Overview of the SEO Check
Meta information
100% 
Page quality
72% 
Page structure
100% 
Link structure
76% 
Server
60% 
External factors
100% 
SEO Score
Response time
0.90 s
File size
68.30 kB
Words
500
Media files
11
Number of links
24 internal / 41 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Explore the home of the Jayhawks | The University of Kansas
The length of the page title is perfect. (549 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Through innovative research and the constant pursuit of knowledge, KU powers Kansas and transforms the world.
The length of the meta description is perfect. (700 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://ku.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThrough innovative research and the constant pursuit of knowledge, KU powers Kansas and transforms the world.
abstractAt KU, we're committed to creating a better world through innovative research, transformative experiences, and a constant pursuit of knowledge. Explore the KU experience.
keywordsbest college in kansas,colleges in kansas,university of kansas,KU,jayhawk,rock chalk jayhawk,research,diversity,campus life
geo.regionUS-KS
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary_large_image
twitter:descriptionThrough innovative research and the constant pursuit of knowledge, KU powers Kansas and transforms the world.
twitter:site@univofkansas
twitter:titleThe University of Kansas
twitter:creator@univofkansas
twitter:urlhttps://ku.edu/university-kansas
twitter:imagehttps://www.ku.edu/sites/ku_new_homepage/files/images/metadata_img.png
twitter:image:altThe University of Kansas campus
twitter:image:height630
twitter:image:width1200
og:site_nameThe University of Kansas
og:typewebsite
og:urlhttps://ku.edu/university-kansas
og:titleThe University of Kansas
og:descriptionThrough innovative research and the constant pursuit of knowledge, KU powers Kansas and transforms the world.
og:image:urlhttps://www.ku.edu/sites/ku_new_homepage/files/images/metadata_img.png
og:image:secure_urlhttps://www.ku.edu/sites/ku_new_homepage/files/images/metadata_img.png
og:image:typeimage/png
og:image:altThe University of Kansas campus
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 500 words. That's ok.
30.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
The HTML has geoname information: US-KS
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
TOWERING TOWARD THE BLUE
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 TOWERING TOWARD THE BLUE
H2 KU statistics
H2 Second brag section
H2 Serving Kansas and beyond
H2 Fourth brag banner
H2 Jayhawks making headlines
H2 Third brag banner
H2 The space to create. The resources to inspire.
H2 From great heights, Rock Chalk echoes for all to hear.
H2 Ever Onward
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (41) on this page.
LinkAttributesAnchor text
https://ku.edu/Anchor Skip to main content
https://ku.edu/The University of Kansas
https://my.ku.edu/External Subdomain myKU
https://outlook.office365.com/External Subdomain Email
https://canvas.ku.edu/External Subdomain Canvas
https://sa.ku.edu/External Subdomain Enroll & Pay
https://my.ku.edu/JayhawkGpsRe...External Subdomain Jayhawk GPS
https://ku.edu/Home
https://ku.edu/about-kuAbout KU Select to follow link
https://ku.edu/about-lawrenceAbout Lawrence
https://ku.edu/academicsAcademics Select to follow link
https://ku.edu/fields-of-studyFields of Study
/schools-departmentsSchools and Departments
https://ku.edu/admissionsAdmissions
https://ku.edu/researchResearch
https://ku.edu/student-lifeStudent Life
https://kuathletics.com/External Athletics
https://kueveronward.org/ways-...External Give to KU
https://my.ku.edu/External Subdomain Text duplicate myKU
https://outlook.office365.com/External Subdomain Text duplicate Email
https://canvas.ku.edu/External Subdomain Text duplicate Canvas
https://sa.ku.edu/External Subdomain Text duplicate Enroll & Pay
https://my.ku.edu/JayhawkGpsRe...External Subdomain Text duplicate Jayhawk GPS
https://ku.edu/No Text
https://ku.edu/Text duplicate The University of Kansas
https://ku.edu/distinctionLearn how KU benefits you
https://ku.edu/distinctionText duplicate Learn how KU benefits you
https://news.ku.edu/External Subdomain Read KU news
https://news.ku.edu/External Subdomain Text duplicate Read KU news
https://ku.edu/researchText duplicate Research
https://ku.edu/academicsAcademics
https://ku.edu/about-kuAbout KU
https://ku.edu/admissionsText duplicate Admissions
https://www.kueveronward.org/External Subdomain Text duplicate Give to KU
https://www.kueveronward.org/External Subdomain Text duplicate Give to KU
https://ku.edu/IMG-ALT KU The University of Kansas
A-TITLE The University of Kansas
https://www.facebook.com/KU/External Subdomain facebook
https://www.instagram.com/univ...External Subdomain instagram
https://www.youtube.com/user/KUExternal Subdomain youtube
https://kueveronward.org/ways-...External Text duplicate Give to KU
https://ku.edu/about-kuCampuses
https://opsmaps.ku.edu/External Subdomain Lawrence Campus Map
https://lib.ku.edu/External Subdomain Libraries
https://registrar.ku.edu/ku-ac...External Subdomain Academic Calendar
https://affordability.ku.edu/c...External Subdomain Tuition
https://registrar.ku.edu/External Subdomain Registrar
https://registrar.ku.edu/trans...External Subdomain Transcripts
https://otp.ku.edu/External Subdomain Orientation Programs
https://iss.ku.edu/External Subdomain International Services
https://kualumni.org/External Alumni Association
https://kuendowment.org/External Endowment
https://employment.ku.edu/External Subdomain Jobs
https://humanresources.ku.edu/External Subdomain Human Resources
https://directory.ku.edu/External Subdomain Directory
https://technology.ku.edu/External Subdomain IT Support
https://kupolice.ku.edu/External Subdomain Public Safety
https://publicaffairs.ku.edu/f...External Subdomain Free Expression
https://policy.ku.edu/provost/...External Subdomain Privacy Policy
https://financialaid.ku.edu/co...External Subdomain Consumer Information
https://ku.edu/Anchor Nondiscrimination statement
https://accessibility.ku.edu/External Subdomain Accessibility
https://cms.ku.edu/External Subdomain Website support
https://ku.edu/casCMS login
https://ksdegreestats.org/External IMG-ALT KU degree stats logo
https://ku.edu/Text duplicate The University of Kansas

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://ku.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.90 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (68 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
servernginx/1.23.1
x-powered-byPHP/8.1.11
cache-controlmust-revalidate, no-cache, private
dateFri, 14 Mar 2025 23:02:58 GMT
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheHIT
set-cookie125 Characters
strict-transport-securitymax-age=31536000
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 34,567 referring domains.
This page has 2,493,656 backlinks.
This page has backlinks from 20,515 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

ku.edu
Explore the home of the Jayhawks | The University of Kansas
Through innovative research and the constant pursuit of knowledge, KU powers Kansas and transforms the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Kansas64%Check
University Kansas54%Check
BLUE54%Check
Serving Kansas51%Check
Research50%Check
Jayhawks50%Check
TOWERING50%Check
Kansas Board49%Check
University47%Check
world46%Check

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