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Kids.lego.com - SEO Checker

Overview of the SEO Check

Meta information

77%

Page quality

43%

Page structure

68%

Link structure

87%

Server

72%

External factors

34%

SEO Score

SEO Score Widget

Response time

1.00 s

File size

366.50 kB

Words

330

Media files

Number of links

32 internal / 2 external

Task list of SEO Improvements 6 Tasks

Add a meta description.Very important!
Only use 1 H1 Heading in your text.Very important!
The H1 heading should suit better to the page content. (Words from the heading are rarely used in the text)Important!
Use good alternative descriptions (alt attributes) for your images.Important!
Improve the page response time.Tip!
Promote your page in social networks.Tip!

View all

Meta specifications 77% achieved

Title

(Critically important)

LEGO.com für Kinder

The page title is too short. (194 pixels of 580 max pixel length) Optimize title

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

The meta description is missing.

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

No canonical link is specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: de

Language defined in HTML: de

Server location: United States of America

The following language is defined by HTML: de

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

The specified alternate links have no errors.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

This page is hosted on a subdomain. Use a top level domain for better SEO results.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1, interactive-widget=resizes-content
robots	index, follow
next-size-adjust	Empty
lang	de
twitter:card	summary_large_image
twitter:title	LEGO.com für Kinder
twitter:image	https://images.contentstack.io/v3/assets/blt7349411a83839d77/blt87e9cd2470faba33/654261a108cc0104077cd12b/LEGO_Insiders_Club_SoMeAsset_Nov2023.png?crop=1200%3A630&format=jpg
og:title	LEGO.com für Kinder
og:image	https://images.contentstack.io/v3/assets/blt7349411a83839d77/blt87e9cd2470faba33/654261a108cc0104077cd12b/LEGO_Insiders_Club_SoMeAsset_Nov2023.png?crop=1200%3A630&format=jpg
charset	utf-8

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Meta and on page check for each page
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Page quality 43% achieved

Content

(Critically important)

Words from the H1 heading are not used in the page content.

There are only 330 words on this page. Good pages should have about 800 words of useful content.

There are 3 text duplicates on this page:

Duplicate: NEUES SPIEL: Tauche in Welten aus LEGO Steinen ein und begleite Alice ...

34.2% of the text are stop words.

6 paragraphs were found on this page.

No placeholders texts or images were found.

The average number of words per sentence of 15.22 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1, interactive-widget=resizes-content" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

35 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
data:[...] Base64	LEGO®
...tic/media/cloud.cce88d9d.jpg&w=2560&q=80	No alt attribute provided
...e_LEGOxFortnite.237081ae.png&w=1080&q=80	No alt attribute provided
...rishes-Fortnite.dbf76348.png&w=1920&q=80	No alt attribute provided
....jpg?quality=80&format=webply&width=2560	LEGO® Fortnite®
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	Play Unstoppable – Endless Worlds to Create
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....jpg?quality=80&format=webply&width=2560	LEGO® Fortnite®
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	Play Unstoppable – Endless Worlds to Create
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....jpg?quality=80&format=webply&width=2560	LEGO® Fortnite®
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	Play Unstoppable – Endless Worlds to Create
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....jpg?quality=80&format=webply&width=2560	No alt attribute provided
....jpg?quality=80&format=webply&width=2560	No alt attribute provided
....jpg?quality=80&format=webply&width=2560	No alt attribute provided
....jpg?quality=80&format=webply&width=2560	No alt attribute provided
....jpg?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
...9:16&quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
...9:16&quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	No alt attribute provided
...9:16&quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	LEGO® Minecraft™ theme icon
....png?quality=80&format=webply&width=2560	No alt attribute provided
....png?quality=80&format=webply&width=2560	LEGO® Super Mario™ Themenweltsymbol
....png?quality=80&format=webply&width=2560	No alt attribute provided

Page structure 68% achieved

H1 heading

(Critically important)

Videos für Gamer

Too many H1 headings

The H1 heading is too short (16 characters). It should be at least 20 Characters long.

H1-H6 headings

Headings

(Important)

The heading structure is perfect.

H1-H6 headings

Heading structure

Heading level	Content
H1	Videos für Gamer
H1	Absolut sehenswerte Sets
H1	Mehr zu entdecken

Link structure 87% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some anchor texts are used more than once.

