Laceguild.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
56% 
Page structure
50% 
Link structure
90% 
Server
64% 
External factors
100% 
SEO Score
Response time
4.72 s
File size
992.60 kB
Words
656
Media files
16
Number of links
59 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Museum | The Lace Guild | England
The length of the page title is perfect. (320 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Everything you need to know about lacemaking in the UK and The Lace Guild's activities
The length of the meta description is perfect. (544 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.laceguild.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionEverything you need to know about lacemaking in the UK and The Lace Guild's activities
fb_admins_meta_tagthelaceguild
google-site-verificationD9IrxmVWeLlJMp76gDP4EAB-0zdgxaG8axhLmtWSU4c
viewportwidth=device-width, initial-scale=1
generatorWix.com Website Builder
wix-dynamic-custom-elementsDropDownMenu
format-detectiontelephone=no
skype_toolbarskype_toolbar_parser_compatible
langen
twitter:cardsummary_large_image
twitter:titleMuseum | The Lace Guild | England
twitter:descriptionEverything you need to know about lacemaking in the UK and The Lace Guild's activities
twitter:imagehttps://static.wixstatic.com/media/7a21dc_02cdf8863dab4ed6a32973cb0b8d5188~mv2.jpg/v1/fill/w_2500,h_1875,al_c/7a21dc_02cdf8863dab4ed6a32973cb0b8d5188~mv2.jpg
fb:adminsthelaceguild
og:titleMuseum | The Lace Guild | England
og:descriptionEverything you need to know about lacemaking in the UK and The Lace Guild's activities
og:imagehttps://static.wixstatic.com/media/7a21dc_02cdf8863dab4ed6a32973cb0b8d5188~mv2.jpg/v1/fill/w_2500,h_1875,al_c/7a21dc_02cdf8863dab4ed6a32973cb0b8d5188~mv2.jpg
og:image:width2500
og:image:height1875
og:urlhttps://www.laceguild.org
og:site_nameTheLaceGuild
og:typewebsite
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 656 words. That's ok.
35.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (992.6 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ba3d411c421f4952993d9739bc52ed72~mv2.gifLace Guild Logo - the wheel of St Catherine, the patron saint of lacemakers
...e961572ac7ec4d52acc43722f90dd65c~mv2.jpgCHC pic.jpg
...m_0.66_1.00_0.01,enc_auto/accredited.pngThe Lace Guild is an accredited museum
...ba3d411c421f4952993d9739bc52ed72~mv2.gifLace Guild Logo - the wheel of St Catherine, the patron saint of lacemakers
...7b4f32726c3c45008cde0a60c237272b~mv2.jpgNo alt attribute provided
...1e77696c8097405888a4d598f4241b21~mv2.jpgCover of current issue of Lace
...2ea6468d815a4251b0f075012b7430d1~mv2.jpgCover of current issue of Early Days
...0,usm_0.66_1.00_0.01,enc_auto/museum.jpgImage of Lace Guild Museum
...ab5eeeab557242a1910da86a19198091~mv2.jpgPicture of bobbins for sale in the shop
...6_1.00_0.01,enc_auto/Louise West_JPG.jpgLace by Louise West
....66_1.00_0.01,enc_auto/Coffee & Chat.jpgCoffee & Chat.jpg
...b078d4b8679f41a4a66c8e8869dd66b2~mv2.jpgTraditional Bedfordshire bobbin lace edging, from the Museum

