H1 heading
(Critically important)
Nike, Inc. is a Growth Company.
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Nike, Inc. is a Growth Company.
H2 We create innovative, must-have products. We build deep, personal connections with consumers. And we deliver an integrated marketplace with compelling retail experiences.
H2 News, Events and Reports
H2 PURPOSE AND SUSTAINABILITY AT NIKE
H2 Quarterly Earnings
H2 Resources
H2 Corporate Governance
H3 Gift Cards
H3 Find a store
H3 Sign up for email
H3 Become a Member
H3 Social
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 23 external links on this page.
LinkAttributesAnchor text
https://www.nike.com/External Subdomain SHOP
https://www.nike.com/membershipExternal Subdomain Join Us
https://investors.nike.com/No Text
/Home/default.aspxNo Text
/investors/news-events-and-rep...Subdomain News, Events and Reports
/investors/news-events-and-rep...Investor News
/investors/news-events-and-rep...Quarterly Earnings
/investors/news-events-and-rep...Annual Reports
/investors/news-events-and-rep...Events and Presentations
/investors/news-events-and-rep...SEC Filings
/investors/stock-information/d...Subdomain Stock Information
/investors/stock-information/?...Stock Quote and Chart
/investors/stock-information/?...Historical Price
/investors/stock-information/?...Investment Calculator
/investors/stock-information/?...Stock Splits
/investors/stock-information/?...Dividends
/investors/resources/default.aspxSubdomain Resources
/investors/resources/?toggle=c...Investor Contacts
/investors/resources/?toggle=d...Direct Investment
/investors/resources/?toggle=t...Investor Tool Kit
/investors/resources/?toggle=a...Investor Alerts
/investors/corporate-governanc...Subdomain Corporate Governance
/investors/corporate-governanc...Board of Directors
/investors/corporate-governanc...Corporate Governance Guidelines
/investors/corporate-governanc...Board Candidate Requirements
/investors/corporate-governanc...Board Charters
/investors/corporate-governanc...Subdomain Audit & Finance Committee
/investors/corporate-governanc...Subdomain Nominating & Corporate Governance Committee
/investors/corporate-governanc...Subdomain Compensation Committee
/investors/corporate-governanc...Subdomain Corporate Responsibility & Sustainability Committee
/investors/corporate-governanc...Subdomain Finance Committee
/investors/corporate-governanc...Subdomain Executive Committee
/investors/corporate-governanc...Board Committee Assignments
/investors/corporate-governanc...Code of Conduct
/investors/corporate-governanc...New window Company Bylaws
/investors/corporate-governanc...NIKE, Inc. Executive Officers
/investors/corporate-governanc...Public Policy and Political Engagement
/Home/default.aspxIMG-ALT Print Logo
/investors/news-events-and-rep...Learn More
/investors/news-events-and-rep...2017 Investor Day
/investors/news-events-and-rep...Text duplicate Learn More
/investors/news-events-and-rep...Text duplicate Learn More
/investors/resources/?toggle=t...Text duplicate Learn More
/investors/corporate-governanc...Text duplicate Learn More
https://store.nike.com/us/en_u...New window External Subdomain Gift Cards
https://www.nike.com/us/en_us/...New window External Subdomain Find a store
https://store.nike.com/us/en_u...New window External Subdomain Sign up for email
https://store.nike.com/us/en_u...New window External Subdomain Become a Member
https://www.nike.com/New window External Subdomain Get Help
https://store.nike.com/us/en_u...New window External Subdomain Order Status
https://www.nike.com/help/a/sh...New window External Subdomain Shipping and Delivery
https://www.nike.com/help/a/re...New window External Subdomain Returns
https://www.nike.com/help/a/pa...New window External Subdomain Payment Options
https://www.nike.com/help/New window External Subdomain Anchor Contact Us
https://news.nike.com/External Subdomain News
https://about.nike.com/External Subdomain About Nike
https://jobs.nike.com/New window External Subdomain Careers
https://investors.nike.com/Subdomain Investors
https://www.nike.com/help/a/su...New window External Subdomain Supply Chain
https://sustainability.nike.com/New window External Subdomain Sustainability
https://twitter.com/NikeNew window External No Text
https://www.facebook.com/nikeNew window External Subdomain No Text
https://www.youtube.com/user/nikeNew window External Subdomain No Text
https://instagram.com/nikeNew window External No Text
https://www.nike.com/help/a/pr...New window External Subdomain Terms & Conditions
https://agreementservice.svs.n...New window External Subdomain Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://investors.nike.com/Home/default.aspx"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.63 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (39 kB).

HTTP Response Header

NameValue
dateTue, 20 Aug 2024 22:28:40 GMT
content-typetext/html; charset=utf-8
content-length39822
cf-ray8b65d15aac121c36-FRA
cf-cache-statusREVALIDATED
accept-rangesbytes
cache-controlpublic, max-age=10, stale-if-error=86400, stale-while-revalidate=86400
etag"0a5effc0ef26222289801af95f3fbde4"
strict-transport-securitymax-age=31536000; includeSubDomains; preload
varyAccept-Encoding
x-content-type-optionsnosniff
x-xss-protection0
servercloudflare
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 150 referring domains.
This page has 589 backlinks.
This page has backlinks from 129 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Crawl-delay: 10
Allow: /

User-agent: Eluta.ca
Crawl-delay: 60
Allow: /

User-agent: MS Search 6.0 Robot
Crawl-delay: 60
Allow: /

User-agent: gsa-crawler
Crawl-delay: 60
Allow: /

Search preview

investors.nike.com › Home › default.aspx
NIKE, Inc. - Investor Relations - Home

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NIKE72%Check
Inc62%Check
Investor52%Check
Company50%Check
Growth50%Check
Investors40%Check
Corporate38%Check
Reports38%Check
Earnings38%Check
Governance38%Check

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