The number of internal links is ok.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 2 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://kids.lego.com/de-de		A-TITLE LEGO®
/de-de/arcade		A-TITLE Spiele
/de-de/videos		A-TITLE Videos
/de-de/themes		A-TITLE Themenwelten
https://kids.lego.com/de-de	Text duplicate	IMG-ALT LEGO® A-TITLE LEGO®
/de-de/arcade	Text duplicate	A-TITLE Spiele
/de-de/videos	Text duplicate	A-TITLE Videos
/de-de/themes	Text duplicate	A-TITLE Themenwelten
/de-de/insiders-club		Jetzt anmelden
/de-de/explore		Entdecken
https://kids.lego.com/de-de/play		Spielen
/de-de/create		Erstellen
/de-de/campaigns/fortnite		LEGO® Fortnite® Sieh‘s dir an! Beliebt IMG-ALT LEGO® Fortnite®
/de-de/kids/games/arcade/lego-...		Scoot Spiel starten Gaming
/de-de/campaigns/play-unstoppable		Play Unstoppable – Endless Worlds to Create Sieh‘s dir an! Beliebt IMG-ALT Play Unstoppable – Endless Worlds to Create
/de-de/learn/dance-it-vibe-it-...		Tanze deine Gefühle mit den LEGO® Friends! Sieh‘s dir an! Beliebt
/de-de/kids/games/arcade/zeros...		NEUES SPIEL: Tauche in Welten aus LEGO Steinen ein und begleite Alice auf ihren geheimnisvollen Abenteuern! Spiel starten Gaming
/de-de/campaigns/fortnite	Text duplicate	LEGO® Fortnite® Sieh‘s dir an! Beliebt IMG-ALT LEGO® Fortnite®
/de-de/kids/games/arcade/lego-...	Text duplicate	Scoot Spiel starten Gaming
/de-de/campaigns/play-unstoppable	Text duplicate	Play Unstoppable – Endless Worlds to Create Sieh‘s dir an! Beliebt IMG-ALT Play Unstoppable – Endless Worlds to Create
/de-de/learn/dance-it-vibe-it-...	Text duplicate	Tanze deine Gefühle mit den LEGO® Friends! Sieh‘s dir an! Beliebt
/de-de/kids/games/arcade/zeros...	Text duplicate	NEUES SPIEL: Tauche in Welten aus LEGO Steinen ein und begleite Alice auf ihren geheimnisvollen Abenteuern! Spiel starten Gaming
/de-de/campaigns/fortnite	Text duplicate	LEGO® Fortnite® Sieh‘s dir an! Beliebt IMG-ALT LEGO® Fortnite®
/de-de/kids/games/arcade/lego-...	Text duplicate	Scoot Spiel starten Gaming
/de-de/campaigns/play-unstoppable	Text duplicate	Play Unstoppable – Endless Worlds to Create Sieh‘s dir an! Beliebt IMG-ALT Play Unstoppable – Endless Worlds to Create
/de-de/learn/dance-it-vibe-it-...	Text duplicate	Tanze deine Gefühle mit den LEGO® Friends! Sieh‘s dir an! Beliebt
/de-de/kids/games/arcade/zeros...	Text duplicate	NEUES SPIEL: Tauche in Welten aus LEGO Steinen ein und begleite Alice auf ihren geheimnisvollen Abenteuern! Spiel starten Gaming
/de-de/fortnite		A-TITLE LEGO® Fortnite®
/de-de/sonic-the-hedgehog		A-TITLE LEGO® Sonic the Hedgehog™
/de-de/minecraft		IMG-ALT LEGO® Minecraft™ theme icon A-TITLE LEGO® MINECRAFT
/de-de/super-mario		IMG-ALT LEGO® Super Mario™ Themenweltsymbol A-TITLE LEGO® Super Mario™
/de-de/themes		Alle ansehen
http://www.lego.com/kids/legal...	External Subdomain	Cookie-Richtlinie
http://www.lego.com/kids/legal...	External Subdomain	Datenschutzrichtlinie

Server configuration 72% achieved

HTTP redirects

(Critically important)

This page redirects to "https://kids.lego.com/de-de/play"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

This page uses GZip for compressed data transmission.

HTTP headers

Performance

(Somewhat important)

The page response time of 1.00 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.

The file size of the HTML document is fine (367 kB).