Page structure

H1 heading
(Critically important)
Welcome to the Lace Guild
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Welcome to the Lace Guild
H2 +44 (0) 1384 390 739
H2 [email protected]
H2 Home of both Traditional Craft and Textile Innovation
H2 Time to renew your membership
H2 September Coffee and Chat
H2 Booking now open for Spring and Summer Schools 2025
H2 Our Magazines
H2 News
H2 Members Area
H2 Volunteer With Us
H3 Our Museum and Library
H3 Our Shop
H3 Current Exhibition at The Hollies
H5 Stourbridge Glass Biennial Festival 3 August to 26 October 2024
H6 Information
H6 Follow Us
H6 Contact Us
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.laceguild.org/Subdomain Home
/what-the-guild-doesSubdomain About The Guild
/contact-usSubdomain Contact Us
/visiting-the-holliesSubdomain Visit Us
/guild-membershipSubdomain Membership
/volunteeringSubdomain Volunteering
/bursariesSubdomain Grants and Bursaries
/frequently-asked-questionsSubdomain Website Questions
https://www.laceguild.org/newsSubdomain News
/resourcesSubdomain Suppliers
/group-and-tutor-listsSubdomain Groups & Teachers
/sale-or-return-pack-for-groupsSubdomain Sale or Return Box For Groups
/other-guildsSubdomain Links
/members-areaSubdomain Members Area
/trustees-areaSubdomain Trustees Area
/the-museumSubdomain The Museum
/the-librarySubdomain The Library
/exhibition-roomSubdomain Exhibition Room
/copy-of-artefact-of-the-monthSubdomain Artefact of the Month
/lace-magazineSubdomain Lace Magazine
/early-days-in-lacemakingSubdomain Early Days In Lacemaking
/summer-schoolSubdomain Summer School 2024
/nld-2019Subdomain National Lacemaking Day 2024
/triennial-exhibition-competitionSubdomain Triennial Exhibition & Competition 2025
/spring-schoolSubdomain Spring School 2025
/summer-school-2025Subdomain Summer School 2025
/golden-anniversary-2026Subdomain Golden Anniversary 2026
/getting-started-how-to-make-laceSubdomain Getting Started
/a-brief-history-of-laceSubdomain A Brief History of Lace
/assessment-faqsSubdomain Assessment Scheme
/2022-triennial-commonwealthSubdomain 2022 Triennial 'Commonwealth'
/discovery-2019Subdomain 2019 Triennial 'Discovery'
/northumbria-lacemakersSubdomain Northumbria Lacemakers 2022
https://www.laceguild.org/blogSubdomain Blog
https://www.laceguild.org/shopSubdomain Shop
/cart-pageSubdomain No Text
/contact-usSubdomain CONTACT US
/guild-membershipSubdomain JOIN US
/what-the-guild-doesSubdomain More about The Lace Guild
https://www.laceguild.org/shop-5Subdomain Buy Membership
/members-areaSubdomain Text duplicate Members Area
/spring-schoolSubdomain Text duplicate Spring School 2025
/summer-school-2025Subdomain Text duplicate Summer School 2025
/lace-magazineSubdomain Lace
/early-days-in-lacemakingSubdomain Text duplicate Early Days In Lacemaking
/the-museumSubdomain Museum
/the-librarySubdomain Library
https://www.laceguild.org/shopSubdomain online
https://www.laceguild.org/newsSubdomain Go to News Page
/members-areaSubdomain Go to Members Area
/volunteeringSubdomain Go to Volunteering Page
/visiting-the-holliesSubdomain Text duplicate Visit Us
/what-the-guild-doesSubdomain Text duplicate About The Guild
/guild-membershipSubdomain Join Us
/visiting-the-holliesSubdomain Text duplicate Visit Us
https://www.laceguild.org/shopSubdomain Donate
/group-and-tutor-listsSubdomain Groups and Tutors
/frequently-asked-questionsSubdomain Text duplicate Website Questions
http://www.facebook.com/thelac...New window External Subdomain IMG-ALT Facebook Social Icon
https://www.pinterest.co.uk/la...New window External Subdomain IMG-ALT Pinterest Social Icon
https://twitter.com/thelaceguildNew window External IMG-ALT Twitter Social Icon
https://instagram.com/thelaceg...New window External IMG-ALT Instagram Social Icon
/contact-usSubdomain Text duplicate Contact Us

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.laceguild.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (4.72 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is very large (993 kB).

