Kingstonhospital.nhs.uk - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
90% 
Page structure
71% 
Link structure
76% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.12 s
File size
76.50 kB
Words
787
Media files
7
Number of links
77 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home Page - Kingston Hospital
The length of the page title is perfect. (284 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://kingstonhospital.nhs.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorWordPress 6.6.1
google-translate-customization1abd16aba6b76a99-6d486679d4d49829-g0ccf593a66736767-14
article:modified_time2023-11-07T17:23:18+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome Page - Kingston Hospital
og:urlhttps://kingstonhospital.nhs.uk/
og:site_nameKingston Hospital
X-UA-CompatibleIE=edge,chrome=1
charsetUTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 25.2 words is high.
This page contains 787 words. That's ok.
36% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/themes/Kingston/img/logo.svgKingston Hospital Logo
/wp-content/themes/Kingston/img/logo.svgKingston Hospital Logo
/wp-content/themes/Kingston/img/CQClogo.pngCQC logo
/wp-content/uploads/2019/03/greenpic.pngwork for us background image
...ontent/themes/Kingston/img/LOVE_2020.pngliving our values everyday
/wp-content/themes/Kingston/img/ME_Blue.svgMindful Employer
...loads/2019/11/Hospital-logo--300x300.jpgKingston Hospital logo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 What are you looking for?
H2 What are you looking for? Duplicate text
H2 Appointments
H2 Visiting the hospital
H2 Better Together
H2 Give us feedback
H2 Video appointments
H2 Patient Portal
H2 Work for us
H2 Community news
H2 Olympic medalists make Kingston Hospital Charity’s special memory walk a Night to Remember
H2 Kingston Hospital governor elections 2024
H2 Volunteer service triples fitness and health of patients and care home residents at risk of falls
H3 Our Emergency (A&E) Department is very busy at this time
H3 Kingston Hospital Charity
H3 Patient Portal Duplicate text
H3 New NHS App feature
H3 Outpatient Appointments
H3 Departments and services
H3 Carers information
H3 Mental Health and Wellbeing
H3 Hospital map
H3 Kingston Hospital NHS Foundation Trust Galsworthy Road, Kingston upon Thames, KT2 7QB 020 8546 7711
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
/patients-visitors/covid-19/COVID-19
/department/Department A-Z
/consultant/Consultants
/patient-leaflets/Patient Leaflets
/news/News
/kingston-maternity/Maternity
https://www.khc.org.uk/External Subdomain Kingston Hospital Charity
https://kingstonprivatehealth....External Private Healthcare
https://kingstonhospital.nhs.uk/Home
/patients-visitors/Patients and visitors
/departments-services/Departments and services
/get-involved/Get involved
/about-us/About us
/work-for-us/Work for us
/find-us/Find us
/contact-us/Contact us
https://kingstonhospital.nhs.uk/IMG-ALT Kingston Hospital Logo
https://kingstonhospital.nhs.uk/Text duplicate IMG-ALT Kingston Hospital Logo
/our-emergency-ae-department-i...No Text
https://www.khc.org.uk/External Subdomain Find out more
/patient-portal/Text duplicate Find out more
/new-nhs-app-feature/Text duplicate Find out more
/patients-visitors/outpatients...Appointments What you need to know
/find-us/Visiting the hospital Parking directions and maps
/about-us/better-together-our-...Better Together Our partnership with HRCH
/feedbackGive us feedback PALS, Complaints, FFT and more
/video-call/Video appointments We are now offering video appointments to some of our patients
/patient-portal/Patient Portal Find out more about our new Patient Portal
/patients-visitors/outpatients...Text duplicate Find out more
/departments-services/Text duplicate Find out more
/patients-visitors/information...Text duplicate Find out more
/tools-and-resources-to-help-y...Text duplicate Find out more
/find-us/View map
/work-for-us/Current Opportunities
/olympic-medalists-make-kingst...Olympic medalists make Kingston Hospital Charity’s special memory walk a Night to Remember
/olympic-medalists-make-kingst...Read more »