Page Speed

HTTP Response Header

Name	Value
content-type	text/html; charset=utf-8
date	Fri, 26 Apr 2024 23:33:19 GMT
accept	text/html,application/xhtml+xml,application/xml;q=0.9,image/avif,image/webp,image/apng,/;
cloudfront-viewer-country	DE
content-security-policy	default-src 'self' .lego.com .legogroup.io lego.com 4x66k5zsdl.execute-api.eu-west-1.amazonaws.com blob: .lego.com; script-src 'self' .lego.com .legogroup.io lego.com 'nonce-MjViODA1N2QtZDE1Yy00YjcwLWFlNTItZmZmNzA3ZjM2NTI4' 'strict-dynamic' 'unsafe-eval'; style-src 'self' .lego.com .legogroup.io lego.com 'unsafe-inline' 'unsafe-inline'; img-src 'self' .lego.com .legogroup.io lego.com blob: data: .contentstack.io .truste.com; media-src 'self' .lego.com .legogroup.io lego.com blob: .contentstack.io; object-src data: 'unsafe-eval'; block-all-mixed-content; connect-src 'self' .lego.com .legogroup.io .gstatic.com blob: wss: api.prod.coherence.io .zones.services.lego.com;
cookie	_sp_id.efcf=fe821c5e-f103-470f-8b33-e69cbd2c1b46.1714174398694.1.1714174398694..24e192bc-6b42-4f01-aa6a-521474f7d761....;
host	kids.lego.com
permissions-policy	geolocation=(),midi=(),sync-xhr=self,microphone=(),camera=(),payment=()
referrer-policy	strict-origin-when-cross-origin
set-cookie	191 Characters
strict-transport-security	max-age=31536000; includeSubDomains
user-agent	Amazon CloudFront
via	2.0 78668cba389ee6455cf1c23180f33cf8.cloudfront.net (CloudFront), 1.1 78668cba389ee6455cf1c23180f33cf8.cloudfront.net (CloudFront)
x-amzn-trace-id	Root=1-662c39be-0c1f5f0d2a7a61da5729143a
x-content-type-options	nosniff
x-forwarded-for	116.202.182.111, 64.252.87.2
x-forwarded-host	kids.lego.com
x-forwarded-port	443
x-forwarded-proto	https
x-frame-options	SAMEORIGIN
x-locale	de-de
x-nonce	MjViODA1N2QtZDE1Yy00YjcwLWFlNTItZmZmNzA3ZjM2NTI4
x-origin	https://localhost:3000
x-pathname	/de-de/play
x-xss-protection	1; mode=block
cache-control	private, no-cache, no-store, max-age=0, must-revalidate
content-encoding	gzip
vary	Accept-Encoding
x-cache	Miss from cloudfront
x-amz-cf-pop	FRA60-P9
alt-svc	h3=":443"; ma=86400
x-amz-cf-id	Gf-RXBVMODe22AD5zZMWwFAyYKg_jpIWFf8jQyFqziDR13Igoi0tlA==
statuscode	200
http_version	HTTP/2

External factors 34% achieved

Blacklists

(Nice to have)

This website is not classified "for adult only".

Blacklist

Backlinks

(Critically important)

This page has only a few links from other websites.

This page is referenced by wikipedia.

Backlinks

Facebook popularity

(Somewhat important)

The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-Agent: *
Allow: /
Disallow: /_next
Disallow: /api/
Disallow: /auth/
Disallow: /config
Disallow: /*/profile
Disallow: /*/profile/*

User-Agent: GPTBot
Disallow: /

Similar sites

Search preview

kids.lego.com › de-de › play

LEGO.com für Kinder

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
LEGO	56%	Check
Videos	50%	Check
Gamer	50%	Check
Play	44%	Check
Sets	40%	Check
Fortnite	38%	Check
Entdecken	38%	Check
Minecraft	38%	Check
Absolut	38%	Check
sehenswerte	38%	Check
Unstoppable	36%	Check
Emilie	36%	Check
Scoot	36%	Check
Endless	36%	Check
Worlds	36%	Check
Create	36%	Check
Loserfruit	36%	Check
Designer	36%	Check
Designe	36%	Check
Cookies	34%	Check
Outfit	34%	Check
Avatar	34%	Check
Spiel	34%	Check
ansehen	34%	Check
Websites	34%	Check

Show more keywords and terms

Test up to 1.000 webpages of kids.lego.com with our free plan!

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Meta and on page check for each page
Automated check for keyword optimization

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Kids.lego.com - SEO Checker

Task list of SEO Improvements 6 Tasks

Meta specifications 77% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Test up to 1.000 webpages of kids.lego.com with our free plan!

Page quality 43% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 68% achieved

(Critically important)

(Important)

Heading structure

Link structure 87% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 72% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 34% achieved

(Nice to have)

(Critically important)

(Somewhat important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Test up to 1.000 webpages of kids.lego.com with our free plan!

Cookie Policy