HTTP Response Header

NameValue
dateMon, 19 Aug 2024 18:19:37 GMT
content-typetext/html; charset=UTF-8
link<https://static.parastorage.com/>; rel=preconnect; crossorigin;,<https://static.parastorage.com/>; rel=preconnect;,<https://static.wixstatic.com/>; rel=preconnect; crossorigin;,<https://static.wixstatic.com/>; rel=preconnect;,<https://siteassets.parastorage.com>; rel=preconnect; crossorigin;,
x-wix-request-id1724091576.056753882759111306
html-cacheabletrue
etagW/"1d101a1348c3e260545e211b328a6f9e"
content-languagede
strict-transport-securitymax-age=86400
age0
server-timingcache;desc=miss, varnish;desc=miss, dc;desc=uw2-pub-1
x-seen-bywmgbEcS9zOENaefw7bU4YTvkwWnU3S2eBq8GrLgbqHMfbJaKSXYQ/lskq2jK6SGP,9WD8GAcpJgs/Ng1WkD2i0h9slopJdhD+WySraMrpIY8=,m0j2EEknGIVUW/liY8BLLjmaS7Ki5l/bn9NiiirFyVEm++C2XkuTvnlRFg2XiSDL,2d58ifebGbosy5xc+FRalklhjm6OxCpKne5Ojz5W277OrwjohhtwgBaZ7wwMfLHoJBtHD/V5m/Xx3nHio5d7Pw==,2UNV7KOq4oGjA5+PKsX47GxBCeGRgRvPmujYFULayqgR2rxCTgaJ7/K2Kx9jhAfC,R8nVwPJv9QJL1m78OROO+CPSOx1NTFJrhCnv1Ln9ap8=,GiE5c8Q213kn1NHwElo57CbkNcYIVDyto0j3OqGHEYgSO5XmrrCSQNDehIjmfew3Q4LKd15zdKFPzKo8ZPg3Kw==,R8nVwPJv9QJL1m78OROO+CCF8QvnUg0q5xi7uYFHr10=,LoUK8/saGAmOxZWtpubo2mUiwzOdCxMFTWnGKK3U7l/1C0GNDpMcVmKwtpbQn4JRj8vMLBrfDb7mGU5rQwpLEAbqk1/jew0KaZCNV77sQew=,R8nVwPJv9QJL1m78OROO+GVj4/mhM8ijD/O2H0u1s0o=,Kx8FQg8qZTqABZy3EnRDzwRfN9hg0ebNczcHk3vgU6N7ae6IUFdgsEOi1nE5qqUK2w+KxclIJji5iMtu99WmrACQaOH6kRMFh7JJdLOJKHY=
varyAccept-Encoding
set-cookie91 Characters
cache-controlprivate,max-age=0,must-revalidate
x-content-type-optionsnosniff
content-encodinggzip
serverPepyaka/1.19.10
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 320 referring domains.
This page has 10,675 backlinks.
This page has backlinks from 281 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
User-agent: Googlebot
Disallow: *?lightbox=

# Optimization for Google Ads Bot
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google
Disallow: /_api/*
Disallow: /_partials*
Disallow: /pro-gallery-webapp/v1/galleries/*

# Block PetalBot
User-agent: PetalBot
Disallow: /

# Crawl delay for overly enthusiastic bots
User-agent: dotbot
Crawl-delay: 10
User-agent: AhrefsBot
Crawl-delay: 10

Sitemap: https://www.laceguild.org/sitemap.xml

# Auto generated, go to SEO Tools > Robots.txt Editor to change this

Similar sites

Search preview

www.laceguild.org
Museum | The Lace Guild | England
Everything you need to know about lacemaking in the UK and The Lace Guild's activities

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Lace91%Check
Guild91%Check
Lace Guild91%Check
Museum54%Check
laceguild50%Check
org50%Check
Welcome50%Check
Contact Us50%Check
JOIN US48%Check
Lacemaking46%Check
Show more keywords and terms

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