A-TITLE Read Olympic medalists make Kingston Hospital Charity’s special memory walk a Night to Remember
/olympic-medalists-make-kingst...Continue Reading
/kingston-hospital-governor-el...Kingston Hospital governor elections 2024
/kingston-hospital-governor-el...Text duplicate Read more »
A-TITLE Read Kingston Hospital governor elections 2024
/kingston-hospital-governor-el...Text duplicate Continue Reading
/volunteer-service-triples-fit...Volunteer service triples fitness and health of patients and care home residents at risk of falls
/volunteer-service-triples-fit...Text duplicate Read more »
A-TITLE Read Volunteer service triples fitness and health of patients and care home residents at risk of falls
/volunteer-service-triples-fit...Text duplicate Continue Reading
/feedback?source=https://kings...Tell us how we are doing
/outpatients/find-us/Location Map
/find-us/Hospital grounds and departments map
/about-us/About Us
/about-us/living-our-values-ev...Our values
/publication/Publications
/feedbackLeave us feedback
/newsText duplicate News
/healthcare-professionals/Healthcare Professionals
/remote-access-pin-safe/Remote Access Pin Safe
/wp-content/uploads/2022/06/Ki...New window IMG-ALT Mindful Employer
https://www.kingstonmaternity....New window External Subdomain Maternity Department website
https://www.khc.org.uk/New window External Subdomain Text duplicate Kingston Hospital Charity
/sitemap_index.xmlSitemap
/covid-notice/COVID-19 Notice
/privacy-policy/Privacy Notice
/cookie-policy/Cookie Policy
/terms-conditions/Terms & Conditions
/accessibility-statement/Accessibility & Help
https://www.facebook.com/Kings...New window External Subdomain No Text
https://twitter.com/kingstonho...New window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.instagram.com/king...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://kingstonhospital.nhs.uk/Home Page
/patients-visitors/Text duplicate Patients and visitors
/departments-services/Text duplicate Departments and services
/patients-visitors/covid-19/Text duplicate COVID-19
/patient-leaflets/Text duplicate Patient Leaflets
/get-involved/Text duplicate Get involved
/about-us/About Us – Our Trust
/work-for-us/Text duplicate Work for us
/find-us/Find Us – Getting to Kingston Hospital
/contact-us/Text duplicate Contact us
/kingston-maternity/Kingston Maternity
/pregnancy/Pregnancy
/birthBirth
/following-birthFollowing Birth
/about-kingston-maternity/Text duplicate About Us
/department/Text duplicate Department A-Z
/consultantText duplicate Consultants
/publicationText duplicate Publications
/newsText duplicate News
https://www.khc.org.uk/External Subdomain Text duplicate Kingston Hospital Charity
http://kingstonprivatehealth.c...External Kingston Private Health
/cookie-policy/cookie Policy
https://wordpress.org/plugins/...New window External Powered by GDPR Cookie Compliance

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://kingstonhospital.nhs.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.12 seconds.
The file size of the HTML document is fine (77 kB).

HTTP Response Header

NameValue
servernginx
dateThu, 12 Sep 2024 09:37:07 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-cache-enabledTrue
link<https://kingstonhospital.nhs.uk/wp-json/>; rel="https://api.w.org/", <https://kingstonhospital.nhs.uk/wp-json/wp/v2/pages/7598>; rel="alternate"; title="JSON"; type="application/json", <https://kingstonhospital.nhs.uk/>; rel=shortlink
x-httpd1
host-header8441280b0c35cbc1147f8ba998a563a7
x-proxy-cacheHIT
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 587 referring domains.
This page has 4,998 backlinks.
This page has backlinks from 434 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://kingstonhospital.nhs.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

kingstonhospital.nhs.uk
Home Page - Kingston Hospital

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Hospital70%Check
Kingston70%Check
Kingston Hospital70%Check
Kingston Hospital Charity60%Check
NHS56%Check
Hospital Charity56%Check
NHS App49%Check
us feedback45%Check
Appointments43%Check
Health43%Check
Show more keywords and terms

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